市場調査レポート

米国の食品サービス業界におけるケータリングのトレンド

Foodservice Catering Trends in U.S.

発行 Packaged Facts 商品コード 143324
出版日 ページ情報 英文
納期: 即日から翌営業日
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米国の食品サービス業界におけるケータリングのトレンド Foodservice Catering Trends in U.S.
出版日: 2011年01月01日 ページ情報: 英文
概要

2009年の不景気を抜け、ケータリング業界は回復傾向にあります。2010年におけるケータリング業者、レストラン、食品サービス業者、ホテルでのケータリング収益は、2009年から9.0%成長し、142億ドルに達する見込みです。

当レポートでは、米国におけるケータリング市場を調査対象として、市場参入企業が計画すべきケータリングと食品サービスの戦略を綿密に分析し、概略下記の構成でお届けいたします。

第1章 エグゼクティブサマリ

第2章 胃袋のシェア:ケータリングの市場規模と将来予測

  • イントロダクション
  • 市場規模と将来予測
  • 食品サービスと飲み屋の市場規模と将来予測
  • ケータリングの調達とサービスの場所
  • ケータリング業者の分析
  • 消費者のケータリング支出

第3章 旅行、ホテル、休日パーティでのケータリングのトレンド

  • 概要
  • 生きている兆候を示す旅行業界
  • 不況を抜け出すホテルと宿泊施設
  • 約40億ドルのケータリング収益
  • 企業の休日支出はほどほどに良い
  • 2009年より好転した2010年の休日のケータリング・シーズン
  • 業績評価:一部は不振だが大部分はかなり好調
  • 地域別に見たチェックイン

第4章 組織向け食品サービスのケータリングのトレンド

  • 概要
  • 組織向け食品サービスは大事業
  • 病院向けケータリング
  • 大学向けケータリング

第5章 レストランのケータリングのトレンド

  • 限定サービス・レストランの殺到
  • カジュアル・レストランと高級レストラン

第6章 人生のイベントへのケータリング

  • 人生のサイクルが提供するケータリングの豊富な機会
  • 誕生日
  • 卒業式
  • 結婚式
  • 葬式
  • その他随時

第7章 ケータリングのトレンド

  • 経済
  • 持続性と環境的問題
  • 効率性を促し顧客を作る手助けをする技術
  • 食品と有名人シェフの知名度が顧客の期待をあおる
  • 健康的トレンド

第8章 ケータリングの消費者

  • 概要

第9章 ケータリング企業の分析

  • 小売食品サービスのケータリング業務
  • 食料品店
  • 食品サービス請負業者
  • ケータリング事業者
目次
Product Code: LA2848313

Abstract

Emerging from a dismal 2009, the catering industry is on the rebound. Packaged Facts estimates that 2010 catering revenue among caterers, restaurants, foodservice contractors, and hotels reached $14.2 billion, a 9.0% increase from 2009, according to Packaged Facts' Catering Trends in U.S. Foodservice. Going forward, we believe that sales will rise 9.1% in 2011 and 6.5% in 2012, driven primarily by aggressive expansion into the catering space by limited-service establishments, the return of business event-driven spending, higher wedding spending, and a moderately healthier consumer.

With its high-growth days likely behind it, the restaurant industry continues to adapt to the in-home entertaining trend while taking in-home meal share from food retailers. This convergence signifies an increasingly competitive battleground for the catering dollar not only among restaurants and food retailers, but also for caterers and hotels. Sustained growth will require growing catering opportunity, primarily in the form of significant consumer life events.

This Packaged Facts report provides the insight and analysis market participants need to plan their catering and foodservice strategies. Key coverage includes the following:

  • A market size and forecast for the catering industry, including caterers; full-service restaurants; limited-service restaurants; snack and non-alcoholic beverage establishments; foodservice contractors; and hotels.
  • Key factors to catering growth: travel, hotels and accommodations, and holiday party spending
  • Trended consumer catering expenditures by demographic.
  • Catering trends within the institutional foodservice category, with a focus on hospitals and colleges and universities.
  • Restaurant catering operation tracking
  • Catering macro-trend analysis, including the economy; sustainability and environmental concerns; technology; food & celebrity chef familiarity; and health trends.
  • Insight on the "catered meals" consumer, including stand-alone analysis as well as restaurant, institutional foodservice and food retail context.
  • Catering operations analysis of a mixture of restaurant, food retail, foodservice contractor, and caterer companies, such as Panera Bread, Whole Foods Market, Compass Group, and Blue Plate Catering.
  • Catering "opportunity analysis" of significant life events (such as births, weddings, and funerals) as well as significant social events (such as the Super Bowl).

