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デジタルグラフィック印刷市場-成長、 動向、予測(2020年~2025年)

Digital Graphic Printing Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

出版日: | 発行: Mordor Intelligence Pvt Ltd | ページ情報: 英文 120 Pages | 納期: 2-3営業日

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デジタルグラフィック印刷市場-成長、 動向、予測(2020年~2025年)
出版日: 2021年01月01日
発行: Mordor Intelligence Pvt Ltd
ページ情報: 英文 120 Pages
納期: 2-3営業日
  • 全表示
  • 概要
  • 目次

デジタルグラフィック印刷市場は、2020年~2025年の予測期間中に約5.2%のCAGRで成長すると予想されています。現在、 世界の印刷業界のエコシステムがデジタルの混乱に直面し続けているため、デジタルグラフィック印刷市場の強化は続くと思われます。ハードウェアの商品化とデジタル化への移行によって推進されてきた、従来の収益源の大幅な減少により、業界のベンダーはビジネスに関連し続けるための新しい成長手段を検討する必要に迫られています。

  • チラシやテンプレートなどの印刷製品は、個人および企業のビジネスにとって優れた素材です。まったく新しい製品設計技術は、デジタルグラフィックプリント業界が顧客にパーソナライズされた体験を提供するのに役立ちます。
  • COVID-19の危機によりフェイスマスクの必要性が高まっているため、アジア太平洋諸国の顧客はプリントフェイスマスクを重要視しています。デジタルグラフィック印刷により、短時間であらゆるデザインを印刷できます。 Kornit社は、「Kornit NeoPigment」インクを使用してマスクを印刷することにお金をかけました。これは、持続可能に製造されており、消費者にとって非常に安全な選択肢です。
  • COVID-19の流行の結果、見本市がキャンセルされてる上に、多くのショップがロックダウン状況のために開いていないため、多くのデジタルグラフィックプリントプレーヤーが大きな損失を被っています。
  • デジタルグラフィック印刷の非常に高いコストは、市場全体の成長を抑制する要因です。これらの費用には、購入価格・設置料金・メンテナンスとサポートの費用・プリンターのインクとその他の消耗品の費用が含まれます。



第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の洞察

  • 市場概要
  • 業界のバリューチェーン分析
  • ポーターファイブフォース分析
    • 新規参入の脅威
    • バイヤー/消費者の交渉力
    • サプライヤーの交渉力
    • 代替製品の脅威
    • 競争の激化
  • 市場成長要因
  • 市場の課題

第5章 印刷業界に対するCOVID-19の影響

第6章 デジタル印刷市場情勢

  • アプリケーション別のデジタル印刷需要(出版、グラフィックス、パッケージング)
  • デジタル印刷機の市場概要
  • 電子写真用トナーおよびインクジェットインクの市場概要

第7章 市場細分化

  • 印刷プロセス別
    • インクジェット
    • 電子写真
  • 用途別
    • 広告プリント
    • トランザクション印刷
    • セキュリティ印刷
    • 一般的な商業印刷
  • 地域別
    • 北米
    • 欧州
    • アジア太平洋
    • ラテンアメリカ
    • 中東・アフリカ

第8章 競合情報

  • 主要ベンダープロファイル
    • Giesecke+Devrient Currency Technology GmbH
    • A1 Security Print Ltd
    • Xerox Holdings Corporation
    • Swiss Post Solutions
    • Post Masters
    • Azure Communications
    • Madras Security Printers Pvt. Ltd.
    • Landa Corporation

第9章 市場の将来展望

Product Code: 70081

The digital graphic printing market is expected to grow at a CAGR of 5.2% over the forecast period (2021 - 2026). Presently the digital graphic printing market consolidation is likely to continue as the global print industry ecosystem continues to face digital disruption. The significant erosion of traditional revenue streams, which has driven by hardware commercialization and the transition to digitization, are forcing industry vendors to consider new growth avenues for remaining relevant to businesses.

  • The personalization via printed products, like flyers and templates, is one of the emerging trends that will drive the market in the coming years. These printed products are a great form of material for individuals and enterprise businesses. The brand-new product design technologies will help the digital graphic print industry to offer customers a personalized experience. The printing vendors that employ devices and offer such solutions will surely have a competitive edge over the competition and account for a larger share of the market. The trend of personalized prints can be offered to a vast consumer base via e-commerce sites. By 2020, it will consider as a huge differentiating factor in increasing sales and business profits.
  • As the requirement of face masks is rising due to the COVID-19 crisis, the customers of the Asia-pacific countries are moving toward customized printed face masks. Digital graphic printing enables the ability to print any design in less time. Kornit has invested in printing masks with "Kornit NeoPigment" inks, which is also sustainably-made and a significant safe choice for the consumer.
  • The increasing usage of durable substrates for digital graphic printing in end-use applications, such as banknote printing, which comes under security printing, is also driving the growth of the market. For example, in 2019, the Central Bank of Armenia has introduced a new range of banknotes, which are printed on a durable substrate. These substrates offer a suitable design and security features, which needs to be updated by the bank authority. Arman Hovhannisyan, a Currency Issue Specialist at the Bank, told Currency News what these changes are connected with and how the new banknotes surpass the old ones.
  • As a result of the COVID-19 situation, many digital graphic printing players have suffered massive losses, as the trade fairs have been canceled, and many shops are not open due to lockdown situations. Kornit Digital, which is a significant provider of digital printing solutions for commercial printing applications, has provided an update regards to the impact of the COVID-19 on its business operations. The Company is withdrawing Q1 2020 guidance and presently expects Q1 2020 revenues will be 35-45% below the USD 47 million low-end of its previous revenue count.
  • The significantly high cost of investment in digital graphic printing has been considered as a restraining factor for the growth of the overall market. These costs included the purchase price and installation fees, maintenance and support costs, and the ink and other consumables for the printers.

