表紙:印刷市場に対するランレングスの変化の影響
市場調査レポート
商品コード
1035476

印刷市場に対するランレングスの変化の影響

Impact of Changing Run Lengths on the Printing Market

出版日: | 発行: Smithers | ページ情報: 英文 91 Pages | 納期: 即日から翌営業日

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印刷市場に対するランレングスの変化の影響
出版日: 2021年09月10日
発行: Smithers
ページ情報: 英文 91 Pages
納期: 即日から翌営業日
  • 全表示
  • 概要
  • 目次
概要

当レポートでは、印刷のランレングスの動向における根本的な促進要因、印刷アプリケーションへの影響、デジタル印刷とアナログ印刷の両方における関連する印刷技術の開発について考察しています。

目次

エグゼクティブサマリー

イントロダクション・用語集

ランレングスと重要な理由

  • ランレングスとは

印刷のランレングスに影響を与える主要促進要因

  • イントロダクション
  • 短い印刷ランレングスの促進要因
  • 長い印刷ランレングスの促進要因

サプライチェーンへの影響

  • イントロダクション
  • 変化する小売環境への適応
  • レジリエンスとアジリティ
  • 製品の安全性と信頼性
  • 持続可能性の実現におけるサプライチェーンの役割
  • 製造の再構成
  • 変化する需要パターンに適応する印刷サプライチェーン
  • 印刷市場のサプライヤーは変化する需要パターンに適応

印刷プロセスへの影響

  • 効率性、アジリティ、自動化の台頭
  • オフセット印刷
  • フレキソ印刷
  • デジタル印刷

印刷アプリケーションへの影響

  • 印刷アプリケーション
    • 出版物
    • グラフィック
    • ラベル・パッケージ印刷

コストへの影響

  • 印刷プロセス効果
  • その他の効果

見通し

  • ショートラン印刷の見通し
目次

This report considers the underlying drivers of print run length trends, their impact on print applications, and relevant print technology developments in both digital and analogue printing.

New printing press development takes multiple years and involves significant R&D investment. Therefore, it is important for printing press OEMs (and their supply chain partners) to align their business strategies - including product development investments and strategic partnership formation - with the most promising areas for future business.

This report considers the underlying drivers of print run length trends, their impact on print applications, and relevant print technology developments in both digital and analogue printing, aimed at improving the shorter-run performance and productivity of analogue printing and extending the competitive run length window for digital print.

Our exclusive content

  • The print business system encompasses many steps; as the number of lower run length jobs has grown, so the total number of distinct jobs has increased significantly
  • In very general terms, analogue printing is more cost effective at longer run lengths and digital printing is more cost effective at short runs
  • Understanding the relationship between cost per print and run length is critical in selecting the most cost-effective process.

What will you discover?

  • Key drivers impacting print run lengths include the changing face of retail and the shift to online and mobile channels across media and advertising
  • The cost of producing short runs has fallen as digital presses have become more productive and consumables costs are reducing
  • Changes in behaviour during the COVID-19 pandemic will tend to accelerate the demand for shorter runs
  • Long-run print will grow in developing economies - especially in packaging and label applications
  • Print production technologies are increasingly automated and capable of operating very efficiently across all run lengths
  • There are increasing pressures on supply chains to improve sustainability and to operate with greater flexibility and responsiveness
  • Demand for print run lengths is affected by many factors including sustainability, return on investment and supply chain efficiencies

Who should buy the report?

  • Printers
  • Printing machinery and equipment suppliers
  • Print end users
  • Industry consultants and analysts.

The Smithers methodology

This report is based on extensive primary and secondary research. Primary research consisted of targeted interviews with printing material suppliers, printers and experts drawn from key markets. This was supported by secondary research in the form of extensive literature analysis of published data, official government statistics, domestic and international trade organisation data, company websites, industry reports, trade press articles, presentations, and attendance at trade events.

About the author

Paul Ewing has over 20 years' experience in the digital printing industry with ICI, Zeneca, Avecia and Fujifilm. He was VP of R&D and Business Strategy for Fujifilm Imaging Colorants, the speciality chemical arm of Fujifilm's inkjet printing business.

Table of Contents

Executive summary

  • Overview
    • What is print run length and why does it matter?
    • Investment decisions - both for printer suppliers and print producers
    • What factors are driving print run length trends?
  • Implications for supply chains
    • Adapting to the changing retail environment
    • Resilience and agility
    • Supply chain role in delivering sustainability
    • Reconfiguring manufacturing
      • Books
      • Web-to-print
  • Print supply chains adapting to changing patterns of demand
  • How does this affect print technologies?
  • How is it impacting print applications?

