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透明ディスプレイの市場と市場機会

Markets and Opportunities for Transparent Displays - 2014 to 2021

発行 n-tech Research, a NanoMarkets company 商品コード 293226
出版日 ページ情報 英文 92 Pages
納期: 即日から翌営業日
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本日の銀行送金レート: 1USD=111.44円で換算しております。
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透明ディスプレイの市場と市場機会 Markets and Opportunities for Transparent Displays - 2014 to 2021
出版日: 2014年01月29日 ページ情報: 英文 92 Pages
概要

透明ディスプレイの市場は、今まさに劇的に拡大しようとしていると、NanoMarketsは考えています。Google Glassなどの「Smart glass(スマートグラス)」や各種の拡張現実(AR)アプリケーションは、情報を表示すると同時に現実世界を見ることができる窓として機能するディスプレイに注力してきました。ディスプレイ企業は、この大きな動向に対応する形で、新たなタイプの透明ディスプレイを投入しています。

当レポートでは、透明ディスプレイ市場の現状と見通しについて調査分析し、透明ディスプレイの材料・技術・製品の種類と概要、その主要な用途をまとめ、主要企業を紹介するとともに、用途別/フロントプレーン技術別の8ヵ年予測を提示するなど、概略以下の構成でお届けいたします。

エグゼクティブサマリー

  • 市場が透明ディスプレイを必要としている理由、そしてこれは新たな大量市場なのか?
  • 技術プロバイダーにとっての主な機会
  • 透明ディスプレイ市場における材料企業の機会、それは存在するのか?
  • システムインテグレーターおよび付加価値再販業者の機会
  • 透明ディスプレイ部門において注目すべき6社
    • Samsung(韓国)
    • LG(韓国)
    • AUO(台湾)
    • Planar(米国)
    • Google(米国)
    • Apple(米国)
    • UDC(米国)
  • 透明ディスプレイの8カ年市場予測のサマリー

第1章 イントロダクション

第2章 透明ディスプレイ技術

  • ディスプレイ産業の中における透明ディスプレイ
    • LEDおよびEL:最初の透明ディスプレイ 技術
  • LCDを使った透明ディスプレイ
    • バックライトを隠す、もしくは取り除く
    • 透明LCD製品のサプライヤー
  • 有機EL
    • 透明有機ELディスプレイ製品のサプライヤー
    • 透明有機EL照明製品のサプライヤー
  • 電子ペーパー
    • 透明電子ペーパー製品のサプライヤー
  • 材料および実現技術
    • 透明TFT
    • 透明ディスプレイの基板オプション
    • 透明ディスプレイにおけるタッチスクリーン技術
    • 透明電子機器用透明導電体
  • 本章のポイント

第3章 透明ディスプレイの用途と市場

  • 透明ディスプレイ技術の用途の範囲
  • モバイルディスプレイ
    • 透明携帯電話競争における初期参入者
    • タブレットにおける透明ディスプレイの将来
    • ラップトップ・ノートPC
    • モバイル透明ディスプレイの8カ年市場予測、用途別
    • ウェアラブルコンピューティングおよびヘッドアップディスプレイ
    • Smart Glass
    • Smart Watch
    • Smart Glass用透明ディスプレイの8カ年市場予測
    • ウェアラブル製品用透明ディスプレイの8カ年市場予測、Smart Watch別
    • ウェアラブル製品用透明ディスプレイの8カ年市場予測、フロントプレーン技術別
  • 小売用途
    • 広告ディスプレイや店舗のショーウィンドー
    • 展示ケース
    • 自動販売機
    • 小売における透明ディスプレイの8カ年市場予測
  • 建物関連用途
    • ハイブリッド窓/ディスプレイ
    • 冷蔵庫やその他の電化製品
    • 建物用透明ディスプレイの8カ年市場予測、用途別
  • その他の透明ディスプレイ市場
    • カジノゲーム
    • 博物館の展示
    • 自動車用途
    • 軍事用途
  • システムインテグレーターおよび付加価値再販業者の役割
  • 8カ年市場予測のサマリー
    • 用途別
    • フロントプレーン技術別
  • 本章のポイント

用語

著者について

図表

目次
Product Code: Nano-671

NanoMarkets believes that the market for transparent displays is about to expand dramatically. "Smart glasses," such as Google Glass and Augmented Reality (AR) applications have focused attention on displays that can simultaneously display information and function as windows on the real world.

