歯のホワイトニングの世界市場規模予測（～2028年）：製品別、組成別、用途別、地域別の分析

世界の歯のホワイトニングの市場規模は、2020年に62億7,096万米ドルとなり、予測期間中に7.2％のCAGRで成長し、2028年までに109億3,685万米ドルに達すると予測されています。口腔衛生に関する意識の高まり、自動化されたプラットフォームの採用の増加、私立病院や独立系試験所の増加などが、市場の成長を促進する主な要因です。しかし、地方での認知度の低さや、歯のホワイトニング製品に伴う副作用が市場の成長を妨げています。

当レポートでは世界の歯のホワイトニング市場を調査し、市場の概要、市場の促進要因・抑制要因の分析、市場機会、Covid-19の影響、製品別、組成別、用途別、地域別の市場分析、競合情勢、主要企業のプロファイルなど、体系的な情報を提供しています。

目次

第1章 エグゼクティブサマリー

第2章 序文

第3章 市場動向分析

• 促進要因
• 抑制要因
• 市場機会
• 脅威
• 製品分析
• 用途分析
• 新興市場
• Covid-19の影響

第4章 ポーターのファイブフォース分析

第5章 世界の歯のホワイトニング市場：製品別

• ジェルとストリップ
• ホワイトライト装置
• 歯磨き粉

第6章 世界の歯のホワイトニング市場：流通チャネル別

• オフライン販売
  • 歯科医院
  • ドラッグストア
  • 食料品店
  • マスマーケット企業
  • 卸売業者
• オンライン販売

第7章 世界の歯のホワイトニング市場：組成別

• 漂白剤
• 非漂白剤

第8章 世界の歯のホワイトニング市場：用途別

• 家庭
• 企業

第9章 世界の歯のホワイトニング市場：地域別

• 北米
  • 米国
  • カナダ
  • メキシコ
• 欧州
  • ドイツ
  • 英国
  • イタリア
  • フランス
  • スペイン
  • その他欧州
• アジア太平洋地域
  • 日本
  • 中国
  • インド
  • オーストラリア
  • ニュージーランド
  • 韓国
  • その他アジア太平洋地域
• 南米
  • アルゼンチン
  • ブラジル
  • チリ
  • その他南米
• 中東・アフリカ
  • サウジアラビア
  • アラブ首長国連邦
  • カタール
  • 南アフリカ
  • その他中東・アフリカ

第10章 主な発展

• 契約、パートナーシップ、コラボレーション、ジョイントベンチャー
• 買収と合併
• 新製品の発売
• 拡張
• その他の重要な戦略

第11章 企業プロファイル

• Brodie & Stone
• Church & Dwight
• Colgate-Palmolive Company
• Dr. Fresh LLC
• Evonik
• GlaxoSmithKline PLC
• GLO Science
• Henkel AG & Co. KGaA
• Johnson & Johnson
• Kulzer
• Proctor & Gamble
• Rembrandt
• The Himalaya Drug Company
• Unilever
• Uragme

