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市場調査レポート

香港の通信・モバイル・ブロードバンド市場とその予測

Hong Kong - Telecoms, Mobile, Broadband and Digital Media - Statistics and Analyses

発行 BuddeComm 商品コード 196777
出版日 ページ情報 英文 71 Pages
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香港の通信・モバイル・ブロードバンド市場とその予測 Hong Kong - Telecoms, Mobile, Broadband and Digital Media - Statistics and Analyses
出版日: 2017年05月30日 ページ情報: 英文 71 Pages
概要

当レポートでは、香港の通信市場について調査しており、通信インフラ、ブロードバンド、デジタルメディア、デジタル経済、モバイル通信に焦点を当て、各市場の動向と発展、統計、規制問題、主要企業プロファイル、市場予測などについて、体系的な情報を提供しています。

第1章 主要統計

第2章 通信市場

  • 市場分析

第3章 規制環境

  • 概要
  • 規制当局
  • OFCA
  • 政府政策
  • ナンバーポータビリティ

第4章 固定ネットワークオペレーター

  • イントロダクション
  • Pacific Century CyberWorks (PCCW)/HKT
  • Hong Kong Broadband Network (HKBN)
  • Hutchison Telecom Hong Kong Holdings (HTHKH)
  • i-Cable

第5章 通信インフラ

  • 国内通信ネットワークの概要
  • 国際インフラ (衛星、海底)
  • IT開発 (データセンター、クラウドコンピューティング)
  • M2M、スマートインフラ、コネクテッドホーム

第6章 ブロードバンド市場

  • イントロダクションおよび統計の概要
    • 市場分析
    • 統計の概要
    • ブロードバンド加入者の統計
    • 固定ブロードバンド加入者の予測
  • HFCネットワーク
  • DSLネットワーク
  • FttPおよびFttH
  • その他の固定ブロードバンドサービス

第7章 デジタルメディア

  • イントロダクション
    • 有料TV
  • 主要企業
  • HFCおよびMMDS
  • IPTV
  • アナログ放送
  • 地上波デジタル放送
  • ビデオストリーミング
  • ソーシャルメディア
  • VoIP、メッセージング、カンファレンシング
  • 音楽

第8章 デジタル経済

  • イントロダクション
  • Eコマース
  • 電子決済
  • 電子政府
  • Eヘルス
  • スマートグリッド
  • スマートシティ

第9章 モバイル通信

  • 市場分析
  • モバイル統計
  • 規制問題
  • モバイルインフラ
  • 主要モバイルオペレーター
  • モバイルコンテンツとアプリケーション

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目次

This report provides a comprehensive overview of trends and developments in Hong Kong's telecommunications market. The report analyses the mobile, internet, broadband, digital TV and converging media sectors. Subjects include:

  • Market and industry analyses, trends and developments;
  • Major players;
  • Market statistics, including for operators;
  • Industry and regulatory issues;
  • Infrastructure;
  • Internet, VoIP, IPTV;
  • Mobile Voice and Data Markets;
  • Broadband (FttH, DSL, cable TV, wireless);
  • Convergence and Digital Media;
  • Scenario forecasts to 2021 for selected indicators.

Reseracher:- Phil Harpur

Executive Summary

Hong Kong Paves the Way for 5G Services

Consistent with its status as one of the leading telecommunications economies in the world, Hong Kong has built world-class telecom infrastructure and has developed one of the most dynamic telecommunications markets in the world. The small size and high population density has meant the country is extensively wired with optical fibre which now represents the majority of fixed broadband connections.

The small size and high population density has meant the country is extensively wired with optical fibre which now represents the majority of fixed broadband connections. International internet connectivity in the form of strategically important submarine cables continues to grow, driven by Hong Kong's status as an international financial hub and its location next to China.

Mobile broadband services are widely supported through deployment of competing HSPA/LTE networks, with approximately three quarters of the population owning a smartphone and connecting to 3G and 4G LTE networks with connectivity complimented by WiFi. Operators have also focused on mobile content and applications to improve customer loyalty and incrementally increase ARPU.

Supported by widely accessible, fast and affordable fixed and mobile broadband, Hong Kong has developed into a digital economy to improve socioeconomic development. Technology has been utilised to improve the quality, accessibility and affordability of commerce, government services, healthcare, education and utilities.

