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市場調査レポート

トルコのホテル市場:星格付けホテル、都市、県、チェーンホテル(国際、国内) 、企業の予測

Turkey Hotel Market & Volume, Budget & Star Rated Hotel ( 1st, 2nd, 3rd, 4th, 5th) Star, City, Province, Chain Hotel (International, Domestic), Company (Hilton, Marriott, Radisson, Accor) & Forecast

発行 Renub Research 商品コード 934334
出版日 ページ情報 英文 395 Pages
納期: 即日から翌営業日
価格
本日の銀行送金レート: 1USD=106.59円で換算しております。
トルコのホテル市場:星格付けホテル、都市、県、チェーンホテル(国際、国内) 、企業の予測 Turkey Hotel Market & Volume, Budget & Star Rated Hotel ( 1st, 2nd, 3rd, 4th, 5th) Star, City, Province, Chain Hotel (International, Domestic), Company (Hilton, Marriott, Radisson, Accor) & Forecast
出版日: 2020年05月01日 ページ情報: 英文 395 Pages
概要

2019年の時点でトルコは世界で6番目に訪問者が多い国となっており、多数の観 光客が訪れており、ホテル市場は2026年末までに116億米ドルになると予想されて います。

当レポートは、トルコのホテル市場を調査したもので、市場の力学、市場シェ ア、星格付けホテルの市場規模、各都市の市場規模、各県の市場規模、チェーンホ テルのランキング、接客業界における合併と買収、訪問者の国別内訳、各社の分析 などの情報を提供しています。

目次

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場力学

  • 成長要因
  • 課題

第5章 トルコのホテル市場

第6章 市場シェア-トルコのホテル

  • 低料金ホテルと星格付けホテル
  • ホテルランク

第7章 市場と規模:星格付けホテル

  • 1つ星
  • 2つ星
  • 3つ星
  • 4つ星
  • 5つ星

第8章 各都市の市場と規模:星格付けホテル

  • アンタルヤ
  • イスタンブール
  • ムーラ
  • イズミル
  • アイディン
  • アンカラ
  • メルシン
  • ブスラ
  • アフィヨンカラヒサル
  • バルケシル

第9章 各州の低料金ホテルの市場と規模

  • イスタンブール
  • マルマラ
  • エーゲ海
  • 黒海
  • 西アナトリア
  • 中央アナトリア
  • 北東アナトリア
  • 中央東アナトリア
  • 南東アナトリア

第10章 トルコのチェーンホテル

  • 国際チェーンホテルグループトップ10
  • 国内チェーンホテルグループトップ10
  • 国際ブランドトップ10
  • 国内ブランドトップ9
  • カテゴリー別チェーンホテル

