乳製品と卵の代替品市場：動物質を含まない植物由来製品、第2版

健康、動物愛護、環境に対する懸念の高まりから、より多くの消費者が植物中心の食生活を送るようになっています。ヴィーガンやベジタリアンになることで動物性食品の摂取を控える消費者もいますが、フレキシタリアンやセミベジタリアンのように動物性食品の摂取を控える消費者も多くなっています。従来の動物性食品の代わりに植物性の乳製品や卵を食べることは、より環境にやさしく、動物愛護の観点からも好ましいことです。また、多くの消費者は、動物性食品よりも植物性食品の方が健康的だと考えており、健康上の理由から植物性食品を利用することもあります。

当レポートでは、世界の乳製品と卵の代替品市場について調査し、市場の概要とともに、手動物質を含まない植物由来製品の動向、および市場に参入する企業のプロファイルなどを提供しています。

目次

第1章 エグゼクティブサマリー

第2章 COVID-19の消費者への影響

第3章 概要と市場動向

• ハイライト
• 植物由来の食事と持続可能性は、一般大衆にとって重要なバズワード
• 明確な課題に直面する動物製品の植物ベースの代替品
• COVID-19パンデミックはオンライン食料品市場の活性化を後押し
• 食物アレルギー、不耐症/過敏症、およびその他の食事制限
• クリーンラベルの動向
• 乳製品と卵を取り巻く動物福祉と環境問題
• ビーガン、ベジタリアン、ペスカタリアン、フレキシタリアン、雑食の消費者
• マインドフルで直感的な食事
• 植物由来の乳製品に関連する食品の見通し
• スナック動向
• 消費者が求める栄養素
• 食品廃棄物に関する懸念
• 便利な食事は、忙しい消費者にとって究極のセールスポイントになる可能性

第4章 動物質を含まない植物由来乳製品および卵製品：市場規模と予測

• ハイライト
• 植物由来の乳製品および卵製品の小売販売
• 植物由来の乳製品と卵製品に対するフードサービスの需要
• 動物質を含まない（または動物実験を行わない、培養された、実験室で培養された）乳製品と卵製品

第5章 市場のリーダー、製品開発、イノベーション

• ハイライト
• 植物由来の乳製品と卵のブランド
• インキュベーターとベンチャーキャピタルファンドが新興企業の新しいタンパク質の開発を支援
• 植物由来の乳製品と卵の会社への資金提供
• 無動物/培養/細胞ベースの乳製品および卵の会社への資金提供
• 植物性タンパク質に移行する大手乳業会社
• 植物性ミルクの栄養情報の比較
• 材料
• 植物由来の乳製品と卵市場の注目すべきリーダー
  • Blue Diamond Growers
  • Califia Farms
  • Danone North America
  • SunOpta (Dream)
  • Eat JUST
  • Kite Hill
  • Maple Leaf Foods (Field Roast - Chao Creamery)
  • Miyoko's Creamery
  • Oatly
  • Pacific Foods

第6章 消費者の人口統計：植物由来の代替乳製品は誰が食べ、動物質を含まない乳製品を誰が試したいと思っているか

• ハイライト
• 植物由来の乳製品の使用
  • 使用される植物/ナッツミルクの種類
  • 使用される植物/ナッツミルクのブランド
  • 使用される植物/ナッツミルクのフレーバー
  • 植物/ナッツミルクの使用頻度
  • 2022年における植物ベースの代替乳製品の使用
  • 消費者が植物由来の代替乳製品を購入する場所
  • 植物由来の乳製品と植物由来の肉製品の使用との重複
• 栽培された/虐待のない乳製品を試すことへの開放性
• 積極的に食事をしている消費者の割合は2022年に大幅に増加
• プラントベースダイエットの動向
• 性別動向
• 年齢別動向
• LGBT消費者
• 世帯収入に基づくパターン
• 地域差
• 都市部、郊外、地方の消費者
• 学歴
• 家庭内の子供の存在
• 人種/民族
• オンラインの食料品の買い物客（食品の配達と受け取りサービス）

第7章 消費者のサイコグラフィックスと食事選択の動機

第8章 パッケージングの動向

Increasing concerns about health, animal welfare, and the environment are causing more consumers to turn to plant-forward diets. Some consumers are abstaining from animal products by going vegan or vegetarian, but many more are simply reducing consumption of animal products with a flexitarian or semi-vegetarian diet. Eating plant-based dairy or egg alternatives instead of conventional animal products is more environmentally friendly and better for animal welfare. Many consumers also think that plant-based products is healthier than animal products and may turn to these products for reasons of health.

Even more, food allergies and sensitivities are a key driver for adopting plant-based dairy and egg alternatives. Milk and eggs, two of the "Big 8" major food allergens, are avoided by millions of consumers who are allergic to these ingredients. Lactose intolerance affects even more consumers and is an important reason many people avoid dairy. Plant-based alternatives to dairy and egg products are a good option for consumers with dairy or egg allergies or intolerances, as these plant-based products do not contain the ingredients in question but do imitate their taste, texture, or function.

With a focus on "what's next" and current consumer trends, Dairy & Egg Alternatives: Plant-Based & Animal-Free Products is packed with insights about consumer trends, behavior, and motivations to help foodservice operators, food producers, retailers, packaging companies, employers, and investors gauge consumer perspectives and find areas for growth in a competitive market.

Dairy & Egg Alternatives: Plant-Based & Animal-Free Products delivers actionable predictions and recommendations designed to guide foodservice operators, producers, retailers, and investors in making business decisions by providing data and insights about consumer behavior and what consumers think about these products.

Scope

Dairy & Egg Alternatives: Plant-Based & Animal-Free Products is the go-to source for a complete understanding of U.S. consumer trends regarding plant-based dairy and egg products and the market for animal-free (or cultivated, cruelty-free, lab-cultured) dairy and eggs. This report combines Packaged Facts' extensive monitoring of the food and beverage market with proprietary surveys, and evaluates current trends and future directions for marketing and retailing, along with consumer patterns during the pandemic and across the broader food and beverage market.

