表紙
市場調査レポート

モバイルPOS技術の展望

2020 Foresight Report: Mobile Point of Sale Technology

発行 Timetric 商品コード 269059
出版日 ページ情報 英文 81 Pages
即納可能
価格
本日の銀行送金レート: 1USD=105.42円で換算しております。
Back to Top
モバイルPOS技術の展望 2020 Foresight Report: Mobile Point of Sale Technology
出版日: 2013年04月17日 ページ情報: 英文 81 Pages
概要

当レポートでは、モバイルポイントオブセール(MPOS)技術について主要な促進因子・課題とともに包括的な分析を提供しており、MPOS導入の現況と将来の予測および世界のPOSシステム全体に占めるシェア、地域別の概要と同技術における投資の潜在的ホットスポット、MPOSプロバイダーが事業拡大に向け導入している主なビジネス戦略の詳細、導入のケーススタディ、スムーズなMPOS端末の導入に向けたMPOSソリューションプロバイダーおよびマーチャントにとってのベストプラクティスなどをまとめ、主な概略以下の構成でお届けします。

第1章 エグゼクティブサマリー

第2章 モバイルPOS端末(MPOS)市場の力学

  • MPOSの出現
    • 国別の導入率
    • モバイルPOSのフレームワーク
    • 製品投入
    • 試用・パイロット
  • MPOSの技術側面
    • ハードウェア
    • ソフトウェア

第3章 世界市場の規模・促進因子

  • 市場規模・展望
  • モバイルPOSの促進因子
    • ビジネス促進因子
    • 消費者促進因子
  • 課題
    • 経営上の課題
    • 技術的課題
    • 規制の課題

第4章 MPOS戦略

  • 顧客ターゲッティング戦略
    • ますます成長する市場に進出するための小売部門へのターゲッティング
    • 特有のニーズを開発するためのレストランとホテルへのターゲッティング
    • ローカルトランジットサービスへの投資
    • ペイメントオンデリバリーオプションへのターゲッティング
    • 個人サービスプロバイダー
    • より良い顧客サービスを提供するためのエンターテインメント産業のニーズ
  • 拡大戦略
    • 本質的な拡大
    • M&A
  • 価格戦略

第5章 モバイルPOSの実行

  • ベストプラクティスのフレームワーク
    • 慎重に扱うべき情報のセキュリティ
    • マーチャントおよびカード所有者のアイデンティティの構築
    • ペイメントの検証
  • 実例
    • The Home Depot Inc.
    • Horny Goat Brewing Company
    • Nordstrom Inc.
    • Nebraska Book Company
    • Gaylord Hotels

第6章 競合情勢・産業力学

  • 産業構造
    • 仲介業者・モバイルソリューションプロバイダー
    • ソリューションインテグレーター
    • コンポーネントベンダー
  • Motorola Solutions, Inc.
    • 概要
    • 製品・サービス
    • 戦略
  • VeriFone Systems, Inc.
    • 概要
    • 製品・サービス
    • 戦略
  • Square, Inc.
    • 概要
    • 製品・サービス
    • 戦略
  • Intuit, Inc.
    • 概要
    • 製品・サービス
    • 戦略
  • iZettle
    • 概要
    • 製品・サービス
    • 戦略
  • SumUp Ltd.
    • 概要
    • 製品・サービス
    • 戦略

第7章 付録

図表リスト

目次
Product Code: VR0909MR

Synopsis

  • The report provides market analysis, information and insights into mobile point of sale technology (MPOS)
  • The report provides a global snapshot of MPOS technology and its adoption in various regions across the world
  • Comprehensive analysis of the technology's market size and future growth prospects
  • Analysis of various market drivers and key challenges
  • Detailed analysis of the business strategies adopted by key players in the market to expand their customer base and operations
  • Comprehensive analysis of best practices for merchants and MPOS solution providers for proper implementation of the technology
  • Case studies showcasing the impact of MPOS adoption and detailed analysis of competitor landscape along with their business strategies

