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市場調査レポート

タイの旅行・観光業

Travel and Tourism in Thailand to 2019

発行 Travel & Tourism Intelligence Center 商品コード 324412
出版日 ページ情報 英文 143 Pages
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タイの旅行・観光業 Travel and Tourism in Thailand to 2019
出版日: 2015年02月14日 ページ情報: 英文 143 Pages
概要

タイでは近年、インド・中国・ロシアといった新興国からの訪問観光客数が大幅に増加しています。その要因として、これらの国々での所得水準上昇に加えて、格安航空会社 (LCC) の普及、タイ観光局 (TAT) によるプロモーションの効果などが挙げられます。他方、2013年10月〜翌年5月までの政情混乱が、観光業にも悪影響を及ぼしています。国内観光業については、TATが2014年までに延べ1億3680万人・7000億バーツ (220億米ドル) にまで規模を拡大させる計画を立てています。国内企業がインセンティブ・プログラムとして国内旅行を使うケースも増えたほか、政府が主催する旅行展示会が中小企業にとっての市場開拓機会となっています。

当レポートでは、タイにおける旅行観光業の現状と将来展望について分析し、市場全体および各部門(国内/インバウンド/アウトバウンド)の市場動向(過去5年間の実績値と今後5年間の予測値)や、関連部門の概要・動向、主要企業のプロファイル(企業概要、主要サービス、経営陣、SWOT分析など)、関連市場データといった情報を取りまとめてお届けします。

第1章 エグゼクティブサマリー

  • 主な傾向と課題

第2章 旅行・観光業の背景事情

  • 観光地

第3章 国の概要

第4章 旅行客の動向

  • 市場
    • 国内観光業
    • インバウンド観光業
    • アウトバウンド観光業
  • 主な動向
    • 国内観光業の促進に向けた政府の努力
    • 国際旅行客を誘致するためのプロモーションキャンペーン
    • インドが新たな収益源として台頭
    • TATがマーケティング行動計画を立案
    • 旅行費の高さから、欧州・南北アメリカへのアウトバウンド旅行は不振となる
    • 世界クラスの医療提供国への進化
    • 政情不安が観光業に悪影響を及ぼす
    • 海外からの投資の増加
  • TTICの見解

第5章 航空市場

  • 市場
  • 主な動向
    • LCCが市場を独占
    • 新規航空路の開拓
    • 空港インフラの拡張
    • ASEAN合意の影響
  • 競争環境
  • TTICの見解

第6章 ホテル市場

  • 市場
  • 主な動向
    • 主な観光地ではホテル密度が高水準となる
    • ホテル客室供給量の拡大見通し
  • 競争環境
  • TTICの見解

第7章 レンタカー市場

  • 市場
  • 主な動向
    • バンコク・パタヤが中核地となる
    • レンタカー・グループの拡大
    • 新型の自動タクシーカウンター
  • 競争環境
  • TTICの見解

第8章 旅行代理店

  • 業界
  • 主な動向
    • サムイ島の観光協会がホテル予約サイトを立ち上げ
  • TTICの見解

第9章 政府観光局のプロファイル

  • 政府観光局の概要
  • 標的市場

第10章 空港のプロファイル

  • タイの空港
    • 概要
    • 運営企業のプロファイル
    • 航空路

第11章 企業プロファイル:航空企業

  • Thai AirAsia Co., Ltd.
  • Thai Airways International Public Company Ltd.
  • Nok Airlines Public Company Ltd.
  • Bangkok Airways Co., Ltd.
  • Cathay Pacific Airways Thailand

第12章 企業プロファイル:ホテル

  • Accor Hotels Thailand
  • Centara Hotels and Resorts Thailand
  • InterContinental Hotels and Resorts Thailand
  • Marriott Hotels Thailand
  • SERENATA Hotels and Resorts Group Thailand

第13章 企業プロファイル:レンタカー

  • AVIS Rent a Car Thailand
  • Budget Car and Truck Rental of Thailand
  • Hertz Thailand
  • Thai Rent A Car (1978) Co., Ltd.
  • Master Car Rental Co., Ltd.

第14章 企業プロファイル:旅行代理店

  • AandF Tour Travel Co., Ltd.
  • World Travel Service Ltd.
  • Marwin Tours (Thailand) Co., Ltd.
  • NS Travel and Tours Co. Ltd.
  • Oriental Escape Ltd.

第15章 市場データ分析

  • 旅行業の生産高
  • 旅行業の雇用状況
  • 国内観光業
  • インバウンド観光業
  • アウトバウンド観光客の動向
  • 航空業界
  • ホテル
  • レンタカー
  • 旅行代理店

第16章 付録

図表一覧

目次
Product Code: TT0206MR

Summary

The Thai travel and tourism sector posted growth during the historic period (2010-2014), despite the global financial crisis. However, due to political instability in the country, international arrivals declined in 2014. Forecast period (2015-2019) growth is also expected to be undermined by political instability, but the country's tourism sector has generally been resilient to outbreaks of political unrest in the capital, Bangkok. Tourism flows to key beach destinations suffered only temporary downturns.

