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市場調査レポート

世界のソーシャルメディア分析市場予測

Global Social Media Analytics Market 2019 - 2025

発行 Orion Market Research Pvt Ltd 商品コード 910986
出版日 ページ情報 英文
納期: 2-3営業日
価格
本日の銀行送金レート: 1USD=107.17円で換算しております。
世界のソーシャルメディア分析市場予測 Global Social Media Analytics Market 2019 - 2025
出版日: 2019年07月29日 ページ情報: 英文
概要

当レポートは世界のソーシャルメディア分析市場について調査しており、市場機会や動向、阻害要因、用途・展開・エンドユーザー・地域別の市場分析、競合情勢、主要企業のプロファイル等の情報を提供しています。

目次

第1章 レポートの概要

  • 調査方法およびツール
  • 市場分析

第2章 市場の概要および洞察

  • 定義
  • アナリストの洞察および現在の市場動向
    • 主な調査結果
    • 提言
    • 結論
  • 規則および規制

第3章 競合情勢

  • 競合ダッシュボード
  • 主な戦略分析
  • 主要企業分析
    • IBM Corp.
    • Oracle Corp
    • Google、LLC
    • SAS Institute、Inc.
    • Salesforce.com、Inc.

第4章 市場の決定要因

  • 動機
  • 阻害要因
  • 市場機会

第5章 市場セグメント

  • 用途別
  • 展開モード別
  • エンドユーザー別
    • メディア・エンターテイメント
    • 旅行・ホスピタリティ
    • IT・電気通信
    • 小売
    • その他(BFSI、ヘルスケア)

第6章 地域分析

  • 北米
    • 米国
    • カナダ
  • 欧州
    • 英国
    • ドイツ
    • イタリア
    • スペイン
    • フランス
    • その他
  • アジア太平洋地域
    • 中国
    • インド
    • 日本
    • その他
  • その他の地域

第7章 企業プロファイル

  • Adobe Systems, Inc.
  • Audiense, Ltd.
  • Brand24 Global, Inc.
  • Brandwatch (Runtime Collective, Ltd.)
  • Buffer, Inc.
  • Cision, Ltd.
  • Clarabridge, Inc.
  • Cyfe, Inc.
  • Facebook, Inc.
  • Followerwonk (QuestRight LLC)
  • Frrole, Inc.
  • Germinait Solutions Pvt. Ltd.
  • GoodData Corp
  • Google, LLC
  • Hootsuite Media, Inc.
  • IBM Corp.
  • Infinite analytics, Inc.
  • MavSocial (Maventus Group Inc.)
  • Meltwater Social
  • NetBase Solutions, Inc.
  • Oracle Corp.
  • Prudence Analytics and Software Solutions Pvt. Ltd.
  • Quintly, Inc.
  • Salesforce.com, Inc.
  • SAP SE
  • SAS Institute, Inc.
  • Simplify360 Pvt. Ltd.
  • Socialbakers A.S.
  • Socialert.net
  • Sprout Social, Inc.
  • SumAll, LLC
  • Topsy, Inc.
  • Twitter, Inc.
図表

