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市場調査レポート

中国のアウトバウンドMICE(会議・インセンティブ・コンベンション・展示会)観光市場とその将来予測

China Outbound Meetings, Incentives, Conferences, Exhibitions (MICE) Tourism Market & Forecast

発行 Renub Research 商品コード 323221
出版日 ページ情報 英文 93 Pages
納期: 即日から翌営業日
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中国のアウトバウンドMICE(会議・インセンティブ・コンベンション・展示会)観光市場とその将来予測 China Outbound Meetings, Incentives, Conferences, Exhibitions (MICE) Tourism Market & Forecast
出版日: 2015年01月22日 ページ情報: 英文 93 Pages
概要

ある国からのアウトバウンド観光客(海外旅行客)の多さは、その国の経済的な強さや購買力の大きさを示す指標となっています。その中でも、MICE(会議・インセンティブ・コンベンション・展示会)観光は特に有望な市場と見られています。というのも、その国で最も裕福な人々が参加しているからです。中国の近年の経済成長や国際化の進展に伴い、世界各国の高級ホテルや旅行代理店、その他の観光業者にとって中国のアウトバウンドMICE旅行客は、ぜひとも分け前に預かりたいセグメントとなっています。一方で、ビザ取得の難しさが市場成長の最大の障壁となっています。

当レポートでは、中国におけるアウトバウンドMICE観光(会議・インセンティブ・コンベンション・展示会のための海外旅行)市場について分析し、中国市場の規模(旅行客数・支出額、過去5年間の実績値と今後5年間の予測)や、世界市場全体との比較・シェア、訪問客上位10市場の詳細動向、今後の市場促進要因と残された課題について調査・推計しております。

第1章 エグゼクティブ・サマリー

第2章 世界と中国のアウトバウンドMICE観光市場:訪問者数の動向(通算10年間分)

第3章 世界と中国のアウトバウンドMICE観光市場:支出額の動向(通算10年間分)

第4章 世界と中国のアウトバウンドMICE観光市場:訪問者数・支出額シェアの動向(通算10年間分)

  • 中国のアウトバンドMICE観光:訪問者数の対世界シェアとその予測
  • 中国のアウトバンドMICE観光:支出額の対世界シェアとその予測

第5章 中国のアウトバンドMICE観光の訪問者数・支出額:上位10ヶ国の動向(通算10年間分)

  • 香港
    • 中国からのアウトバンドMICE観光市場:訪問者数
    • 中国からのアウトバンドMICE観光市場:支出額
  • タイ
  • 韓国
  • マカオ
  • シンガポール
  • マレーシア
  • 日本
  • 米国
  • ベトナム
  • インドネシア
  • その他の国々

第6章 世界のMICE観光:会議の開催件数(全104ヶ国、過去4年間分)

第7章 中国のアウトバウンドMICE観光市場:促進要因

  • MICE観光の発達を促す技術的促進要因
  • 外資系企業への市場開放
  • 中国政府の新たな観光業戦略による、アウトバウンド旅行者の増加

第8章 中国のアウトバウンドMICE観光市場:課題

  • コンプライアンスの重要化
  • ビザ取得過程の難しさ
  • 言語上の問題
    • 中国語Webサイトの少なさ

図表一覧

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目次

Outbound tourism of any country shows of its economic strength and purchasing capacity of the citizens of that country. Out of this segment Meetings, Incentives, Conferences, Exhibitions (MICE) segment is considered the golden segment of tourism industry. Since it is most lucrative and revenue generating segment of tourism industry. With China's rapid economic development and continuous improvement of the degree of internationalization, Chinese MICE tourism to foreign destinations is continuously increasing. This creates an ample opportunity for star category hotels, agencies and other tourism service providers to grab a handsome pie of this lucrative market segment. One of the biggest challenges for the MICE industry is the ease and convenience of obtaining visas.

China MICE Tourists Visit: Hong Kong holds the highest share in 2014, while Macau, the neighbor of China, stands at the 2nd slot. South Korea stands at the 3rd slot. The other popular destination for Chinese outbound MICE travelers is US, Thailand, Japan, Vietnam and Singapore among others.

China MICE Tourists Spending (Market): United States holds the highest spending share in 2014, followed by Macau at the second position. Thailand and Japan are competing closely with each other for spending share in 2014.