Key Findings

Thailand recorded significant growth in the number of tourist arrivals from emerging countries, such as India, China, and Russia at respective historic period CAGRs of 5.0%, 38.44%, and 28.31%. The increase can be attributed to a rise in income levels in these countries, the abundance of low-cost flying options, and the Tourism Authority of Thailand's (TAT) promotional efforts

Political protests in Bangkok, the country's hub of tourism activity, which lasted for seven months starting from October 2013 and ending in May 2014, have had a negative impact on the country's tourism sector. A quick solution to the crisis is not expected and military intervention is a possibility. While the country's beach destinations typically recover from negative international media coverage, prolonged unrest has damaged Thailand's image as a safe tourist destination

The TAT set a domestic tourism volume goal of 136.8 million trips in 2014, and expected the revenue generated from these tourists to reach THB700 billion (US$22 billion). Domestic tourism is also encouraged by Thai government offices and large companies offering domestic trips as part of their incentive programs, and holding business meetings and training sessions within the country itself. A number of annual travel trade shows are organized in the country, providing small- and medium-sized enterprises (SMEs) with opportunities to expand.

The aviation market in Thailand performed well during the historic period, primarily driven by the growth of LCCs. Total revenue registered a double-digit historic period CAGR of 10.67%, supported by an increase in the number of Chinese and Indian tourists, who have a preference for low-budget flying options. Robust growth was recorded in all categories, with low-cost carriers (LCCs) posting the highest CAGR of 23.27% during the historic period, followed by charter airlines with 9.98%, and full service airlines with 9.37%

The car rental market value increased at a robust CAGR of 10.33% during the historic period, rising from THB18.1billion (US$570million) in 2010 to THB26.8billion (US$848 million) in 2014. Most car rentals in the country are made at non-airport locations, with sales from these accounting for 67.6% of the total car rental market value in 2014

Thailand's travel intermediaries' industry value increased at a CAGR of 8.10%, from THB340.6 billion (US$10.7 billion) in 2010 to THB464.9billion (US$14.7 billion) in 2014. This growth has been driven by increases in leisure and business travel, and a rise in online bookings

Synopsis

The report provides detailed market analysis, information, and insights, including:

  • Historic and forecast tourist volumes covering the entire Thailand Travel and Tourism sector
  • Detailed analysis of tourist spending patterns in Thailand for various categories in the Travel and Tourism sector, such as accommodation, sightseeing and entertainment, foodservice, transportation, retail, travel intermediaries, and others
  • Detailed market classification across each category, with analysis using similar metrics
  • Detailed analysis of the airline, hotel, car rental, and travel intermediaries industries

Reasons To Buy

Make strategic business decisions using historic and forecast market data related to Thailand Travel and Tourism sector

Understand the demand-side dynamics within the Thailand Travel and Tourism sector, along with key market trends and growth opportunities

Table of Contents

1. Executive Summary

  • 1.1. Key Trends and Issues
    • 1.1.1. Increase in tourists from emerging countries
    • 1.1.2. Medical Tourism
    • 1.1.3. Political unrest remains a risk to future growth

2. Travel and Tourism Sector In Context

  • 2.1. Tourist Attractions

3. Country Fact Sheet

4. Tourism Flows

  • 4.1. The Market
    • 4.1.1. Domestic tourism
    • 4.1.2. Inbound tourism
    • 4.1.3. Outbound tourism
  • 4.2. Key Developments
    • 4.2.1. Government efforts to promote domestic tourism
    • 4.2.2. Promotional campaigns to attract international tourists
    • 4.2.3. India is emerging as a key source country
    • 4.2.4. TAT develops marketing action plan for 2015
    • 4.2.5. High travel costs hamper outbound travel to Europe and the Americas
    • 4.2.6. On Track to become a world-class health provider
    • 4.2.7. Political unrest adversely impacting the tourism sector
    • 4.2.8. Increase in foreign investment
  • 4.3. TTIC View
    • 4.3.1. Domestic tourism
    • 4.3.2. Inbound tourism
    • 4.3.3. Outbound tourism

5. Airlines

  • 5.1. The Market
  • 5.2. Key Developments
    • 5.2.1. LCCs dominate the market
    • 5.2.2. Launch of new routes
    • 5.2.3. Airport infrastructure expansion
    • 5.2.4. Impact of ASEAN agreement
  • 5.3. Competitive Landscape
  • 5.4. TTIC View

6. Hotels

  • 6.1. The Market
  • 6.2. Key Developments
    • 6.2.1. Hotel density high in key tourist destinations
    • 6.2.2. Hotel room supply expected to increase
  • 6.3. Competitive Landscape
  • 6.4. TTIC View

7. Car Rental

  • 7.1. The Market
  • 7.2. Key Developments
    • 7.2.1. Bangkok and Pattaya are hubs
    • 7.2.2. Car rental group expansion
    • 7.2.3. New automatic taxi kiosks
  • 7.3. Competitive Landscape
  • 7.4. TTIC View

