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市場調査レポート

米国の拡張現実(AR)・バーチャルリアリティ(VR)市場:予測と機会

United States Augmented Reality and Virtual Reality Market Forecast and Opportunities, 2020

発行 TechSci Research 商品コード 293588
出版日 ページ情報 英文 110 Pages
納期: 即日から翌営業日
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米国の拡張現実(AR)・バーチャルリアリティ(VR)市場:予測と機会 United States Augmented Reality and Virtual Reality Market Forecast and Opportunities, 2020
出版日: 2015年10月13日 ページ情報: 英文 110 Pages
概要

拡張現実(AR)・バーチャルリアリティ(VR)は大まかに、ヘッドマウントディスプレイ(HMD)、ヘッドアップディスプレイ(HUD)、スマートグラス、ARアプリケーションの4つのカテゴリーに分類されます。HUDは最初に軍用機に導入されましたが、次に民間機にも導入され、現在では全世界の乗用車、特に高級車で普及が進んでいます。HMDは軍事訓練・シミュレーションの分野で活用されているほか、ゲーム機・テレビなどの家電製品でも普及しつつあります。AR用アプリケーションは2009年にスマートフォン・タブレット用に導入され、現在も順調に成長しています。スマートグラスもまた、Googleによるベータ版の発売(2012年)以来、米国での市場成長が進んでいます。米国のAR・VR市場は、今後6年間に年平均(CAGR)約30%もの速度で成長する、と予想されています。

当レポートでは、米国の拡張現実(以下AR)および仮想現実(バーチャルリアリティ、以下VR)関連市場について分析し、市場全体および各部門の市場規模・シェアやその将来動向、製品別・用途別などの詳細動向、価格変動の見通し、現在/将来の市場の主な傾向、主要企業のプロファイルなどを調査しています。

第1章 調査手法

第2章 アナリストの見解

第3章 製品概要

第4章 世界の拡張現実(AR)・バーチャルリアリティ(VR)市場の概要

第5章 米国の拡張現実(AR)・バーチャルリアリティ(VR)市場の展望

  • 市場規模とその予測
    • 金額ベース
    • 数量ベース
  • 市場シェアとその予測
    • 製品別
    • 最終用途産業別
    • 企業別
    • 地域別

第6章 米国のAR・VR用ヘッドマウントディスプレイ市場の見通し

  • 市場規模とその予測
    • 金額ベース
    • 数量ベース
  • 市場シェアとその予測
    • 最終用途産業別

第7章 米国のAR・VR用ヘッドアップディスプレイ市場の見通し

  • 市場規模とその予測
    • 金額ベース
    • 数量ベース
  • 市場シェアとその予測
    • 最終用途産業別

第8章 米国のAR用スマートグラス市場の見通し

  • 市場規模とその予測
    • 金額ベース
    • 数量ベース
  • 市場シェアとその予測
    • 最終用途産業別

第9章 米国のAR用アプリケーション市場の見通し

  • 市場規模とその予測
    • 金額ベース
    • ダウンロード件数ベース
  • 市場シェアとその予測
    • 最終用途産業別

第10章 市場動態

  • 市場促進
  • 抑制要因

第11章 AR・VR市場の傾向と発展

  • ピコプロジェクター市場の成長
  • AR用ヘッドアップディスプレイ市場でのレーザーダイオード(LD)の利用の拡大
  • AR技術によって高まるゲームの充実度
  • 自動車部門におけるヘッドアップディスプレイの普及率上昇
  • 市場の統合

第12章 米国経済のプロファイル

第13章 競争環境

  • 競合マトリックス
  • 企業プロファイル
    • BAE Systems, Inc.
    • Thales Defense & Security, Inc.
    • Rockwell Collins, Inc.
    • Denso International America, Inc.
    • Delphi Automotive LLP
    • Oculus VR
    • Google, Inc.
    • Vuzix Corporation
    • Microsoft Corporation
    • Recon Instruments, Inc.

第14章 戦略提言

図表一覧

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目次
Product Code: 9501

Augmented Reality (AR) offers real time display of real-world images with computer generated information, while Virtual Reality (VR) involves a computer generated virtual environment presented to the user in such a way that it resembles reality. United States Augmented Reality (AR) & Virtual Reality (VR) market is one of the fastest growing AR & VR markets across the globe. The market is witnessing growth due to rising demand for head-mounted displays and smart glasses in consumer electronics segment; rising national security concerns driving use of technologically upgraded products in defense sector; growing need for smart glasses in logistics and education sector for additional valuable information; rising defense spending by the government; and increased IT spending in defense sector. Moreover, increasing concerns regarding car accidents on roads and use of navigational guidance are propelling demand for augmented reality head-up displays in the country's automotive sector.