Table of Contents

Chapter 1: Executive Summary

  • Scope and Methodology
    • Scope
    • Methodology
      • Consumer survey methodology
      • Market size and forecast
      • Definitions
      • Consumer foodservice expenditure trending
      • Terminology
  • Share of Stomach: Catering Market Size and Forecast
    • Insight capsule
    • Fast facts
  • Travel, Hotels & Holiday Party Catering Trends
    • Insight capsule
    • Fast facts
  • Institutional Foodservice Catering Trends
    • Insight capsule
    • Fast facts
  • Restaurant Catering Trends
    • Summary analysis
  • Catering to Life Events
    • Insight capsule
    • Fast facts
    • Catering Trend Watch
    • The economy
    • Sustainability and environmental concern
    • Technology
    • Food & celebrity chef familiarity
    • Health trends
  • The Catered Meal Consumer
    • Insight capsule
  • Catering Company Analyses
    • Einstein Noah Restaurant Group
      • Catering operations
      • Catering strategy
    • Panera Bread Co
      • Strategic direction
      • Catering operations
      • Catering strategy
    • Subway (Doctor' s Associates Inc)
      • Catering operations
      • Catering strategy
    • Publix
      • Catering operations
      • Catering strategy
    • Safeway
      • Strategic direction
      • Catering operations
      • Catering strategy
    • Whole Foods Market
      • Catering operations
      • Catering strategy
    • Aramark
      • Catering operations
      • Catering strategy
    • Compass Group
      • Catering operations
      • Catering strategy

Chapter 2: Share of Stomach: Catering Market Size and Forecast

  • Introduction
    • Macroeconomic growth factors
      • On the positive side
      • On the negative side
    • In-home growth factors
      • An increasingly competitive battleground
    • Competitive analysis
  • Packaged Facts catering market size and forecast
    • Food service and drinking places command largest share
    • Hotel catering on the rebound
    • Graph 2-1: Catering Sales, 2005-2012
    • Graph 2-2: Catering Sales, Annual % Change, 2005-2012
    • Graph 2-3: Catering Sales, Category Market Share, 2005-2012
  • Food Service and Drinking Places market size and forecast
    • Graph 2-4: Food Service and Drinking Places Catering Sales, by Segment, 2005-2012
    • Graph 2-5: Food Service and Drinking Places Catering Sales, by Segment, Annual % Change, 2005-2012
    • Share wars
    • Graph 2-6: Food Service and Drinking Places Catering Sales,
    • Segment Market Share, 2005-2012
      • Restaurant catering operations still in a small share of restaurants
      • Opportunity abounds
    • Graph 2-7: Restaurant Foodservice Catering, Establishment Penetration, by Category
  • Catering procurement & service location
    • Off-premises and on-premises catering generate most revenue
    • Graph 2-8: Restaurant Foodservice Catering, On-Premises v. Off-Premises
    • On- and off-premises sales relied on by caterers
    • Graph 2-9: Caterers, On-Premises v. Off-Premises
      • Full-service restaurants make room for customer pick-up
    • Graph 2-10: Full-Service Restaurant Catering, On-Premises v. Off-Premises
      • For limited-service restaurants, "pick up" plays to strengths
    • Graph 2-11: Limited-Service Eating Place Catering, On-Premises v. Off-Premises
  • Caterer analysis
    • Table 2-1: Caterer Sales, by Category
    • Fragmented and regional marketplace
      • Mom and pop still have a place in the catering business
      • But competition looms
      • Serving consumers and businesses alike
    • Table 2-2: Caterer Industry Profile
    • Solid historical growth rate
    • Table 2-3: Caterer Profile: 2002-2007
  • Consumer catering expenditures
    • Catering sales trends by consumer demographic
    • Overview
    • Table 2-4: Consumer Catering Expenditures, 2005-09
      • HH income plays significant role
    • Table 2-5: Consumer Catering Expenditures, HH Income, 2005-09
      • Cultural differences at play
    • Table 2-6: Consumer Catering Expenditures, Race/Ethnicity, 2005-09
      • Just the two of us
    • Table 2-7: Consumer Catering Expenditures, People in Household, 2005-09