8. Travel Intermediaries

  • 8.1. The Industry
  • 8.2. Key Developments
    • 8.2.1. Tourism Associationof Koh Samui to launch hotel booking website
  • 8.3. TTIC View

9. TourismBoard Profile

  • 9.1. Tourism Authority of Thailand- Description
  • 9.2. Target Market

10. Airport Profiles

  • 10.1. Thailand Airports
    • 10.1.1. Overview
    • 10.1.2. Operator profile
    • 10.1.3. Routes

11. Company Profiles - Airlines

  • 11.1. Company Profile: Thai AirAsia Co., Ltd.
    • 11.1.1. Thai AirAsia Co., Ltd. - company overview
    • 11.1.2. Thai AirAsia Co., Ltd. - main services
    • 11.1.3. Thai AirAsia Co., Ltd. - key employee
  • 11.2. Company Profile: Thai Airways International Public Company Ltd.
    • 11.2.1. Thai Airways International Public Company Ltd. - company overview
    • 11.2.2. Thai Airways International Public Company Ltd. - business description
    • 11.2.3. Thai Airways International Public Company Ltd. - main services and brands
    • 11.2.4. Thai Airways International Public Company Ltd. - history
    • 11.2.5. Thai Airways International Public Company Ltd.- SWOT analysis
    • 11.2.6. Thai Airways International Public Company Ltd. - strengths
    • 11.2.7. Thai Airways International Public Company Ltd. - weaknesses
    • 11.2.8. Thai Airways International Public Company Ltd. - opportunities
    • 11.2.9. Thai Airways International Public Company Ltd. - threats
    • 11.2.10. Thai Airways International Public Company Ltd. - key employees
  • 11.3. Company Profile: Nok Airlines Public Company Ltd.
    • 11.3.1. Nok Airlines Public Company Ltd. - company overview
    • 11.3.2. Nok Airlines Public Company Ltd. - main services
    • 11.3.3. Nok Airlines Public Company Ltd. - key employees
  • 11.4. Company Profile: Bangkok Airways Co., Ltd.
    • 11.4.1. Bangkok Airways Co., Ltd. - company overview
    • 11.4.2. Bangkok Airways Co., Ltd. - main services
    • 11.4.3. Bangkok Airways Co., Ltd. - key employees
  • 11.5. Company Profile: Cathay Pacific Airways Thailand
    • 11.5.1. Cathay Pacific Airways Thailand - company overview
    • 11.5.2. Cathay Pacific Airways Thailand - main services
    • 11.5.3. Cathay Pacific Airways Thailand - key employee

12. Company Profiles - Hotels

  • 12.1. Company Profile: Accor Hotels Thailand
    • 12.1.1. Accor Hotels Thailand - company overview
    • 12.1.2. Accor Hotels Thailand - main services and brands
    • 12.1.3. Accor Hotels Thailand - key employees
  • 12.2. Company Profile: Centara Hotels and Resorts Thailand
    • 12.2.1. Centara Hotels and Resorts Thailand - company overview
    • 12.2.2. Centara Hotels and Resorts Thailand - main services
    • 12.2.3. Centara Hotels and Resorts Thailand - key employees
  • 12.3. Company Profile: InterContinental Hotels and Resorts Thailand
    • 12.3.1. InterContinental Hotels and Resorts Thailand - company overview
    • 12.3.2. InterContinental Hotels and Resorts Thailand - main services
    • 12.3.3. InterContinental Hotels and Resorts Thailand - key employee
  • 12.4. Company Profile: Marriott Hotels Thailand
    • 12.4.1. Marriott Hotels Thailand - company overview
    • 12.4.2. Marriott Hotels Thailand - main services and brands
    • 12.4.3. Marriott Hotels Thailand - key employee
  • 12.5. Company Profile: SERENATA Hotels and Resorts Group Thailand
    • 12.5.1. SERENATA Hotels and Resorts Group Thailand - company overview
    • 12.5.2. SERENATA Hotels and Resorts Group Thailand - main services

13. Company Profiles - Car Rental

  • 13.1. Company Profile: AVIS Rent a Car Thailand
    • 13.1.1. AVIS Rent a Car Thailand - company overview
    • 13.1.2. AVIS Rent a Car Thailand - main services
  • 13.2. Company Profile: Budget Car and Truck Rental of Thailand
    • 13.2.1. Budget Car and Truck Rental of Thailand - company overview
    • 13.2.2. Budget Car and Truck Rental of Thailand - main services
  • 13.3. Company Profile: Hertz Thailand
    • 13.3.1. Hertz Thailand - company overview
    • 13.3.2. Hertz Thailand - main services
  • 13.4. Company Profile: Thai Rent A Car (1978) Co., Ltd.
    • 13.4.1. Thai Rent A Car (1978) Co., Ltd. - company overview
    • 13.4.2. Thai Rent A Car (1978) Co., Ltd. - main services
  • 13.5. Company Profile: Master Car Rental Co., Ltd.
    • 13.5.1. Master Car Rental Co., Ltd. - company overview
    • 13.5.2. Master Car Rental Co., Ltd. - main services