Key Market Trends

Inkjet Printing Process is Expected to Hold a Significant Share in the Market Over the Forecast Period

  • The major drivers for the adoption of the inkjet printing process in digital graphic printing applications across industries are low cost, high quality of output, capable of printing fine and smooth details, capable of printing in vivid color, suitable for printing pictures, easy to use, less warm-up time, etc.
  • Increasing investment from digital printing players for developing advanced inkjet technologies is boosting the speed of innovations. For instance, in June 2019, Xerox Corporation launched the "Baltoro HF" inkjet printer, which enables customers to print high-volume, transactional work and catalogs on a single press with significantly better image quality and productivity than other processes. The "Baltoro HF" is the company's first product using this printing platform.
  • In May 2020, EFI Cubik developed its single-pass digital inkjet printer for commercial wood decoration applications. Digital inkjet printing on wood consists of direct printing on panels for doors, wood planks, veneer, and furniture, therefore eliminating direct contact.
  • Colours Factory, which is one of the fast-growing print providers that use multiple printing technologies for the advertising industry, invests in a large-format digital inkjet printer from Agfa. The newly developed printer has quintupled the UV inkjet printing potential on various flexible and rigid media as per the company's observation. These innovative inkjet printing solutions will help the segment to grow more in the coming years.
  • Inkjet printers are also increasingly used by government agencies for increasing security printing applications on currency printing. For example, the Central Bank of Armenia is using inkjet printers to reduce the threats of counterfeiting currencies. Inkjet printers help to ease the process of putting security holograms in the currency.

Asia Pacific Region is Expected to Grow at a Highest Rate Throughout the Forecast Period

  • The digital graphic printing market in the Asia Pacific region is anticipated to grow at the highest rate during the forecast period. The region has witnessed significant growth in industrialization over the past few years, which therefore generated ample amounts of opportunities for the vendors to increase their offerings. Countries, like China, Japan, and India, are significant contributors to commercial and advertising prints and include one of the significant numbers of commercial printing partners and marketers. These factors are boosting the growth of the Asia Pacific digital graphic printing market during the forecast period.
  • In May 2020, the Indian Commerce Ministry recommended the imposition of anti-dumping duty on Chinese digital printing plates to guard domestic manufacturers against cheap imports from China.
  • In January 2020, Landa Corporation announced that the Chinese company Zhongrong Printing Group Co. Ltd had completed the installation of the Landa S10 Nanographic Printing press in the country. Zhongrong Printing Group Co. Ltd will use the Landa press to provide higher-quality, faster digital printing of short to medium-run commercial packaging applications for its prominent customer base of Chinese FMCG enterprises.
  • Furthermore, in March 2020, Messe Frankfurt India, which is a significantly major trade fair organizer, announced the launch of "Screen Print India 2020 - New Delhi" debut edition. These increasing initiatives in the Asia Pacific region are expected to accentuate the growth of the market in the coming years.

Competitive Landscape

The digital graphic printing market is moderately competitive and consists of a significant number of global players. These players hold a considerable share in the market and are aiming to invest in expanding their customer base across the world. These vendors are focusing on new product and digital technology development, strategic alliances, and other organic and inorganic growth strategies to increase their market share during the forecast period.

  • In May 2020, Italian metal decoration printer manufacturing company STA partnered with Fujifilm. This partnership will enable the company's goal to boost its digital possibilities with the existing printing machines.
  • In February 2020, the ColorJet group with an aim toward a sustainable print ecosystem launched its new range of digital printing technologies, "SONIQ HQ" and "FLAGJET." As a part of "Make in India," the company has developed these digital inkjet printers, which will help to fulfill the country's sustainable goals to a greater extent.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support



  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study




  • 4.1 Market Overview
  • 4.2 Industry Value Chain Analysis
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry
  • 4.4 Market Drivers
  • 4.5 Market Challenges



  • 6.1 Digital Printing Demand by Application (Publishing, Graphics, and Packaging)
  • 6.2 Market Overview of Digital Printing Equipment
  • 6.3 Market Overview of Electrophotographic Toners and Inkjet Inks


  • 7.1 Printing Process
    • 7.1.1 Inkjet
    • 7.1.2 Electrophotography
  • 7.2 Application
    • 7.2.1 Advertising Print
    • 7.2.2 Transactional Printing
    • 7.2.3 Security Printing
    • 7.2.4 General Commercial Print
  • 7.3 Geography
    • 7.3.1 North America
      • United States
      • Canada
    • 7.3.2 Europe
      • United kingdom
      • Germany
      • France
      • Spain
      • Italy
      • Poland
      • Netherlands
      • Rest of Europe
    • 7.3.3 Asia Pacific
      • China
      • India
      • Japan
      • Rest of Asia Pacific
    • 7.3.4 Latin America
    • 7.3.5 Middle East and Africa


  • 8.1 Company Profiles
    • 8.1.1 Giesecke+Devrient Currency Technology GmbH
    • 8.1.2 A1 Security Print Ltd
    • 8.1.3 Xerox Holdings Corporation
    • 8.1.4 Swiss Post Solutions
    • 8.1.5 Post Masters
    • 8.1.6 Azure Communications
    • 8.1.7 Madras Security Printers Pvt. Ltd
    • 8.1.8 Landa Corporation


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