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イタリアのカード・決済産業:新興の機会、動向、規模、促進要因、戦略、製品、競合情勢

Italy's Cards and Payments Industry: Emerging Opportunities, Trends, Size, Drivers, Strategies, Products and Competitive Landscape

発行 Timetric 商品コード 298370
出版日 ページ情報 英文 97 Pages
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イタリアのカード・決済産業:新興の機会、動向、規模、促進要因、戦略、製品、競合情勢 Italy's Cards and Payments Industry: Emerging Opportunities, Trends, Size, Drivers, Strategies, Products and Competitive Landscape
出版日: 2014年03月25日 ページ情報: 英文 97 Pages
概要

イタリアのカード・決済チャネルは、2009年〜2013年の間に成長を記録しました。カード数では、2013年末までに1億1,600万に達し、CAGRで6.96%の増加となりました。2013年のチャネル規模は、3,633億ユーロ(4,816億米ドル)です。

当レポートでは、イタリアのカード・決済産業について調査分析し、産業全体の分析、市場別の規模と予測を提供するほか、マクロ経済/インフラ/消費者/ビジネスの促進要因、現在の規制の枠組み、マーケティング戦略について検証し、主要銀行のプロファイルも含めて、概略以下の構成でお届けいたします。

第1章 エグゼクティブサマリー

第2章 産業の環境分析、主要動向と促進要因

  • 決済インフラと新興の技術
  • ビジネス促進要因
  • 経済促進要因

第3章 カード・決済産業のシェア分析

  • 産業の概要

第4章 規制の枠組みとカード詐欺の統計

  • 規制の枠組み
  • SEPAカードの枠組み
  • マネーロンダリング防止の枠組み
  • カード詐欺の統計

第5章 新興の消費者意識と動向

  • 市場区分と対象
  • 旅行・観光の支出
  • 小売のカード支出

第6章 カード決済チャネルの分析と成長の見通し

  • チャネルのシェア分析:カードカテゴリー別
  • カード決済チャネルの規模と予測

第7章 クレジットカード決済の分析と成長の見通し

  • カテゴリー全体の規模と予測
  • 取引のシェア分析:チャネル別
  • 個人クレジットカードの区分規模と予測
  • 商用クレジットカードの区分規模と予測
  • 競合情勢

第8章 デビットカード決済の分析と成長の見通し

  • カテゴリー全体の規模と予測
  • 取引のシェア分析:チャネル別
  • 競合情勢

第9章 チャージカード決済の分析と成長の見通し

  • カテゴリー全体の規模と予測
  • 取引のシェア分析:チャネル別
  • 個人チャージカードの区分規模と予測
  • 商用チャージカードの区分規模と予測
  • 競合情勢

第10章 プリペイドカード決済の分析と成長の見通し

  • カテゴリー全体の規模と予測
  • オープンループプリペイドカードの区分規模と予測
  • クローズドループプリペイドカードの区分規模と予測

第11章 マーチャントアクワイアリング(カード加盟店業務)

第12章 カード発行会社の企業プロファイル

  • Intesa Sanpaolo
  • Banca Nazionale del Lavoro
  • Deutsche Bank
  • Findomestic Banca
  • CartaSi SpA

第13章 付録

図表

目次
Product Code: VR0987MR

The report provides top-level market analysis, information and insights into Italy's cards and payments industry, including:

  • Current and forecast values for each category of Italy's cards and payments industry, including debit cards, credit cards, charge cards and prepaid cards
  • Comprehensive analysis of the industry's market attractiveness and future growth areas
  • Analysis of various market drivers and regulations governing Italy's cards and payments industry
  • Detailed analysis of the marketing strategies adopted for selling debit, credit , charge and prepaid cards used by banks and other institutions in the market
  • Comprehensive analysis of consumer attitudes and buying preferences for cards
  • The competitive landscape of Italy's cards and payments industry

Summary

The Italian card payments channel registered growth during the review period (2009-2013). In terms of number of cards in circulation, the channel registered a CAGR of 6.96% to reach 116.0 million cards by the end of 2013. The channel valued EUR363.3 billion (US$481.6 billion) in 2013.