Display firms have begun to respond to these major trends with novel types of transparent displays. To do so they have had to invent new technologies. Transparent TFTs are especially challenging, with the most likely material solution being ZnO, though other options are possible. Hiding backlighting in transparent LCDs is also an issue, creating opportunities for transparent OLED displays; but these have their own challenges too.

In this report, NanoMarkets identifies where the revenues will be generated by transparent displays over the next eight years. In addition to leading edge applications such as smart glasses and AR, this report also considers near-term applications for transparent displays in more mundane applications such as retail and automotive.

This report is designed to be a guide to how transparent displays will be commercialized and provides both a roadmap to how the transparent display market will evolve and an assessment of the latest transparent display technology.

And in addition to granular eight-year forecasts of the transparent display market, this report also discusses the product/market strategies of transparent display makers, both large and small.

Table of Contents

Executive Summary

  • E.1 Why Does the Market Need Transparent Displays and Is this a New Mass Market?
    • E 1.1 Mobile Applications: Vanguard for Transparent Displays
    • E 1.2 Are Wearables the Next Cell Phones and Will They Use Transparent Displays?
    • E.1.3 Retail and Marketing Applications: Smaller Addressable Market for Transparent Displays, but More Certain?
    • E.1.4 Beyond AR and Promo: Other Potential Opportunities for Transparent Displays
  • E.2 Key Opportunities for Technology Providers
    • E.2.1 Opportunities in Transparent LCDs: Need Clever Ways to Get Rid of BLUs
    • E.2.3 Do Transparent Displays Need a New Frontplane Technology
  • E.3 Opportunities for Materials Firms in the Transparent Display Market: Are There Any?
  • E.4 Opportunities for System Integrators and Value-added Resellers
  • E.5 Six Companies to Watch in the Transparent Display Sector
    • E. 5.1 Samsung (Korea)
    • E. 5.2 LG (Korea)
    • E. 5.3 AUO (Taiwan)
  • E.5.4 Planar (United States)
  • E. 5.5 Google (United States)
  • E. 5.6 Apple (United States)
  • E.5.7 UDC (United States)
  • E.6 Summary of Eight-Year Forecasts of Transparent Displays

Chapter One: Introduction

  • 1.1 Background to this Report
    • 1.1.1 The Problem of Invisible Components in LCD Displays
    • 1.1.2 Enter the Transparent OLED
    • 1.1.3 Coda: The TFT Factor
  • 1.2 Objective and Scope of this Report
  • 1.3 Research and Forecasting Methodology
  • 1.4 Plan of this Report

Chapter Two: Transparent Display Technologies

  • 2.1 Transparent Displays in the Context of the Display Industry
    • 2.1.1 LED and EL: The First Transparent Display Technologies
  • 2.2 LCD-Based Transparent Display
    • 2.2.1 Hiding or Eliminating Backlights
    • 2.2.2 Suppliers of Transparent LCD Products
  • 2.3 OLEDs
    • 2.3.1 Suppliers of Transparent OLED Display Products
    • 2.2.2 Suppliers of Transparent OLED Lighting Products
  • 2.4 E-paper
    • 2.4.1 Suppliers of Transparent E-paper Products
  • 2.4 Materials and Enabling Technologies
    • 2.4.1 Transparent TFTs
    • 2.4.2 Substrate Options for Transparent Displays
    • 2.4.3 Touch-screen Technology in Transparent Displays
    • 2.4.4 Transparent Conductors for Transparent Electronics
  • 2.5 Key Points from this Chapter

Chapter Three: Applications and Markets for Transparent Displays

  • 3.1 Scope of Applications of the Transparent Display Technology
  • 3.2 Mobile Displays
    • 3.2.1 Early Entries in the Transparent Cell Phone Stakes
    • 3.2.2 The Future of Transparent Displays in Tablets
    • 3.2.3 Laptops and Notebooks
    • 3.2.4 Eight-year Forecast of Mobile Transparent Displays by Application
    • 3.2.5 Wearable Computing and Heads-Up Displays
    • 3.2.6 Smart Glasses
    • 3.2.7 Smart Watches
    • 3.2.8 Eight-year Forecast of Transparent Displays in Smart Glasses
    • 3.2.9 Eight-year Forecast of Transparent Displays in Wearables by Smart Watches
    • 3.2.10 Eight-year Forecast of Transparent Displays in Wearables by Frontplane Technology
  • 3.3 Retail Applications
    • 3.3.1 Advertising Displays and Store Windows
    • 3.3.2 Display Cases
    • 3.3.3 Vending Machines
    • 3.3.4 Eight-year Forecast of Transparent Displays in Retail
  • 3.4 Building-related Applications
    • 3.4.1 Hybrid Window/Displays
    • 3.4.2 Refrigerators and Other Appliances
    • 3.4.3 Eight-year Forecast of Transparent Displays for Buildings by Application
  • 3.5 Other Markets for Transparent Displays
    • 3.5.1 Casino Games
    • 3.5.2 Museum Displays
    • 3.5.3 Automotive Applications
    • 3.5.4 Military Applications
  • 3.6 Role of Systems Integrators and Value-Added Resellers
  • 3.7 Summary of Eight-year Market Forecasts
    • 3.7.1 By Application
    • 3.7.2 By Frontplane Technology
  • 3.8 Key Points in this Chapter
  • Acronyms and Abbreviations Used In this Report
  • About the Author