Chapter 3: Travel, Hotels & Holiday Party Catering Trends

  • Overview
  • Travel industry shows signs of life
    • 2009 travel volume paints a grim picture
    • Fewer visits = less catering revenue
    • Table 3-1: U.S. Travel Spending, by Industry Sector, 2008 v. 2009
    • Breaking it down, domestic leisure, domestic business and international
      • Domestic travel expenditures
      • International drops even further
      • Leisure travel down, but business travel really falls off
      • Corporate events travel falls into tailspin
      • Convention center traffic drops precipitously, but signs of life emerge
    • Table 3-2: Convention Center Traffic Trends
    • 2010 brings relief
      • Business travel rebound underway
      • But business travel index remains off 2007 peak
      • Growth levers: transient business travel and international travel
      • Table 3-3: U.S. Travel Forecast, 2007-2013
  • Hotels and accommodations dig out of recession
  • Almost $4 billion in catering revenue on the line
    • Whew. Fewer empty rooms!
      • Occupancy and room rates on the upswing
    • Table 3-4: Monthly Hotel Room Occupancy Rates and Revenue, December 2009 to November 2010
    • Checking in with the hotel players
      • Starwood Hotels Worldwide, Inc.
      • Host Hotels & Resorts, Inc
      • Marriott International, Inc.
      • Red Lion Hotels Corporation
      • Las Vegas Sands Corporation
      • DiamondRock Hospitality Company
  • Corporate holiday spending not a bad word
    • A look back to 2009
  • 2010 holiday catering season better than 2009? Yes!
  • Gauging the spectrum: some bad, but mostly pretty good
    • The bad
    • Pretty good: National Association of Catering Executives remains upbeat
    • Pretty good: 6 in 10 organizations plan an end-of-year/holiday employee party
  • Table 3-5: 2010 Challenger Holiday Party Survey
    • Where is it going to be? On-site v. off-site?
  • Graph 3-1: Corporate Holiday Party Location, 2009 v 2010
  • Checking in locally
    • Chicago catering makes a comeback
    • Cleveland: more with less
    • Detroit tallies big gains

Chapter 4: Institutional Foodservice Catering Trends

  • Overview
  • Institutional foodservice is big business
    • Catering plays a role in most institutional foodservice programs
    • Not immune to recession
    • Trends afoot
      • Day part analysis
    • Table 4-1: 2010 Institutional Foodservice Catering Revenue, by Daypart
      • On-premise dominates
    • Table 4-2: 2010 Catering Revenue, On-premises v. Off-premises
  • Hospital catering
    • Hospital users
    • Bottom line: dealing with illness correlates with foodservice use
      • Relationship with food changes; foodservice plays important role
    • Table 4-3: Hospital Users, Foodservice Use by Type, 2010
    • Catering
    • Checking in with the hospitals
      • UCLA Medical Center: Catering at 10 years of age
      • University of Washington Medical Center nears $1 million in catering sales
      • Summa Health System goes no-frills
      • Texas Health Presbyterian Hospital Dallas succeeds with reduced costs
      • Reid Hospital & Healthcare Services reaches out
  • College catering
    • Checking in with the colleges
      • University of Oklahoma: A different approach
      • Notre Dame Food Services: Marketing affordability
      • Price repackaging with boxed lunches
      • Miami University sends Direct to You!

Chapter 5: Restaurant Catering Trends

  • An avalanche of limitedservice restaurant movement
    • Atlanta Bread
    • Backyard Burgers
    • Boston Market
    • Bruegger' s
    • Dickey' s Barbecue Pit
    • Panera Bread Co
    • Einstein Noah Restaurant Group
    • Jamba Juice
    • Jersey Mike Subs
    • Noodles & Co
    • Panchero' s Mexican Grill
    • Qdoba
    • Souplantation/Sweet Tomatoes
    • Subway
    • Wingstop
    • Not for everyone
      • Papa Murphy' s
  • Casual and upscale
    • California Pizza Kitchen
    • Famous Dave' s of America
    • Ruth' s Chris Steakhouse
    • ThinkFoodGroup