Hong Kong has implemented a strategy to facilitate the development of data centres and Hong Kong continues to expand international connectivity through new submarine cables.

Hong Kong possesses a small but well developed market comprised of four highly competitive mobile operators and a number of Mobile Virtual Network Operators (MVNOs). A highly saturated market means revenue growth is largely dependent on increasing ARPU or enticing customers from competitors through aggressive sales and marketing tactics.

Mobile broadband services are widely supported through deployment of competing HSPA/LTE networks, with approximately three quarters of the population owning a smartphone and connecting to 3G and LTE networks with connectivity complimented by WiFi. Operators have also focused on mobile content and applications to improve customer loyalty and incrementally increase ARPU.

Future investments will focus on increasing network capacity and speed through combining TDD and FDD LTE platforms as well as shifting investment from 3G to LTE as end users upgrade from 3G to LTE handsets.

During 2017 a number of Hong Kong Mobile Operators began paving the way for the introduction of 5G services.

The extensive roll-out of fixed broadband infrastructure has allowed Hong Kong to provide almost all households with access to high-speed broadband connectivity. Deployments by competing operators have resulted in strong competition, driving rapid growth in broadband subscriptions to levels approaching saturation. Not surprisingly investment has focused on fibre access networks due to inherent advantage of fibre access networks over competing platforms such as DSL or HFC, especially in the geographically compact territory of Hong Kong.

WiFi has come into renewed focus in Hong Kong as a means to alleviate the impact of smartphones on 4G network performance during peak usage periods. Hong Kong's government has also deployed WiFi as part of initiatives to improve accessibility to digital economy services.

Underpinned by widely accessible, fast and affordable fixed and mobile broadband, Hong Kong has developed into a digital economy to improve socio-economic development. Technology has been utilised to improve the quality, accessibility and affordability of commerce, government services, healthcare, education and utilities.

One of the earliest and biggest adopters of technology has been Hong Kong's digital media industry. Starting with terrestrial and cable networks, access to digital media is now possible through fixed and mobile broadband networks. Increasing disaggregation between content providers and distributors has allowed OTT video and music providers, both legal and illegal, to flourish in Hong Kong.

Key developments:

  • PCCW Global entered into an agreement with Singapore-based Keppel Data Centres to co-develop a new international carrier exchange facility in Hong Kong.
  • HKBN purchased NWT, which offers a range of fixed line and broadband services in both the business and consumer segments.
  • Wharf T&T announced plans for an expansion during 2017.
  • SmarTone conducted Hong Kong's first demonstration of 5G technology using millimetre wave (mmWave) spectrum.
  • 3 Hong Kong is working with Huawei to prepare for future introduction of 5G services.
  • China Mobile Hong Kong successfully migrated its legacy networks to a cloud core network to prepare the way for future 5G services.
  • China Mobile Hong Kong contracted Huawei to deploy an LTE-Advanced Pro 4.5G network as it moves towards a 5G future.
  • Operators are focusing on WiFi to improve network capacity by complementing existing 3G/LTE mobile broadband networks;
  • Increased activity in the setting up and offering of cloud services.

Companies mentioned in this report:

PCCW; HKT; CSL; Hong Kong Broadband Network (HKBN); Hutchison Telecom Hong Kong, i-Cable; SmarTone, Vodafone, China Mobile, China Mobile HK, CITIC Telecom.

Table of Contents

1. Key statistics

2. Telecommunications market

  • 2.1 Market overview
  • 2.2 Analysis of the market

3. Regulatory environment

  • 3.1 Historical overview
  • 3.2 Regulatory authority
  • 3.3 OFCA (Office of the Communications Authority)
  • 3.4 Government policies
    • 3.4.1 Telecom Sector Liberalisation
    • 3.4.2 Universal Service Obligation (USO)
    • 3.4.3 Digital 21 IT Strategy
    • 3.4.4 FttB/FttH building registration scheme
    • 3.4.5 Number Portability (NP)