This Packaged Facts report analyzes the dynamics of the current landscape of the plant-based meat market as well as plant-forward diets and eating philosophies. Consumers who eat plant-based meat, poultry, or seafood products and those who are open to trying cultivated meat products are examined. Trends including consumer usage of plant-based alternative products, reasons for diet and lifestyle choices, retail and restaurant trends, and the COVID-19 pandemic's effects on consumers are also investigated.

This Packaged Facts report analyzes the dynamics of the current landscape of the plant-based dairy and egg alternatives market. Consumer demographics, perceptions, motivations, and behavior are examined as pertaining to dietary choices and consumption of plant-based dairy alternatives. Effects of the COVID-19 pandemic on consumers are also analyzed (in a broad sense), including in the context of plant-based dairy and egg alternatives.

Plant-based dairy and egg products in the scope of this report include alternatives to dairy or eggs that attempt to replicate the flavor, function, and/or texture of these products with plant proteins. These products often use terms such as:

plant-based dairy/egg

vegetarian/vegan dairy/egg

dairy-free dairy/eggless egg

dairy/egg alternative

words that make slight changes to the name of the product they are imitating (e.g., chedd'r, mylk)

the plant-based ingredient along with the conventional product name (e.g., almond milk, cashew cream cheese)

Market forecasts for the retail plant-based dairy and egg alternatives market from 2022 to 2027 and 2032 include breakouts by product type (butter, cheese, creamer, eggs, ice cream and other frozen novelties, milk, ready-to-drink beverages, and spreads, dips, sour cream, and sauces), milk type (almond, blends, cashew, coconut, oat, pea, rice, soy, and other), and milk storage type (refrigerated or shelf-stable).

This report also provides foodservice market estimates for plant-based dairy and egg alternatives by type (dairy products or eggs) from 2022 to 2027 and 2032.

Additionally, projections for the animal-free (or cultivated, cruelty-free, lab-cultured, etc.) dairy and eggs market are made to assess the potential for these products in 2022, 2027, 2032, 2037, and 2042.

The reasons for and implications of shifts in consumer perception and behavior are analyzed in the context of future market opportunities.

Major competitors in the plant-based dairy and egg alternatives space, funding for plant-based dairy and egg alternatives and animal-free dairy and egg companies, and development of ingredients and new products are examined. Restaurant, retail, and packaging trends - both in general and in the plant-based dairy and egg alternatives market - are also analyzed.

Additionally, Dairy & Egg Alternatives: Plant-Based & Animal-Free Products has dozens of tables showcasing numerical survey data on consumer demographics and psychographics and numerous marketing photographs. This report goes in-depth on COVID-19 trends affecting the food and beverage market.

Report Methodology

The information contained in Dairy & Egg Alternatives: Plant-Based & Animal-Free Products was developed from primary and secondary research sources. Primary research includes interviews with food and beverage market experts; participation in and attendance at food industry events; and extensive internet canvassing.

Primary research also includes national online consumer polls of U.S. adult consumers (age 18+) conducted on an ongoing basis by Packaged Facts to analyze attitudes of consumers and their relevant food and beverage preferences.

Survey data from MRI-Simmons are used to analyze the demographics and psychographics of consumers.

Supplementing Packaged Facts' exclusive survey is analysis of the 2022 Food & Health Survey conducted by the International Food Information Council, which analyzes consumer food purchase decisions, diet and lifestyle choices, snacking activity, and perception of health benefits in foods.

Table of Content

CHAPTER 1: EXECUTIVE SUMMARY

• Increasing Concerns about Health, Animal Welfare, and the Environment Are Causing More to Turn to Plant-Forward Diets and Plant-Based Dairy and Egg Alternatives
• Food Allergies and Sensitivities Are a Key Driver for Adoption of Dairy and Egg Alternatives
• Sales Trends during the COVID-19 Pandemic
• Expanding Product Assortment Creating New Opportunities for Growth
• Retail and Restaurant Trends
• Key Consumer Trends
• Scope