第11章 トルコのホスピタリティ部門:合併と買収

第12章 訪問者数上位5ヶ国

第13章 企業分析

  • Radisson Hotels
  • Hilton
  • Accor
  • Marriott
図表

List of Figures

  • Figure-01: Turkey Hotel Market by Category (US$ Million), 2019 - 2026
  • Figure-02: Turkey- Hotel Rooms by Category (Number), 2019 - 2026
  • Figure-03: Turkey Hotel Market (US$ Million), 2016 - 2019
  • Figure-04: Forecast for Turkey Hotel Market (US$ Million), 2020 - 2026
  • Figure-05: Turkey Hotel Market Share by Category (Percent), 2016 - 2019
  • Figure-06: Turkey - Forecast For Market Share by Category (Percent), 2020 - 2026
  • Figure-07: Turkey - 1 Star Hotel Market (USD Million), 2016 - 2019
  • Figure-08: Turkey- Forecast for 1 Star Hotel Market (USD Million), 2020 - 2026
  • Figure-09: Turkey - 1 Star Hotel & Hotel Room Volume (In Number), 2016 - 2019
  • Figure-10: Turkey - Forecast for 1 Star Hotel & Hotel Room Volume (In Number), 2020 - 2026
  • Figure-11: Turkey - 2 Star Hotel Market (USD Million), 2016 - 2019
  • Figure-12: Turkey - Forecast for 2 Star Hotel Market (USD Million), 2020 - 2026
  • Figure-13: Turkey - 2 Star Hotel & Hotel Room Volume (In Number), 2016 - 2019
  • Figure-14: Turkey - Forecast for 2 Star Hotel & Hotel Room Volume (In Number), 2020 - 2026
  • Figure-15: Turkey - 3 Star Hotel Market (USD Million), 2016- 2019
  • Figure-16: Turkey - Forecast for 3 Star Hotel Market (USD Million), 2020 - 2026
  • Figure-17: Turkey - 3Star Hotel & Hotel Room Volume (In Number), 2016 - 2019
  • Figure-18: Turkey - Forecast for 3 Star Hotel & Hotel Room Volume (In Number), 2020 - 2026
  • Figure-19: Turkey - 4 Star Hotel Market (USD Million), 2016 - 2019
  • Figure-20: Turkey - Forecast for 4 Star Hotel Market (USD Million), 2020 - 2026
  • Figure-21: Turkey - 4 Star Hotel & Hotel Room Volume (In Number), 2016 - 2019
  • Figure-22: Turkey - Forecast for 4 Star Hotel & Hotel Room Volume (In Number), 2020 - 2026
  • Figure-23: Turkey - 5 Star Hotel Market (USD Million), 2016 - 2019
  • Figure-24: Turkey - Forecast for 5 Star Hotel Market (USD Million), 2020 - 2026
  • Figure-25: Turkey - Star Hotel & Hotel Room Volume (In Number), 2016 - 2019
  • Figure-26: Turkey - Forecast for 5 Star Hotel & Hotel Room Volume (In Number), 2020 - 2026
  • Figure-27: Antalya - Star Rated Hotel Rooms Volume (Number), 2018 - 2019
  • Figure-28: Antalya - Forecast for Star Rated Hotel Rooms Volume (Number), 2020 - 2026
  • Figure-29: Istanbul - Star Rated Hotel Rooms Volume (Number), 2018 - 2019
  • Figure-30: Istanbul - Forecast for Star Rated Hotel Rooms Volume (Number), 2020 - 2026
  • Figure-31: Mugla - Star Rated Hotel Room Volume (Number), 2018 - 2019
  • Figure-32: Mugla - Forecast for Star Rated Hotel Room Volume (Number), 2020 - 2026
  • Figure-33: Izmir - Star Rated Hotel Rooms Volume (Number), 2018 - 2019
  • Figure-34: Forecast for - Izmir Star Rated Hotel Rooms Volume (Number), 2020 - 2026
  • Figure-35: Aydin - Star Rated Hotel Rooms Volume (Number), 2018 - 2019
  • Figure-36: Aydin- Forecast for Star Rated Hotel Rooms Volume (Number), 2020 - 2026
  • Figure-37: Ankara - Star Rated Hotel Rooms Volume (Number), 2018 - 2019
  • Figure-38: Ankara - Forecast for Star Rated Hotel Rooms Volume (Number), 2020 - 2026
  • Figure-39: Mersin -Star Rated Hotel Rooms Volume (Number), 2018 - 2019
  • Figure-40: Mersin - Forecast for Star Rated Hotel Rooms Volume (Number), 2020 - 2026
  • Figure-41: Busra - Star Rated Hotel Rooms Volume (Number), 2018 - 2019
  • Figure-42: Busra - Forecast for Star Rated Hotel Rooms Volume (Number), 2020 - 2026
  • Figure-43: Afyonkarahisar - Star Rated Hotel Rooms Volume (Number), 2018 - 2019
  • Figure-44: Afyonkarahisar- Forecast for Star Rated Hotel Rooms Volume (Number), 2020 - 2026