The prepaid card category is expected to record the highest growth prospects both in terms of the volume of cards in issue and transaction value. In terms of card volume, the prepaid category is anticipated to post a forecast-period CAGR of 17.42% and register a CAGR of 13.41% in terms of transaction value. In volume and value terms, the open-loop prepaid segment is expected to post respective CAGRs of 16.91% and 12.47%.

In value terms, the credit card market posted a review-period CAGR of 1.59%, from EUR59.3 billion (US$82.3 billion) in 2009 to EUR63.1 billion (US$83.7 billion) in 2013. The impact of financial crisis resulted in waning growth in the Italian credit card market, which adversely impacted consumer confidence and forced companies to cut costs. The transaction value of commercial credit cards exhibited a review-period CAGR of 0.89%. Although growth has been impacted, the market still occupies a market share of 11.6% in terms of all Italian card payment channels. This is the result of a government policy of restricting limits on cash payment to EUR1,000 (US$1,390) - above this figure all payments must be made through cards.

In early 2014, MasterCard launched its new platform for digital payments called MasterPass. It helps to make the online transactions and m-commerce faster and more secure, supporting electronic commerce (e-commerce) and mobile commerce (m-commerce) market growth over the forecast period.

Scope

  • This report provides a comprehensive analysis of Italy's cards and payments industry.
  • It provides current values for Italy's cards and payments industry for 2013, and forecast figures for 2018.
  • It details the different economic, infrastructural and business drivers affecting Italy's cards and payments industry.
  • It outlines the current regulatory framework in the industry.
  • It details the marketing strategies used by various banks and other institutions.
  • It profiles the major banks in Italy's cards and payments industry.

Reasons To Buy

  • Make strategic business decisions using top-level historic and forecast market data related to Italy's cards and payments industry and each market within it.
  • Understand the key market trends and growth opportunities within Italy's cards and payments industry.
  • Assess the competitive dynamics in Italy's cards and payments industry.
  • Gain insights in to the marketing strategies used for selling various card types in Italy.
  • Gain insights into key regulations governing Italy's cards and payments industry.

Table of Contents

1. Executive Summary

2. Analysis of Industry Environment, Key Trends and Drivers

  • 2.1. Payment Infrastructure and emerging technologies
    • 2.1.1. Automatic Teller Machines (ATMs)
    • 2.1.2. Point of sale (POS) terminals
    • 2.1.3. Internet penetration
    • 2.1.4. Contactless technology
    • 2.1.5. Europay, MasterCard and Visa (EMV)
    • 2.1.6. M-Payment
  • 2.2. Business Drivers
    • 2.2.1. Growth of e-commerce
    • 2.2.2. Retail sales value
  • 2.3. Economic Drivers
    • 2.3.1. Nominal GDP per capita
    • 2.3.2. Real GDP growth
    • 2.3.3. Inflation

3. Cards and Payments Industry Share Analysis

  • 3.1. Industry Overview
    • 3.1.1. Cash
    • 3.1.2. Checks
    • 3.1.3. Direct debits
    • 3.1.4. Credit transfers
    • 3.1.5. Cards

4. Regulatory Framework and Card Fraud Statistics

  • 4.1. Regulatory Framework
  • 4.2. SEPA cards framework
  • 4.3. Anti-money laundering framework
    • 4.3.1. Foreign direct investment (FDI) regulations
  • 4.4. Card Fraud Statistics
    • 4.4.1. Card-not-present
    • 4.4.2. Counterfeit card
    • 4.4.3. Lost or stolen card
    • 4.4.4. Card ID theft

5. Emerging Consumer Attitudes and Trends

  • 5.1. Market Segmentation and Targeting
    • 5.1.1. Retail segment
    • 5.1.2. Corporate segment
  • 5.2. Travel and Tourism Spending
    • 5.2.1. Outbound tourists volume
    • 5.2.2. Outbound tourist spending
  • 5.3. Retail Card Expenditure
    • 5.3.1. Analysis by product categories
    • 5.3.2. Analysis by retail channels

6. Analysis of Card Payments and Growth Prospects

  • 6.1. Channel Share Analysis by Card Category
  • 6.2. Size and Forecast of the Card Payments Channel
    • 6.2.1. Analysis by volume of cards in circulation
    • 6.2.2. Analysis by transaction value