Introduction and glossary

  • Introduction
    • Print applications covered in this report
    • Glossary of terms and abbreviations

Run lengths and why they are important

  • What is run length
    • Definition of print run
      • How to treat print output with variable content?
      • Print run in the context of the print production process
      • Gang run printing
      • How does gang printing relate to run length?
      • Nesting
    • Why run lengths matter
    • Investment decisions - both for printer suppliers and print producers

Key drivers impacting print run length

  • Introduction
  • Drivers of shorter print run lengths
    • Sustainability
    • Economics of short runs
    • Supply chain responses to COVID-19
    • Changing face of retail:
    • Changing attitudes/ communication preferences
      • A note on 5G networks
    • SKU proliferation
    • Deepening brand-consumer relationships through print
    • Shrinking newspaper, magazine and catalogue markets
    • Advertising budgets shifting to online and mobile channels
  • Drivers of longer print run lengths
    • Increased demand in developing economies
    • Response to the COVID-19 pandemic

Implications for supply chains

  • Introduction
  • Adapting to the changing retail environment
  • Resilience and agility
  • Product safety & provenance
  • Supply chain role in delivering sustainability
    • Note on cross supply chain efforts to improve the circular economy for packaging
  • Reconfiguring manufacturing
    • Books
    • Web-to-print
  • Print supply chains adapting to changing patterns of demand
  • Suppliers to the print market are adapting to changing patterns of demand

Implications for print processes

  • Efficiency, agility and the rise of automation
    • Recent examples of Industrie 4.0 print applications
  • Offset lithography
    • Web offset lithography
      • Coldset
      • Heatset web offset
      • Web offset litho OEMs
    • Printing plates for offset lithography
  • Flexography
    • Process automation
    • Prepress and plates
    • Gravure
    • Screen
  • Digital Printing
    • Increasing range of applications and run lengths accessible to digital print
    • Flexibility and agility of digital
    • Sustainability
    • New manufacturing opportunities - creating new business opportunities
    • Electrophotography
    • Inkjet
      • Printhead developments
      • Inkjet inks
      • Narrow web presses
      • Wide-web presses
      • Sheetfed presses
      • Inkjet SWOT

Implications for print applications

  • Print applications
    • Publication
      • Newspapers
      • Magazines
      • Directories
      • Books
    • Graphics
      • Advertising
      • Catalogues
      • Commercial Print
      • Photobooks
      • Transactional Print
    • Print for Labels and Packaging
      • Labels
      • Packaging

Cost implications

  • The print process effect
    • Example cost models
      • Cost elements considered in a model for corrugated boxes
  • Other effects
    • Beyond direct print cost comparisons
    • Print company effects - the real world versus theory

Outlook

  • Outlook for short run printing

Key Facts and Figures

  • Workflow steps for ganging print runs in sheetfed offset litho
  • Drivers for short and long run print
  • Technology development trends impacting the competitiveness of digital and analogue printing at short-medium run lengths
  • Print run from the printer's customer point of view
  • Workflow steps for ganging print runs in sheetfed offset litho
  • Example comparing print jobs for 700 copies of A and 100 copies of B with and without ganging
  • Simplistic view of cost per print versus run length for digital print and analogue printing technologies
  • Share of e-commerce retail sales as a percentage of total quarterly retail sales in the USA
  • Monthly Google trend data on the use of 'unboxing' as a search term on YouTube (indexed to 100, where 100 = the month(s) in which the search was carried out most often)
  • Type of supply chain shock
  • Print-related Industrie 4.0 applications highlighted at the virtual. drupa trade show, April 2021.
  • HP Indigo LEP and LEPx printing configurations
  • Example schematic of printhead with behind nozzle ink recirculation (based on Fujifilm European EP 2660061)
  • Comparing book production processes based on offset litho vs. inkjet printing.
  • Label run lengths (in linear metres) produced by analogue and digital print technologies - result of snapshot survey March 2021.
  • Cost-per-print versus run length comparison for inkjet postprint, flexo folder/gluer and litho-lam processes. Strengths and weaknesses of analogue print versus digital print in the context of run lengths
  • Supply chain strategies to increase resilience & their impact on print runs
  • The evolution of (Industrial) Revolutions
  • SWOT analysis for offset lithography
  • SWOT analysis for flexo
  • SWOT analysis for gravure
  • SWOT analysis for electrophotography (EP)
  • High performance inkjet printheads in 2021
  • Profiles of major inkjet ink types
  • Narrow-web inkjet presses in 2021
  • High speed single-pass inkjet web presses
  • High speed single-pass inkjet sheetfed presses
  • SWOT analysis for inkjet
  • Packaging market drivers and their impact on run lengths
  • Example print model cost elements
  • Print cost comparison example: comparing inkjet postprint, flexo folder/gluer and sheetfed litho-lam in corrugated board application.
  • Annual capacity of print presses for corrugated box production under different run length scenarios
  • Outlook for drivers of short run printing
  • Outlook for drivers of long run printing Figures
  • Workflow steps for ganging print runs in sheetfed offset litho
  • Drivers for short and long run print
  • Technology development trends impacting the competitiveness of digital and analogue printing at short-medium run lengths
  • Print run from the printer's customer point of view
  • Workflow steps for ganging print runs in sheetfed offset litho
  • Example comparing print jobs for 700 copies of A and 100 copies of B with and without ganging
  • Simplistic view of cost per print versus run length for digital print and analogue printing technologies
  • Share of e-commerce retail sales as a percentage of total quarterly retail sales in the USA
  • Monthly Google trend data on the use of 'unboxing' as a search term on YouTube (indexed to 100, where 100 = the month(s) in which the search was carried out most often)
  • Type of supply chain shock
  • Print-related Industrie 4.0 applications highlighted at the virtual. drupa trade show, April 2021.
  • HP Indigo LEP and LEPx printing configurations
  • Example schematic of printhead with behind nozzle ink recirculation (based on Fujifilm European EP 2660061)
  • Comparing book production processes based on offset litho vs. inkjet printing.
  • Label run lengths (in linear metres) produced by analogue and digital print technologies - result of snapshot survey March 2021.
  • Cost-per-print versus run length comparison for inkjet postprint, flexo folder/gluer and litho-lam processes.