14. Company Profiles - Travel Intermediaries

  • 14.1. Company Profile: AandF Tour Travel Co., Ltd.
    • 14.1.1. AandF Tour Travel Co., Ltd. - company overview
    • 14.1.2. AandF Tour Travel Co., Ltd. - main services
  • 14.2. Company Profile: World Travel Service Ltd.
    • 14.2.1. World Travel Service Ltd. - company overview
    • 14.2.2. World Travel Service Ltd. - main services
    • 14.2.3. World Travel Service Ltd. - key employees
  • 14.3. Company Profile: Marwin Tours (Thailand) Co., Ltd.
    • 14.3.1. Marwin Tours (Thailand) Co., Ltd. - company overview
    • 14.3.2. Marwin Tours (Thailand) Co., Ltd. - main services
  • 14.4. Company Profile: NS Travel and Tours Co. Ltd.
    • 14.4.1. NS Travel and Tours Co. Ltd. - company overview
    • 14.4.2. NS Travel and Tours Co. Ltd. - main services
    • 14.4.3. NS Travel and Tours Co. Ltd. - key employee
  • 14.5. Company Profile: Oriental Escape Ltd.
    • 14.5.1. Oriental Escape Ltd. - company overview
    • 14.5.2. Oriental Escape Ltd. - main services

15. Market Data Analysis

  • 15.1. Tourism Output
    • 15.1.1. Total tourism output
    • 15.1.2. Direct tourism output
    • 15.1.3. Indirect tourism output
    • 15.1.4. Tourism output per employee
    • 15.1.5. Direct tourism output per employee
    • 15.1.6. Indirect tourism output per employee
  • 15.2. Tourism Employment
    • 15.2.1. Total tourism employment
    • 15.2.2. Direct tourism employment
    • 15.2.3. Indirect tourism employment
    • 15.2.4. Tourism employee compensation
    • 15.2.5. Total gross income generated by total tourism employment
  • 15.3. Domestic Tourism
    • 15.3.1. Domestic trips by purpose of visit
    • 15.3.2. Number of overnight stays - domestic trips
    • 15.3.3. Total domestic tourist expenditure
    • 15.3.4. Average expenditure per domestic tourist by category
  • 15.4. Inbound Tourism
    • 15.4.1. International arrivals by region
    • 15.4.2. International arrivals by purpose of visit
    • 15.4.3. International arrivals by mode of transport
    • 15.4.4. Number of overnight stays - Inbound
    • 15.4.5. Total inbound tourism expenditure by category
    • 15.4.6. Average international tourist expenditure by category
  • 15.5. Outbound Tourism Flows
    • 15.5.1. International departures by region
    • 15.5.2. International departures by purpose of visit
    • 15.5.3. International departures by mode of transport
    • 15.5.4. Number of overnight stays - international trips
    • 15.5.5. Total outbound tourism expenditure by category
    • 15.5.6. Average outbound expenditure per resident by category
  • 15.6. Airlines
    • 15.6.1. Seats available
    • 15.6.2. Seats sold by carrier type - business travel
    • 15.6.3. Seats sold by carrier type - leisure travel
    • 15.6.4. Load factor by carrier type
    • 15.6.5. Passenger kilometers available by carrier type
    • 15.6.6. Revenue-generating passenger kilometers by carrier type
    • 15.6.7. Revenue per passenger by carrier type
    • 15.6.8. Total revenue by carrier type
  • 15.7. Hotels
    • 15.7.1. Establishments by hotel category
    • 15.7.2. Available rooms by hotel category
    • 15.7.3. Room occupancy rate by hotel category
    • 15.7.4. Room nights available by hotel category
    • 15.7.5. Room nights occupied by hotel category
    • 15.7.6. Average revenue per available room by hotel category
    • 15.7.7. Revenue per occupied room by hotel category
    • 15.7.8. Total revenue per available room by hotel category
    • 15.7.9. Total revenue by hotel category and customer type
    • 15.7.10. Guests by hotel category and customer type
  • 15.8. Car Rentals
    • 15.8.1. Market value by customer type and rental location
    • 15.8.2. Fleet size
    • 15.8.3. Rental occasions and days
    • 15.8.4. Rental length
    • 15.8.5. Average rental length
    • 15.8.6. Utilization rate
    • 15.8.7. Average revenue per day
  • 15.9. Travel Intermediaries
    • 15.9.1. Market value by product type
    • 15.9.2. Online revenues by type of intermediary or provider
    • 15.9.3. Online revenues by type of tourist
    • 15.9.4. In-store revenues by type of intermediary
    • 15.9.5. In-store revenues by type of tourist
    • 15.9.6. Travel agent revenues from domestic tourism by sales channel
    • 15.9.7. Travel agent revenues from international tourism by sales channel
    • 15.9.8. Tour operator revenues from domestic tourism, by sales channel
    • 15.9.9. Tour operator revenues from international tourism, by sales channel
    • 15.9.10. Other intermediaries revenues from domestic tourism, by sales channel
    • 15.9.11. Other intermediaries revenues from international tourism by sales channel