7. Analysis of Credit Card Payments and Growth Prospects

  • 7.1. Overall Category Size and Forecast
    • 7.1.1. Analysis by volume of cards in circulation
    • 7.1.2. Analysis by transaction value
    • 7.1.3. Analysis by transaction volume
  • 7.2. Transaction Share Analysis by Channel
    • 7.2.1. Analysis by transaction value
    • 7.2.2. Analysis by transaction volume
  • 7.3. Personal Credit Cards Size and Forecast
    • 7.3.1. Analysis by volume of cards in circulation
    • 7.3.2. Analysis by transaction value
    • 7.3.3. Analysis by transaction volume
  • 7.4. Commercial Credit Cards Size and Forecast
    • 7.4.1. Analysis by number of cards in circulation
    • 7.4.2. Analysis by transaction value
    • 7.4.3. Analysis by transaction volume
  • 7.5. Competitive Landscape
    • 7.5.1. Scheme share analysis
    • 7.5.2. Issuer share analysis

8. Analysis of Debit Card Payments and Growth Prospects

  • 8.1. Overall Category Size and Forecast
    • 8.1.1. Analysis by volume of cards in circulation
    • 8.1.2. Analysis by transaction value
    • 8.1.3. Analysis by transaction volume
  • 8.2. Transaction Share Analysis by Channel
    • 8.2.1. Analysis by transaction value
    • 8.2.2. Analysis by transaction volume
  • 8.3. Competitive Landscape
    • 8.3.1. Scheme share analysis
    • 8.3.2. Issuer share analysis

9. Analysis of Charge Card Payments and Growth Prospects

  • 9.1. Overall Category Size and Forecast
    • 9.1.1. Analysis by volume of cards in circulation
    • 9.1.2. Analysis by transaction value
    • 9.1.3. Analysis by transaction volume
  • 9.2. Transaction Share Analysis by Channel
    • 9.2.1. Analysis by transaction value
    • 9.2.2. Analysis by transaction volume
  • 9.3. Personal Charge Cards Size and Forecast
    • 9.3.1. Analysis by number of cards in circulation
    • 9.3.2. Analysis by transaction value
    • 9.3.3. Analysis by transaction volume
  • 9.4. Commercial Charge Cards Size and Forecast
    • 9.4.1. Analysis by volume of cards in circulation
    • 9.4.2. Analysis by transaction value
    • 9.4.3. Analysis by transaction volume
  • 9.5. Competitive Landscape
    • 9.5.1. Scheme share analysis
    • 9.5.2. Issuer share analysis

10. Analysis of Prepaid Card Payments and Growth Prospects

  • 10.1. Overall Category Size and Forecast
    • 10.1.1. Analysis by volume of cards in circulation
    • 10.1.2. Analysis by transaction value
  • 10.2. Open-Loop Prepaid Cards Segment Size and Forecast
    • 10.2.1. Analysis by number of cards in circulation
    • 10.2.2. Analysis by transaction value
  • 10.3. Closed-Loop Prepaid Cards Segment Size and Forecast
    • 10.3.1. Analysis by volume of cards in circulation
    • 10.3.2. Analysis by transaction value

11. Merchant Acquiring

12. Company Profiles of Card Issuers

  • 12.1. Intesa Sanpaolo
    • 12.1.1. Key financials
    • 12.1.2. Card portfolio
    • 12.1.3. Strategies
  • 12.2. Banca Nazionale del Lavoro
    • 12.2.1. Key financials
    • 12.2.2. Card portfolio
    • 12.2.3. Strategies
  • 12.3. Deutsche Bank
    • 12.3.1. Key financials
    • 12.3.2. Card portfolio
    • 12.3.3. Strategies
  • 12.4. Findomestic Banca
    • 12.4.1. Card portfolio
    • 12.4.2. Strategies
  • 12.5. CartaSi SpA
    • 12.5.1. Key financials
    • 12.5.2. Card portfolio
    • 12.5.3. Strategies

13. Appendix

  • 13.1. Methodology
  • 13.2. Contact Timetric
  • 13.3. About Timetric
  • 13.4. Timetric's Services
  • 13.5. Definitions
  • 13.6. Disclaimer

