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NGNが可能にする最先端の通信会社サービス:マネージドクラウドへの道

How NGNs Enable Advanced Telco Services: The path to the Managed Cloud

発行 Pyramid Research, Inc. 商品コード 245797
出版日 ページ情報 英文 83 pages
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NGNが可能にする最先端の通信会社サービス:マネージドクラウドへの道 How NGNs Enable Advanced Telco Services: The path to the Managed Cloud
出版日: 2012年06月28日 ページ情報: 英文 83 pages
概要

当レポートでは、次世代ネットワーク(NGN)市場について調査分析し、技術と事業価値の両面から、NGN市場の状況と促進要因、技術の概要、サービスや価格モデル、ベストプラクティスなどを検証し、ケーススタディや市場機会の分析も含めて、概略以下の構成でお届けいたします。

第1章 NGN市場の状況と促進要因

  • NGN市場の状況
  • NGN市場促進要因

第2章 NGN技術と準備

  • 次世代ネットワーク(NGN)とは
  • NGNアーキテクチャ
  • IMS:NGNにおける標準ベースのサービス制御フレームワーク
  • モバイルIPアクセスと通信:WiMAXとLTE
  • アプリケーションのシグナリング
  • NGNフレームワークにおけるIPTV
  • 通信会社の先進サービス向けサービス配信プラットフォーム

第3章 NGNサービス、デバイス、価格モデル、ベストプラクティス

  • イントロダクション
  • NGNベースのサービス
  • NGNベースのデバイス
  • NGNの価格モデル
  • NGNのベストプラクティス

第4章 NGN展開のケーススタディ

  • Verizon Communications
  • AT&T
  • British Telecom
  • NTT

第5章 NGNの実績とNGNオペレーター向けビジネス機会の分析

  • イントロダクション
  • NGNのコンセプトは通信会社に付加価値を与える
  • いずれ新しい課題が
  • IPTVは魅力的だが、それだけが通信会社の付加価値サービスではない
  • NGNのコンセプトとモビリティは、ケーブルビデオ業者より通信会社を優先させる
  • NGNの有料テレビは採用されるか?
  • NGNとIMSなしでオペレーターはやっていけるか?
  • サービス配信プラットフォームで、NGN、IMS、IPTVのブリッジ機能を可能に
  • 通信会社の位置付けは最先端のプロバイダー
  • NGNは通信会社にとって不可欠なリソースになった
  • NGNの将来性
  • 結論

第6章 付録

目次

The time is right for personal communications, IPTV, streaming media and NGN advocates within a service provider organization to cross organizational boundaries and have an open discussion about their respective plans and infrastructure expectations. They have much to gain from one another in using the NGN to deliver a “managed cloud” that addresses their mutual concerns. The “any to any over any” capabilities touted by the telecom industry for so long have become table stakes for service providers. NGNs provide one more tool for smaller service providers to answer the age-old question as to whether or not to remain in the lower layers of the network value chain and be a so-called dumb pipe. Some service providers will opt to provide pipes, while other service providers will partner with NGN infrastructure providers for advanced functionality rather than undertaking the buildout themselves.

How NGNs Enable Advanced Telco Services: The Path to the Managed Cloud addresses both the technical and the business value aspects of NGN. The report provides an overview of the NGN market context and drivers. In the next section, Pyramid looks into the technologies and their readinexx, including the IMS architecture. Mobile IP access and communications, application signaling, IPTV, and service deliver platforms are also examined in this section. In Section 3, Pyramid examines NGN services, devices, pricing models and best practices. Case studies of NGN deployments are presented next, followed by analysis of NGN performance and business opportunities for operators.

Key findings include:

The ongoing evolution of advanced telco services is driven by changes in how consumers want to access communications and content services, and these changes in behavior are no longer limited to the Millennials. A facilities-based approach using NGN principles is the winning formula for the long term, because the network intelligence inherent in NGN can accommodate a blend of managed services, OTT content and ecosystem-based delivery over any access, with guaranteed quality of service. Over the next several years, as the standards for NGN and IMS are finalized and begin to find their way into products, and as Rich Communications Suite and unified communications capabilities are fully realized, consumer-facing converged features and business-to-business service models will become more and more compelling. Download Report Excerpt for a complete list of Key findings.