Summary

Initially mobile point of sale (MPOS) technology was targeted at small enterprises who could not afford a conventional point of sale (POS) solution, either because of financial restrictions or because of the mobile nature of their business operation. However, developments in the retail and service sectors suggest that the technology is not only making inroads into large stores but areas not previously outlined for its use. Demand is being driven by the number of benefits the technology offers, such as improved levels of customer service. MPOS solutions process card payments at anytime and in any location. The global MPOS industry registered significant growth in terms of the volume of terminals in operation during 2011-2012. Competitors such as Square, iZettle, mPowa, SumUp, VeriFone, Intuit and PayPal are aiding the growth of MPOS technology by making it accessible to smaller enterprises. Over the forecast period, the volume of terminals is expected to increase, driven by growth in the retail sector, increased online trade, a rise in smartphone usage and card penetration.

Scope

  • This report provides a comprehensive analysis of mobile point of sale technology along with key drivers and challenges
  • It provides current and future market size forecasts for MPOS adoption and its share of total POS systems globally
  • Highlights regions with relatively high adoption levels and potential hotspots for investment in this technology
  • Details key business strategies adopted by MPOS solution providers to expand their operations
  • Illustrates implications of its adoption through the help of detailed case studies
  • Provides best practices for MPOS solution providers and merchants for smooth adoption of MPOS terminals
  • Gives insight into key players in the industry and their marketing strategies

Reasons To Buy

  • Make business decisions using current market size data and forecasts related to MPOS adoption in various industries and different regions around the globe
  • Understand the key drivers of MPOS technology and the challenges and limitations faced by it
  • Assessment of the benefits that result from its adoption in various business sectors
  • Gain insight into key business strategies being adopted by competitors

Table of Contents

1. Executive Summary

2. Mobile Point of Sale Terminals (MPOS) Market Dynamics

  • 2.1. Emergence of MPOS
    • 2.1.1. Adoption by country
    • 2.1.2. Mobile POS framework
    • 2.1.3. Product launches
    • 2.1.4. Trials and pilots
  • 2.2. The Technical Side of MPOS
    • 2.2.1. The hardware
    • 2.2.2. The software

3. Global Market Size and Drivers

  • 3.1. Market Size and Outlook
  • 3.2. Drivers for Mobile POS
    • 3.2.1. Business drivers
    • 3.2.2. Consumer drivers
  • 3.3. Challenges
    • 3.3.1. Operational challenges
    • 3.3.2. Technical challenges
    • 3.3.3. Regulatory challenges

4. MPOS Strategies

  • 4.1. Customer Targeting Strategy
    • 4.1.1. Targeting retail sector to tap into ever growing market
    • 4.1.2. Targeting restaurants and hotels to exploit on their specific needs
    • 4.1.3. Capitalizing on local transit services
    • 4.1.4. Targeting payment-on-delivery options
    • 4.1.5. Individual service providers
    • 4.1.6. Entertainment industry's need to provide better customer service
  • 4.2. Expansion Strategies
    • 4.2.1. Organic expansion
    • 4.2.2. M&As
  • 4.3. Pricing Strategy

5. Implementing Mobile POS

  • 5.1. Best Practice Framework
    • 5.1.1. Security of sensitive information
    • 5.1.2. Establishing identity of the merchant and the cardholder
    • 5.1.3. Validation of the payments
  • 5.2. Case Examples
    • 5.2.1. The Home Depot Inc.
    • 5.2.2. Horny Goat Brewing Company
    • 5.2.3. Nordstrom Inc.
    • 5.2.4. Nebraska Book Company
    • 5.2.5. Gaylord Hotels