List of Tables

  • Table 1: Italian Payment Channels (EUR Billion), 2009-2013
  • Table 2: Market Entry Strategies of Foreign Banks
  • Table 3: Italian Card Fraud (EUR Million), 2009-2013
  • Table 4: Italy - Specialized Cards for Frequent Travelers, 2014
  • Table 5: Italy - Cards for Special Customer Groups
  • Table 6: Italy - Specialized Cards for Youth
  • Table 7: Italy - Specialized Cards for Catering to Business Needs
  • Table 8: Italian Card Spending by Retail Product Category (EUR Million), 2008 and 2012
  • Table 9: Italian Card Spending by Retail Channel (EUR Million), 2008 and 2012
  • Table 10: Italian Card Payments Channel by Card Category (Million), 2009-2018
  • Table 11: Italian Card Payments Channel Size by Volume of Cards (Million), 2009-2018
  • Table 12: Italian Card Payments Channel Size by Transaction Value (EUR Billion), 2009-2018
  • Table 13: Italian Card Payments Channel Size by Transaction Value (US$ Billion), 2009-2018
  • Table 14: Italian Credit Cards Category Size by Volume of Cards (Thousand), 2009-2018
  • Table 15: Italian Credit Cards Category Size by Transaction Value (EUR Billion), 2009-2018
  • Table 16: Italian Credit Cards Category Size by Transaction Value (US$ Billion), 2009-2018
  • Table 17: Italian Credit Card Category Size by Transactions Volume (Million), 2009-2018
  • Table 18: Italian Personal Credit Cards Segment Size by Volume of Cards (Thousand), 2009-2018
  • Table 19: Italian Personal Credit Cards Segment Size by Transaction Value (EUR Billion), 2009-2018
  • Table 20: Italian Personal Credit Cards Segment Size by Transaction Value (US$ Billion), 2009-2018
  • Table 21: Italian Personal Credit Cards Segment Size by Transactions Volume (Million), 2009-2018
  • Table 22: Italian Commercial Credit Cards Segment Size by Volume of Cards (Thousand), 2009-2018
  • Table 23: Italian Commercial Credit Cards Segment Size by Transaction Value (EUR Billion), 2009-2018
  • Table 24: Italian Commercial Credit Cards Segment Size by Transaction Value (US$ Billion), 2009-2018
  • Table 25: Italian Commercial Credit Cards Segment Size by Transactions Volume (Million), 2009-2018
  • Table 26: Italian Debit Cards Category Size by Volume of Cards (Million), 2009-2018
  • Table 27: Italian Debit Cards Category Size by Transaction Value (EUR Billion), 2009-2018
  • Table 28: Italian Debit Cards Category Size by Transaction Value (US$ Billion), 2009-2018
  • Table 29: Italian Debit Cards Category Size by Transactions Volume (Million), 2009-2018
  • Table 30: Italian Charge Cards Category Size by Volume of Cards (Million), 2009-2018
  • Table 31: Italian Charge Cards Category Size by Transaction Value (EUR Billion), 2009-2018
  • Table 32: Italian Charge Cards Category Size by Transaction Value (US$ Billion), 2009-2018
  • Table 33: Italian Charge Cards Category Size by Transactions Volume (Million), 2009-2018
  • Table 34: Italian Personal Charge Cards Segment Size by Volume of Cards (Million), 2009-2018
  • Table 35: Italian Personal Charge Cards Segment Size by Transaction Value (EUR Billion), 2009-2018
  • Table 36: Italian Personal Charge Cards Segment Size by Transaction Value (US$ Billion), 2009-2018
  • Table 37: Italian Personal Charge Cards Segment Size by Transactions Volume (Million), 2009-2018
  • Table 38: Italian Commercial Charge Cards Segment Size by Volume of Cards (Million), 2009-2018
  • Table 39: Italian Commercial Charge Cards Segment Size by Transaction Value (EUR Billion), 2009-2018
  • Table 40: Italian Commercial Charge Cards Segment Size by Transaction Value (US$ Billion), 2009-2018
  • Table 41: Italian Commercial Charge Cards Segment Size by Transactions Volume (Million), 2009-2018
  • Table 42: Italian Prepaid Cards Category Size by Volume of Cards (Million), 2009-2018
  • Table 43: Italian Prepaid Cards Category Size by Transaction Value (EUR Billion), 2009-2018
  • Table 44: Italian Prepaid Cards Category Size by Transaction Value (US$ Billion), 2009-2018
  • Table 45: Italian Open-Loop Prepaid Cards Segment Size by Volume of Cards (Million), 2009-2018
  • Table 46: Italian Open-Loop Prepaid Cards Segment Size by Transaction Value (EUR Billion), 2009-2018
  • Table 47: Italian Open-Loop Prepaid Cards Segment Size by Transaction Value (US$ Billion), 2009-2018
  • Table 48: Italian Closed-Loop Prepaid Cards Segment Size by Volume of Cards (Million), 2009-2018
  • Table 49: Italian Closed-Loop Prepaid Cards Segment Size by Transaction Value (EUR Billion), 2009-2018
  • Table 50: Italian Closed-Loop Prepaid Cards Segment Size by Transaction Value (US$ Billion), 2009-2018
  • Table 51: Intesa Sanpaolo - Key Financial Indicators (EUR Billion), December 2011 and 2012
  • Table 52: Intesa Sanpaolo - Card Product Offerings and Key Features
  • Table 53: BNP Paribas Group ? Key Financial Indicators (EUR Billion), December 2012 and 2013
  • Table 54: BNL - Card Product Offerings and Key Features
  • Table 55: Deutsche Bank- Key Financial Indicators (EUR Million), December 2011 and 2012
  • Table 56: Deutsche Bank - Card Product Offerings and Key Features
  • Table 57: Findomestic Banca - Card Product Offerings and Key Features
  • Table 58: CartaSi- Key Financial Indicators (EUR Million), December 2011 and 2012
  • Table 59: CartaSi- Card Product Offerings and Key Features
  • Table 60: Key Definitions

