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市場調査レポート

クラウドメッセージング市場の動向(2011〜2014年)

Cloud Messaging Market Trends, 2011-2014

発行 Osterman Research, Inc. 商品コード 233048
出版日 ページ情報 英文
納期: 即日から翌営業日
価格
本日の銀行送金レート: 1USD=114.77円で換算しております。
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クラウドメッセージング市場の動向(2011〜2014年) Cloud Messaging Market Trends, 2011-2014
出版日: 2012年01月31日 ページ情報: 英文
概要

当レポートでは、北米の各企業に対する聞き取り調査から、クラウド活用型メッセージングおよび関連機能(セキュリティ、アーカイビングなど)に対する選好と今後(2011〜2014年)の計画について分析し、その結果を概略以下の構成でお届けします。

第1章 エグゼクティブ・サマリー

第2章 分析手法と背景事情

第3章 クラウドに対する見解と、IT関連の主な課題

第4章 クラウド活用型eメールサービス

第5章 クラウド活用型セキュリティ

第6章 クラウド活用型コンテンツ管理

第7章 クラウドに対する抵抗がなぜ残っているのか

第8章 クラウドの特徴・機能に関する選好

第9章 クラウド普及状況の予測

図表一覧

目次

Abstract

Report Focus

This report presents the results of a detailed research program into preferences and plans for cloud-based messaging and related capabilities among North American organizations over the period 2011-2014. It focuses on various types of cloud messaging-related capabilities, including complete messaging services, messaging security services and archiving services, among others.

The goal of this research and report is to provide vendors, investors and others interested in the cloud messaging market with actionable information that they can use to develop marketing plans and to more accurately focus their efforts on understanding and penetrating the market for cloud services. Accompanying this document, and provided earlier to subscribers to the Osterman Research Subscription Service (ORSS) 2011, is the complete data set from the primary survey that was conducted for this report.

The Growth in Cloud Computing

It is difficult to have a conversation about email, security, archiving, encryption or any other IT-focused topic without the “cloud” becoming an integral part of the discussion. While hosted messaging, security and other services have been available for many years, the cloud is gaining significant importance because of its potentially lower cost of ownership relative to on-premise systems, its greater deployment flexibility, and its ability to offer more rapid and flexible deployment.

Increasingly, the discussion is not simply about on-premise vs. cloud-based deployments, but also about hybrid deployments. Larger organizations, in particular, are seriously evaluating where cloud-based services can be used to supplement existing capabilities to make them more resilient, to extend their life, or simply to act as another layer of defense. Moreover, the growth of telework - and the significantly lower cost of operations it can offer to organizations of all sizes - is focusing many decision makers on the cloud as a means of enabling this means of reducing real estate costs and taxes.

Our view is that small businesses of up to 100 users (not the focus of this report, which is mid-sized organizations and enterprises), will be the primary adopters of completely cloud-based services, many of which will migrate all of their email, security and other services totally to the cloud. Mid-sized organizations will adopt a more hybrid approach to the cloud, often using the cloud for remote offices while retaining on-premise systems for centralized locations, such as a corporate headquarters. Enterprises, on the other hand, will focus primarily on hybrid solutions, using the cloud to supplement existing capabilities, or using the cloud where regulatory, performance or other obligations do not necessarily require the use of on-premise systems.

About Osterman Research, Inc.

Osterman Research, Inc. provides market research, cost modeling, benchmarking and related services to vendors of messaging and collaboration products and services.

We help vendors, IT departments and other organizations make better decisions through the acquisition and application of relevant, accurate and timely data on markets, market trends, products and technologies. We also help vendors of technologyoriented products and services to understand the needs of their current and prospective customers.

Part of what makes us unique is our market research panel: a large and growing group of IT professionals and end-users around the world with whom we conduct our research surveys. This allows us to conduct surveys quickly and accurately.

Table of Contents

Chapter - 1:

  • Executive Summary

Chapter - 2:

  • Methodology and Background

Chapter - 3:

  • Views on the Cloud and Key IT Issues

Chapter - 4:

  • Cloud-Based Email Services

Chapter - 5:

  • Cloud-Based Security

Chapter - 6:

  • Cloud-Based Content Management

Chapter - 7:

  • Why are Some Resistant to the Cloud?

Chapter - 8:

  • Cloud Feature and Function Preferences

Chapter - 9:

  • Forecast of Cloud Penetration

List of Figures

  • Distribution of End Users by Delivery Model, 2011 through 2014
  • Organizations' Openness to Outsourcing Services in General
  • Number of Cloud-Based Vendors and Applications in Use
  • Views on Various Attributes Associated With Migrating to a Cloud-Based Provider
  • “How closely do you track the total cost of your messaging system?”
  • Planned IT Budget Changes, 2011 Compared to 2012
  • Likelihood of Deploying Cloud-Based Email at Various SLAs
  • Likelihood of Deploying Cloud-Based Email Services at Various Price Points
  • Views on the Relative Cost of Cloud-Based Messaging Relative to In-House Solutions
  • Views on Cloud Providers' Security Compared to That of Internally Managed Systems
  • Views of Those Who Believe That Cloud Providers Offer a Lower Level of Security
  • Preferences for Inbound and Outbound Content Filtering by Delivery Model
  • Likelihood of Deploying Cloud-Based Anti-Virus and Anti-Spam Services at Various Price Points
  • Preferences for Email Encryption for Users Who Must Send Confidential Information Regularly vs. Average Users
  • Likelihood of Deploying Cloud-Based Encrypted Messaging Services at Various Price Points
  • Likelihood of Deploying Cloud-Based Email Archiving Services at Various Price Points
  • Preferred Pricing Models for Cloud-Based Email Archiving Services
  • Confidence in Cloud-Based Email Service Providers' Data Management Capabilities
  • Views on the Importance of Service Level Agreements for Cloud Service Providers
  • Desirability of Various Features of a Cloud-Based Email System
  • Distribution of End Users by Delivery Model, 2011 and 2013
  • Distribution of Total Email Users Served by Cloud-Based Email as Their Primary
  • Work Email System in 2014
  • Percentage of Users Served by Various Cloud-Based Services, 2011 and 2014
  • Percentage of Users Employing Document Management Systems by Delivery Model

List of Tables

  • Percentage of Users in the Survey Sample by Platform, 2011 and 2013
  • Concerns With Various IT-Related Issues
  • Priority of Various Initiatives Through 2013
  • Concerns About Various Issues Over Time
  • Delivery Models for Various Capabilities, 2011 and 2013
  • Likelihood of Deploying Various Cloud-Based Capabilities Through 2012
  • Reasons for Not Using Cloud-Based Email Services
  • Reasons for Not Using Cloud Email Security Services
  • Reasons for Not Using Cloud-Based Web Security Services
  • Reasons for Not Using Cloud Email Archiving Services
  • Importance of Various Attributes for Cloud-Based Email Services
  • Important of Various Attributes of a Cloud-Based Messaging Security Service
  • Importance of Various Attributes of a Cloud-Based Web Security Service
  • Importance of Various Attributes of a Cloud-Based Archiving Service
  • Plans for Replacing or Supplementing On-Premises Capabilities With Cloud Services
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