Key questions answered include:

  • What is the value proposition of NGNs?
  • What are the business drivers for service providers to roll out NGNs?
  • What are the business opportunities enabled by NGNs?

Target audience

The report is targeted at a range of industry participants requiring an overview of the market and an analysis of the different players, including:

  • Mobile network operators
  • Service providers
  • IT managers

Companies mentioned in this report include:

  • Alcatel-Lucent
  • AT&T
  • British Telecom
  • Alcatel-Lucent
  • AT&T
  • British Telecom
  • Alcatel-Lucent
  • AT&T
  • British Telecom

How NGNs Enable Advanced Telco Services: The Path to the Managed Cloud is part of Pyramid's thematic report series. A blend of primary research and qualitative analysis, Pyramid's research reports offer comprehensive coverage of the fixed and mobile communications space and enable those in the communications industry to stay ahead of changing market dynamics.

About the author

Steven C. Hawley, Analyst at large.

Steven Hawley is Principal Analyst and Consultant for tvstrategies (Advanced Media Strategies LLC). He has worked with many telecommunications, media industry and professional services clients, contributing in areas that include business and product strategy, product definition and road map, requirements development, and infrastructure selection. Other areas include strategic marketing, positioning, go-to-market, partnership development, business development, and tactical marketing.

Table of Contents

Table of exhibits

Companies mentioned

Acronyms and abbreviations

Executive summary

Introduction

Section 1: Market context and drivers for NGN

  • NGN market context
  • NGN market drivers

Section 2: NGN technologies and their readiness

  • 2.1. What is the next-generation network?
    • 2.1.1. The network-centric view of NGN
    • 2.1.2. The service-centric view of NGN
  • 2.2. The NGN architecture
  • 2.3. IMS: A standards-based service control framework within NGNs
    • 2.3.1. IMS architecture
    • 2.3.2. Elements within the IMS architecture
  • 2.4. Mobile IP access and communications: WiMAX and LTE
    • 2.4.1. Worldwide Interoperability for Microwave Access (WiMAX)
    • 2.4.2. LTE
    • 2.4.3. Two approaches to deploying LTE mobile broadband: VoLTE and VoLGA
    • 2.4.4. Industry support favors VoLTE over VoLGA
  • 2.5. Application signaling
  • 2.6. IPTV within an NGN framework
    • 2.6.1. IPTV as a standards-based video delivery control solution
    • 2.6.2. IPTV middleware
    • 2.6.3. Comparing non-NGN and NGN-based IPTV architectures
    • 2.6.4. NGN, IMS and IPTV - Advantages and disadvantages
  • 2.7. Service delivery platforms for a telco's advanced services
    • 2.7.1. Capabilities provided by SDPs
    • 2.7.2. Pros and cons of SOA and SDPs

Section 3: NGN services, devices, pricing models and best practices

  • 3.1. Introduction
  • 3.2. NGN-based services
    • 3.2.1. Mobility
    • 3.2.2. Unified communications
    • 3.2.3. Presence and location
    • 3.2.4. Rich Communications Suite (RCS) functionality
    • 3.2.5. TV-based multimedia applications
    • 3.2.6. Two-sided and multisided business models
    • 3.2.7. Software as a Service (SaaS)
    • 3.2.8. Platform as a Service (PaaS)
    • 3.2.9. Infrastructure as a Service (IaaS)
  • 3.3. NGN-based devices
  • 3.4. NGN pricing models
    • 3.4.1. NGN impact on retail pricing
    • 3.4.2. NGNs' impact on wholesale pricing
  • 3.5. NGN best practices
    • 3.5.1. NGN/IMS Forums
    • 3.5.2. The MultiService Forum
    • 3.5.3. TM Forum
    • 3.5.4. Unified Communications Interoperability Forum (UCIF)
    • 3.5.5. WiMAX Forum