16. Appendix

  • 16.1. What is This Report About?
  • 16.2. Definitions
  • 16.3. Methodology
  • 16.4. Contact Travel and Tourism Intelligence Center
  • 16.5. About Travel and Tourism Intelligence Center
  • 16.6. Travel and Tourism Intelligence Center Services
  • 16.7. Disclaimer

List of Tables

  • Table 1: Thailand - Tourist Arrivals from the Top-10 Countries (Thousand), 2010-2019
  • Table 2: Thailand - Tourist Departures to the Top-10 Countries (Thousand), 2010-2019
  • Table 3: Thailand - Expected Hotel Openings (2014-2015)
  • Table 4: Thailand - Top-10 Hotels (Volume), 2013 and 2014
  • Table 5:Tourism Authority of Thailand -Key Facts and Locations
  • Table 6: Suvarnabhumi International Airport, Bangkok -Overview
  • Table 7: Don Mueang International Airport, Bangkok-Overview
  • Table 8: Phuket International Airport, Phuket Province -Overview
  • Table 9:Chiang Mai International Airport, Chiang Mai Province- Overview
  • Table 10:Hat Yai International Airport, Songkhla Province-Overview
  • Table 11: Thai AirAsia Co., Ltd., Key Facts
  • Table 12: Thai AirAsia Co., Ltd., Main Services
  • Table 13: Thai AirAsia Co., Ltd., Key Employee
  • Table 14: Thai Airways International Public Company Ltd., Key Facts
  • Table 15: Thai Airways International Public Company Ltd., Main Services and Brands
  • Table 16: Thai Airways International Public Company Ltd., History
  • Table 17: Thai Airways International Public Company Ltd., Key Employees
  • Table 18: Nok Airlines Public Company Limited, Key Facts
  • Table 19: Nok Airlines Public Company Ltd., Main Services
  • Table 20: Nok Airlines Public Company Ltd., Key Employees
  • Table 21: Bangkok Airways Co., Ltd. Key Facts
  • Table 22: Bangkok Airways Co., Ltd., Main Services
  • Table 23: Bangkok Airways Co., Ltd., Key Employees
  • Table 24: Cathay Pacific Airways Thailand, Key Facts
  • Table 25: Cathay Pacific Airways Thailand, Main Services
  • Table 26: Cathay Pacific Airways Thailand, Key Employee
  • Table 27: Accor Hotels Thailand, Key Facts
  • Table 28: Accor Hotels Thailand, Main Services and Brands
  • Table 29: Accor Hotels Thailand, Key Employees
  • Table 30: Centara Hotels and Resorts Thailand, Key Facts
  • Table 31: Centara Hotels and Resorts Thailand, Main Services
  • Table 32: Centara Hotels and Resorts Thailand, Key Employees
  • Table 33: InterContinental Hotels and Resorts Thailand, Key Facts
  • Table 34: InterContinental Hotels and Resorts Thailand, Main Services
  • Table 35: InterContinental Hotels and Resorts Thailand, Key Employee
  • Table 36: Marriott Hotels Thailand, Key Facts
  • Table 37: Marriott Hotels Thailand, Main Services and Brands
  • Table 38: Marriott Hotels Thailand, Key Employee
  • Table 39: SERENATA Hotels and Resorts Group Thailand, Key Facts
  • Table 40: SERENATA Hotels and Resorts Group Thailand, Main Services
  • Table 41: AVIS Rent Car Thailand, Key Facts
  • Table 42: AVIS Rent a Car Thailand, Main Services
  • Table 43: Budget Car and Truck Rental of Thailand, Key Facts
  • Table 44: Budget Car and Truck Rental of Thailand, Main Services
  • Table 45: Hertz Thailand, Key Facts
  • Table 46: Hertz Thailand, Main Services
  • Table 47: Thai Rent A Car (1978) Co., Ltd., Key Facts
  • Table 48: Thai Rent A Car (1978) Co., Ltd., Main Services
  • Table 49: Master Car Rental Co., Ltd., Key Facts
  • Table 50: Master Car Rental Co., Ltd., Main Services
  • Table 51: AandF Tour Travel Co., Ltd., Key Facts
  • Table 52: AandF Tour Travel Co., Ltd., Main Services
  • Table 53: World Travel Service Ltd., Key Facts
  • Table 54: World Travel Service Ltd., Main Services
  • Table 55: World Travel Service Ltd., Key Employees
  • Table 56: Marwin Tours (Thailand) Co., Ltd., Key Facts
  • Table 57: Marwin Tours (Thailand) Co., Ltd., Main Services
  • Table 58: NS Travel and Tours Co. Ltd., Key Facts
  • Table 59: NS Travel and Tours Co. Ltd., Main Services
  • Table 60: NS Travel and Tours Co. Ltd., Key Employee
  • Table 61: Oriental Escape Ltd., Key Facts
  • Table 62: Oriental Escape Ltd., Main Services
  • Table 63: Thailand - Total Tourism Output by Category (THB Billion), 2010-2019
  • Table 64: Thailand - Direct Tourism Output by Category (THB Billion), 2010-2019
  • Table 65: Thailand - Indirect Tourism Output by Category (THB Billion), 2010-2019
  • Table 66: Thailand - Total Tourism Output Generated per Employee by Category (THB Thousand), 2010-2019
  • Table 67: Thailand - Direct Tourism Output Generated per Employee by Category (THB Thousand), 2010-2019
  • Table 68: Thailand - Indirect Tourism Output Generated per Employee by Category (THB Thousand), 2010-2019
  • Table 69: Thailand - Total Tourism Employment by Category (Thousand), 2010-2019
  • Table 70: Thailand - Total Tourism Employment as a Percentage of Total Employment by Category (%), 2010-2019
  • Table 71: Thailand - Direct Tourism Employment by Category (Thousand), 2010-2019
  • Table 72: Thailand - Direct Tourism Employment as a Percentage of Total Employment by Category (%), 2010-2019
