表紙
市場調査レポート

インドのプリペイドカード市場の将来展望

Indian Prepaid Card Market Outlook 2018

発行 RNCOS E-Services Pvt. Ltd. 商品コード 270809
出版日 ページ情報 英文 50 Pages
即納可能
価格
本日の銀行送金レート: 1USD=101.51円で換算しております。
Back to Top
インドのプリペイドカード市場の将来展望 Indian Prepaid Card Market Outlook 2018
出版日: 2014年03月01日 ページ情報: 英文 50 Pages
概要

インド国民の約半数は銀行口座を有しておらず、それが逆にプリペイド式の決済チャネルの基礎的な需要につながっています。プリペイドカードは非銀行利用者層にとって適切な決済手段であるだけでなく、企業や大多数の消費者にも好まれている決済手段となり始めています。プリペイドカードの普及率はまだ低い状態にありますが、巨大な成長可能性をも存在しています。更に、多数の企業(銀行/ノンバンクとも)が参入するのに伴い、プリペイドカードの活用分野も広がってきています。

当レポートでは、インドにおけるプリペイドカード市場について分析し、市場の構造や成長促進・阻害要因、部門別の市場規模動向(今後6年間分)、主要企業のプロファイルなどを調査して、その結果を概略以下の構成でお届けします。

第1章 アナリストの見解

第2章 分析手法

第3章 インドのプリペイドカード市場

  • 市場動向の予測(今後6年間分)
  • 種類別
    • 給与カード
    • 旅行カード
    • 送金カード
    • その他

第4章 インドのプリペイドカード産業

  • プリペイドカードの発行枚数(今後6年間分)
  • 種類別
    • 給与カード
    • 旅行カード
    • 送金カード

第5章 特殊目的用カードの市場に関する考察

  • 食事用カード
  • 医療カード
  • 交通カード

第6章 市場促進要因

  • 銀行インフラの拡張による、プリペイドカード市場の将来的な成長
  • プリペイドカードによる非現金決済の拡大
  • プリペイドカードによる支出管理手段の提供
  • 各社のプロモーション戦略

第7章 産業の障害

  • インフラ面での課題による成長抑制
  • プリペイドカードの利点に対する認知度:農村部では未だに低い
  • デビットカード・クレジットカードの市場拡大

第8章 人気の高いサービス:プリペイドカードの場合

第9章 主要企業の市場シェア

  • Axis Bank Ltd.
    • 事業概要
    • 製品ポートフォリオ
  • ICICI Bank
  • State Bank of India
  • Itz Cash Card Ltd.
  • Done Card Utility Ltd
  • Oxigen Services India Pvt. Ltd.

図表一覧

このページに掲載されている内容は最新版と異なる場合があります。詳細はお問い合わせください。

目次

Almost half of the population don't have deposit account with banks. This leads to the basic need for prepaid payment channels. Besides being an appropriate payment tool for the unbanked, prepaid cards have started to become preferred choice for corporate India and consumers at large. Though the penetration of prepaid cards is still low in the country, yet the market has a huge potential for growth. Further, entry of more number of banking and non-banking institutions in this segment is also widening the scope for the growth of prepaid card market in India.

In the latest research report "Indian Prepaid Card Market Outlook 2018", RNCOS' analysts have studied the Indian prepaid card market in terms of value and volume. Our research is an outcome of extensive primary & secondary research and thorough analysis of industry trends. For the study, we have conducted telephonic interviews with several banking & non-banking institutions and prepaid card retailers.

The report covers detailed analysis of the Indian prepaid card market, which has been further segmented into market by value and volume. The Indian prepaid card market in volume terms provides detailed forecast of the prospective number of prepaid cards in the country till 2018. This segment has been further divided into payroll cards, remittance cards & travel cards and market outlook till 2018 in volume terms have been provided for the same. In addition, this segment also sheds light on the penetration of travel and payroll cards in the country.

Further, a detailed insight on the Indian prepaid card market in value terms with forecast till 2018, along with its types like remittance cards, travel cards and payroll cards have also been covered in the report. In addition, a brief overview of several single purpose prepaid cards like meal card, healthcare card and transportation card is also provided in the report.