CHAPTER 2: COVID-19 EFFECTS ON CONSUMERS

• HIGHLIGHTS
• FIRST TIME USE OF ONLINE GROCERY SHOPPING AND RESTAURANT ORDERING METHODS IN 2020
  • Table 2-1. Coronavirus Food Ordering Habits: "Because of the coronavirus, I have for the first time used…", 2020 (percent of consumers)
• BOOSTED ONLINE GROCERY SHOPPING ACTIVITY CONTINUING THROUGH 2022
  • Activity Spiked in 2020 during the Early Part of the Pandemic
  • Table 2-2. Coronavirus Food Purchase Habits: "Because of the coronavirus, I am…", 2020-2021 (percent of consumers)
  • Many Have Continued Ordering More Groceries Online in 2021 and 2022
  • Figure 2-1. Grocery Ordering Habits Continue to Be Affected by the Pandemic, 2021-2022 (percent of consumers)
  • Frequency of Grocery Shopping: In-Person vs. Online
  • Figure 2-2. Frequency of Buying Groceries In-Person and Online, 2022
• MOST CONSUMERS ARE STILL HOLDING OFF ON DINING OUT
  • Figure 2-3. Restaurant Eating Habits, 2021-2022 (percent of consumers)
• INCREASED USE OF FOOD CARRYOUT AND DELIVERY
  • Figure 2-4. Restaurant Habits Continue to Be Affected by the Pandemic, 2021-2022 (percent of consumers)
• SNACKING AND HEALTHY EATING HABITS
  • Table 2-3. Coronavirus Eating Habits: "Because of the coronavirus, I am eating more…", 2021 (percent of consumers)
  • Figure 2-5. Coronavirus Habits in Snacking and Healthy Eating Continue to Be Affected in the Vaccine Era, 2021-2022 (percent of consumers)
• CONSUMPTION OF PLANT-BASED MEAT AND DAIRY ALTERNATIVES
  • Figure 2-6. Coronavirus Habits in Consumption of Plant-Based Meat and Dairy Alternatives, 2022 (percent of consumers)
• CONCERNS ABOUT COVID-19 EXPOSURE REMAIN
  • Figure 2-7. Concerns about COVID-19 Infection from Restaurant or Delivery Staff, 2022 (percent of consumers)
  • Most Still Consider the Pandemic a Health Threat Personally or to Family/Friends
  • Table 2-4. Coronavirus Health Concerns: "I am concerned about the…", 2020-2022 (percent of consumers)
  • Figure 2-8. COVID-19 Statistics, March 2020-September 2022 (new cases and deaths)
  • Concerns about COVID-19 Variants
  • Figure 2-9. Concerns about the Delta/Omicron Variant and Future Variants of COVID-19, 2021-2022 (percent of consumers)
• RISING PRICES DURING THE PANDEMIC
  • Table 2-5. Consumer Concerns about Rising Food Prices, 2021-2022 (percent of consumers)
  • The Vast Majority of Consumers Have Noticed the Rising Cost of Food Over the Past Year, and Many Are Changing Their Purchasing Decisions
  • Figure 2-10. Noticing the Rising Cost of Food over the Past Year, 2022
  • Figure 2-11. Impact of Rising Costs on Food/Beverage Purchasing, 2022
  • Cutting Back on Household Expenses
  • Table 2-6. Consumers Cutting Back on Household Expenses in the Last 12 Months, 2022 (percent of consumers)
  • Table 2-7. Types of Household Expenses Cut Back on in the Last 12 Months, 2022 (percent of consumers)
• CONCERNS ABOUT FOOD SHORTAGES DURING THE PANDEMIC
  • Table 2-8. Consumer Concerns about Food Shortages, 2021-2022 (percent of consumers)
• NEGATIVE PERSONAL EFFECTS OF THE PANDEMIC
  • Negative Effects Reported in 2020 and 2021
  • Table 2-9. Coronavirus Concerns: "The coronavirus has negatively affected my…", 2020-2021 (percent of consumers)
  • Continuing Mental and Physical Health Effects
  • Table 2-10. Changes in Mental and Physical Symptoms during the Pandemic, 2022 (percent of consumers)
  • Stress Levels and Changes Made to Reduce Stress
  • Figure 2-12. Stress Levels in the Past Six Months and Areas of Change to Reduce Stress, 2022
  • Figure 2-13. Changes Made to Nutrition or Diet to Manage or Reduce Stress, 2022
• EFFECTS ON WORK ARE CONTINUING IN 2021 AND 2022
  • Figure 2-14. Coronavirus Changes to Work Patterns, 2021-2022 (percent of consumers)
• IN-STORE SHOPPING PATTERNS
  • Figure 2-15. Changes to In-Store Shopping Activity Continue in the Vaccine Era, 2021-2022 (percent of consumers)
• INCREASING DAIRY AND EGG PRICES AND SUPPLY SHORTAGES HAVE MADE PLANT-BASED VERSIONS MORE ATTRACTIVE TO SOME CONSUMERS