List of Tables

• Table 1 Global Teeth Whitening Market Outlook, By Region (2019-2028) ($MN)
• Table 2 Global Teeth Whitening Market Outlook, By Product (2019-2028) ($MN)
• Table 3 Global Teeth Whitening Market Outlook, By Whitening Gels and Strips (2019-2028) ($MN)
• Table 4 Global Teeth Whitening Market Outlook, By White Light Teeth Whitening Device (2019-2028) ($MN)
• Table 5 Global Teeth Whitening Market Outlook, By Whitening Toothpaste (2019-2028) ($MN)
• Table 6 Global Teeth Whitening Market Outlook, By Distribution Channel (2019-2028) ($MN)
• Table 7 Global Teeth Whitening Market Outlook, By Offline Sales (2019-2028) ($MN)
• Table 8 Global Teeth Whitening Market Outlook, By Dental Clinic (2019-2028) ($MN)
• Table 9 Global Teeth Whitening Market Outlook, By Drug Store (2019-2028) ($MN)
• Table 10 Global Teeth Whitening Market Outlook, By Grocery Stores (2019-2028) ($MN)
• Table 11 Global Teeth Whitening Market Outlook, By Mass Market Players (2019-2028) ($MN)
• Table 12 Global Teeth Whitening Market Outlook, By Wholesale Distributors (2019-2028) ($MN)
• Table 13 Global Teeth Whitening Market Outlook, By Online Sales (2019-2028) ($MN)
• Table 14 Global Teeth Whitening Market Outlook, By Composition (2019-2028) ($MN)
• Table 15 Global Teeth Whitening Market Outlook, By Bleaching Agents (2019-2028) ($MN)
• Table 16 Global Teeth Whitening Market Outlook, By Non-Bleaching Agents (2019-2028) ($MN)
• Table 17 Global Teeth Whitening Market Outlook, By Application (2019-2028) ($MN)
• Table 18 Global Teeth Whitening Market Outlook, By At-Home (2019-2028) ($MN)
• Table 19 Global Teeth Whitening Market Outlook, By In-Office (2019-2028) ($MN)
• Table 20 North America Teeth Whitening Market Outlook, By Country (2019-2028) ($MN)
• Table 21 North America Teeth Whitening Market Outlook, By Product (2019-2028) ($MN)
• Table 22 North America Teeth Whitening Market Outlook, By Whitening Gels and Strips (2019-2028) ($MN)
• Table 23 North America Teeth Whitening Market Outlook, By White Light Teeth Whitening Device (2019-2028) ($MN)
• Table 24 North America Teeth Whitening Market Outlook, By Whitening Toothpaste (2019-2028) ($MN)
• Table 25 North America Teeth Whitening Market Outlook, By Distribution Channel (2019-2028) ($MN)
• Table 26 North America Teeth Whitening Market Outlook, By Offline Sales (2019-2028) ($MN)
• Table 27 North America Teeth Whitening Market Outlook, By Dental Clinic (2019-2028) ($MN)
• Table 28 North America Teeth Whitening Market Outlook, By Drug Store (2019-2028) ($MN)
• Table 29 North America Teeth Whitening Market Outlook, By Grocery Stores (2019-2028) ($MN)
• Table 30 North America Teeth Whitening Market Outlook, By Mass Market Players (2019-2028) ($MN)
• Table 31 North America Teeth Whitening Market Outlook, By Wholesale Distributors (2019-2028) ($MN)
• Table 32 North America Teeth Whitening Market Outlook, By Online Sales (2019-2028) ($MN)
• Table 33 North America Teeth Whitening Market Outlook, By Composition (2019-2028) ($MN)
• Table 34 North America Teeth Whitening Market Outlook, By Bleaching Agents (2019-2028) ($MN)
• Table 35 North America Teeth Whitening Market Outlook, By Non-Bleaching Agents (2019-2028) ($MN)
• Table 36 North America Teeth Whitening Market Outlook, By Application (2019-2028) ($MN)
• Table 37 North America Teeth Whitening Market Outlook, By At-Home (2019-2028) ($MN)
• Table 38 North America Teeth Whitening Market Outlook, By In-Office (2019-2028) ($MN)
• Table 39 Europe Teeth Whitening Market Outlook, By Country (2019-2028) ($MN)
• Table 40 Europe Teeth Whitening Market Outlook, By Product (2019-2028) ($MN)
• Table 41 Europe Teeth Whitening Market Outlook, By Whitening Gels and Strips (2019-2028) ($MN)
• Table 42 Europe Teeth Whitening Market Outlook, By White Light Teeth Whitening Device (2019-2028) ($MN)
• Table 43 Europe Teeth Whitening Market Outlook, By Whitening Toothpaste (2019-2028) ($MN)
• Table 44 Europe Teeth Whitening Market Outlook, By Distribution Channel (2019-2028) ($MN)
• Table 45 Europe Teeth Whitening Market Outlook, By Offline Sales (2019-2028) ($MN)
• Table 46 Europe Teeth Whitening Market Outlook, By Dental Clinic (2019-2028) ($MN)
• Table 47 Europe Teeth Whitening Market Outlook, By Drug Store (2019-2028) ($MN)
• Table 48 Europe Teeth Whitening Market Outlook, By Grocery Stores (2019-2028) ($MN)
• Table 49 Europe Teeth Whitening Market Outlook, By Mass Market Players (2019-2028) ($MN)
• Table 50 Europe Teeth Whitening Market Outlook, By Wholesale Distributors (2019-2028) ($MN)
• Table 51 Europe Teeth Whitening Market Outlook, By Online Sales (2019-2028) ($MN)
• Table 52 Europe Teeth Whitening Market Outlook, By Composition (2019-2028) ($MN)
• Table 53 Europe Teeth Whitening Market Outlook, By Bleaching Agents (2019-2028) ($MN)
• Table 54 Europe Teeth Whitening Market Outlook, By Non-Bleaching Agents (2019-2028) ($MN)
• Table 55 Europe Teeth Whitening Market Outlook, By Application (2019-2028) ($MN)
• Table 56 Europe Teeth Whitening Market Outlook, By At-Home (2019-2028) ($MN)
• Table 57 Europe Teeth Whitening Market Outlook, By In-Office (2019-2028) ($MN)
• Table 58 Asia Pacific Teeth Whitening Market Outlook, By Country (2019-2028) ($MN)
• Table 59 Asia Pacific Teeth Whitening Market Outlook, By Product (2019-2028) ($MN)