6. Competitive Landscape and Industry Dynamics

  • 6.1. Industry Structure
    • 6.1.1. Facilitators and mobile solution providers
    • 6.1.2. Solution integrators
    • 6.1.3. Component vendors
  • 6.2. Motorola Solutions, Inc.
    • 6.2.1. Overview
    • 6.2.2. Products and Services
    • 6.2.3. Strategy
  • 6.3. VeriFone Systems, Inc.
    • 6.3.1. Overview
    • 6.3.2. Products and services
    • 6.3.3. Strategy
  • 6.4. Square, Inc.
    • 6.4.1. Products and Services
    • 6.4.2. Strategy
  • 6.5. Intuit, Inc.
    • 6.5.1. Overview
    • 6.5.2. Products and services
    • 6.5.3. Strategy
  • 6.6. iZettle
    • 6.6.1. Overview
    • 6.6.2. Products and Services
    • 6.6.3. Strategy
  • 6.7. SumUp Ltd.
    • 6.7.1. Overview
    • 6.7.2. Products and services
    • 6.7.3. Strategy

7. Appendix

  • 7.1. Methodology
  • 7.1. Contact Us
  • 7.2. About Timetric
  • 7.3. Disclaimer

List of Tables

  • Table 1: Retail Trade (US$ Billion), 2008-2012
  • Table 2: Online Trade (US$ Billion), 2007-2012

List of Figures

  • Figure 1: MPOS Hotspots
  • Figure 2: MPOS Framework
  • Figure 3: MPOS Product Launches
  • Figure 4: Available MPOS Devices
  • Figure 5: Global MPOS Terminals (Units in Millions), 2011-2017
  • Figure 6: Global MPOS Terminal Penetration, 2011-2017
  • Figure 7: MPOS Drivers
  • Figure 8: MPOS Challenges
  • Figure 9: MPOS Market Segmentation
  • Figure 10: High Value Retail Industry
  • Figure 11: Value Of Online Trade
  • Figure 12: Organic Expansion Strategies
  • Figure 13: M&A Strategies
  • Figure 14: Pricing Strategies
  • Figure 15: Payment Industry on MPOS
  • Figure 16: Best Practices to Protect MPOS Application
  • Figure 17: Best Practices to Protect Transaction Data
  • Figure 18: Best Practices to Protect PAN
  • Figure 19: Best Practices For Handling EMV Chip Transactions
  • Figure 20: Best Practices For Displaying Card Issuer's Acceptance Mark
  • Figure 21: Best Practices To Ensure Legitimacy Of Merchants
  • Figure 22: Best Practices For Cardholder Authentication
  • Figure 23: Best Practices For Providing Cardholder A Valid Receipt
  • Figure 24: The MC75 Device Used By Home Depot
  • Figure 25: Home Depot Case Study
  • Figure 26: The WF35 Device Used By Horny Goats Brewing Company
  • Figure 27: Horny Goats Brewing Company Case Study
  • Figure 28: Modified iPod Touch Used By Nordstrom Inc.
  • Figure 29: Nordstrom Inc. Case Study
  • Figure 30: iAPS MPOS Solution Adopted by NBC
  • Figure 31: NBC Case Study
  • Figure 32: MPOS Solution Adopted By Gaylord Hotels
  • Figure 33: Gaylord Hotels Case Study
  • Figure 34: MPOS Industry Structure
  • Figure 35: Key MPOS Devices From Motorola
  • Figure 36: Key MPOS Devices From Motorola
  • Figure 37: Motorola MPOS Service and Targeting Strategy
  • Figure 38: Key MPOS Solution From VeriFone
  • Figure 39: VeriFone's Co-branding Strategy
  • Figure 40: Motorola MPOS Service and Targeting Strategy
  • Figure 41: Square Register
  • Figure 42: Intuit' MPOS Solutions
  • Figure 43: Intuit's MPOS Pricing
  • Figure 44: iZettle's MPOS Solutions
  • Figure 45: iZettle's Strategic Partnerships
  • Figure 46: iZettle's European Presence
  • Figure 47: SumUp's Strategic Partnerships
  • Figure 48: SumUp's European Presence
Back to Top