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住宅用セキュリティ・ディーラー:市場動向とその破壊

Residential Security Dealers: Trends and Disruption

発行 Parks Associates 商品コード 904334
出版日 ページ情報 英文 33 Pages
納期: 即日から翌営業日
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住宅用セキュリティ・ディーラー:市場動向とその破壊 Residential Security Dealers: Trends and Disruption
出版日: 2019年08月15日 ページ情報: 英文 33 Pages
概要

当レポートでは、世界の住宅用セキュリティ・ディーラー市場の現状と将来展望について分析し、セキュリティ・ディーラー市場の基本構造や最新情勢、市場の背景事情 (インフラ整備状況など) や促進・抑制要因、全体的な市場規模の動向見通し、流通チャネルの現状と将来展望、将来的な市場機会や今後解決すべき課題、といった情報を取りまとめてお届けいたします。

第1章 分析概要

第2章 セキュリティ・ディーラーの市場情勢

第3章 セキュリティ製品/サービス

  • 住宅用セキュリティシステムの種類
  • セキュリティシステムの価格、前払金 (アップフロントフィー)、RMR (月額経常収益)
  • DIY/自己設置型セキュリティへのアプローチ

第4章 ビジネスモデル、運用状況、インフラ

  • 専門的モニタリングの契約条件
  • 新規システムのリード (見込み客) 確保
  • 集中監視室の選択時の重要な要素
  • ハードウェア/パネル・ベンダーに関する考察
  • インタラクティブサービス・プロバイダーに関する考察

第5章 セキュリティソリューション・チャネルの拡張

  • 小売チャネル
  • MSO (Multi-Service Operator) チャネル
  • 各チャネルの更なる市場機会

第6章 将来展望:課題と機会

  • ビジネス上の課題
  • 市場機会

第7章 付録

目次

SYNOPSIS:

A number of market developments and trends are impacting the security industry, leading to changes in business models and product offerings to better serve or appeal to the approximately 70% of households without security systems. Dynamics include adopting new technology, growth in self-installed home security systems, the addition of interactivity, and changes in consumer behavior. Channel expansion is also a factor, as security systems are being sold bundled with broadband and video solutions, as well as sold in big box retail, through energy providers, and direct to consumers. This report evaluates security dealers and provides a comprehensive view of the security dealer channel through industry insights and findings from a Parks Associates survey of security dealers.

ANALYST INSIGHT:

“The residential security market continues to evolve as interactive services and smart home technology give dealers additional value propositions. However, competitive pressure is increasing from self-installed/DIY security systems and competition outside the traditional security channel,” said Lindsay Gafford, Research Analyst, Parks Associates.

Table of Contents

1.0. Report Summary

  • 1.1. Purpose of Report
  • 1.2. Key Questions Addressed by this Research
  • 1.3. Research Approach/Sources

2.0. The Security Dealer Landscape

3.0. Security Offerings

  • 3.1. Types of Residential Security Systems
  • 3.2. Pricing of Security Systems, Upfront Fees, and RMR
  • 3.3. Approach to DIY/Self-Installed Security

4.0. Business Models, Operations, and Infrastructure

  • 4.1. Contract Terms for Professional Monitoring
  • 4.2. Lead Generation for New System Sales
  • 4.3. Important Factors in Central Monitoring Station Selection
  • 4.4. Hardware and Panel Vendor Considerations
  • 4.5. Interactive Service Provider Considerations

5.0. Security Solution Channel Expansion

  • 5.1. Retail Channel
  • 5.2. Multi-Service Operator (MSO) Channel
  • 5.3. Additional Channel Opportunities

6.0. Future Outlook: Challenges and Opportunities

  • 6.1. Business Challenges
  • 6.2. Market Opportunities

7.0. Appendix

  • 7.1. Glossary
  • 7.2. Index

Figures

  • Security Dealers Profile
  • Interactive Security Systems as a Percentage of Sales
  • Average Upfront Price by Type of Security System
  • Sales of DIY Security Systems in Year (2017-2018)
  • Contract Term of Professional Monitoring Services (2014-2018)
  • Leading Methods of Acquiring Sales Leads (2017-2018)
  • Important Factors in Central Monitoring Station Selection (2017-2018)
  • Installation Rates for Security System Panel Types (2017-2018)
  • Most Commonly Used Interactive Service Providers (2014-2018)
  • Security System Purchase Channel
  • Purchase Location of Smart Home Devices
  • US Residential Security Forecast - MSOs (2018-2023)
  • Consumer Willingness to Pay to Connect Smart Devices to a Monitoring Station
  • Top Challenges to Security Dealers in the Year (2017-2018)
  • Expand the Residential Security Market
  • Interest in Security System Features
  • Smart Home Safety & Security Device Ownership by Segments
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