This is 2nd report on China Outbound Tourism by Renub Research. The report titled “China Outbound Meetings, Incentives, Conferences, Exhibitions (MICE) Tourism Market & Forecast” provides a comprehensive analysis of the China Outbound MICE tourism market covering in detail various aspects such as MICE tourists visits, MICE tourists spending, and market share of the Chinese Outbound MICE tourist visits & spending(market).

This 93 page report with 49 Figures and 6 Tables provides a complete analysis of top 10 countries visited by Chinese MICE Tourists. All the 11 countries in the report have been studied from 2 viewpoints.

  • I. Chinese Outbound MICE Tourists Visit from the year 2010 - 2019
  • II. Chinese Outbound MICE Tourists Spending(Market) from the year 2010 -2019

All the 11 Countries studied in the report are as follows

  • 1. Hong Kong
  • 2. Thailand
  • 3. South Korea
  • 4. Macau
  • 5. Singapore
  • 6. Malaysia
  • 7. Japan
  • 8. United States
  • 9. Vietnam
  • 10. Indonesia
  • 11. Other Countries

Data Sources

This report is built using data and information sourced from proprietary databases, primary and secondary research and in-house analysis by Renub Research team of industry experts.

Primary sources include industry surveys and telephone interviews with industry experts.

Secondary sources information and data has been collected from various printable and non-printable sources like search engines, News websites, Government Websites, Trade Journals, White papers, Government Agencies, Magazines, Newspapers, Trade associations, Books, Industry Portals, Industry Associations and access to more than 500 paid databases.

Table of Contents

1. Executive Summary

2. Worldwide-China Outbound MICE Tourists Visit (2010-2019)

3. Worldwide-China Outbound MICE Tourists Spending (2010-2019)

4. Worldwide-China Outbound MICE Tourists Visit & Spending Share (2010-2019)

  • 4.1. Worldwide-China Outbound MICE Tourists Visit Share & Forecast
  • 4.2. Worldwide-China Outbound MICE Tourists Spending Share & Forecast

5. China Outbound MICE Tourists Visit& Spending-Top 10KKKKK Countries (2010-2019)

  • 5.1. Hong Kong-China Outbound MICE Tourists Visit & Spending
    • 5.1.1. China Outbound MICE Tourists Visit to Hong Kong & Forecast
    • 5.1.2. China Outbound MICE Tourists Spending in Hong Kong & Forecast
  • 5.2. Thailand-China Outbound MICE Tourists Visit & Spending
    • 5.2.1. China Outbound MICE Tourists Visit to Thailand & Forecast
    • 5.2.2. China Outbound MICE Tourists Spending in Thailand & Forecast
  • 5.3. South Korea-China Outbound MICE Tourists Visit & Spending
    • 5.3.1. China Outbound MICE Tourists Visit to South Korea & Forecast
    • 5.3.2. China Outbound MICE Tourists Spending in South Korea & Forecast
  • 5.4. Macau-China Outbound MICE Tourists Visit & Spending
    • 5.4.1. China Outbound MICE Tourists Visit to Macau & Forecast
    • 5.4.2. China Outbound MICE Tourists Spending in Macau & Forecast
  • 5.5. Singapore-China Outbound MICE Tourists Visit & Spending
    • 5.5.1. China Outbound MICE Tourists Visit to Singapore & Forecast
    • 5.5.2. China Outbound MICE Tourists Spending in Singapore & Forecast
  • 5.6. Malaysia-China Outbound MICE Tourists Visit & Spending
    • 5.6.1. China Outbound MICE Tourists Visit to Malaysia & Forecast
    • 5.6.2. China Outbound MICE Tourists Spending in Malaysia & Forecast
  • 5.7. Japan-China Outbound MICE Tourists Visit & Spending
    • 5.7.1. China Outbound MICE Tourists Visit to Japan & Forecast
    • 5.7.2. China Outbound MICE Tourists Spending in Japan & Forecast
  • 5.8. United States-China Outbound MICE Tourists Visit & Spending
    • 5.8.1. China Outbound MICE Tourists Visit to United States & Forecast
    • 5.8.2. China Outbound MICE Tourists Spending in United States & Forecast
  • 5.9. Vietnam-China Outbound MICE Tourists Visit & Spending
    • 5.9.1. China Outbound MICE Tourists Visit to Vietnam & Forecast
    • 5.9.2. China Outbound MICE Tourists Spending in Vietnam & Forecast
  • 5.10. Indonesia-China Outbound MICE Tourists Visit & Spending
    • 5.10.1. China Outbound MICE Tourists Visit to Indonesia & Forecast
    • 5.10.2. China Outbound MICE Tourists Spending in Indonesia & Forecast
  • 5.11. Other Countries-China Outbound MICE Tourists Visit & Spending
    • 5.11.1. China Outbound MICE Tourists Visit to Other Countries & Forecast
    • 5.11.2. China Outbound MICE Tourists Spending in Other Countries & Forecast