According to "United States Augmented Reality & Virtual Reality Market Forecast & Opportunities, 2020 ", the market for augmented reality and virtual reality in the United States is projected to grow at a CAGR over 37% during 2015-2020. Growing adoption in automotive, pico-projectors, and gaming & entertainment industries, for display of information, along with facilitation of real-time human interaction with objects and digital devices, are anticipated to be the major growth drivers for United States augmented reality & virtual reality market over the next five years. The market is segmented into Head-Mounted Display (HMD) products, Head-Up Display (HUD) products, smart glasses, and handheld device applications, wherein HMD products held the largest revenue share in 2014. United States augmented reality & virtual reality market is majorly dominated by BAE Systems, Thales Defense and Security, Inc., and Rockwell Collins, Inc. "United States Augmented Reality & Virtual Reality Market Forecast & Opportunities, 2020 " discusses the following aspects of augmented reality and virtual reality market in the United States:

  • United States Augmented Reality and Virtual Reality Market Size, Share & Forecast
  • Segmental Analysis - By Augmented Reality & Virtual Reality Products, By Application & By Region
  • Policy & Regulatory Landscape
  • Changing Market Trends & Emerging Opportunities
  • Competitive Landscape & Strategic Recommendations

Why You Should Buy This Report?

  • To gain an in-depth understanding of United States augmented reality and virtual reality market
  • To identify the on-going trends and anticipated growth over the next five years
  • To help industry consultants, augmented reality & virtual reality product manufacturers and distributors align their market-centric strategies
  • To obtain research-based business decisions and add weight to presentations and marketing material
  • To gain competitive knowledge of leading market players
  • To avail 10% customization in the report without any extra charges and get research data or trends added in the report as per the buyer's specific needs

Report Methodology

The information contained in this report is based upon both primary and secondary sources. Primary research included interviews with augmented reality and virtual reality product manufacturers, distributors and industry experts. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and other proprietary databases.

Table of Contents

1. Research Methodology

2. Analyst View

3. Product Overview

4. Global Augmented Reality & Virtual Reality Market Overview

5. United States Augmented Reality & Virtual Reality Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
    • 5.1.2. By Volume
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type
    • 5.2.2. By End Use Industry
    • 5.2.3. By Company
    • 5.2.4. By Region

6. United States Augmented Reality & Virtual Reality Head-Mounted Display (HMD) Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
    • 6.1.2. By Volume
  • 6.2. Market Share & Forecast
    • 6.2.1. By End Use Industry

7. United States Augmented Reality Head-Up Display (HUD) Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
    • 7.1.2. By Volume
  • 7.2. Market Share & Forecast
    • 7.2.1. By End Use Industry

8. United States Augmented Reality Smart Glass Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
    • 8.1.2. By Volume
  • 8.2. Market Share & Forecast
    • 8.2.1. By End Use Industry

9. United States Augmented Reality Handheld Device Applications Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
    • 9.1.2. By Number of Application Downloads
  • 9.2. Market Share & Forecast
    • 9.2.1. By End Use Industry

10. Market Dynamics

  • 10.1.Drivers
  • 10.2.Challenges

11. Market Trends & Developments

  • 11.1.Rising Use of AR in Pico-Projectors
  • 11.2.Growing Use of Laser Diode in AR enabled Head-up Display Market
  • 11.3.AR for Enhanced Gaming Experience
  • 11.4.Growing Penetration of Head-Up Displays (HUDs) in Automotive Sector
  • 11.5.Market Consolidation

12. United States Economic Profile

13. Competitive Landscape

  • 13.1.Competition Matrix
  • 13.2.Company Profiles
    • 13.2.1. BAE Systems, Inc.
    • 13.2.2. Thales Defense & Security, Inc.
    • 13.2.3. Rockwell Collins, Inc.
    • 13.2.4. Denso International America, Inc.
    • 13.2.5. Delphi Automotive LLP
    • 13.2.6. Oculus VR
    • 13.2.7. Google, Inc.
    • 13.2.8. Vuzix Corporation
    • 13.2.9. Microsoft Corporation
    • 13.2.10. Recon Instruments, Inc.