• Table 60 Asia Pacific Teeth Whitening Market Outlook, By Whitening Gels and Strips (2019-2028) ($MN)
• Table 61 Asia Pacific Teeth Whitening Market Outlook, By White Light Teeth Whitening Device (2019-2028) ($MN)
• Table 62 Asia Pacific Teeth Whitening Market Outlook, By Whitening Toothpaste (2019-2028) ($MN)
• Table 63 Asia Pacific Teeth Whitening Market Outlook, By Distribution Channel (2019-2028) ($MN)
• Table 64 Asia Pacific Teeth Whitening Market Outlook, By Offline Sales (2019-2028) ($MN)
• Table 65 Asia Pacific Teeth Whitening Market Outlook, By Dental Clinic (2019-2028) ($MN)
• Table 66 Asia Pacific Teeth Whitening Market Outlook, By Drug Store (2019-2028) ($MN)
• Table 67 Asia Pacific Teeth Whitening Market Outlook, By Grocery Stores (2019-2028) ($MN)
• Table 68 Asia Pacific Teeth Whitening Market Outlook, By Mass Market Players (2019-2028) ($MN)
• Table 69 Asia Pacific Teeth Whitening Market Outlook, By Wholesale Distributors (2019-2028) ($MN)
• Table 70 Asia Pacific Teeth Whitening Market Outlook, By Online Sales (2019-2028) ($MN)
• Table 71 Asia Pacific Teeth Whitening Market Outlook, By Composition (2019-2028) ($MN)
• Table 72 Asia Pacific Teeth Whitening Market Outlook, By Bleaching Agents (2019-2028) ($MN)
• Table 73 Asia Pacific Teeth Whitening Market Outlook, By Non-Bleaching Agents (2019-2028) ($MN)
• Table 74 Asia Pacific Teeth Whitening Market Outlook, By Application (2019-2028) ($MN)
• Table 75 Asia Pacific Teeth Whitening Market Outlook, By At-Home (2019-2028) ($MN)
• Table 76 Asia Pacific Teeth Whitening Market Outlook, By In-Office (2019-2028) ($MN)
• Table 77 South America Teeth Whitening Market Outlook, By Country (2019-2028) ($MN)
• Table 78 South America Teeth Whitening Market Outlook, By Product (2019-2028) ($MN)
• Table 79 South America Teeth Whitening Market Outlook, By Whitening Gels and Strips (2019-2028) ($MN)
• Table 80 South America Teeth Whitening Market Outlook, By White Light Teeth Whitening Device (2019-2028) ($MN)
• Table 81 South America Teeth Whitening Market Outlook, By Whitening Toothpaste (2019-2028) ($MN)
• Table 82 South America Teeth Whitening Market Outlook, By Distribution Channel (2019-2028) ($MN)
• Table 83 South America Teeth Whitening Market Outlook, By Offline Sales (2019-2028) ($MN)
• Table 84 South America Teeth Whitening Market Outlook, By Dental Clinic (2019-2028) ($MN)
• Table 85 South America Teeth Whitening Market Outlook, By Drug Store (2019-2028) ($MN)
• Table 86 South America Teeth Whitening Market Outlook, By Grocery Stores (2019-2028) ($MN)
• Table 87 South America Teeth Whitening Market Outlook, By Mass Market Players (2019-2028) ($MN)
• Table 88 South America Teeth Whitening Market Outlook, By Wholesale Distributors (2019-2028) ($MN)
• Table 89 South America Teeth Whitening Market Outlook, By Online Sales (2019-2028) ($MN)
• Table 90 South America Teeth Whitening Market Outlook, By Composition (2019-2028) ($MN)
• Table 91 South America Teeth Whitening Market Outlook, By Bleaching Agents (2019-2028) ($MN)
• Table 92 South America Teeth Whitening Market Outlook, By Non-Bleaching Agents (2019-2028) ($MN)
• Table 93 South America Teeth Whitening Market Outlook, By Application (2019-2028) ($MN)
• Table 94 South America Teeth Whitening Market Outlook, By At-Home (2019-2028) ($MN)
• Table 95 South America Teeth Whitening Market Outlook, By In-Office (2019-2028) ($MN)
• Table 96 Middle East & Africa Teeth Whitening Market Outlook, By Country (2019-2028) ($MN)
• Table 97 Middle East & Africa Teeth Whitening Market Outlook, By Product (2019-2028) ($MN)
• Table 98 Middle East & Africa Teeth Whitening Market Outlook, By Whitening Gels and Strips (2019-2028) ($MN)
• Table 99 Middle East & Africa Teeth Whitening Market Outlook, By White Light Teeth Whitening Device (2019-2028) ($MN)
• Table 100 Middle East & Africa Teeth Whitening Market Outlook, By Whitening Toothpaste (2019-2028) ($MN)
• Table 101 Middle East & Africa Teeth Whitening Market Outlook, By Distribution Channel (2019-2028) ($MN)
• Table 102 Middle East & Africa Teeth Whitening Market Outlook, By Offline Sales (2019-2028) ($MN)
• Table 103 Middle East & Africa Teeth Whitening Market Outlook, By Dental Clinic (2019-2028) ($MN)
• Table 104 Middle East & Africa Teeth Whitening Market Outlook, By Drug Store (2019-2028) ($MN)
• Table 105 Middle East & Africa Teeth Whitening Market Outlook, By Grocery Stores (2019-2028) ($MN)
• Table 106 Middle East & Africa Teeth Whitening Market Outlook, By Mass Market Players (2019-2028) ($MN)
• Table 107 Middle East & Africa Teeth Whitening Market Outlook, By Wholesale Distributors (2019-2028) ($MN)
• Table 108 Middle East & Africa Teeth Whitening Market Outlook, By Online Sales (2019-2028) ($MN)
• Table 109 Middle East & Africa Teeth Whitening Market Outlook, By Composition (2019-2028) ($MN)
• Table 110 Middle East & Africa Teeth Whitening Market Outlook, By Bleaching Agents (2019-2028) ($MN)
• Table 111 Middle East & Africa Teeth Whitening Market Outlook, By Non-Bleaching Agents (2019-2028) ($MN)
• Table 112 Middle East & Africa Teeth Whitening Market Outlook, By Application (2019-2028) ($MN)
• Table 113 Middle East & Africa Teeth Whitening Market Outlook, By At-Home (2019-2028) ($MN)
• Table 114 Middle East & Africa Teeth Whitening Market Outlook, By In-Office (2019-2028) ($MN)

