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PreK-12 (12年生以下) 向け出版市場:2020年~2021年

Publishing for the PreK-12 Market 2020-2021

出版日: | 発行: SIMBA Information, Inc. | ページ情報: 英文 147 Pages | 納期: 即納可能 即納可能とは

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PreK-12 (12年生以下) 向け出版市場:2020年~2021年
出版日: 2020年08月28日
発行: SIMBA Information, Inc.
ページ情報: 英文 147 Pages
納期: 即納可能 即納可能とは
  • 全表示
  • 概要
  • 目次
概要

当レポートでは、米国のPreK-12 (12年生以下) 向け出版市場について調査分析し、業界成長の促進要因と課題、学校に関する最新の在籍者数と市場データ、州・連邦レベルの最新の政策イニシアチブ、州・連邦政府の教育資金の動向、コースウェアやデジタルサプリメントの採用の背後にある促進要因、専門的能力の開発、主要出版社の競合分析、市場セグメントの予測などについて、体系的な情報を提供しています。

目次

調査手法

エグゼクティブサマリー

業界規模と構造

  • イントロダクション
  • 教材販売は2019年に6.5%成長
  • デジタルメディアは2019年に60.2%のシェアを獲得
  • 競合情勢

入学

  • イントロダクション・調査手法
  • 学校数と学区数
  • 公立学校の在籍者数は急増
  • 入学パターンは州によってさまざま
  • 私立学校の在籍者数は全体の10%
  • チャータースクールが増えれば、在籍者数も増加
  • ホームスクール (自宅学習) の在籍者の動向
  • バーチャルスクール (仮想学校) の在籍者数は増える可能性
  • 卒業率は時間をかけて上昇中
  • 貧困の学生はベンダーの対象
  • 英語学習者向け
  • 特別支援学生向けサービス
  • 州立のPre-Kの在籍者数が増加
  • 多くの技術が新しいオプションを実行可能に

予算と方針

  • イントロダクション
  • 広範なパラメーター
  • 教育資金の歴史
  • 教育と選挙
  • ESSA時代の進展
  • 連邦予算は上昇中
  • パンデミックが刺激に
  • タイトルIの最大の割当
  • 2021会計年度の資金は現在未決定
  • ESED総合補助金
  • 個別の予算明細
  • キャリアと技術教育
  • Eレート資金が教室のコネクティビティを支援
  • 最新のEレートルール
  • 学校・学生に対するEレートの影響
  • 連邦・州の支持を獲得した動向
  • デジタルへの切り替えを加速
  • リテラシー向上の闘いは続く
  • コンピューターサイエンスへの関心の高まり
  • 社会的・感情的学習の上昇
  • キャリアと技術教育のブーム
  • サイバーセキュリティと学生データのプライバシー
  • 州の教育資金の概要
  • 州の教育資金に影響を与える要因
  • 地区レベルの資金における不公平
  • 2020年度予算はK-12を支援
  • 州は2021年度予算を変更
  • 州・地区の再開計画

市場動向

  • イントロダクション
  • デジタルシフトが加速
  • カリキュラム
  • テスト
  • 専門的能力の開発
  • SEL

見通し

  • イントロダクション
  • 支出の見通し

企業プロファイル

  • Cambium Learning Group
  • Cengage (National Geographic Learning)
  • Discovery Education
  • Goodheart-Willcox
  • Houghton Mifflin Harcourt
  • K12 Inc.
  • McGraw Hill
  • Renaissance
  • Rosetta Stone, Inc.
  • Savvas Learning Company
  • Scholastic Corp.
  • School Specialty
  • Scientific Learning Corp.
目次
Product Code: CURP16326390

‘Publishing for the PreK-12 Market 2020-2021’ addresses the opportunities in the PreK-12 school market and the strategies at work in the industry that provides instructional materials to schools.

Simba Information defines the major segments of instructional materials industry-core basal curriculum, courseware, state-level tests, digital supplements, print supplements, manipulatives, trade books, video and classroom magazines-and sizes the individual segments and the overall instructional materials industry, which Simba projects will come in at $8.6 billion in 2020.