  • Figure-45: Balikesir - Star Rated Hotel Rooms Volume (Number), 2018 - 2019
  • Figure-46: Balikesir - Forecast for Star Rated Hotel Rooms Volume (Number), 2020 - 2026
  • Figure-47: Istanbul - Budget Hotel Market (US$ Million), 2017 - 2019
  • Figure-48: Istanbul - Forecast for Budget Hotel Market (US$ Million), 2020 - 2026
  • Figure-49: Istanbul - Budget Hotel, Hotel Room & Beds Volume (In Number), 2017- 2019
  • Figure-50: Istanbul - Forecast for Budget Hotel, Hotel Room & Beds Volume (In Number), 2020 - 2026
  • Figure-51: East & West Marmara- Budget Hotel Market (US$ Million), 2017 - 2019
  • Figure-52: East & West Marmara - Forecast for Budget Hotel Market (US$ Million), 2020 - 2026
  • Figure-53: Aegean & Mediterranean Aegean Budget Hotel Market (US$ Million), 2020 - 2026
  • Figure-54: Aegean & Mediterranean Aegean - Forecast for Budget Hotel Market (US$ Million), 2020 - 2026
  • Figure-55: East & West Black Sea - Budget Hotel Market (US$ Million), 2017- 2019
  • Figure-56: East & West Black Sea - Forecast for Budget Hotel Market (US$ Million), 2020 - 2026
  • Figure-57: West Anatolia - Budget Hotel Market (US$ Million), 2017-2019
  • Figure-58: West Anatolia - Forecast for Budget Hotel Market (US$ Million), 2020 - 2026
  • Figure-59: West Anatolia - Budget Hotel, Hotel Room & Beds Volume (In Number), 2017 - 2019
  • Figure-60: West Anatolia - Forecast for Budget Hotel, Hotel Room & Beds Volume (In Number), 2020 - 2026
  • Figure-61: Central Anatolia - Budget Hotel Market (US$ Million), 2017-2019
  • Figure-62: Central Anatolia - Forecast for Budget Hotel Market (US$ Million), 2020-2026
  • Figure-63: Central Anatolia - Budget Hotel, Hotel Room & Beds Volume (In Number), 2017-2019
  • Figure-64: Central Anatolia - Forecast for Budget Hotel, Hotel Room & Beds Volume (In Number), 2020 - 2026
  • Figure-65: Northeast Anatolia Budget Hotel Market (US$ Million), 2017-2019
  • Figure-66: Northeast Anatolia - Forecast for Budget Hotel Market (US$ Million), 2020 - 2026
  • Figure-67: Northeast Anatolia - Hotel, Hotel Room & Beds Volume (In Number), 2017-2019
  • Figure-68: Northeast Anatolia - Forecast for Hotel, Hotel Room & Beds Volume (In Number), 2020 - 2026
  • Figure-69: Central East Anatolia - Budget Hotel Market (US$ Million), 2017-2019
  • Figure-70: Central East Anatolia - Forecast Budget for Hotel Market (US$ Million), 2020 - 2026
  • Figure-71: Central East Anatolia- Budget Hotel, Hotel Room & Beds Volume (In Number), 2017-2019
  • Figure-72: Central East Anatolia- Forecast Budget for Hotel, Hotel Room & Beds Volume (In Number), 2020 - 2026
  • Figure-73: Southeast Anatolia - Budget Hotel Market (US$ Million), 2017- 2019
  • Figure-74: Southeast Anatolia - Forecast for Budget Hotel Market (US$ Million), 2020 - 2026
  • Figure-75: Southeast Anatolia - Budget Hotel, Hotel Room & Beds Volume (In Number), 2017-2019
  • Figure-76: Southeast Anatolia - Forecast for Budget Hotel, Hotel Room & Beds Volume (In Number), 2020 - 2026
  • Figure-77: Global - Radisson Hotel Revenue (USD Million), 2017 - 2019
  • Figure-78: Global - Forecast for Radisson Hotel Revenue (USD Million), 2019 - 2026
  • Figure-79: Global - Hilton Hotel Revenue (USD Million), 2017 - 2019
  • Figure-80: Global - Forecast for Hilton Hotel Revenue (USD Million ), 2020 - 2026
  • Figure-81: Global - Accor Hotel Revenue (USD Million), 2017 - 2019
  • Figure-82: Global - Forecast for Accor Hotel Revenue (USD Million), 2020 - 2026
  • Figure-83: Global - Marriott Hotels Revenue (US$ Million), 2017 - 2019
  • Figure-84: Global - Forecast for Marriott Hotel Revenue (US$ Million), 2020 - 2026
目次