According to Stratistics MRC, the Global Teeth Whitening Market is accounted for $6,270.96 million in 2020 and is expected to reach $10,936.85 million by 2028 growing at a CAGR of 7.2% during the forecast period. Rising awareness about oral hygiene, increasing adoption of the automated platform, and a growing number of private hospitals and independent testing laboratories are the major factors propelling the market growth. However, low awareness in rural areas and side effects associated with teeth whitening products is hampering the market growth.

Teeth whitening are the process of using bleach or other materials to make teeth look whiter. The materials remove stains or other discoloration from the tooth surface. With this process, teeth are whitened to remove the effects of coffee, cigarettes, and other substances that permanently stain or discolour teeth.

Based on the product, the whitening toothpaste segment is going to have a huge demand due to the increasing number of benefits of using whitening toothpaste products such as its easy availability at regular grocery stores and supermarkets. By geography, North America is going to have a lucrative growth during the forecast period due to the increasing access to treatment, rise in disposable income, and growing awareness about oral health.

Some of the key players profiled in the Teeth Whitening Market include Brodie & Stone, Church & Dwight, Colgate-Palmolive Company, Dr. Fresh LLC, Evonik, GlaxoSmithKline PLC, and GLO Science, Henkel AG & Co. KGaA, Johnson & Johnson, Kulzer, Proctor & Gamble, Rembrandt, The Himalaya Drug Company, Unilever, and Uragme.