Section 4: Case studies of NGN deployments

  • 4.1. Verizon Communications' LTE and FiOS TV services
    • 4.1.1. Verizon deployment footprint
    • 4.1.2. Verizon service overview
    • 4.1.3. Non-video FiOS services and features from Verizon
    • 4.1.4. Verizon network and platform capabilities
    • 4.1.5. Application development
    • 4.1.6. Verizon analysis
  • 4.2. AT&T's U-verse IPTV and U-verse multiscreen applications
    • 4.2.1. AT&T deployment footprint
    • 4.2.2. AT&T service overview
    • 4.2.3. AT&T U-verse platform
    • 4.2.4. AT&T network platforms
    • 4.2.5. AT&T mobile application development with ties to U-verse
    • 4.2.6. AT&T analysis
  • 4.3. British Telecom's 21st Century Network (21CN)
    • 4.3.1. BT 21CN service platform
    • 4.3.2. BT 21CN platform applications
    • 4.3.3. BT analysis
  • 4.4. Nippon Telegraph and Telephone (NTT)
    • 4.4.1. NTT NGN service platform
    • 4.4.2. NTT Hikari TV multiscreen IPTV service
    • 4.4.3. Cloud-based service and content delivery enabled by the NTT NGN
    • 4.4.4. NTT analysis

Section 5: Analysis of NGN performance and business opportunities for NGN operators

  • 5.1. Introduction
  • 5.2. NGN concepts have enabled added value for telcos
    • 5.2.1. The value proposition of NGN
    • 5.2.2. NGN as a work in progress
  • 5.3. New challenges are on the horizon
    • 5.3.1. Monetizing the network
    • 5.3.2. Migration to the cloud
    • 5.3.3. Orchestration between service environments
    • 5.3.4. Machine-to-machine (M2M) communications
  • 5.4. IPTV may be sexy, but it's not the only telco value-added service
  • 5.5. NGN concepts and mobility put telcos ahead of cable video competitors
  • 5.6. NGNs are making pay-TV “millennial ready,” but will they adopt?
  • 5.7. Can operators get by without NGNs and IMS?
  • 5.8. Service delivery platforms can bridge NGN, IMS and IPTV functions
  • 5.9. Telcos are positioned to be the most advanced providers of all
  • 5.10. NGNs have become indispensable resources for (many) telcos
  • 5.11. The future of the next-generation network
  • 5.12. Conclusion

Section 6: Appendix: Reference materials

  • 6.1. Technical standards
  • 6.2. Advocacy organizations for advanced telco services

Related resources

Table of exhibits

  • Exhibit 2.1: Example NGN architecture with xDSL broadband access
  • Exhibit 2.2: High-level diagram of 3GPP IMS architecture
  • Exhibit 2.3: ITU-T Y.1910 NGN IMS-based IPTV architecture
  • Exhibit 2.4: Advantages and disadvantages of using IMS for IPTV applications
  • Exhibit 4.1: AT&T CARTS conceptual diagram
  • Exhibit 4.2: BT 21CN NGN-based business-to-business services
  • Exhibit 4.3: BT Cloud Service Broker service framework
  • Exhibit 4.4: NTT early NGN implementation road map
  • Exhibit 4.5: NTT QoS objectives for IP telephony
  • Exhibit 4.6: NTT field trial QoS objectives for video
  • Exhibit 4.7: NTT conformance to technical standards, Q1 2012
  • Exhibit 4.8: NTT Hikari TV overview
  • Exhibit 4.9: NTT multinational NGN internetworking experiment: 2012 Sapporo Snow Festival
  • Exhibit 4.10: NTT CineCloud multinational video production service
  • Exhibit 6.1: Key NGN, IMS and IPTV standards
  • Exhibit 6.2: Advocacy organizations with focus on NGN and IMS implementations and best practices
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