Chapter 6: Catering to Life Events

  • The cycle of life offers a wealth of catering opportunities
  • Birth!
    • 4 million catering opportunities annually
    • A declining birth rate dampens catering opportunity
    • Graph 6-1: Births and Birth Rates, 2000-2009
    • Getting to know a first child' s parents
      • Navigating the income issue
    • Table 6-1: First Child Born in Past 12 Months, Key Demographics, 2010
    • Birth expectation differential shifts over time
    • Table 6-2: Birth of First & Second Child,
    • Last 12 Months & Expected in 12 Months, 2006-2010
  • Graduations
    • More than 6 million catering opportunities annually
      • Postsecondary opportunity
    • Table 6-3: Graduation and Degree Opportunity, 2007-08 to 2011-12
    • Catering to a wide swath of graduates
      • Widening age parameters
      • Graduates have income to pay for catering, or at least their parents do
    • Table 6-4: Graduations in Past 12 Months, Key Demographics, 2010
  • Marriage!
    • A one-two punch
      • Wedding rate significantly declines
    • Graph 6-2: Marriages and Marriage Rate, 2000-2009
      • Fewer expected marriages
    • Table 6-5: Marriages, Last 12 Months & Expected in 12 Months, 2006-2010
    • Getting to know newlyweds
    • Table 6-6: Marriages in Past 12 Months, Key Demographics, 2010
    • Wedding cost trends
    • Weddings downsized
    • 2010 wedding volume ticks upward
    • A rebound in the works
    • Table 6-7: Cost per Wedding, 2005-2010
    • Expenditures per event on the upswing
    • Table 6-8: Wedding Reception Food Service & Bar Service Spending, 2005-2008
  • Death
    • 2.4 million events requiring a caterer' s helpful hand
    • Graph 6-3: Deaths and Death Rates, 2000-2009
    • Age is a primary consideration
    • Table 6-9: 2008 U.S. Deaths, Age of Death
    • The yin and yang of funeral cost
  • Everything in between!
    • Want watch the Super Bowl?
    • Table 6-10: Super Bowl Ratings and Viewership, 2001-2010
      • Home viewing the winner in a landslide
      • Home food spend stagnates
    • Table 6-11: 2010 Super Bowl Watching versus Food & Beverage Event Purchasing
      • HH income plays a role
    • Table 6-12: 2010 Super Bowl Ratings by HH income

Chapter 7: Catering Trend Watch

  • Economy
    • Current impact
    • Outlook
    • Future impact
  • Sustainability and environmental concern
    • Current impact
    • Outlook
    • Future impact
  • Technology helps spur efficiency and build clients
    • Current impact
    • Outlook
    • Future impact
  • Food & celebrity chef familiarity builds client expectations
    • Current impact
    • Outlook
    • Future impact
  • Health trends
    • Current impact
    • Outlook

Chapter 8: The Catered Meal Consumer

  • Overview
    • Note on reading tables and charts
    • Introducing the catered meal customer
    • Packaged Facts' Consumer Restaurant Tracker places catered meal use at 16%
      • A seasonal caveat
    • A distinct profile emerges
    • Table 8-1: Catering User Demographic Profile, 2010
    • Catering: a small part of a huge foodservice pie
    • Table 8-2: Foodservice Establishment Meal Share, 2010
    • In context: catered meal users and foodservice attitudes and behaviors
      • More comfortable with technology
      • Strong relationship to institutional foodservice
    • Table 8-3: Catered Meal Users, Foodservice Attitudes and Behaviors, 2010
    • In context: catered meal users and institutional foodservice
      • Institutional foodservice generates highest cross-use
    • Table 8-4: Catering User Foodservice Engagement, by Category, 2010

Chapter 9: Catering Company Analyses

  • Retail Foodservice Catering Operations
  • Einstein Noah Restaurant Group
    • Strategic direction
    • Catering operations
    • Catering strategy
    • Einstein Noah by the numbers
    • Table 9-1: Einstein Noah, Selected Metrics, 2008-2010
  • Panera Bread Co
    • Strategic direction
    • Catering operations
    • Catering strategy
    • Panera Bread by the numbers
    • Table 9-2: Panera Bread, Selected Metrics, 2008-2010
  • Subway (Doctor' s Associates Inc)
    • Strategic direction
    • Catering operations
    • Catering strategy
  • Grocery Retail
  • Publix
    • Strategic direction
    • Catering operations
    • Catering strategy
    • Publix by the numbers
    • Table 9-3: Publix, Selected Metrics, 2008-2010
  • Safeway
    • Strategic direction
    • Catering operations
    • Catering strategy
    • Safeway by the numbers
    • Table 9-4: Safeway, Selected Metrics, 2008-2010
  • Whole Foods Market
    • Strategic direction
    • Catering operations
    • Catering strategy
    • Whole Foods by the numbers
    • Table 9-5: Whole Foods, Selected Metrics, 2008-2010
  • Foodservice Contractors
    • Aramark
    • Strategic direction
    • Catering operations
    • Catering strategy
    • Aramark by the numbers
    • Table 9-6: Aramark, Selected Metrics, 2007-2010
  • Compass Group
    • Strategic direction
    • Catering operations
    • Catering strategy
    • Compass Group by the numbers
    • Table 9-7: Compass Group, Selected Quarterly Metrics, 2009-2010
  • Catering Establishments
  • Blue Plate Catering
    • Catering operations
    • Catering strategy
  • Centerplate
    • Catering operations
    • Catering strategy
  • Delaware North Companies
    • Catering operations
    • Catering strategy
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