List of Tables

  • 1. GLOBAL SOCIAL MEDIA ANALYTICS MARKET RESEARCH AND ANALYSIS BY MODE OF DEPLOYMENT, 2018-2025 ($ MILLIONS)
  • 2. GLOBAL ON-DEMAND MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLIONS)
  • 3. GLOBAL ON-PREMISE MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLIONS)
  • 4. GLOBAL SOCIAL MEDIA ANALYTICS MARKET RESEARCH AND ANALYSIS BY END-USER, 2018-2025 ($ MILLIONS)
  • 5. GLOBAL MEDIA & ENTERTAINMENT MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLIONS)
  • 6. GLOBAL TRAVEL & HOSPITALITY MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLIONS)
  • 7. GLOBAL IT & TELECOM MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLIONS)
  • 8. GLOBAL RETAIL MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLIONS)
  • 9. GLOBAL OTHERS MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLIONS)
  • 10. GLOBAL SOCIAL MEDIA ANALYTICS MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2018-2025 ($ MILLIONS)
  • 11. GLOBAL SALES AND MARKETING MANAGEMENT MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLIONS)
  • 12. GLOBAL CUSTOMER EXPERIENCE MANAGEMENT MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLIONS)
  • 13. GLOBAL COMPETITIVE INTELLIGENCE MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLIONS)
  • 14. GLOBAL RISK MANAGEMENT AND FRAUD DETECTION MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLIONS)
  • 15. GLOBAL PUBLIC SAFETY AND LAW ENFORCEMENT MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLIONS)
  • 16. GLOBAL OTHERS MARKET RESEARCH AND ANALYSIS BY REGION, 2018-2025 ($ MILLIONS)
  • 17. GLOBAL SOCIAL MEDIA ANALYTICS MARKET RESEARCH AND ANALYSIS BY GEOGRAPHY, 2018-2025 ($ MILLIONS)
  • 18. NORTH AMERICA SOCIAL MEDIA ANALYTICS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2018-2025 ($ MILLIONS)
  • 19. NORTH AMERICA SOCIAL MEDIA ANALYTICS MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2018-2025 ($ MILLIONS)
  • 20. NORTH AMERICA SOCIAL MEDIA ANALYTICS MARKET RESEARCH AND ANALYSIS BY END USER, 2018-2025 ($ MILLIONS)
  • 21. EUROPEAN SOCIAL MEDIA ANALYTICS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2018-2025 ($ MILLIONS)
  • 22. EUROPEAN SOCIAL MEDIA ANALYTICS MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2018-2025 ($ MILLIONS)
  • 23. EUROPEAN SOCIAL MEDIA ANALYTICS MARKET RESEARCH AND ANALYSIS BY END USER, 2018-2025 ($ MILLIONS)
  • 24. ASIA-PACIFIC SOCIAL MEDIA ANALYTICS RESEARCH AND ANALYSIS BY COUNTRY, 2018-2025 ($ MILLIONS)
  • 25. ASIA-PACIFIC SOCIAL MEDIA ANALYTICS MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2018-2025 ($ MILLIONS)
  • 26. ASIA-PACIFIC SOCIAL MEDIA ANALYTICS RESEARCH AND ANALYSIS BY END USER, 2018-2025 ($ MILLIONS)
  • 27. REST OF THE WORLD SOCIAL MEDIA ANALYTICS MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2018-2025 ($ MILLIONS)
  • 28. REST OF THE WORLD SOCIAL MEDIA ANALYTICS MARKET RESEARCH AND ANALYSIS BY END USER, 2018-2025 ($ MILLIONS)

List of Figures

  • 1. GLOBAL SOCIAL MEDIA ANALYTICS MARKET SHARE BY APPLICATION, 2018 VS 2025 (%)
  • 2. GLOBAL SOCIAL MEDIA ANALYTICS MARKET SHARE BY END USER, 2018 VS 2025 (%)
  • 3. GLOBAL SOCIAL MEDIA ANALYTICS MARKET SHARE BY GEOGRAPHY, 2018 VS 2025 (%)
  • 4. US SOCIAL MEDIA ANALYTICS MARKET SIZE, 2018-2025 ($ MILLION)
  • 5. CANADA SOCIAL MEDIA ANALYTICS MARKET SIZE, 2018-2025 ($ MILLION)
  • 6. UK SOCIAL MEDIA ANALYTICS MARKET SIZE, 2018-2025 ($ MILLION)
  • 7. FRANCE SOCIAL MEDIA ANALYTICS MARKET SIZE, 2018-2025 ($ MILLION)
  • 8. GERMANY SOCIAL MEDIA ANALYTICS MARKET SIZE, 2018-2025 ($ MILLION)
  • 9. ITALY SOCIAL MEDIA ANALYTICS MARKET SIZE, 2018-2025 ($ MILLION)
  • 10. SPAIN SOCIAL MEDIA ANALYTICS MARKET SIZE, 2018-2025 ($ MILLION)
  • 11. ROE SOCIAL MEDIA ANALYTICS MARKET SIZE, 2018-2025 ($ MILLION)
  • 12. INDIA SOCIAL MEDIA ANALYTICS MARKET SIZE, 2018-2025 ($ MILLION)
  • 13. CHINA SOCIAL MEDIA ANALYTICS MARKET SIZE, 2018-2025 ($ MILLION)
  • 14. JAPAN SOCIAL MEDIA ANALYTICS MARKET SIZE, 2018-2025 ($ MILLION)
  • 15. REST OF ASIA-PACIFIC SOCIAL MEDIA ANALYTICS MARKET SIZE, 2018-2025 ($ MILLION)
  • 16. REST OF THE WORLD SOCIAL MEDIA ANALYTICS MARKET SIZE, 2018-2025 ($ MILLION)
目次
Product Code: OMR2019798