Besides, a section covering the preferred services of prepaid cards as used by consumers has also been included in the report to highlight the major application areas of prepaid cards in the country. The report has further incorporated various drivers which would drive the market, followed by roadblocks which are acting as an hindrance for growth of the market. We have also included a detailed competitive landscape which includes the business overview along with the product portfolio of key players in the industry.

Thus, the report covers all the important aspects of the Indian prepaid card market, which will prove decisive for the clients. Overall, the report is an outcome of extensive research and prudent analysis and is meant to offer suitable knowledge base to those who are interested in the Indian prepaid card market.

Table of Contents

1. Analyst View

2. Research Methodology

3. Indian Prepaid Card Market

  • 3.1 Forecast till 2018
  • 3.2 By Types
    • 3.2.1 Payroll Cards
    • 3.2.2 Travel Cards
    • 3.2.3 Remittance Cards
    • 3.2.4 Other Cards

4. Indian Prepaid Card Industry

  • 4.1 Number of Prepaid Cards till 2018
  • 4.2 By Types
    • 4.2.1 Payroll Cards
    • 4.2.2 Travel Cards
    • 4.2.3 Remittance Cards

5. Market Insight on Single Purpose Prepaid Card

  • 5.1 Meal Card
  • 5.2 Healthcare Card
  • 5.3 Transportation Card

6. Market Drivers

  • 6.1 Flourishing Banking Infrastructure Widening the Prospects of Prepaid Card Market
  • 6.2 Non-Cash Transactions Gaining Ground through Prepaid Cards
  • 6.3 Prepaid Card Offering Scope for Controlling Expenses
  • 6.4 Promotional Steps by Players Boosting the Prepaid Card Market

7. Industry Roadblocks

  • 7.1 Infrastructural Challenges slowing the Growth of Prepaid Card Market
  • 7.2 Awareness regarding Benefits of Prepaid Card are still Latent in Rural Areas
  • 7.3 Debit & Credit Cards Curtailing Prepaid Card Market Growth

8. Preferred Services: Prepaid Cards

9. Key Players

  • 9.1 Axis Bank
    • 9.1.1 Business Overview
    • 9.1.2 Product Portfolio
  • 9.2 ICICI Bank
    • 9.2.1 Business Overview
    • 9.2.2 Product Portfolio
  • 9.3 State Bank of India
    • 9.3.1 Business Overview
    • 9.3.2 Product Portfolio
  • 9.4 Itz Cash Card Ltd
    • 9.4.1 Business Overview
    • 9.4.2 Product Portfolio
  • 9.5 Done Card Utility Ltd
    • 9.5.1 Business Overview
    • 9.5.2 Product Portfolio
  • 9.6 Oxigen Services India Pvt Ltd
    • 9.6.1 Business Overview
    • 9.6.2 Product Portfolio

List of Figures:

  • Figure 3-1: Prepaid Card Market (Billion INR), 2013-2018
  • Figure 3-2: Prepaid Card Market by Types (%), 2013 & 2018
  • Figure 3-3: Payroll Card Market (Billion INR), 2013 & 2018
  • Figure 3-4: Travel Card Market (Billion INR), 2013 & 2018
  • Figure 3-5: Remittance Card Market (Billion INR), 2013 & 2018
  • Figure 4-1: Number of Prepaid Card (Million Units), 2013-2018
  • Figure 4-2: Prepaid Card Industry by Types (%), 2013 & 2018
  • Figure 4-3: Number of Payroll Card (Million Units), 2013 & 2018
  • Figure 4-4: Number of Travel Card (Million Units), 2013 & 2018
  • Figure 4-5: Number of Remittance Card (Million Units), 2013 & 2018
  • Figure 8-1: Share of Prepaid Cards by Preferred Services
  • Figure 9-1: Share of Key Players in Prepaid Card Market (2013)

List of Tables:

  • Table 9-1: Axis Bank - Prepaid Card Offerings
  • Table 9-2: ICICI Bank - Prepaid Card Offerings
  • Table 9-3: State Bank of India - Prepaid Card Offerings
  • Table 9-4: Itz Cash Card Ltd - Prepaid Card Offerings
  • Table 9-5: Done Card Utility Ltd - Prepaid Card Offerings
  • Table 9-6: Oxigen Services India Pvt Ltd - Prepaid Card Offerings
Back to Top