6. Worldwide MICE Tourism-Number of Meetings in 104KKKKK Countries (2010-2013)

7. China Outbound MICE Tourism-Driving Factors

  • 7.1. Technology Driving MICE Tourism
  • 7.2. Opening of China's Outbound Travel Sector to Foreign Capitalized Tour Companies
  • 7.3. China's New National Tourism Strategy set to Increase Outbound Tourism

8. China Outbound MICE Tourism-Challenges

  • 8.1. Compliance is a Growing Challenge
  • 8.2. Visa Obtaining Process a Challenge
  • 8.3. Chinese Outbound Tourists Faces Language Issues
    • 8.3.1. Limited Availability of Chinese Language Website

List of Figures:

  • Figure 2-1: Worldwide - China Outbound MICE Tourists Visit (Number), 2010 - 2014
  • Figure 2-2: Worldwide - Forecast for China Outbound MICE Tourists Visit (Number), 2015 - 2019
  • Figure 3-1: Worldwide - China Outbound MICE Tourists Spending (Million US$), 2010 - 2014
  • Figure 3-2: Worldwide - Forecast for China Outbound MICE Tourists Spending (Million US$), 2015 - 2019
  • Figure 5-1: Hong Kong - China Outbound MICE Tourists Visit to Hong Kong (Number), 2010 - 2014
  • Figure 5-2: Hong Kong - Forecast for China Outbound MICE Tourists Visit to Hong Kong (Number), 2015 - 2019
  • Figure 5-3: Hong Kong - China Outbound MICE Tourists Spending in Hong Kong (Million US$), 2010 - 2014
  • Figure 5-4: Hong Kong - Forecast for China Outbound MICE Tourists Spending in Hong Kong (Million US$), 2015 - 2019
  • Figure 5-5: Thailand - Break Up of China Outbound MICE Tourists Visit to Thailand (Percent), 2013
  • Figure 5-6: Thailand - China Outbound MICE Tourists Visit to Thailand (Number), 2010 - 2014
  • Figure 5-7: Thailand - Forecast for China Outbound MICE Tourists Visit to Thailand (Number), 2015 - 2019
  • Figure 5-8: Thailand - China Outbound MICE Tourists Spending in Thailand (Million US$), 2010 - 2014
  • Figure 5-9: Thailand - Forecast for China Outbound MICE Tourists Spending in Thailand (Million US$), 2015 - 2019
  • Figure 5-10: South Korea- China Outbound MICE Tourists Visit to South Korea (Number), 2010 - 2014
  • Figure 5-11: South Korea - Forecast for China Outbound MICE Tourists Visit to South Korea (Number), 2015 - 2019
  • Figure 5-12: South Korea - China Outbound MICE Tourists Spending in South Korea (Million US$), 2010 - 2014
  • Figure 5-13: South Korea - Forecast for China Outbound MICE Tourists Spending in South Korea (Million US$), 2015 - 2019
  • Figure 5-14: Macau - China Outbound MICE Tourists Visit to Macau (Number), 2010 - 2014
  • Figure 5-15: Macau - Forecast for China Outbound MICE Tourists Visit to Macau (Number), 2015 - 2019
  • Figure 5-16: Macau - China Outbound MICE Tourists Spending in Macau (Million US$), 2010 - 2014
  • Figure 5-17: Macau - Forecast for China Outbound MICE Tourists Spending in Macau (Million US$), 2015 - 2019
  • Figure 5-18: Singapore - China Outbound MICE Tourists Visit to Singapore (Number), 2010 - 2014
  • Figure 5-19: Singapore - Forecast for China Outbound MICE Tourists Visit to Singapore (Number), 2015 - 2019
  • Figure 5-20: Singapore - China Outbound MICE Tourists Spending in Singapore (Million US$), 2010 - 2014
  • Figure 5-21: Singapore - Forecast for China Outbound MICE Tourists Spending in Singapore (Million US$), 2015 - 2019