14. Strategic Recommendations

List of Figures

  • Figure 1: United States Augmented Reality & Virtual Reality Market Landscape
  • Figure 2: United States Augmented Reality & Virtual Reality Market Size, By Value, 2010-2020F (USD Million)
  • Figure 3: United States Augmented Reality & Virtual Reality Market Size, By Volume, 2010-2020F (Million Units)
  • Figure 4: United States IT Budget, 2011-2015 (USD Billion)
  • Figure 5: United States Augmented Reality & Virtual Reality Market Share, By Product Type, By Value, 2010-2020F
  • Figure 6: United States Augmented Reality & Virtual Reality Market Share, By End Use Industry, By Value, 2010-2020F
  • Figure 7: United States Aerospace Industry Sales, By Product Group, By Value, 2011-2015P (USD Billion)
  • Figure 8: United States Augmented Reality & Virtual Reality Market Size, By Company, By Value, 2010-2020F
  • Figure 9: United States Augmented Reality & Virtual Reality Market Size, By Region, By Value, 2010-2014 (USD Million)
  • Figure 10: United States Augmented Reality & Virtual Reality Market Size, By Region, By Value, 2015E-2020F (USD Million)
  • Figure 11: United States Augmented Reality & Virtual Reality Market Share, By Region, By Value, 2010-2020F
  • Figure 12: United States Augmented Reality & Virtual Reality Head-Mounted Display (HMD) Market Size, By Value, 2010-2020F (USD Million)
  • Figure 13: United States Augmented Reality & Virtual Reality Head-Mounted Display (HUD) Market Size, By Volume, 2010-2020F (Million Units)
  • Figure 14: United States Augmented Reality & Virtual Reality Head-Mounted Display (HMD) Market Share, By End Use Industry, By Value, 2010-2020F
  • Figure 15: United States Augmented Reality Head-Up Display (HUD) Market Size, By Value, 2010-2020F (USD Million)
  • Figure 16: United States Augmented Reality Head-Up Display (HUD) Market Size, By Volume, 2010-2020F (Million Units)
  • Figure 17: United States Augmented Reality Head-Up Display (HUD) Market Share, By End Use Industry, By Value, 2010-2020F
  • Figure 18: North-America Military Spending Share, By Country, 2014
  • Figure 19: United States Luxury Car Market Size, By Volume, 2010-2020F (Million Units)
  • Figure 20: United States Air Passenger Traffic, 2010-2014 (Million)
  • Figure 21: North America Aircraft Carriers Demand Projection, By Volume, 2014-2023, 2023-2032 (Units)
  • Figure 22: National Aeronautics and Space Administration (NASA) Budget, 2010-2019P (USD Billion)
  • Figure 23: United States Augmented Reality Smart Glass Market Size, By Value, 2012-2020F (USD Million)
  • Figure 24: United States Augmented Reality Smart Glass Market Size, By Volume, 2012-2020F (Million Units)
  • Figure 25: United States Augmented Reality Smart Glass Market Size, By End Use Industry, By Value, 2012-2020F
  • Figure 26: United States Augmented Reality Handheld Device Applications Market Size, By Value, 2010-2020F (USD Million)
  • Figure 27: United States Augmented Reality Handheld Device Applications Market Size, By Number of Application Downloads, 2010-2020F (Million Units)
  • Figure 28: United States Augmented Reality Handheld Device Applications Market Share, By End Use Industry, By Value, 2010-2020F
  • Figure 29: United States Inbound Travels, 2010-2014 (Million Individuals)
  • Figure 30: United States Smartphone Users, 2010-2014 (Million Individuals)
  • Figure 31: United States Defense Budget, 2013-2019P (USD Billion)
  • Figure 32: United States Pico-Projectors Market Size, By Value, 2010-2020F (USD Million)
  • Figure 33: United States Continuous Wave Laser Diode Market Size, By Value, 2010-2020F (USD Million)
  • Figure 34: United States Passenger Car Market Size, By Volume, 2010-2020F (Million Units)

List of Tables

  • Table 1:United States Augmented Reality and Virtual Reality Market Size, By Product Type, By Value, 2010 - 2014 (USD Million)
  • Table 2:United States Augmented Reality Market Size, By Product Type, By Value, 2015E - 2020F (USD Million)
  • Table 3:United States Augmented Reality and Virtual Reality Market Size, By End-Use Industry, By Value, 2010 - 2014 (USD Million)
  • Table 4:United States Augmented Reality Market Size, By End-Use Industry, By Value, 2015E - 2020F (USD Million)
  • Table 5:United States Augmented Reality and Virtual Reality Head-Mounted Display (HMD) Market Size, By End-Use Industry, By Value, 2010 - 2014 (USD Million)
  • Table 6:United States Augmented Reality Head-Mounted Display (HMD) Market Size, By End-Use Industry, By Value, 2015E - 2020F (USD Million)
  • Table 7:United States Augmented Reality Head-Up Display (HUD) Market Size, By End-Use Industry, By Value, 2010 - 2014 (USD Million)
  • Table 8:United States Augmented Reality Head-Up Display (HUD) Market Size, By End-Use Industry, By Value, 2015E - 2020F (USD Million)
  • Table 9:United States Augmented Reality Smart Glasses Market Size, By End-Use Industry, By Value, 2012 - 2014 (USD Million)
  • Table 10:United States Augmented Reality Smart Glasses Market Size, By End-Use Industry, By Value, 2015E - 2020F (USD Million)
  • Table 11:United States Augmented Reality Handheld Device Applications Market Size, By End-Use Industry, By Value, 2010 - 2014 (USD Million)
  • Table 12:United States Augmented Reality Handheld Device Applications Market Size, By End-Use Industry, By Value, 2015E - 2020F (USD Million)
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