4. Major operators

  • 4.1 Introduction
  • 4.2 Pacific Century Cyber Works (PCCW) / HKT
    • 4.2.1 Company overview
    • 4.2.2 Company background
    • 4.2.3 PCCW Solutions
  • 4.3 Hong Kong Broadband Network (HKBN)
    • 4.3.1 Company overview
  • 4.4 Hutchison Telecom Hong Kong Holdings (HTHKH)
    • 4.4.1 Company overview
    • 4.4.2 Company background
  • 4.5 i-Cable

5. Telecommunications infrastructure

  • 5.1 Overview of the national telecom network
    • 5.1.1 Fixed-line statistics
  • 5.2 International infrastructure
    • 5.2.1 Submarine cable networks
  • 5.3 Specific IT developments
    • 5.3.1 Data Centres
  • 5.4 Smart infrastructure
    • 5.4.1 Introduction
    • 5.4.2 Smart Grids
    • 5.4.3 Smart Cities

6. Broadband market

  • 6.1 Market Overview and Analysis
  • 6.2 Developments
  • 6.3 Statistical overview
    • 6.3.1 Internet statistics
    • 6.3.2 Broadband statistics
  • 6.4 Forecasts - Fixed broadband subscribers - 2016; 2018;2021
  • 6.5 Hybrid Fibre Coax (HFC) networks
  • 6.6 Digital Subscriber Line (DSL) Networks
  • 6.7 Fibre-to-the-Premises (FttP)
    • 6.7.1 Overview
    • 6.7.2 Hong Kong Broadband Network (HKBN)
    • 6.7.3 HKT
    • 6.7.4 i-Cable
  • 6.8 Other fixed broadband services
    • 6.8.1 WiFi

7. Digital media

  • 7.1 Introduction
  • 7.2 Pay TV
  • 7.3 Key Digital Media Players
    • 7.3.1 PCCW
    • 7.3.2 i-cable
    • 7.3.3 Television Broadcasts Ltd (TVB)
    • 7.3.4 Asia Television Ltd (ATV)
  • 7.4 Hybrid fibre coax cable (HFC) and microwave multipoint distribution system (MMDS)
  • 7.5 Internet Protocol TV (IPTV)
  • 7.6 Analogue transmission
  • 7.7 Digital terrestrial transmission
  • 7.8 Videostreaming
  • 7.9 Social Media
  • 7.10 Communications: VoIP, messaging, conferencing
  • 7.11 Music
    • 7.11.1 Introduction
    • 7.11.2 Major players

8. Digital economy

  • 8.1 Introduction
  • 8.2 E-Commerce
  • 8.3 E-Payments
  • 8.4 E-Government
    • 8.4.1 E-government statistics
    • 8.4.2 Central Cyber Government Office (CCGO)
    • 8.4.3 E-Government Infrastructure Services (EGIS)
    • 8.4.4 E-government network
    • 8.4.5 Smart Card
  • 8.5 E-Health
    • 8.5.1 Overview of Hong Kong's healthcare system
    • 8.5.2 ICT usage in Hong Kong's healthcare system
    • 8.5.3 Electronic Health Record
    • 8.5.4 Improving the accuracy of drug dispensing
  • 8.6 E-Education