CHAPTER 3: OVERVIEW AND MARKET TRENDS

• HIGHLIGHTS
• PLANT-BASED EATING AND SUSTAINABILITY ARE BUZZWORDS IMPORTANT TO THE GENERAL PUBLIC
  • Figure 3-1. Magazine Covers Reflect the Issues of Importance to General Consumers
• PLANT-BASED SUBSTITUTES FOR ANIMAL PRODUCTS FACING DEFINITIONAL CHALLENGES
• THE COVID-19 PANDEMIC WAS THE JUMPSTART THE ONLINE GROCERY MARKET NEEDED
  • Impact on the Plant-Based Food Market
  • Online Retailers Specifically Catering to Plant-Forward Diets
  • Figure 3-2. Online Grocer Sells "100% Vegan & Cruelty Free" Foods with Plastic-Free Deliveries
  • Figure 3-3. Vegan Food Service Thinks Plant-Based Dairy Alternatives Are "A Real Treat"
• FOOD ALLERGIES, INTOLERANCES/SENSITIVITIES, AND OTHER DIETARY RESTRICTIONS
  • Food Allergies and Intolerances Among Consumers
  • Prevalence in 2022
  • Figure 3-4. Prevalence of Food Allergies, Gluten Intolerance, and Lactose Intolerance, 2022 (percent of consumers)
  • Figure 3-5. Prevalence of Food Allergies and Intolerances/Sensitivities, 2021 (percent of consumers)
  • Rising Rates of Reported Food Allergies and Lactose Intolerance over Time
  • Table 3-1. Food Allergies and Lactose Intolerance, 2017-2021 (percent of consumers)
  • Food Preferences and Allergies/Intolerances of Adults
  • Table 3-2. Foods that Consumers Generally Eat, Generally Don't Like, or Are Allergic or Intolerant/Sensitive to by Type, 2021 (percent of consumers)
  • Food Preferences and Allergies/Intolerances of Children
  • Table 3-3. Foods that Children Generally Eat, Generally Don't Like, or Are Allergic or Intolerant/Sensitive to by Type, 2021 (percent of consumers)
  • Commonly Avoided Ingredients and Allergens Are Often Used in Plant-Based Dairy and Eggs
  • Animal-Free Dairy Ideal for Those with Lactose Intolerance and Some Forms of Milk Allergies
  • Consumers Following Plant-Forward Diets Are More Likely to Report Food Allergies or Intolerances
  • Table 3-4. Food Allergies, Gluten Intolerance, and Lactose Intolerance by Primary Diet/Eating Philosophy and Use of Plant-Based Milk and Burger Alternatives, 2022 (percent of consumers)
  • Table 3-5. Food Allergies and Intolerances/Sensitivities by Primary Diet/Eating Philosophy, 2021 (percent of consumers)
  • Purchases of Foods with Allergy-Friendly Labels
  • Figure 3-6. Seeking Allergy Friendly Food Labels, 2022
  • Many Consumers Purchase Allergy-Friendly Foods for Reasons Other Than an Allergy or Intolerance
  • Figure 3-7. Reasons for Choosing Allergy Friendly Food Labels, 2022
• CLEAN LABEL TRENDS
  • Definition
  • Some Plant-Based Dairy and Egg Products Are Shedding the Image of Being Highly Processed
  • Figure 3-8. siggi's Plant-Based Yogurt Drink Lists Only Eight Ingredients
  • Companies Are Investing in Blockchain and Big Data to Satisfy Consumer Desires for Transparency
  • Consumers Think Small and Medium Businesses Have More Credibility
  • Figure 3-9. Clean Label Chocolate Brand Features Organic, Paleo, Non-GMO, and Vegan Labels and Emphasizes Absence of Undesirable Ingredients
  • Preferences for Product Labels Show "Natural" and "Clean" Are Most Preferential
  • Figure 3-10. Preferences for Labels When Buying Products, 2022
  • Paying Attention to Food Labels - Shopping Online vs. In-Person
  • Figure 3-11. Influential Labels When Purchasing Food, 2022
  • Reasons for Seeking "Natural" Food Labels
  • Figure 3-12. Reasons for Seeking "Natural" Food Labels, 2022
  • Perception of Health Differences in Products Based on Nutrition Facts Panel
  • Figure 3-13. Perception of Healthiness of Two Products with the Same Nutrition Facts Panel, 2022
  • Make Your Own Plant-Based Milk for a Fresher and "Cleaner" Product
  • Figure 3-14. Home or Foodservice Equipment Used to Make Plant-Based Milk
• ANIMAL WELFARE & ENVIRONMENTAL ISSUES SURROUNDING DAIRY AND EGGS
  • More Consumers Want Animals Raised for Food to Be Treated Humanely
  • Changes to USDA Organic Livestock Requirements
  • Dairy and Egg Agriculture and Environmental Issues Intertwined
  • Figure 3-15. Carbon Emissions and Land and Water Use Are Significantly Lower for Plant-Based Eggs Compared to Conventional Eggs
  • Figure 3-16. Plant-Based Milk Production Has a Significantly Reduced Environmental Impact than Dairy Milk
• VEGAN, VEGETARIAN, PESCATARIAN, FLEXITARIAN, AND OMNIVORE CONSUMERS
  • Definitions
  • Vegan
  • Vegetarian
  • Pescatarian
  • Flexitarian
  • Omnivore
  • One-Fourth of Consumers Claim to Primarily Follow a Flexitarian Diet in 2022
  • Figure 3-17. Diets/Eating Philosophies Primarily Followed by Consumers, 2022 (percent of consumers)
  • Table 3-6. Prevalence of Plant-Forward Eating Habits/Diet Control, 2022 (percent of consumers)
  • Historical Trends
  • Table 3-7. Prevalence of Plant-Forward Eating Habits/Diet Control, 2017-2021 (percent of consumers)
  • Who Is the Target Audience for Plant-Based Dairy and Egg Alternatives?
• MINDFUL AND INTUITIVE EATING
  • Definition
  • Frequency of Feelings and Behaviors Associated with Mindful and Intuitive Eating Patterns
  • Figure 3-18. Frequency of Feelings/Behaviors Involving Food, 2022
  • Consumer Mindfulness Index
  • Figure 3-19. Consumer Mindfulness Index, 2022
• OUTLOOK FOR FOODS RELEVANT TO PLANT-BASED DAIRY
  • Per Capita Consumption of Dairy Products Has Fallen Significantly Over the Past Two Decades, Particularly Due to Decreases in Milk Consumption
  • Figure 3-20. Per Capita Consumption of Dairy Products, 2000-2019 (pounds per capita)
  • Figure 3-21. Per Capita Availability of Dairy Products Adjusted for Loss, 1979 and 2019 (cup-equivalents per day)
  • Dairy Shipments
  • Table 3-8. Dairy Product Shipments, 2016-2021, 2022E, 2026P (billion dollars and billion 2012 dollars at the manufacturer level)
  • A "Reducetarian" Mindset is Growing Among Consumers Who Eat Dairy or Eggs (& It's Not Just Among Flexitarians)
  • Figure 3-22. Reducetarians Dieters Are People Motivated to Eat Fewer Animal Products
  • Household Penetration and Repeat Rate for Plant-Based Foods
  • Figure 3-23. Purchase Dynamics of Plant-Based Foods - Change from 2020 to 2021
• SNACKING TRENDS
  • Most Consumers Snack Daily
  • Figure 3-24. Frequency of and Reasons for Snacking, 2022
  • When Consumers Snack Throughout the Day
  • Figure 3-25. When Consumers Eat Meals and Snacks, 2022
  • What Consumers Snack on in the Morning and the Evening/Late Night
  • Figure 3-26. What Consumers Eat for Snacks in the Morning and Evening/Late Night, 2022
  • Plant-Forward Consumer Snacking Attitudes
  • Table 3-9. Opinions on Snacking by Type of Plant-Forward Diets Followed, 2021 (percent of consumers)
  • Table 3-10. Snacking Attitudes by Plant-Forward Diets Followed, 2022 (percent of consumers who agree completely)
  • Product Examples
  • Figure 3-27. Plant-Based Cheese Sticks
  • Figure 3-28. Plant-Based Yogurt Snack
  • Figure 3-29. Animal-Free Ice Cream
• NUTRIENTS SOUGHT BY CONSUMERS
  • Consumers Continue to Seek Out Protein Sources
  • Figure 3-30. Nutrients Consumers Seek to Consume, 2022
  • Sources Used to Consume Nutrients
  • Figure 3-31. Sources Consumers Use to Consume Nutrients, 2022
  • Consumers Report Increasing Consumption of Protein from Whole-Plant Sources
  • Figure 3-32. Changes in Consumption of Protein Sources in the Last Year, 2022
  • Avoiding or Limiting Sugar Intake
  • Figure 3-33. Avoiding or Limiting Sugars, 2022
  • Plant-Forward Consumers Are More Likely to Seek to Reduce Sugar Content
  • Table 3-11. Seeking to Reduce Sugar Content in Diet by Type of Plant-Forward Diets Followed, 2021 (percent of consumers)
  • Reasons for Avoiding or Limiting Sugar Intake
  • Figure 3-34. Reasons for Avoiding or Limiting Sugars, 2022
  • Sugar Continues to Be Preferred Over Low/No-Calorie Sweeteners
  • Figure 3-35. Preferences for Sweeteners, 2022
  • Plant-Forward Consumers Have More Tendency to Avoid Artificial Sweeteners and Look for Low-Calorie Food Products
  • Table 3-12. Avoiding Artificial Sweeteners and Looking for Low-Calorie Food Products by Type of Plant-Forward Diets Followed, 2021 (percent of consumers)
  • Information Consumers Seek Out on Nutrition Facts Labels
  • Figure 3-36. Information Consumers Seek Out on Nutrition Facts Labels, 2022
• CONCERNS ABOUT FOOD WASTE
  • More than Half of Consumers Are Concerned about Food Waste
  • Figure 3-37. Concerns about Food Waste, 2022
  • How Consumers Reduce Food Waste
  • Figure 3-38. Actions Taken to Reduce Food Waste, 2022
• CONVENIENT MEALS CAN BE THE ULTIMATE SELLING POINT FOR BUSY CONSUMERS
  • Grocery Prepared Meals
  • Figure 3-39. Representative Prepared Food Varieties with Plant-Based Dairy and Egg Alternatives from a Small Brand
  • Figure 3-40. Prepared Foods with Plant-Based Dairy and Eggs from a Large Food Company
  • Restaurant Meals
  • Figure 3-41. Plant-Based Ice Cream at Frozen Yogurt Chain
  • Figure 3-42. Plant-Based Milk and Creamer Often Available at Coffee Chains
  • Figure 3-43. New Vegan Breakfast Sandwich Features Plant-Based Meat, Cheese, and Egg
  • Online Delivery Services Offer Fully Prepared Plant-Based Meals
  • Figure 3-44. Vegan Prepared Foods Available from a Meal Delivery Service
  • Figure 3-45. Plant-Based Cheese Sauce Used in Meals Delivered Directly to Consumers