  • Table 73: Thailand - Indirect Tourism Employment by Category (Thousand), 2010-2019
  • Table 74: Thailand - Indirect Tourism Employment as a Percentage of Total Employment by Category (%), 2010-2019
  • Table 75: Thailand - Average Salary per Employee by Category (THB Thousand), 2010-2019
  • Table 76: Thailand - Total Gross Income Generated by Total Tourism Employment by Category (THB Billion), 2010-2019
  • Table 77: Thailand - Number of Trips by Purpose (Million), 2010-2019
  • Table 78: Thailand - Overnight Stays (Million), 2010-2019
  • Table 79: Thailand - Total Domestic Tourism Expenditure by Category (THB Billion), 2010-2019
  • Table 80: Thailand - Average Expenditure per Domestic Tourist by Category (THB), 2010-2019
  • Table 81: Thailand - International Arrivals by Region (Thousand), 2010-2019
  • Table 82: Thailand - International Arrivals by Purpose of Visit (Thousand), 2010-2019
  • Table 83: Thailand - International Arrivals by Mode of Transport (Thousand), 2010-2019
  • Table 84: Thailand - Overnight Stays (Thousand), 2010-2019
  • Table 85: Thailand - Total Inbound Tourism Expenditure by Category (THB Billion), 2010-2019
  • Table 86: Thailand - Average Expenditure per Inbound Tourist by Category (THB), 2010-2019
  • Table 87: Thailand - International Departures by Region (Thousand), 2010-2019
  • Table 88: Thailand - International Departures by Purpose of Visit (Thousand), 2010-2019
  • Table 89: Thailand - International Departures by Mode of Transport (Thousand), 2010-2019
  • Table 90: Thailand - Overnight Stays (Million), 2010-2019
  • Table 91: Thailand - Total Outbound Tourism Expenditure by Category (THB Billion), 2010-2019
  • Table 92: Thailand - Average Outbound Expenditure per Resident by Category (THB), 2010-2019
  • Table 93: Thailand - Seats Available by Carrier Type (Thousand), 2010-2019
  • Table 94: Thailand - Seats Sold by Carrier Type - Business Travel (Thousand), 2010-2019
  • Table 95: Thailand - Seats Sold by Carrier Type - Leisure Travel (Thousand), 2010-2019
  • Table 96: Thailand - Load Factor by Carrier Type (%), 2010-2019
  • Table 97: Thailand - Passenger Kilometers Available by Carrier Type (Million), 2010-2019
  • Table 98: Thailand - Revenue Generating Passenger Kilometers by Carrier Type (Million), 2010-2019
  • Table 99: Thailand - Revenue per Passenger by Carrier Type (THB), 2010-2019
  • Table 100: Thailand - Total Revenue by Carrier Type (THB Billion), 2010-2019
  • Table 101: Thailand - Establishments by Category (Actual), 2010-2019
  • Table 102: Thailand - Available Hotel Rooms by Hotel Category (Thousand), 2010-2019
  • Table 103: Thailand - Room Occupancy Rate by Hotel Category (%), 2010-2019
  • Table 104: Thailand - Room Nights Available by Hotel Category (Million), 2010-2019
  • Table 105: Thailand - Room Nights Occupied by Hotel Category (Million), 2010-2019
  • Table 106: Thailand - Average Revenue per Available Room by Hotel Category (THB), 2010-2019
  • Table 107: Thailand - Revenue per Occupied Room by Hotel Category (THB), 2010-2019
  • Table 108: Thailand - Total Revenue Per Available Room by Hotel Category (THB), 2010-2019
  • Table 109: Thailand - Total Revenue by Hotel Category and Customer Type (THB Billion), 2010-2019
  • Table 110: Thailand - Guests by Hotel Category and Customer Type (Thousand), 2010-2019
  • Table 111: Thailand - Market Value by Customer Type and Rental Location (THB Billion), 2010-2019
  • Table 112: Thailand - Fleet Size (Actual), 2010-2019
  • Table 113: Thailand - Rental Occasions (Thousands), 2010-2019
  • Table 114: Thailand - Rental Days (Million), 2010-2019
  • Table 115: Thailand - Average Rental Length (Days), 2010-2019
  • Table 116: Thailand - Market Utilization Rate (%), 2010-2019
  • Table 117: Thailand - Car Rental Average Revenue per Day (THB), 2010-2019
  • Table 118: Thailand - Travel Intermediaries Market Value by Product Type (THB Billion), 2010-2019
  • Table 119: Thailand - Travel Intermediaries Online Revenues by Provider (THB Billion), 2010-2019
  • Table 120: Thailand - Travel Intermediaries Online Revenues by Type of Tourist (THB Billion), 2010-2019
  • Table 121: Thailand - Travel Intermediaries In-Store Revenues by Provider (THB Billion), 2010-2019
  • Table 122: Thailand - Travel Intermediaries In-Store Revenues by Type of Tourist (THB Billion), 2010-2019
  • Table 123: Thailand - Travel Agent Revenues from Domestic Tourism by Sales Channel (THB Billion), 2010-2019
  • Table 124: Thailand - Travel Agent Revenues from International Tourism by Sales Channel (THB Million), 2010-2019
  • Table 125: Thailand - Tour Operator Revenues from Domestic Tourism by Sales Channel (THB Million), 2010-2019
  • Table 126: Thailand - Tour Operator Revenues from International Tourism by Sales Channel (THB Million), 2010-2019
  • Table 127: Thailand - Other Intermediaries Revenues from Domestic Tourism by Sales Channel (THB Million), 2010-2019
  • Table 128: Thailand - Other Intermediaries Revenues from International Tourism by Sales Channel (THB Million), 2010-2019
  • Table 129: TTIC - Travel and Tourism Sector Definitions