9. Mobile communications

  • 9.1 Market analysis
  • 9.2 Mobile statistics
    • 9.2.1 General statistics
    • 9.2.2 Mobile data
    • 9.2.3 Mobile broadband statistics
    • 9.2.4 Forecasts - mobile subscribers - 2016; 2018; 2021
  • 9.3 Regulatory issues
    • 9.3.1 Licensing
    • 9.3.2 Spectrum
    • 9.3.3 Mobile number portability (MNP)
  • 9.4 Mobile infrastructure
    • 9.4.1 Analogue networks
    • 9.4.2 Digital networks
    • 9.4.3 Other infrastructure developments
    • 9.4.4 IoT and M2M Networks
  • 9.5 Major mobile operators
    • 9.5.1 Statistics
    • 9.5.2 PCCW/Hong Kong Telecom / CSL
    • 9.5.3 Hutchison Telekom (3 Hutchison)
    • 9.5.4 SmarTone
    • 9.5.5 China Mobile Hong Kong
    • 9.5.6 Mobile virtual network operators (MVNO)
  • 9.6 Mobile content and applications
    • 9.6.1 m-Banking
    • 9.6.2 m-Trading
    • 9.6.3 m-TV
  • Table 1 - Country statistics Hong Kong - 2016
  • Table 2 - Telephone network statistics - 2016
  • Table 3 - Internet statistics - 2016
  • Table 4 - Broadband statistics - 2016
  • Table 5 - Mobile statistics - 2016
  • Table 6 - National telecommunications authorities
  • Table 7 - Digital 21 Strategy - key indicators - 2014/2016
  • Table 8 - Total fixed numbers ported - 2005 - 2016
  • Table 9 - HKBN financial data - 2014 - 2016
  • Table 10 - HKBN - broadband subscribers - business v. residential - 2013 - 2016
  • Table 11 - i-Cable subscribers per service - 2008 - 2016
  • Table 12 - Historic - Fixed-line telephony subscribers - 2000 - 2015
  • Table 13 - Fixed lines and teledensity - 2012 - 2016
  • Table 14 - International bandwidth - 2012 - 2017
  • Table 15 - Internet users and penetration - 2005 - 2016
  • Table 16 - Fixed Internet subscribers and penetration - 2005 - 2016
  • Table 17 - Narrowband internet access subscribers - 2000 - 2016
  • Table 18 - Fixed broadband internet access subscribers - 2000 - 2016
  • Table 19 - Residential broadband subscriptions by technology platform - 2010 - 2016
  • Table 20 - Residential broadband ARPU - 2010 - 2016
  • Table 21 - PCCW broadband subscribers - 2007 - 2016
  • Table 22 - Forecast - Fixed Broadband subscribers - 2012 - 2016; 2018; 2021
  • Table 23 - Hong Kong Broadband - residential broadband subscribers - 2010 - 2017
  • Table 24 - HKT - fibre broadband subscribers - 2003 - 2016
  • Table 25 - Number of public WiFi access point and WiFi zones - 2007 - 2016
  • Table 26 - Mobile subscribers, annual change and penetration - 2006 - 2016
  • Table 27 - Historical - Mobile subscribers, annual change and penetration - 1984 - 2005
  • Table 28 - Prepaid and activated SIM cards - 1997 - 2015
  • Table 29 - 3G/4G mobile subscribers - 2005 - 2016
  • Table 30 - Mobile data usage per person - 2005 - 2015
  • Table 31 - SMS messages sent and received - 2002 - 2015
  • Table 32 - Mobile broadband subscriber penetration - 2009 - 2016
  • Table 33 - Forecast mobile subscriber growth - 2016; 2018; 2021
  • Table 34 - Total mobile numbers ported - 1999 - 2015
  • Table 35 - Mobile operators - subscribers and market share - 2016
  • Table 36 - Historic - Mobile operators - subscribers and market share
  • Table 37 - PCCW prepaid and postpaid subscribers - 2005 - 2016
  • Table 38 - Hutchison mobile subscribers and annual change - 1998 - 2016
  • Table 39 - Historic - HTHKH mobile subscribers 2G and 3G postpaid and total
  • Table 40 - Hutchison postpaid ARPU, AMPU and churn - 2010 - 2016
  • Table 41 - SmarTone financial data - 2009 - 2016
  • Table 42 - SmarTone - Blended ARPU - 2002 - 2016
  • Table 43 - SmarTone subscribers and annual change - 1998 - 2016
  • Table 44 - SmarTone spectrum holdings - January 2015
  • Table 45 - China Mobile Hong Kong - subscribers and annual change - 1998 - 2016
  • Table 46 - MVNO subscribers - 2005 - 2016
  • Chart 1 - Fixed-lines and teledensity- 2006 - 2016
  • Chart 2 - Hong Kong Internet users and fixed Internet subscribers - 2005 - 2016
  • Chart 3 - Mobile subscribers, annual change and penetration - 2006 - 2016
  • Exhibit 1 - Historical - the 'original' PCCW deal
  • Exhibit 2 - Major submarine cables with landing points in Hong Kong - 2015
  • Exhibit 3 - Transmission modes employed by TV licensees
  • Exhibit 4 -TV broadcasting licensees
  • Exhibit 5 - Radio broadcasting licensees
  • Exhibit 6 - Digital economy - key developments
  • Exhibit 7 - Popular online activities
  • Exhibit 8 - Advantages of e-learning
  • Exhibit 9 - HTHKH frequency allocations - June 2015
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