Topics in Publishing for the ‘PreK-12 Market 2020-2021 ’include:

  • Drivers of and challenges to industry growth by segment-including cyclical nature of instructional materials adoption.
  • Latest enrollment and market data for schools.
  • Up-to-date policy initiatives at the state and federal levels.
  • Trends in state and federal funding for education.
  • Drivers behind the change in pace of the uptake of courseware and digital supplements in schools.
  • Resurgence of interest in literacy, history and civics and the growing interest in and need for social and emotional learning, as well as professional development for teachers.
  • Competitive analyses of 13 leading publishers.
  • Market segment projections through 2023.

Table of Contents

Methodology

Executive Summary

Industry Size and Structure

  • Introduction
    • Table: Simba Information's Instructional Materials Segment Definitions
  • Instructional Materials Grow 6.5% in 2019
    • Table: Sales and Segment Share of Print and Digital Instructional Media to the U.S. PreK-12 School Market, 2018, 2019, and 2020P ($ in 000,000)
    • Basal Curriculum Sales Increase 24%
    • Courseware Generates Growth of 5.5%
    • State Tests Decline
    • Steady Growth of Digital Supplements
    • Print Supplements, Manipulatives Pull Back
    • Books, Magazines for Literacy
    • Video Use Stabilizes
  • Digital Media Captures 60.2% Share in 2019
    • Table: Market Share of Print & Digital Instructional Media Sold into U.S. PreK-12 Schools, 2018, 2019, 2020P ($ in 000,000)
    • Using-Not Just Buying-Digital
  • Competitive Landscape
    • Table: Simba Information's PreK-12 Performance Index, 2019 vs. 2018 ($ in 000; ranked by Operating Margin)
    • Operating Performance
    • Investors Stir M&A Activity in 2019
      • Table: Simba Information's PreK-12 Merger & Acquisition Index, 2019

Enrollment

  • Introduction & Methodology
  • Number of Schools and Districts
  • Public School Enrollment on the Rise
    • Table: Trends in Public School Enrollment, 2000-2029P
  • Enrollment Patterns Vary Across the States
    • Table: Projected Percentage Change in Public Elementary & Secondary Enrollment, 2017 to 2029
  • Private Enrollment 10% of Total
  • More Charter Schools, More Charter Enrollment
    • Table: Charter School Growth, 2000 to 2017
    • Table: Percentage of Public-School Students Enrolled in Charter Schools, Fall 2017
  • Homeschool Enrollment Reporting Lags
    • Table: Homeschooling, 2003-2016
  • Virtual School Enrollment Likely to Grow
    • Table: Virtual Schools by Operator Status, 2017-2018
    • Table: Blended Schools by Operator Status, 2017-2018
  • Graduation Rates Rose Over Time
    • Table: Adjusted Cohort Graduation Rates for Public High School Students, 2017-2018
  • Students in Poverty are Target for Vendors
    • Table: Percentage of Children under Age 18 in Families Living in Poverty, 2018
  • Serving English-Language Learners
    • Table: Trends in English-Language Learner Enrollment, 2000-2001 to 2017-2018
    • Table: Top Ten Languages of English-Language Learners, 2017-2018
    • Table: Percentage of Public-School Students who are ELL by Grade, 2016-2017
    • Table: Percentage of Public-School Students who are ELL by State, 2017-2018
  • Special Needs Students Get Services
    • Table: Trends in Youth Receiving IDEA Services, 2016-2017 to 2018-2019
  • State-Funded PreK Enrollment Up
    • Table: Enrollment Growth in State-Funded Preschool Programs, 2016-2017 to 2018-2019
    • Table: Enrollment & Per-Child Spending in State-Funded Preschool, 2018-2019
  • More Technology Makes New Options Viable
    • Table: 3-18 Year-Olds with Home Internet Access, 2016-2018