CHAPTER 4: PLANT-BASED AND ANIMAL-FREE DAIRY & EGG PRODUCTS: MARKET SIZE AND FORECAST

• HIGHLIGHTS
• RETAIL SALES OF PLANT-BASED DAIRY AND EGG PRODUCTS
  • Scope
  • Sales by Product
  • Table 4-1. Plant-Based Dairy & Egg Sales by Product, 2017-2022E (million dollars)
  • Table 4-2. Plant-Based Dairy & Egg Sales by Product, 2022E, 2023P-2027P, 2032P (million dollars)
  • Plant-Based Milk Sales by Type
  • Table 4-3. Plant-Based Milk Sales by Type, 2017-2022E (million dollars)
  • Table 4-4. Plant-Based Milk Sales by Type, 2022E, 2023P-2027P, 2032P (million dollars)
  • Plant-Based Milk Sales by Storage Method
  • Table 4-5. Plant-Based Milk Sales by Storage Type, 2017-2022E (million dollars)
  • Table 4-6. Plant-Based Milk Sales by Storage Type, 2022E, 2023P-2027P, 2032P (million dollars)
• FOODSERVICE DEMAND FOR PLANT-BASED DAIRY AND EGG PRODUCTS
  • Scope
  • Sales by Type
  • Table 4-7. Foodservice Demand for Plant-Based Dairy and Egg Products by Product Type, 2017-2022E (million dollars)
  • Table 4-8. Foodservice Demand for Plant-Based Dairy and Egg Products by Product Type, 2022E, 2023P-2027P, 2032P (million dollars)
• ANIMAL-FREE (OR CRUELTY-FREE, CULTIVATED, LAB-CULTURED) DAIRY AND EGG PRODUCTS
  • Scope
  • Challenges and Opportunities for Commercialization and Consumer Adoption
  • Figure 4-1. Will Consumers Consider Cultivated Products to Be "Real"? Cultivated Dairy Companies Think So.
  • Market Forecast
  • Table 4-9. Cultivated/Cruelty-Free/Lab-Cultured/Animal-Free Dairy and Egg Sales, 2022E, 2027P, 2032P, 2037P, 2042P (million dollars)