In recent years, Turkey has been considered as one of the most attractive destinations for travel across the world as a variety of options is available at affordable prices. Besides, the country classic sun & sea vacation, apart from that it is also known for its historical, heritage as well as cultural attractions among tourists. In the year 2019, Turkey was named the 6th most visited country across the globe hosted a large number of tourists. According to Renub Research report, it is anticipated that Turkey Hotel Market will be US$ 11.6 Billion by the end of the year 2026.

Foreign visitors have risen dramatically in the last few years in Turkey. Countries like Germany, Bulgaria, United Kingdom, Iran, and Russia are the country from where many tourists arrive in Turkey. Star rated hotel has the most significant market share in Turkey due to numbers of the facility given by star rated hotel. Besides, visitors also prefer star rated over a budget hotel.

Antalya is one of the most preferred cities in Turkey and has 4-star and 5-star hotels in its center and surrounding towns such as Kemer, Belek, and Kas. Star rated hotel occupancy is increasing year on year. Turkey's lucrative tourism industry souring and its top destination for Halal Tourism tend to drive Turkey hotel market in the future.

COVID-19 Impacts on Turkey Hotel Industry

Around the world, COVID-19 has impacted almost every economy, mostly tourism, hotel, and the airlines' industry. Turkey is a part of an interconnected globally, and this new crisis hits at the center of globalization. So, we expect the coronavirus will affect the Turkey hotel market severely in the year 2020. The year 2021 will see some growth on the back of domestic tourists. Read the complete analysis of Cornonavirus's impact on the hotel industry of Turkey in the report.

Renub Research report titled "Turkey Hotel Market & Volume, Star Rated Hotel & Budget Hotel, Hotel by Star Rated ( 1st Star ,2nd Star, 3rd Star, 4th Star, 5th Star), City (Antalya, Istanbul, Mugla, Izmir, Aydin, Ankara, Mersin, Busra, Afyonkarahisar, Balikesir), Province (Istanbul, Marmara (East & West), Aegean (Aegean & Mediterranean), Black Sea (West & East), Anatolia (Central Anatolia, Northeast Anatolia, Central-East Anatolia, Southeast Anatolia), Chain Hotel (Top 10 International Chain Groups, Top 10 Domestic Chain Groups, Top 9 Domestic Brand, Chain Hotel by Category), Company (Hilton, Marriott, Radisson, Accor) & Forecast" provides an all-encompassing analysis on the Turkey Hotel Market.

Antalya is the most preferred city in Turkey Star Rated Hotel

In this report, we have covered Star rated hotel Volume by City: we have studied complete insights of Star Rated Hotel Volume (Hotel rooms) by in these ten cities (Antalya, Istanbul, Mugla, Izmir, Aydin, Ankara, Mersin, Busra, Afyonkarahisar, Balikesir).

1 to 5 Star Turkey Hotels Market and Volume covered in the report

In this report, we have shown complete insight into Turkey Hotel by Star category. The covered market & Volume by Star Rated (By Number of Hotel and Number of rooms) are; 1st Star, 2nd Star, 3rd Star, 4th Star, 5th Star.

5 Province Budget Hotel Analysis

5 Province has been studied thoroughly in this report, namely Istanbul, Marmara (East & West), Aegean (Aegean & Mediterranean), Black Sea (West & East), Anatolia (Central Anatolia, Northeast Anatolia, Central-East Anatolia, Southeast Anatolia).

All the hotels have been studied from two points:

  • Recent Developments
  • Sales Analysis

Company Insights - Turkey Hotel Market:

  • Radisson
  • Hilton
  • Accor
  • Marriott

Hotel Category - Turkey Hotel Market:

  • Star Rated
  • Budget

Star Rated Hotel Volume by City - Turkey Hotel Market:

  • Antalya
  • Istanbul
  • Mugla
  • Izmir
  • Aydin
  • Ankara
  • Mersin
  • Busra
  • Afyonkarahisar
  • Balikesir

Market & Volume of Budget Hotel by Province - Turkey Hotel Market:

  • Istanbul
  • Marmara (East & West)
  • Aegean (Aegean & Mediterranean)
  • Black Sea (West & East)
  • Anatolia (Central Anatolia, Northeast Anatolia, Central-East Anatolia, Southeast Anatolia)

Chain Hotel - Turkey Hotel Market:

  • Top 10 International Chain Groups
  • Top 10 Domestic Chain Groups
  • Top 9 Domestic Brand
  • Chain Hotel by Category

Top Five Countries People Visited in Turkey:

  • Distribution of Arriving Foreign Visitors - Top 5 Countries (2017-2019) November
  • Distribution of Arriving Foreign Visitors - Top 5 Countries (2017-2019) January-November

Table of Contents

1. Introduction

2. Research Methodology

3. Executive Summary

4. Market Dynamics

  • 4.1 Growth Drivers
  • 4.2 Challenges

5. Turkey Hotel Market

6. Market Share - Turkey Hotel

  • 6.1 Budget Hotel vs. Star Rated Hotel
  • 6.2 Star rated Hotel

7. Market & Volume - Star Rated Hotel

  • 7.1 1 Star
    • 7.1.1 Market
    • 7.1.2 Volume
  • 7.2 2 Star
    • 7.2.1 Market
    • 7.2.2 Volume
  • 7.3 3 Star
    • 7.3.1 Market
    • 7.3.2 Volume
  • 7.4 4 Star
    • 7.4.1 Market
    • 7.4.2 Volume
  • 7.5 5 Star
    • 7.5.1 Market
    • 7.5.2 Volume

8. City Volume - Star Rated Hotel

  • 8.1 Antalya
  • 8.2 Istanbul
  • 8.3 Mugla
  • 8.4 Izmir
  • 8.5 Aydin
  • 8.6 Ankara
  • 8.7 Mersin
  • 8.8 Busra
  • 8.9 Afyonkarahisar
  • 8.10 Balikesir

9. Market & Volume - by Province Budget Hotel

  • 9.1 Istanbul
    • 9.1.1 Market
    • 9.1.2 Volume (No of Hotel, No of Rooms & No of Beds)
  • 9.2 Marmara
    • 9.2.1 East & West Market
    • 9.2.2 East & West Volume (No of Hotel, No of Rooms & No of Beds)
  • 9.3 Aegean
    • 9.3.1 Aegean & Mediterranean Market
    • 9.3.2 Aegean & Mediterranean Volume (No of Hotel, No of Rooms & No of Beds)
  • 9.4 Black Sea
    • 9.4.1 West & East Market
    • 9.4.2 West & East Volume (No of Hotel, No of Rooms & No of Beds)
  • 9.5 West Anatolia
    • 9.5.1 Market
    • 9.5.2 Volume (No of Hotel, No of Rooms & No of Beds)
  • 9.6 Central Anatolia
    • 9.6.1 Market
    • 9.6.2 Volume (No of Hotel, No of Rooms & No of Beds)
  • 9.7 Northeast Anatolia
    • 9.7.1 Market
    • 9.7.2 Volume (No of Hotel, No of Rooms & No of Beds)
  • 9.8 Central-East Anatolia
    • 9.8.1 Market
    • 9.8.2 Volume (No of Hotel, No of Rooms & No of Beds)
  • 9.9 Southeast Anatolia
    • 9.9.1 Market
    • 9.9.2 Volume (No of Hotel, No of Rooms & No of Beds)

10. Chain Hotel in Turkey

  • 10.1 Top 10 International Chain Groups
  • 10.2 Top 10 Domestic Chain Groups
  • 10.3 Top 10 International Brand
  • 10.4 Top 9 Domestic Brand
  • 10.5 Chain Hotel by Category

11. Turkey Hospitality Sector: Merger & Acquisition Deals

12. Top Five Countries People Visited in Turkey

  • 12.1 Distribution of Arriving Foreign Visitors
  • 12.2 Distribution of Arriving Foreign Visitors

13. Company Analysis

  • 13.1 Radisson Hotels
    • 13.1.1 Overview
    • 13.1.2 Recent Development
    • 13.1.3 Revenue
  • 13.2 Hilton
    • 13.2.1 Overview
    • 13.2.2 Recent Development
    • 13.2.3 Revenue
  • 13.3 Accor
    • 13.3.1 Overview
    • 13.3.2 Recent Development
    • 13.3.3 Revenue
  • 13.4 Marriott
    • 13.4.1 Overview
    • 13.4.2 Recent Development
    • 13.4.3 Revenue