市場調査レポート

米国におけるコミックブック&グラフィックノベル市場の概要:2009-2010年

Overview of the U.S. Comic Book & Graphic Novel Market 2009-2010

発行 SIMBA Information, Inc. 商品コード 134623
出版日 ページ情報 英文 126 Pages
納期: 即日から翌営業日
価格
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米国におけるコミックブック&グラフィックノベル市場の概要:2009-2010年 Overview of the U.S. Comic Book & Graphic Novel Market 2009-2010
出版日: 2010年09月21日 ページ情報: 英文 126 Pages

当商品の販売は、2016年07月01日を持ちまして終了しました。

概要

当レポートでは、米国のコミックブック、グラフィックノベルおよびマンガ市場について詳細に分析し、ベストセラー情報、売上動向を提供しており、過去5年間のベストセラーデータ、デジタル出版の発展、市場予測、主要出版社のプロファイルなどをまとめ、概略下記の構成でお届けいたします。

調査手法

第1章 市場・購買者統計

  • イントロダクション
  • 市場
  • 対象読者

第2章 なぜコミックブックの最盛期は過ぎ去るのか

  • イントロダクション
  • ベストセラー
  • コミックブックの売上動向

第3章 グラフィックノベル:市場の宝

  • イントロダクション
  • ベストセラー
  • グラフィックノベルの売上動向

第4章 マンガのバブル崩壊

  • イントロダクション
  • ベストセラー
  • マンガの売上動向

第5章 市場阻害因子・動向・デジタル出版分野

  • イントロダクション
  • デジタルの進行:出版社の機会・海賊版

第6章 予測・結論

  • イントロダクション

主要出版社のプロファイル

目次
Product Code: CURP2523144

Abstract

Until the last few years, the comic industry, particularly the graphic novel segment, has been a market largely untapped by traditional book publishers. However, a growing number have come to embrace the industry, with both publishers and retailers realizing this diverse market offers significant and numerous opportunities.

Overview of the U.S. Comic Book and Graphic Novel Market 2009-2010 looks to make breaking into this field far easier, while bringing in-depth, exclusive analysis for those already experiencing what the industry has to offer. Catering to each audience, this report offers publishers and retailers in-depth explorations of each unique sub-segment: comic books, graphic novels and manga. It also contains Simba' s trademark bestseller data that tracks the growth of graphic novels over the past five years.

Companies looking to enter or expand in this market will need a deep understanding of the range of comic industry buying habits and a detailed analysis of the competitive landscape to be successful. This report does both, outlining detailed demographic information on the range of comic readers, comparing their age, gender, income and more to both the general population and book buyers. Overview of the U.S. Comic Book and Graphic Novel Market 2009-2010 is also a guide for:

  • Publishers of any size considering entering the market who want to know more about the present opportunities and challenges in this hot segment
  • Larger publishers who have begun to penetrate the graphic novel market but require a better sense of consumer purchasing trends and an accurate growth outlook for the next several years
  • Retailers who are serving the graphic novel market today - or who are evaluating whether they should enter the market - but who need greater insight into how to properly manage a graphic novel section
  • And more

This second edition, which is nearly 75% larger than last year' s, also offers several new additions to bring a more accurate and diverse look into the industry. These new features include:

  • Breakdown of bestselling publishers and titles by both total dollar and unit sales, with several bestseller breakdowns offering a dynamic view of the industry.
  • Detailed listings of the top 10 publishers by revenue for each segment of the comic industry, including comic book, graphic novel and manga.
  • In-depth discussions of the industry' s ongoing struggles, including rising prices, distribution troubles and the move to digital platforms.
  • Top publisher profiles offering everything needed for a thorough business examination: estimated revenues, key executive listings, bestseller listings, overview of consumer operations and more.
  • Industry forecasts, including individual projections for the comic book, graphic novel and manga segments.
  • All of the information is backed by exclusive interviews with several key publishers in the arena, making Overview of the U.S. Comic Book and Graphic Novel Market 2009-2010 a vital market intelligence tool for publishers, marketers, retailers and distributors charged with developing strategies to succeed in the rapidly growing U.S. comic book and graphic novel market.