CHAPTER 5: MARKET LEADERS, PRODUCT DEVELOPMENT, & INNOVATIONS

• HIGHLIGHTS
• PLANT-BASED DAIRY AND EGG BRANDS
  • National Brands
  • Figure 5-1. Impacts of Animal Agriculture Examined as a Reason for Switching to Plant-Based Milk
  • Table 5-1. Select Plant-Based Dairy & Egg Companies/Brands by Products Offered and Founding Date
  • Private Label Brands
  • Figure 5-2. Plant-Based Milks Available from Private Label Brand
  • Table 5-2. Select Plant-Based Dairy Private Label Brands/Retailers by Products Offered
• INCUBATORS AND VENTURE CAPITAL FUNDS HELPING STARTUP COMPANIES DEVELOP NEW PROTEINS
  • Table 5-3. Select Incubators & Venture Capital Funds Active in the Alternative Protein Space
• FUNDING FOR PLANT-BASED DAIRY & EGG COMPANIES
  • Table 5-4. Investment in Select Plant-Based Dairy, Egg, & Ingredient Companies by Number of Funding Rounds and Latest Funding Round (dollars in millions)
• FUNDING FOR ANIMAL-FREE/CULTIVATED/CELL-BASED DAIRY AND EGG COMPANIES
  • Table 5-5. Investment in Select Animal-Free Dairy & Egg Companies by Number of Funding Rounds and Latest Funding Round (dollars in millions)
• BIG DAIRY COMPANIES MOVING INTO PLANT PROTEINS
  • Figure 5-3. Representative Plant-Based Dairy Branded Products from WhiteWave Foods Acquired by Danone
• COMPARISON OF NUTRITION INFORMATION OF PLANT-BASED MILKS
  • Table 5-6. Comparison of Nutrition Information of Select Plant-Based Milks, 2020
• INGREDIENTS
  • Ingredient Suppliers May Make Plant-Based Ingredients Used by Food Producers in Plant-Based Dairy or Egg Products
  • Figure 5-4. Plant-Based Ingredient Company Making Plant-Based Dairy Better Tasting
  • Making Plant-Based Products with a Cleaner Label
  • Figure 5-5. Plant-Based Patents
  • Figure 5-6. Plant-Based Milk Shows a Long List of Ingredients, Including Those Perceived as Undesirable
  • Figure 5-7. Simple Plant-Based Milks with as Few as Two Ingredients
  • Figure 5-8. Plant-Based Yogurt with Few Ingredients and a Clean Label
  • Sweetener Use Is Challenging to Appeal to Various Consumer Desires for Sweetness, Health, and Natural Foods
  • Figure 5-9. Use of Natural Alternative Sweeteners in Plant-Based Beverages with an Organic Seal
  • Commonly Avoided Ingredients and Allergens Are Often Used in Plant-Based Dairy and Eggs or Come into Contact with Other Ingredients
  • Figure 5-10. Many Plant-Based Products Focused on Nutrition Have Common Allergens as a Base Ingredient
  • New Products Are Being Developed to Better Mimic Conventional Animal Products, and Processes Such as Fermentation Can Be Used to Make Animal-Free Alternatives
• PLANT-BASED DAIRY & EGG MARKET LEADERS OF NOTE
  • Blue Diamond Growers
  • Figure 5-11. New Flavor of Plant-Based Creamer Released in 2020
  • Califia Farms
  • Figure 5-12. Califia Farms Plant-Based Creamers Made Specifically for Iced Coffee
  • Danone North America
  • Figure 5-13. Plant-Based Greek Yogurt Launched in August 2021
  • SunOpta (Dream)
  • Figure 5-14. Representative Plant-Based Milk Products Sold Under the DREAM Brand
  • Eat JUST
  • Figure 5-15. Handheld Breakfast Pockets Made with JUST Egg
  • Kite Hill
  • Figure 5-16. High Protein Plant-Based Yogurt Launched in 2021
  • Maple Leaf Foods (Field Roast - Chao Creamery)
  • Figure 5-17. New Plant-Based Queso Dip Launched in 2022
  • Miyoko's Creamery
  • Figure 5-18. Artisan Plant-Based Cheese Promotes Its Premium Image by Specifying It Is "Crafted in Wine Country"
  • Oatly
  • Figure 5-19. Oatly YouTube Cooking Show Features Recipes with an "Oatly Swap"
  • Pacific Foods (Campbell Soup Company)
  • Figure 5-20. New Plant-Based Creamy Soups and Broths

CHAPTER 6: CONSUMER DEMOGRAPHICS: WHO EATS PLANT-BASED DAIRY ALTERNATIVES, AND WHO IS OPEN TO TRYING ANIMAL-FREE DAIRY PRODUCTS?