List of Figures

  • Figure 1: Thailand - Tourism Expenditure (US$ Million), 2010-2019
  • Figure 2: Thailand - Key ratios(%), 2010-2019
  • Figure 3: Thailand - Domestic Tourism Expenditure (THB Million), 2010-2019
  • Figure 4: Thailand - International Arrivals by Purpose of Visit, 2010 vs. 2014
  • Figure 5: Visa Policy
  • Figure 6: Thailand - International Departures by Mode of Transport, 2010 vs. 2014
  • Figure 7: Visa Requirements for Thai Citizens
  • Figure 8: Thailand - International Arrivals by Mode of Transport, 2014 vs. 2019
  • Figure 9: Thailand- International Departures by Purpose of Visit, 2014 vs. 2019
  • Figure 10: Thailand - Load Factor (%) and Revenue per Passenger(THB), 2010-2019
  • Figure 11: Thailand - Airlines' Market Share in Terms of Passengers Carried (%), 2013 and 2014
  • Figure 12: Thailand - Seats Sold vs Seats Available(Thousand), 2010-2019
  • Figure 13: Thailand - Room Occupancy Rates (%), 2010-2019
  • Figure 14: Thailand - Total Hotel Revenue (THB Million), 2010-2019
  • Figure 15: Thailand - Car Rental Value by Rental Type and Location (THB Million), 2010-2019
  • Figure 16: Thailand - Average Revenue per Day (THB), 2010-2019
  • Figure 17: Thailand - Travel Intermediaries Market Value by Product (THB Million), 2010-2019
  • Figure 18: Thailand - Travel Agents Market Value (THB Million), 2010-2019
  • Figure 19: Thailand - Total Tourism Output by Category (THB Billion), 2010-2019
  • Figure 20: Thailand - Direct Tourism Output by Category (THB Billion), 2010-2019
  • Figure 21: Thailand - Indirect Tourism Output by Category (THB Billion), 2010-2019
  • Figure 22: Thailand - Total Tourism Output Generated per Employee by Category (THB Thousand), 2010-2019
  • Figure 23: Thailand - Direct Tourism Output Generated per Employee by Category (THB Thousand), 2010-2019
  • Figure 24: Thailand - Indirect Tourism Output Generated per Employee by Category (THB Thousand), 2010-2019
  • Figure 25: Thailand - Total Tourism Employment by Category (Thousand), 2010-2019
  • Figure 26: Thailand - Direct Tourism Employment by Category (Thousand), 2010-2019
  • Figure 27: Thailand - Indirect Tourism Employment by Category (Thousand), 2010-2019
  • Figure 28: Thailand - Average Salary per Employee by Category (THB Thousand), 2010-2019
  • Figure 29: Thailand - Total Gross Income Generated by Total Tourism Employment by Category (THB Billion), 2010-2019
  • Figure 30: Thailand - Number of Trips by Purpose (Million), 2010-2019
  • Figure 31: Thailand - Overnight Stays (Million), 2010-2019
  • Figure 32: Thailand - Total Domestic Tourism Expenditure by Category (THB Billion), 2010-2019
  • Figure 33: Thailand - Average Expenditure per Domestic Tourist by Category (THB), 2010-2019
  • Figure 34: Thailand - International Arrivals by Region (Thousand), 2010-2019
  • Figure 35: Thailand - International Arrivals by Purpose of Visit (Thousand), 2010-2019
  • Figure 36: Thailand - International Arrivals by Mode of Transport (Thousand), 2010-2019
  • Figure 37: Thailand - Overnight Stays (Thousand), 2010-2019
  • Figure 38: Thailand - Total Inbound Tourism Expenditure by Category (THB Billion), 2010-2019
  • Figure 39: Thailand - Average Expenditure per Inbound Tourist by Category (THB), 2010-2019
  • Figure 40: Thailand - International Departures by Region (Thousand), 2010-2019
  • Figure 41: Thailand - International Departures by Purpose of Visit (Thousand), 2010-2019
  • Figure 42: Thailand - International Departures by Mode of Transport (Thousand), 2010-2019