Table of Contents

Methodology

Chapter 1: "What a Story" The Who, What and Where of the Industry

  • Introduction
  • The Markets
    • The Direct Market
    • The Mass Market
  • The Audience
    • Gender, Age and Race
    • Education Level
    • Employment Status
  • Table 1.1: Comic Purchasing Population (U.S. Adults) by Gender
  • Table 1.2: Comic Purchasing Population (U.S. Adults) by Age Bracket
  • Table 1.3: Comic Purchasing Population (U.S. Adults) by Race
  • Table 1.4: Comic Purchasing Population (U.S. Adults) by Education Level
  • Table 1.5: Comic Purchasing Population (U.S. Adults) by Employment Status
  • Table 1.6: Comic Purchasing Population (U.S. Adults) by Household Income
  • Table 1.7: Comic Purchasing Population (U.S. Adults) by Marital Status

Chapter 2: "I Have My Issues" Why Comic Books' Best Days May Be Behind Them

  • Introduction
  • Bestsellers
    • Bestselling Issues
    • Bestselling Ongoing Series
    • Bestselling Limited Series
    • Bestselling Stand Alone Issues
  • Comic Book Sales Trends
  • Table 2.1: Top Comic Book Publishers in the Direct Market, July 2008-June 2010
  • Table 2.2: Top 20 Bestselling Comic Issues in the Direct Market, By Total Quantity Sold, July 2008-June 2010
  • Table 2.3: Top 20 Bestselling Comic Issues in the Direct Market, By Total Estimated Dollar Sales, July 2008-June 2010
  • Table 2.4: Top 20 Bestselling Ongoing Comic Series in the Direct Market, By Total Quantity Sold, July 2008-June 2010
  • Table 2.5: Top 20 Bestselling Comic Series in the Direct Market, By Total Estimated Dollar Sales, July 2008-June 2010
  • Table 2.6: Top 20 Bestselling Limited Comic Series in the Direct Market, By Total Quantity Sold, July 2008-June 2010
  • Table 2.7: Top 20 Bestselling Limited Comic Series in the Direct Market, By Total Estimated Dollar Sales, July 2008-June 2010
  • Table 2.8: Top 20 Bestselling Stand Alone Comic Issues in the Direct Market
  • Table 2.9: Comic Book Sales in the Direct Market, By the Month, July 2008-June 2010
  • Table 2.10: Comic Book Sales in the Direct Market, By Six-Month Intervals, July 2008-June 2010
  • Table 2.11: Comic Book Sales in the Direct Market, July 2008-June 2010

Chapter 3: "Headline Material" Graphic Novel, The Industry' s Gem

  • Introduction
  • Bestsellers
    • Bestselling Publishers
    • Bestselling Market Titles
    • Bestselling Original Graphic Novels
    • Bestselling Compilations
  • Graphic Novels Sales Trends
  • Table 3.1: Top 10 Trade Book Categories by Consolidated Ranking, 2005-2009
  • Table 3.2: Top Graphic Novel Publishers in the Direct Market, July 2008-June 2010
  • Table 3.3: Top Bestselling Graphic Novels in the Mass Market, July 2008-June 2010
  • Table 3.4: Mass Market Graphic Novel Sales Trends, 2005-2009
  • Table 3.5: Top 20 Bestselling Original Graphic Novels in the Direct Market, By Total Quantity Sold, July 2008-June 2010
  • Table 3.6: Top 20 Bestselling Original Graphic Novels in the Direct Market, By Total Estimated Dollar Sales, July 2008-June 2010
  • Table 3.7: Top 20 Bestselling Compilations in the Direct Market, By Total Quantity Sold, July 2008-June 2010
  • Table 3.8: Top 20 Bestselling Compilations in the Direct Market, by Total Estimated Dollar Sales, July 2008-June2010
  • Table 3.9: Comic Purchasing Population (U.S. Adults) Book Purchasing Habits
  • Table 3.10: Graphic Novel Sales in the Direct Market by the Month, July 2008-June 2010
  • Table 3.11: Graphic Novel Sales in the Direct Market by Six-Month Intervals, July 2008-June 2010
  • Table 3.12: Graphic Novel Sales in the Direct Market, July 2008-June 2010