  • Figure 5-22: Malaysia - China Outbound MICE Tourists Visit to Malaysia (Number), 2010 - 2014
  • Figure 5-23: Malaysia - Forecast for China Outbound MICE Tourists Visit to Malaysia (Number), 2015 - 2019
  • Figure 5-24: Malaysia - China Outbound MICE Tourists Spending in Malaysia (Million US$), 2010 - 2014
  • Figure 5-25: Malaysia - Forecast for China Outbound MICE Tourists Spending in Malaysia (Million US$), 2015 - 2019
  • Figure 5-26: Japan - China Outbound MICE Tourists Visit to Japan (Number), 2010 - 2014
  • Figure 5-27: Japan - Forecast for China Outbound MICE Tourists Visit to Japan (Number), 2015 - 2019
  • Figure 5-28: Japan - China Outbound MICE Tourists Spending in Japan (Million US$), 2010 - 2014
  • Figure 5-29: Japan - Forecast for China Outbound MICE Tourists Spending in Japan (Million US$), 2015 - 2019
  • Figure 5-30: United States - China Outbound MICE Tourists Visit to United States (Number), 2010 - 2014
  • Figure 5-31: United States - Forecast for China Outbound MICE Tourists Visit to United States (Number), 2015 - 2019
  • Figure 5-32: United States - China Outbound MICE Tourists Spending in United States (Million US$), 2010 - 2014
  • Figure 5-33: United States - Forecast for China Outbound MICE Tourists Spending in United States (Million US$), 2015 - 2019
  • Figure 5-34: Vietnam - China Outbound MICE Tourists Visit to Vietnam (Number), 2010 - 2014
  • Figure 5-35: Vietnam - Forecast for China Outbound MICE Tourists Visit to Vietnam (Number), 2015 - 2019
  • Figure 5-36: Vietnam - China Outbound MICE Tourists Spending in Vietnam (Million US$), 2010 - 2014
  • Figure 5-37: Vietnam - Forecast for China Outbound MICE Tourists Spending in Vietnam (Million US$), 2015 - 2019
  • Figure 5-38: Indonesia - China Outbound MICE Tourists Visit to Indonesia (Number), 2010 - 2014
  • Figure 5-39: Indonesia - Forecast for China Outbound MICE Tourists Visit to Indonesia (Number), 2015 - 2019
  • Figure 5-40: Indonesia - China Outbound MICE Tourists Spending in Indonesia (Million US$), 2010 - 2014
  • Figure 5-41: Indonesia - Forecast for China Outbound MICE Tourists Spending in Indonesia (Million US$), 2015 - 2019
  • Figure 5-42: Other Countries - China Outbound MICE Tourists Visit to Other Countries (Number), 2010 - 2014
  • Figure 5-43: Other Countries - Forecast for China Outbound MICE Tourists Visit to Other Countries (Number), 2015 - 2019
  • Figure 5-44: Other Countries - China Outbound MICE Tourists Spending in Other Countries (Million US$), 2010 - 2014
  • Figure 5-45: Other Countries - Forecast for China Outbound MICE Tourists Spending in Other Countries (Million US$), 2015 - 2019

List of Tables:

  • Table 4-1: Worldwide - China Outbound MICE Tourists Visit Share (Percent), 2010 - 2014
  • Table 4-2: Worldwide - Forecast for China Outbound MICE Tourists Visit Share (Percent), 2015 - 2019
  • Table 4-3: Worldwide - China Outbound MICE Tourists Spending Share (Percent), 2010 - 2014
  • Table 4-4: Worldwide - Forecast for China Outbound MICE Tourists Spending Share (Percent), 2015 - 2019
  • Table 6-1: Worldwide: Number of Meetings in 104 Countries (Number), 2010 - 2013
  • Table 8-1: Global - Survey on Meeting Approval Process (Percent), 2013
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