List of Figures

  • Figure 1: Italian Payment Cards Channel Benchmarked Against Other Large Markets in Europe (%), 2013-2017
  • Figure 2: Italian Card Categories Growth (%), 2009-2018
  • Figure 3: Italian ATMs Penetration (Volume and Penetration Rate), 2009-2018
  • Figure 4: Italian POS Terminals Penetration (Volume and Penetration Rate), 2009-2018
  • Figure 5: Italian Internet Penetration (Internet Users per 100 Inhabitants), 2009-2018
  • Figure 6: Italian EMV Adoption (%), 2009-2013
  • Figure 7: Italian M-Payment Value (EUR Million), 2009-2018
  • Figure 8: Italian E-Commerce Value (EUR Billion), 2009-2018
  • Figure 9: Italian Retail Sales Value (EUR Billion), 2009-2018
  • Figure 10: Italian Nominal GDP Per Capita (US$ Thousand), 2009-2018
  • Figure 11: Italian Real GDP Growth Rate (%), 2009-2018
  • Figure 12: Italian Inflation (Consumer Price Inflation) Rate (%), 2009-2018
  • Figure 13: Italian Payment Channel Share (%), 2009 and 2013
  • Figure 14: Share of Various Types of Card Fraud in Italy (%), 2009 and 2013
  • Figure 15: Italian Card-Not-Present Fraud Value (EUR Million), 2009-2013
  • Figure 16: Italian Counterfeit Card Fraud Value (EUR Million), 2009-2013
  • Figure 17: Italian Lost or Stolen Card Fraud Value (EUR Million), 2009-2013
  • Figure 18: Italian Card ID Theft Value (EUR Million), 2009-2013
  • Figure 19: Italian Cards and Payments Industry Segmentation by Card Type
  • Figure 20: Italian Volume of Outbound Trips (Million), 2009-2018
  • Figure 21: Italian Outbound Tourists Spending (EUR Billion), 2009-2018
  • Figure 22: Italian Card Spending by Retail Product Category (%), 2012
  • Figure 23: Italian Card Spending by Retail Channel (%), 2012
  • Figure 24: Italian Card Payments Channel by Card Category (%), 2009-2018
  • Figure 25: Italian Card Payments Channel Size by Volume of Cards (Million), 2009-2018
  • Figure 26: Italian Card Payments Channel Size by Transaction Value (EUR Billion), 2009-2018
  • Figure 27: Italian Credit Cards Volume and Penetration, 2009-2018
  • Figure 28: Italian Credit Cards Category Size by Volume of Cards (Million), 2009-2018
  • Figure 29: Italian Credit Cards Category Size by Transaction Value (EUR Billion), 2009-2018
  • Figure 30: Italian Card Category Size by Transactions Volume (Million), 2009-2018
  • Figure 31: Italian Credit Cards Transactions Value by Channel (EUR Billion), 2009-2018
  • Figure 32: Italian Credit Cards Transactions Volume by Channel (Million), 2009-2018
  • Figure 33: Italian Personal Credit Cards Segment Size by Volume of Cards (Million), 2009-2018
  • Figure 34: Italian Personal Credit Cards Segment Size by Transaction Value (EUR Billion), 2009-2018
  • Figure 35: Italian Personal Credit Cards Segment Size by Transactions Volume (Million), 2009-2018
  • Figure 36: Italian Commercial Credit Cards Segment Size by Volume of Cards (Thousand), 2009-2018
  • Figure 37: Italian Commercial Credit Cards Segment Size by Transaction Value (EUR Billion), 2009-2018