  • Figure 43: Thailand - Overnight Stays (Million), 2010-2019
  • Figure 44: Thailand- Total Outbound Tourism Expenditure by Category (THB Billion), 2010-2019
  • Figure 45: Thailand - Average Outbound Expenditure per Resident by Category (THB), 2010-2019
  • Figure 46: Thailand - Seats Available by Carrier Type (Thousand), 2010-2019
  • Figure 47: Thailand - Seats Sold by Carrier Type - Business Travel (Thousand), 2010-2019
  • Figure 48: Thailand - Seats Sold by Carrier Type - Leisure Travel (Thousand), 2010-2019
  • Figure 49: Thailand - Load Factor by Carrier Type (%), 2010-2019
  • Figure 50: Thailand - Passenger Kilometers Available by Carrier Type (Million), 2010-2019
  • Figure 51: Thailand - Revenue Generating Passenger Kilometers by Carrier Type (Million), 2010-2019
  • Figure 52: Thailand - Revenue per Passenger by Carrier Type (THB), 2010-2019
  • Figure 53: Thailand - Total Revenue by Carrier Type (THB Billion), 2010-2019
  • Figure 54: Thailand - Establishments by Category (Actual), 2010-2019
  • Figure 55: Thailand - Available Hotel Rooms by Hotel Category (Thousand), 2010-2019
  • Figure 56: Thailand - Room Occupancy Rate by Hotel Category (%), 2010-2019
  • Figure 57: Thailand - Room Nights Available by Hotel Category (Million), 2010-2019
  • Figure 58: Thailand - Room Nights Occupied by Hotel Category (Million), 2010-2019
  • Figure 59: Thailand - Average Revenue per Available Room by Hotel Category (THB), 2010-2019
  • Figure 60: Thailand - Revenue per Occupied Room (THB), 2010-2019
  • Figure 61: Thailand - Total Revenue per Available Room (THB), 2010-2019
  • Figure 62: Thailand - Total Revenue by Hotel Category (THB Billion), 2010-2019
  • Figure 63: Thailand - Guests by Hotel Category (Thousand), 2010-2019
  • Figure 64: Thailand - Market Value by Customer Type and Rental Location (THB Billion), 2010-2019
  • Figure 65: Thailand - Fleet Size (Actual), 2010-2019
  • Figure 66: Thailand - Rental Occasions (Thousands), 2010-2019
  • Figure 67: Thailand - Rental Days (Million), vs Average Rental Length (Days), 2010-2019
  • Figure 68: Thailand - Market Utilization Rate (%), 2010-2019
  • Figure 69: Thailand - Car Rental Average Revenue per Day (THB), 2010-2019
  • Figure 70: Thailand - Travel Intermediaries Market Value by Product Type (THB Billion), 2010-2019
  • Figure 71: Thailand - Travel Intermediaries Online Revenues by Provider (THB Billion), 2010-2019
  • Figure 72: Thailand - Travel Intermediaries Online Revenues by Type of Tourist (THB Billion), 2010-2019
  • Figure 73: Thailand - Travel Intermediaries In-Store Revenues by Provider (THB Billion), 2010-2019
  • Figure 74: Thailand - Travel Intermediaries In-Store Revenues by Type of Tourist (THB Billion), 2010-2019
  • Figure 75: Thailand - Travel Agent Revenues from Domestic Tourism by Sales Channel (THB Billion), 2010-2019
  • Figure 76: Thailand - Travel Agent Revenues from International Tourism by Sales Channel (THB Million), 2010-2019
  • Figure 77: Thailand - Tour Operator Revenues from Domestic Tourism by Sales Channel (THB Million), 2010-2019
  • Figure 78: Thailand - Tour Operator Revenues from International Tourism by Sales Channel (THB Million), 2010-2019
  • Figure 79: Thailand - Other Intermediaries Revenues from Domestic Tourism by Sales Channel (THB Million), 2010-2019
  • Figure 80: Thailand - Other Intermediaries Revenues from International Tourism by Sales Channel (THB Million), 2010-2019
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