Products Covered:

• Whitening Gels and Strips
• White Light Teeth Whitening Device
• Whitening Toothpaste

Distribution Channels Covered:

• Offline Sales
• Online Sales

Compositions Covered:

• Bleaching Agents
• Non-Bleaching Agents

Applications Covered:

• At-Home
• In-Office

Regions Covered:

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • Italy
  • France
  • Spain
  • Rest of Europe
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • New Zealand
  • South Korea
  • Rest of Asia Pacific
• South America
  • Argentina
  • Brazil
  • Chile
  • Rest of South America
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • Qatar
  • South Africa
  • Rest of Middle East & Africa

What our report offers:

• Market share assessments for the regional and country-level segments
• Strategic recommendations for the new entrants
• Covers Market data for the years 2019, 2020, 2021, 2025, and 2028
• Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
• Strategic recommendations in key business segments based on the market estimations
• Competitive landscaping mapping the key common trends
• Company profiling with detailed strategies, financials, and recent developments
• Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

• Company Profiling
  • Comprehensive profiling of additional market players (up to 3)
  • SWOT Analysis of key players (up to 3)
• Regional Segmentation
  • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
• Competitive Benchmarking
  • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

• 2.1 Abstract
• 2.2 Stake Holders
• 2.3 Research Scope
• 2.4 Research Methodology
  • 2.4.1 Data Mining
  • 2.4.2 Data Analysis
  • 2.4.3 Data Validation
  • 2.4.4 Research Approach
• 2.5 Research Sources
  • 2.5.1 Primary Research Sources
  • 2.5.2 Secondary Research Sources
  • 2.5.3 Assumptions

3 Market Trend Analysis

• 3.1 Introduction
• 3.2 Drivers
• 3.3 Restraints
• 3.4 Opportunities
• 3.5 Threats
• 3.6 Product Analysis
• 3.7 Application Analysis
• 3.8 Emerging Markets
• 3.9 Impact of Covid-19

4 Porters Five Force Analysis

• 4.1 Bargaining power of suppliers
• 4.2 Bargaining power of buyers
• 4.3 Threat of substitutes
• 4.4 Threat of new entrants
• 4.5 Competitive rivalry

5 Global Teeth Whitening Market, By Product

• 5.1 Introduction
• 5.2 Whitening Gels and Strips
• 5.3 White Light Teeth Whitening Device
• 5.4 Whitening Toothpaste

6 Global Teeth Whitening Market, By Distribution Channel

• 6.1 Introduction
• 6.2 Offline Sales
  • 6.2.1 Dental Clinic
  • 6.2.2 Drug Store
  • 6.2.3 Grocery Stores
  • 6.2.4 Mass Market Players
  • 6.2.5 Wholesale Distributors
• 6.3 Online Sales

7 Global Teeth Whitening Market, By Composition

• 7.1 Introduction
• 7.2 Bleaching Agents
• 7.3 Non-Bleaching Agents

8 Global Teeth Whitening Market, By Application

• 8.1 Introduction
• 8.2 At-Home
• 8.3 In-Office

9 Global Teeth Whitening Market, By Geography

• 9.1 Introduction
• 9.2 North America
  • 9.2.1 US
  • 9.2.2 Canada
  • 9.2.3 Mexico
• 9.3 Europe
  • 9.3.1 Germany
  • 9.3.2 UK
  • 9.3.3 Italy
  • 9.3.4 France
  • 9.3.5 Spain
  • 9.3.6 Rest of Europe
• 9.4 Asia Pacific
  • 9.4.1 Japan
  • 9.4.2 China
  • 9.4.3 India
  • 9.4.4 Australia
  • 9.4.5 New Zealand
  • 9.4.6 South Korea
  • 9.4.7 Rest of Asia Pacific
• 9.5 South America
  • 9.5.1 Argentina
  • 9.5.2 Brazil
  • 9.5.3 Chile
  • 9.5.4 Rest of South America
• 9.6 Middle East & Africa
  • 9.6.1 Saudi Arabia
  • 9.6.2 UAE
  • 9.6.3 Qatar
  • 9.6.4 South Africa
  • 9.6.5 Rest of Middle East & Africa

10 Key Developments

• 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
• 10.2 Acquisitions & Mergers
• 10.3 New Product Launch
• 10.4 Expansions
• 10.5 Other Key Strategies

11 Company Profiling

• 11.1 Brodie & Stone
• 11.2 Church & Dwight
• 11.3 Colgate-Palmolive Company
• 11.4 Dr. Fresh LLC
• 11.5 Evonik
• 11.6 GlaxoSmithKline PLC
• 11.7 GLO Science
• 11.8 Henkel AG & Co. KGaA
• 11.9 Johnson & Johnson
• 11.10 Kulzer
• 11.11 Proctor & Gamble
• 11.12 Rembrandt
• 11.13 The Himalaya Drug Company
• 11.14 Unilever
• 11.15 Uragme