Global Social Media Analytics Market Size, Share, Market Intelligence, Company Profiles, Market Trends, Growth, Strategy, Research and Analysis Report by Deployment Model (On-Demand and On-Premise), by Application (Customer Experience Management, Sales And Marketing Management, Risk Management, Competitive Intelligence, and Fraud Detection, Public Safety and Law Enforcement, Others) by End-User (Media & Entertainment, Travel & Hospitality, IT & Telecom, Retail, and Others) and Forecast 2019-2025

Social media analytics refers to the gathering of data from social media sites and analyzing the data using analytics tools. These gathered and analyzed data can benefit different business fields by increasing revenue, reducing customer service costs, and improving products or services portfolio. The global social media analytics market is expected to grow with a considerable CAGR during the forecast period (2019-2025). Increase in a number of social media users has led to the adoption of social media analytics tools across the globe which is expected to contribute to the growth of the market. Also, SMEs (small-to-medium enterprise) is increasingly adopting analytics tools owing to availability of specifically designed and cheaper tools. Moreover, many organizations are shifting to the cloud-based analytical tools which are expected to result in the significant growth of the market.

The global social media analytics market is segmented by mode of deployment, application, and end-user. On the basis of application, the market is further segmented into customer experience management, sales, and marketing management, risk management, competitive intelligence, and fraud detection, public safety, and law enforcement and others. On the basis of mode of deployment, on-demand, and on-premise deployment. On the basis of end-user, the market is segmented into media & entertainment, travel & hospitality, IT & telecom, retail, and others (BFSI and healthcare). The global social media analytics market has segmented on the basis of the region including North America, Europe, Asia-Pacific, and Rest of the World (RoW). North America is expected to hold significant market share owing to the large adoption by SMEs and huge investments in the analytics market. Asia-Pacific is estimated to grow at a high rate attributed to increasing adoption of the social media industry in the region. There is a large number of market players working in the social media analytics market are Oracle Corp., Adobe Systems, Inc., IBM Corp., Netbase Solutions, Inc., Hootsuite Media, Inc., SAP SE, SAS Institute, Inc., Google, LLC, and Salesforce.com, Inc.

Research Methodology

The market study of the global social media analytics market is incorporated by extensive primary and secondary research conducted by a research team at OMR. Secondary research has been conducted to refine the available data to break down the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior and macroeconomic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings the authenticity of our reports.

Secondary Sources Include:

  • Financial reports of companies involved in the market
  • Authentic public databases
  • Whitepapers, research-papers and news blogs
  • Company websites and their product catalog

The report is intended to service providers and distributors, social media analytics application builders, and independent software vendors (ISVs), enterprises for overall market analysis, and competitive analysis. The report provides an in-depth analysis of pricing, market size, intended quality of the product preferred by consumers. The report will serve as a source for 360-degree analysis of the market thoroughly delivering insights into the market for better business decisions.

Market Segmentation:

  • 1. Global Social Media Analytics Market Research and Analysis by Mode of Deployment
  • 2. Global Social Media Analytics Market Research and Analysis by Application
  • 3. Global Social Media Analytics Market Research and Analysis by End-User

The Report Covers:

  • Comprehensive research methodology of the global social media analytics market.
  • This report also includes a detailed and extensive market overview with key analyst insights.
  • An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
  • Insights about market determinants which are stimulating the global social media analytics market.
  • Detailed and extensive market segments with regional distribution of forecast revenues.
  • Extensive profiles and recent developments of market players

Table of Contents

1. Report Summary

  • 1.1. Research Methods and Tools
  • 1.2. Market Breakdown
    • 1.2.1. By Segments
    • 1.2.2. By Geography
    • 1.2.3. By Stakeholders

2. Market Overview and Insights

  • 2.1. Definition
  • 2.2. Analyst Insight & Current Market Trends
    • 2.2.1. Key Findings
    • 2.2.2. Recommendations
    • 2.2.3. Conclusion
  • 2.3. Rules & Regulations