• HIGHLIGHTS
• USE OF PLANT-BASED DAIRY PRODUCTS
  • Plant/Nut Milk Types Used
  • Table 6-1. Use of Plant/Nut Milk Types, 2022 (percent of consumers)
  • Plant/Nut Milk Brands Used
  • Table 6-2. Use of Plant/Nut Milk Brands, 2022 (percent of consumers)
  • Plant/Nut Milk Flavors Used
  • Table 6-3. Use of Plant/Nut Milk Flavors, 2022 (percent of consumers)
  • Frequency of Plant/Nut Milk Use
  • Table 6-4. Glasses of Plant/Nut Milk Used in the Last 7 Days, 2022 (percent of consumers whose households have used these products in the last 6 months)
  • Use of Plant-Based Dairy Alternatives in 2022
  • Table 6-5. Consumer Use of Plant-Based Dairy Alternatives by Type, 2022 (percent of consumers)
  • Table 6-6. Consumer Use of Plant-Based Dairy Alternatives by Form, 2022 (percent of consumers who consume any plant-based dairy products)
  • Where Consumers Buy Plant-Based Dairy Alternatives
  • Table 6-7. Types of Stores Where Consumers Buy Plant-Based Dairy Alternatives, 2022 (percent of plant-based dairy consumers)
  • Overlap with Use of Plant-Based Dairy and Plant-Based Meat Products
  • Table 6-8. Overlap with Use of Plant-Based Burgers and Plant-Based Milk, 2022 (percent of consumers)
  • Table 6-9. Overlap with Use of Plant-Based Meat and Plant-Based Dairy, 2022 (percent of consumers)
• OPENNESS TO TRYING CULTIVATED/CRUELTY-FREE DAIRY
  • Table 6-10. Openness to Trying Cultivated, Cruelty-Free Dairy Products, 2022 (percent of consumers)
• THE PERCENTAGE OF CONSUMERS ACTIVELY FOLLOWING A DIET IS UP SIGNIFICANTLY IN 2022
  • Figure 6-1. Adherence to a Diet/Eating Pattern in the Past Year, 2018-2022
• TRENDS BY PLANT-FORWARD DIETS FOLLOWED
  • Table 6-11. Use of Plant/Nut Milks by Plant-Forward Diets Followed, 2022 (percent of consumers)
  • Table 6-12. Use of Plant-Based Dairy Products by Plant-Forward Diets Followed, 2022 (percent of consumers)
  • Table 6-13. Openness to Trying Cultivated/Cruelty-Free Dairy by Plant-Forward Diets Followed, 2022 (percent of consumers)
  • Table 6-14. Openness to Trying Cultivated/Cruelty-Free Dairy by Types of Plant-Based Dairy Eaten, 2022 (percent of consumers)
• TRENDS BY GENDER
  • Table 6-15. Use of Plant/Nut Milks and Following of Plant-Forward Diets by Gender, 2022 (percent of consumers)
  • Table 6-16. Use of Plant-Based Dairy Products by Gender, 2022 (percent of consumers)
  • Table 6-17. Openness to Trying Cultivated/Cruelty-Free Dairy by Gender, 2022 (percent of consumers)
• TRENDS BY AGE BRACKET
  • Table 6-18. Use of Plant/Nut Milks and Following of Plant-Forward Diets by Age Bracket, 2022 (percent of consumers)
  • Table 6-19. Use of Plant-Based Dairy Products by Age Bracket, 2022 (percent of consumers)
  • Table 6-20. Openness to Trying Cultivated/Cruelty-Free Dairy by Age Bracket, 2022 (percent of consumers)
• LGBT CONSUMERS
  • Table 6-21. Use of Plant/Nut Milks and Following of Plant-Forward Diets by LGBT Affiliation, 2022 (percent of consumers)
• PATTERNS BASED ON HOUSEHOLD INCOME
  • Table 6-22. Use of Plant/Nut Milks and Following of Plant-Forward Diets by Household Income Bracket, 2022 (percent of consumers)
  • Table 6-23. Use of Plant-Based Dairy Products by Household Income Bracket, 2022 (percent of consumers)
  • Table 6-24. Openness to Trying Cultivated/Cruelty-Free Dairy by Household Income Bracket, 2022 (percent of consumers)
• REGIONAL DIFFERENCES
  • Table 6-25. Use of Plant/Nut Milks and Following of Plant-Forward Diets by U.S. Region, 2022 (percent of consumers)
  • Table 6-26. Use of Plant-Based Dairy Products by U.S. Region, 2022 (percent of consumers)
  • Table 6-27. Openness to Trying Cultivated/Cruelty-Free Dairy by U.S. Region, 2022 (percent of consumers)
• URBAN, SUBURBAN, AND RURAL CONSUMERS
  • Table 6-28. Use of Plant/Nut Milks and Following of Plant-Forward Diets by County Size, 2022 (percent of consumers)
  • Table 6-29. Use of Plant-Based Dairy Products by Urban/Suburban/Rural Living, 2022 (percent of consumers)
  • Table 6-30. Openness to Trying Cultivated/Cruelty-Free Dairy by Urban/Suburban/Rural Living, 2022 (percent of consumers)
• EDUCATIONAL ATTAINMENT
  • Table 6-31. Use of Plant/Nut Milks and Following of Plant-Forward Diets by Educational Attainment, 2022 (percent of consumers)
  • Table 6-32. Use of Plant-Based Dairy Products by Educational Attainment, 2022 (percent of consumers)
  • Table 6-33. Openness to Trying Cultivated/Cruelty-Free Dairy by Educational Attainment, 2022 (percent of consumers)
• PRESENCE OF CHILDREN IN THE HOUSEHOLD
  • Table 6-34. Use of Plant/Nut Milks and Following of Plant-Forward Diets by Presence of Children in the Household, 2022 (percent of consumers)
  • Table 6-35. Use of Plant-Based Dairy Products by Presence of Children in the HH, 2022 (percent of consumers)
  • Table 6-36. Openness to Trying Cultivated/Cruelty-Free Dairy by Presence of Children in the HH, 2022 (percent of consumers)
• RACE/ETHNICITY
  • Table 6-37. Use of Plant/Nut Milks and Following of Plant-Forward Diets by Race/Ethnicity, 2022 (percent of consumers)
  • Table 6-38. Use of Plant-Based Dairy Products by Race/Ethnicity, 2022 (percent of consumers)
  • Table 6-39. Openness to Trying Cultivated/Cruelty-Free Dairy by Race/Ethnicity, 2022 (percent of consumers)
• ONLINE GROCERY SHOPPERS (FOOD DELIVERY AND PICKUP SERVICES)
  • Table 6-40. Use of Plant/Nut Milks and Following of Plant-Forward Diets by Use of Online Grocery Delivery Services, 2022 (percent of consumers)
  • Table 6-41. Use of Plant-Based Dairy Products by Use of Online Grocery Websites in the Last 30 Days, 2022 (percent of consumers)
  • Table 6-42. Openness to Trying Cultivated/Cruelty-Free Dairy by Use of Online Grocery Websites in the Last 30 Days, 2022 (percent of consumers)