  • Figure 38: Italian Commercial Credit Cards Segment Size by Transactions Volume (Million), 2009-2018
  • Figure 39: Italian Credit Cards Category Share by Scheme (%), 2012
  • Figure 40: Italian Credit Cards Category Share by Issuer (%), 2012
  • Figure 41: Italian Debit Cards Category Volume and Penetration, 2009-2018
  • Figure 42: Italian Debit Card Category Size by Volume of Cards (Million), 2009-2018
  • Figure 43: Italian Debit Cards Category Size by Transaction Value (EUR Billion), 2009-2018
  • Figure 44: Italian Debit Cards Category Size by Transactions Volume (Billion), 2009-2018
  • Figure 45: Italian Debit Cards Transactions Value by Channel (EUR Billion), 2009-2018
  • Figure 46: Italian Debit Cards Transactions Volume by Channel (Billion), 2009-2018
  • Figure 47: Italian Debit Cards Category Share by Scheme (%), 2012
  • Figure 48: Italian Debit Cards Category Share by Issuer (%), 2012
  • Figure 49: Italian Charge Cards Category Volume and Penetration, 2009-2018
  • Figure 50: Italian Charge Card Category Size by Volume of Cards (Million), 2009-2018
  • Figure 51: Italian Charge Cards Category Size by Transaction Value (EUR Billion), 2009-2018
  • Figure 52: Italian Charge Cards Category Size by Transactions Volume (Million), 2009-2018
  • Figure 53: Italian Charge Cards Transactions Value by Channel (EUR Billion), 2009-2018
  • Figure 54: Italian Charge Card Transactions Volume by Channel (Million), 2009-2018
  • Figure 55: Italian Personal Charge Cards Segment Size by Volume of Cards (Million), 2009-2018
  • Figure 56: Italian Personal Charge Cards Segment Size by Transaction Value (EUR Billion), 2009-2018
  • Figure 57: Italian Personal Charge Cards Segment Size by Transactions Volume (Million), 2009-2018
  • Figure 58: Italian Commercial Charge Cards Segment Size by Volume of Cards (Million), 2009-2018
  • Figure 59: Italian Commercial Charge Cards Segment Size by Transaction Value (EUR Billion), 2009-2018
  • Figure 60: Italian Commercial Charge Cards Segment Size by Transaction Volume (Million), 2009-2018
  • Figure 61: Italian Charge Cards Category Share by Scheme (%), 2012
  • Figure 62: Italian Charge Cards Category Share by Issuer (%), 2012
  • Figure 63: Italian Prepaid Cards Category Volume and Penetration, 2009-2018
  • Figure 64: Italian Prepaid Cards Category Size by Volume of Cards (Million), 2009-2018
  • Figure 65: Italian Prepaid Cards Category Size by Transaction Value (EUR Billion), 2009-2018
  • Figure 66: Italian Open-Loop Prepaid Cards Segment Size by Volume of Cards (Million), 2009-2018
  • Figure 67: Italian Open-Loop Prepaid Cards Segment Size by Transaction Value (EUR Billion), 2009-2018
  • Figure 68: Italian Closed-Loop Prepaid Cards Segment Size by Volume of Cards (Million), 2009-2018
  • Figure 69: Italian Closed-Loop Prepaid Cards Segment Size by Transaction Value (EUR Billion), 2009-2018
  • Figure 70: Italian Acquirers Market Shares (%), 2013
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