3. Competitive Landscape

  • 3.1. Competitive Dashboard
  • 3.2. Key Strategy Analysis
  • 3.3. Key Company Analysis
    • 3.3.1. IBM Corp.
      • 3.3.1.1. Overview
      • 3.3.1.2. Financial Analysis
      • 3.3.1.3. SWOT Analysis
      • 3.3.1.4. Recent Developments
    • 3.3.2. Oracle Corp
      • 3.3.2.1. Overview
      • 3.3.2.2. Financial Analysis
      • 3.3.2.3. SWOT Analysis
      • 3.3.2.4. Recent Developments
    • 3.3.3. Google, LLC
      • 3.3.3.1. Overview
      • 3.3.3.2. Financial Analysis
      • 3.3.3.3. SWOT Analysis
      • 3.3.3.4. Recent Developments
    • 3.3.4. SAS Institute, Inc.
      • 3.3.4.1. Overview
      • 3.3.4.2. Financial Analysis
      • 3.3.4.3. SWOT Analysis
      • 3.3.4.4. Recent Developments
    • 3.3.5. Salesforce.com, Inc.
      • 3.3.5.1. Overview
      • 3.3.5.2. Financial Analysis
      • 3.3.5.3. SWOT Analysis
      • 3.3.5.4. Recent Developments

4. Market Determinants

  • 4.1. Motivators
  • 4.2. Restraints
  • 4.3. Opportunities

5. Market Segmentation

  • 5.1. Global Social Media Analytics Market by Application
    • 5.1.1. Sales and Marketing Management
    • 5.1.2. Customer Experience Management
    • 5.1.3. Competitive Intelligence
    • 5.1.4. Risk Management and Fraud Detection
    • 5.1.5. Public Safety and Law Enforcement
    • 5.1.6. Others
  • 5.2. Global Social Media Analytics Market by Mode of Deployment
    • 5.2.1. On-Demand
    • 5.2.2. On-Premise
  • 5.3. Global Social Media Analytics Market by End-User
    • 5.3.1. Media & Entertainment
    • 5.3.2. Travel & Hospitality
    • 5.3.3. IT & Telecom
    • 5.3.4. Retail
    • 5.3.5. Others (BFSI, healthcare)

6. Regional Analysis

  • 6.1. North America
    • 6.1.1. US
    • 6.1.2. Canada
  • 6.2. Europe
    • 6.2.1. UK
    • 6.2.2. Germany
    • 6.2.3. Italy
    • 6.2.4. Spain
    • 6.2.5. France
    • 6.2.6. Rest of Europe
  • 6.3. Asia-Pacific
    • 6.3.1. China
    • 6.3.2. India
    • 6.3.3. Japan
    • 6.3.4. Rest of Asia-Pacific
  • 6.4. Rest of the World

7. Company Profiles

  • 7.1. Adobe Systems, Inc.
  • 7.2. Audiense, Ltd.
  • 7.3. Brand24 Global, Inc.
  • 7.4. Brandwatch (Runtime Collective, Ltd.)
  • 7.5. Buffer, Inc.
  • 7.6. Cision, Ltd.
  • 7.7. Clarabridge, Inc.
  • 7.8. Cyfe, Inc.
  • 7.9. Facebook, Inc.
  • 7.10. Followerwonk (QuestRight LLC)
  • 7.11. Frrole, Inc.
  • 7.12. Germinait Solutions Pvt. Ltd.
  • 7.13. GoodData Corp
  • 7.14. Google, LLC
  • 7.15. Hootsuite Media, Inc.
  • 7.16. IBM Corp.
  • 7.17. Infinite analytics, Inc.
  • 7.18. MavSocial (Maventus Group Inc.)
  • 7.19. Meltwater Social
  • 7.20. NetBase Solutions, Inc.
  • 7.21. Oracle Corp.
  • 7.22. Prudence Analytics and Software Solutions Pvt. Ltd.
  • 7.23. Quintly, Inc.
  • 7.24. Salesforce.com, Inc.
  • 7.25. SAP SE
  • 7.26. SAS Institute, Inc.
  • 7.27. Simplify360 Pvt. Ltd.
  • 7.28. Socialbakers A.S.
  • 7.29. Socialert.net
  • 7.30. Sprout Social, Inc.
  • 7.31. SumAll, LLC
  • 7.32. Topsy, Inc.
  • 7.33. Twitter, Inc.