List of Exhibits

  • Exhibit E-1: Eight-Year Revenue Forecasts for Transparent Display Markets by Applications ($ Millions)
  • Exhibit E-2: Eight-Year Forecasts for Transparent Display Markets by Frontplane Technology ($ Millions)
  • Exhibit 2-1: Status of Suppliers of Transparent LCD Display Panels
  • Exhibit 2-2: Status of Suppliers of Transparent OLED Display and Lighting Panels
  • Exhibit 2-3: Firms to Watch in the Metal Oxide TFT Space
  • Exhibit 3-1: Examples of Transparent Cell Phones and Tablets
  • Exhibit 3-2: Prospects for Transparent Laptops
  • Exhibit 3-3: Eight Year Forecast for Transparent Displays in LCD Cell Phones
  • Exhibit 3-4: Eight-Year Forecast for Transparent OLED Cell Phones
  • Exhibit 3-5: Eight-Year Forecast for Transparent LCD Tablets
  • Exhibit 3-6: Eight-Year Forecast for Transparent OLED Tablets
  • Exhibit 3-7: Eight-Year Forecast for Transparent LCD Laptops
  • Exhibit 3-8: Eight-Year Forecast for Transparent OLED Laptops
  • Exhibit 3-9: Eight-Year Forecast for Transparent LCD PC monitors
  • Exhibit 3-10: Prospects of Transparent Wearable Glasses
  • Exhibit 3-11: Eight-Year Forecast for Transparent LCD Head Mounted Displays (HMDs) (Industrial and niche applications)
  • Exhibit 3-12: Eight-Year Forecast for Transparent OLED HMDs (Industrial and niche applications)
  • Exhibit 3-13: Eight-Year Forecast for Transparent LCD HMDs (Consumer applications)
  • Exhibit 3-14: Eight-Year Forecast for Transparent OLED HMDs (Consumer applications)
  • Exhibit 3-15: Eight-Year Forecast for Transparent LCD Smart Watches
  • Exhibit 3-16: Eight-Year Forecast for Transparent OLED Smart Watches
  • Exhibit 3-17: Eight-Year Forecast for Total Transparent Wearable Devices Market
  • Exhibit 3-18: Prospects of Transparent Advertising Windows and Store Displays
  • Exhibit 3-19: Prospects of Transparent Vending Machines
  • Exhibit 3-20: Eight-Year Forecast for Transparent LCD Retail Store Displays
  • Exhibit 3-21: Eight-Year Forecast for Transparent OLED Retail Store Displays
  • Exhibit 3-22: Eight-Year Forecast for Transparent LCD Digital Signage
  • Exhibit 3-23: Eight-Year Forecast for Transparent LCD Vending Machines
  • Exhibit 3-24: Eight-Year Forecast for Total Transparent Retail Devices Market
  • Exhibit 3-25: Prospects for Transparent Appliance-Related Applications
  • Exhibit 3-26: Eight-Year Forecasts for Transparent LCD Refrigerator and Freezer Doors
  • Exhibit 3-27: Prospects for Other Transparent Applications
  • Exhibit 3-28: Eight-Year Forecasts for Transparent LCD Casino Displays
  • Exhibit 3-29: Eight-Year forecast of Transparent LCD Automobile Windshields, Rear-view Mirrors and Dashboards
  • Exhibit 3-30: Eight-Year Forecast of Transparent OLED Automobile Windshields, Rearview Mirrors and Dashboards
  • Exhibit 3-31: Eight-Year Forecasts of Transparent LCD Military HMDs
  • Exhibit 3-32: Eight-Year Forecasts of Transparent OLED Military HMDs
  • Exhibit 3-33: Eight-Year Revenue Forecasts of Transparent Display by Applications ($ Millions)
  • Exhibit 3-34: Eight-Year Forecasts of Transparent Display by Frontplane Technology ($ Million)
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