CHAPTER 7: CONSUMER PSYCHOGRAPHICS AND MOTIVATIONS FOR EATING CHOICES

• HIGHLIGHTS
• MOTIVATIONS FOR EATING CHOICES
  • Plant-Based Dairy Consumers Report More Factors Affecting Their Diet
  • Table 7-1. Factors Strongly or Somewhat Affecting Diet by Use of Plant-Based Dairy Products and Plant-Forward Diets Followed, 2022 (percent of consumers)
  • Factors Affecting Decisions to Consume Plant-Based Dairy Alternatives
  • Table 7-2. Factors Strongly or Somewhat Affecting the Choice to Consume Plant-Based Dairy Alternatives, 2022 (percent of plant-based dairy consumers)
  • Most Plant-Based Dairy Consumers Think These Products Are Healthier and Better for the Environment Than Animal-Based Products
  • Table 7-3. Agreement on Statements about Plant-Based Dairy Products, 2022 (percent of consumers)
  • Motivations for Following Any Special Eating Pattern/Diet
  • Figure 7-1. Motivations for Following a Diet/Eating Pattern, 2022
  • Reasons Consumers Do Not Eat Plant-Based Dairy Alternatives
  • Table 7-4. Reasons for Not Consuming Plant-Based Dairy Alternatives, 2022 (percent of consumers who do not eat plant-based dairy products)
  • 70% of Consumers Who Don't Eat Plant-Based Dairy Products Are Open to Trying Them
  • Figure 7-2. Openness to Trying A Plant-Based Dairy Alternative, 2022 (percent of consumers who do not eat any plant-based dairy products)
  • Reasons Consumers Are Not Open to Trying Cultivated/Cruelty-Free Dairy Products
  • Table 7-5. Reasons Consumers Are Not Open to Trying Cultivated, Cruelty-Free Dairy Products, 2022 (percent of consumers not open to trying any cultivated dairy products)
• CONSUMERS WHO EAT PLANT-BASED DAIRY PRODUCTS OR FOLLOW PLANT-FORWARD DIETS ARE MORE LIKELY TO SHOP AT PREMIUM GROCERS
  • Table 7-6. Grocery Purchases from Selected Retailers in the Last 30 Days by Type of Plant-Forward Diets Followed, 2022 (percent of consumers)
• CONSUMER ATTITUDES ON FOOD AND HEALTH
  • Cooking Attitudes
  • Table 7-7. Cooking Attitudes by Use of Plant/Nut Milks and Plant-Forward Diets Followed, 2022 (percent of consumers who agree completely)
  • Attitudes on Convenience Foods, Being Busy, and Stress
  • Table 7-8. Attitudes on Convenience Foods, Being Busy, and Stress by Use of Plant/Nut Milks and Plant-Forward Diets Followed, 2022 (percent of consumers who agree completely)
  • Nutrition and Health Attitudes
  • Table 7-9. Nutrition and Health Attitudes by Use of Plant/Nut Milks and Plant-Forward Diets Followed, 2022 (percent of consumers who agree completely)
  • Attitudes on Premium Foods and Paying for Food
  • Table 7-10. Attitudes on Premium Foods and Paying for Food by Use of Plant/Nut Milks and Plant-Forward Diets Followed, 2022 (percent of consumers who agree completely)
  • Openness to New Food Experiences
  • Table 7-11. Attitudes on Openness to New Food Experiences by Use of Plant/Nut Milks and Plant-Forward Diets Followed, 2022 (percent of consumers who agree completely)
  • Attitudes on Exercise and Alternative Medicine
  • Table 7-12. Attitudes on Exercise and Alternative Medicine by Use of Plant/Nut Milks and Plant-Forward Diets Followed, 2022 (percent of consumers who agree completely)
  • More than Half of Consumers Consider Themselves to Be in Excellent or Very Good Health
  • Figure 7-3. Self-Reported Health Status, 2022 (percent of consumers)
  • Definition of Healthy Food
  • Figure 7-4. Attributes Associated with Health Foods, 2022
  • Beliefs about Sources of Weight Gain
  • Figure 7-5. Beliefs about the Most Likely Sources of Weight Gain, 2022 (percent of consumers)
• THOUGHTS ON SUSTAINABILITY
  • Attitudes on the Environment and Ethics
  • Table 7-13. Environmental and Ethical Attitudes by Use of Plant/Nut Milks and Plant-Forward Diets Followed, 2022 (percent of consumers who agree completely)
  • Environmental Sustainability Has Increased in Importance for Food Purchasing Decisions
  • Figure 7-6. Drivers of Food Purchase Decisions over the Last 10 Years, 208-2022
  • Food Production Factors in Decisions to Purchase Food
  • Figure 7-7. Importance of Food Production Factors in Food Purchase Decisions, 2022
  • More Than Half of Consumers Believe Their Food Choices Impact the Environment
  • Figure 7-8. Impact of Food and Beverage Choices on the Environment, 2021-2022
  • Younger Consumers Are More Concerned about the Environment
  • Figure 7-9. Concerns about the Environmental Impact of Food and Beverage Choices, 2021-2022
  • Indications that Products Are Environmentally Sustainable
  • Figure 7-10. Indications that Products Are Environmentally Sustainable, 2022
  • Preferences for Eco-Friendly Products vs. Lower Price
  • Figure 7-11. Preferences for Socially Sustainable Products vs. Lower Price, 2022
  • Preferences for Socially Sustainable Products vs. Lower Price
  • Figure 7-12. Preferences for Socially Sustainable Products vs. Lower Price, 2022

CHAPTER 8: PACKAGING TRENDS

• HIGHLIGHTS
• IMPROVING ENVIRONMENTAL PROFILES BY USING RECYCLABLE/SUSTAINABLE PACKAGING
• ATTITUDES ON PACKAGING AMONG PLANT-BASED DAIRY CONSUMERS
  • Table 8-1. Consumer Preferences on Packaging and Recycling, 2022 (percent of consumers)
• DIRECT-TO-CONSUMER CHANNELS FOR PLANT-BASED DAIRY AND EGGS FOCUS ON RECYCLABLE PACKAGING
  • Figure 8-1. Plant-Based Egg Delivered to Your Door Packaged in Recyclable Pouches
  • Figure 8-2. Packaging Information about Plant-Based Dairy Products Focused on Sustainability Concerns
  • Figure 8-3. Sustainable Packaging for Plant-Based Dairy Products
• RETAIL-READY PACKAGING
  • Figure 8-4. Plant-Based Dairy Substitutes Displayed in Retail-Ready Packaging in a Freezer