Chapter 4: "Wobbly Floors" Manga' s burst Bubble

  • Introduction
  • Bestsellers
  • Bestselling Publishers
  • Bestselling Mass Market Titles
  • Bestselling Volumes
  • Bestselling Ongoing Series
  • Bestselling Limited Series
  • Bestselling Stand-Alone Volumes
  • Manga Sales Trends
  • Table 4.1: Top Manga Publishers in the Direct Market, July 2008-June2010
  • Table 4.2: Top Bestselling Manga Volumes in the Mass Market, July 2008-June 2010
  • Table 4.3: Top 20 Bestselling Manga Volumes in the Direct Market, By Total Quantity Sold, July 2008-June 2010
  • Table 4.4: Top 20 Bestselling Manga Volumes in the Direct Market, By Total Estimated Dollar Sales, July 2008-June 2010
  • Table 4.5: Top 20 Bestselling Ongoing Manga Series in the Direct Market, By Total Quantity Sold, July 2008-June 2010
  • Table 4.6: Top 20 Bestselling Ongoing Manga Series in the in the Direct Market, By Total Estimated Dollar Sales, July 2008-June 2010
  • Table 4.7: Top 20 Bestselling Limited Manga Series in the Direct Market, By Total Quantity Sold, July 2008-June 2010
  • Table 4.8: Top 20 Bestselling Limited Manga Series in the Direct Market, by Total Estimated Dollar Sales, July 2008-June2010
  • Table 4.9: Top 20 Bestselling Stand-Alone Manga Volumes in the Direct Market, by Total Quantity Sold, July 2008-June2010
  • Table 4.10: Top 20 Bestselling Stand-Alone Manga Volumes in the Direct Market, by Total Estimated Dollar Sales, July 2008-June2010
  • Table 4.11: Manga Sales in the Direct Market by Six-Month Intervals, July 2008-June 2010
  • Table 4.12: Manga Sales in the Direct Market by the Month, July 2008-June 2010
  • Table 4.13: Manga Sales in the Direct Market, July 2008-June 2010

Chapter 5: "Setting Up A New Life" Obstacles, Trends and the Digital Publishing Realm

  • Introduction
    • Surging Costs and Prices
    • The Incredibly Shrinking Audience
    • People Aren' t Going to The Movies Either
    • Too Many Books Not Enough Value
    • A Distribution Monopoly
  • Going Digital: Opportunities for Publishers and Pirates
  • Table 5.1: Average Price Top 300 Bestsellers, July 2008-June 2010
  • Table 5.2: Effects of Editorial Events on Unit Sales
  • Table 5.3: Effects of Select Movies on Unit Sales of Pivotal Titles
  • Table 5.4: The Dark Tower Series (Marvel) Unit Sales
  • Table 5.5: Poll: What are Your Digital Comics Buying Habits Today?

Chapter 6: Forecast and Conclusions

  • Introduction
    • Comic Books
    • Graphic Novels
    • Manga
    • Recommendations

"Like No One Else" Profiles of Leading Publishers

  • Dark Horse Comics
  • DC Entertainment, Inc.
  • Digital Manga, Inc.
  • IDW Publishing
  • Image Comics, Inc.
  • Marvel Entertainment, LLC
  • Random House, Inc.
  • Tokyopop Group
  • Viz Media, LLC
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