Budget & Policy

  • Introduction
  • 2020 Broad Parameters
  • Education Funding History
  • Education and the 2020 Election
  • Meanwhile, the ESSA Era Advances
    • Flexibility Options Continue
  • Federal Funding Rises
    • Table: Education Department Appropriations, FY2018-FY2020 (selected K-12, $ in 000,000)
  • Pandemic Leads to Stimulus
  • Title I's 50 Largest Allocations
    • Table: 50 Largest Title I Allocations to LEAs, FY2019 ($ in 000)
  • Federal Fiscal 2021 Funding TBD
  • What ESED Block Grants Would Consolidate
  • Some Separate Budget Lines
  • Career and Technical Education
  • E-Rate Supports Classroom Connectivity
    • Table: Impact of E-Rate, 2019
  • E-Rate Rules Updated
  • Impact of E-Rate for Schools and Students
  • Trends Winning Federal & State Support
  • Accelerating the Switch to Digital
    • Table: States with Digital Learning Plans
    • Table: Defining Digital Resources
  • Struggle for Literacy Gains Continues
  • Rising Interest in Computer Science
    • States Address Computer Science
    • New York City has Local Initiative
  • Social and Emotional Learning Rises
  • Career and Technical Education Booms
    • CTE Access & Interest Has Expanded
    • Table: Selected Approved Perkins Career & Technical Education State Plan Highlights, 2020
  • Cybersecurity and Student Data Privacy
  • State Education Funding Overview
    • Table: Per Pupil Funding by State, FY 2017
  • Factors Impacting State Education Funding
  • Inequities in District-Level Funding
    • Table: 20 Largest School Districts & Per-Pupil Spending, FY2017
  • Fiscal 2020 Budgets Support K-12
    • Table: Select States with Approved FY2020 K-12 Funding Increases in Budget
  • States Change Fiscal 2021 Budgets
  • States & Districts Plan for Reopening

Market Trends

  • Introduction
  • Accelerating Digital Shift
    • Table: Change in 1:1 Device Ratios at School Level
    • Connectivity
      • Table: District Approaches to Distance Learning, Spring 2020, (Based on review of 82 districts)
    • Finding What Works
  • Curriculum
    • The Capital B
    • Beyond Basal
  • Testing
  • Professional Development
  • SEL

Outlook

  • Introduction
  • Spending Outlook
    • Table: Sales of Print and Digital Instructional Media to the U.S. PreK-12 School Market, 2019-2023P ($ in 000,000)

Company Profiles

  • Cambium Learning Group
    • Key Executives
    • Company Overview
    • K-12 Publishing Strategy
  • Cengage (National Geographic Learning)
    • Key Executives
    • National Geographic Learning (School)
    • Company Overview
    • K-12 Publishing Strategy
    • Financial Summary
  • Discovery Education
    • Key Executives:
    • Company Overview
    • K-12 Publishing Strategy
  • Goodheart-Willcox
    • Key Executives
    • Financial Summary
  • Houghton Mifflin Harcourt
    • Key Executives
    • Company Overview
    • K-12 Publishing Strategy
    • Financial Summary
  • K12 Inc.
    • Key Executives
    • Company Overview
    • K-12 Publishing Strategy
    • Financial Summary
  • McGraw Hill
    • Key Executives
    • Company Overview
    • K-12 Strategy
    • Financial Summary
  • Renaissance
    • Key Executives
    • Company Overview
    • K-12 Publishing Strategy
  • Rosetta Stone, Inc.
    • Key Executives
    • Company Overview
    • K-12 Publishing Strategy
    • Financial Summary
  • Savvas Learning Company
    • Key Executives
    • Company Overview
    • K-12 Publishing Strategy
    • Financial Summary
  • Scholastic Corp.
    • Key Executives
    • Company Overview
    • PreK-12 Strategy
    • Financial Summary
  • School Specialty
    • Key Executives
    • Company Overview
    • PreK-12 Curriculum and Instruction Strategies
    • Financial Summary
  • Scientific Learning Corp.
    • Key Executives
    • Company Overview
    • K-12 Publishing Strategy
    • Financial Summary
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