中東のレンタカー市場 - 成長、傾向、予測(2020年~2025年)

Middle-East Car Rental Market - Growth, Trends, and Forecasts (2020 - 2025)

出版日: | 発行: Mordor Intelligence Pvt Ltd | ページ情報: 英文 80 Pages | 納期: 2-3営業日

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中東のレンタカー市場 - 成長、傾向、予測(2020年~2025年)
出版日: 2020年08月01日
発行: Mordor Intelligence Pvt Ltd
ページ情報: 英文 80 Pages
納期: 2-3営業日
  • 全表示
  • 概要
  • 目次

中東のレンタカー市場は、2020年から2025年にかけて4.32%のCAGRで拡大すると予測されています。 2015年以降、インバウンド観光が目覚ましい成長を遂げたことに加え、大手企業の自動車導入の急増などにより、レンタカーの需要が高まっています。

当レポートでは、レンタカーの中東市場を調査し、市場の概要、タイプ、国別の市場動向、市場規模の推移と予測、市場促進・阻害要因ならびに市場機会の分析、競合情勢、主要企業のプロファイルなど包括的な情報を提供しています 。


第1章 イントロダクション

  • 調査の前提条件
  • 調査範囲

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場のダイナミクス

  • 成長要因
  • 抑制要因
  • ファイブフォース分析
    • 新規参入の脅威
    • 消費者の交渉力
    • サプライヤーの交渉力
    • 代替製品の脅威
    • 業界内での競争

第5章 市場セグメンテーション

  • 予約タイプ別
    • オフライン予約
    • オンライン予約
  • 用途別
    • レジャー・観光
  • エンドユーザータイプ別
    • 自己運転
    • 運転手付き
  • 国別
    • アラブ首長国連邦
    • サウジアラビア
    • クウェート
    • カタール
    • イラン
    • その他

第6章 競合情勢

  • ベンダーの市場シェア
  • 企業プロファイル
    • Avis Budget Group Inc.
    • Hertz Corp.
    • Enterprise Holdings Inc.
    • Sixt SE
    • Fast Rent a Car

第7章 市場機会および将来動向

Product Code: 67765

The Middle-East Car Rental Market is expected to register a CAGR greater than 4.0% during the forecast period, 2020 - 2025.

Car rental companies rent out cars for a suitable fee for a particular duration. Generally, hiring periods could range from a few hours to also a few days or weeks. Car rentals can have various purposes, including airport transport, local usage, outstation, event transportation, self-drive, and employee transportation. They are also offering additional services such as entertainment systems, GPS navigation systems, and insurance.

Since 2010, the Middle-East has experienced an increase in the rental fleet. Mainly, increasing competition among rental players, ranging from pricing to quality, has led to the expansion of the regions' market. A remarkable growth in inbound tourism, along with a spike in car fleet size by the major companies, augmented the market's presence significantly since 2015.

Online tourist vehicle bookings are increasing in the region due to the rising usage of smartphones and the number of users aged between 25 and 34 who prefer to book vehicle rentals through online channels.

In 2018, The Middle-East region welcomed 87 million international tourists, equivalent to 6% of the world's total arrivals. Over 2017, this figure grew by 10% in 2018. In terms of tourism, the United Arab Emirates and Qatar constitute most car rental revenues across the Middle-East region.

Key Market Trends

Online Rental Booking Continues to Witness Major Demand

In the region, most of the customers prefer renting cars online. As the car rental market experiences growth in the demand during peak holiday seasons, people tend to book cars in advance. Only a handful of cars are booked through rental stores, and that too, mostly during the offseason.

Currently, booking online also serves a variety of purposes, such as verification of the renter's documents, offering information to the renter regarding the car, determining the details of the drop, and pickup up the rented car at a certain place e-signing of contracts, and cashless transactions. These have helped the car rental companies to gain a competitive edge over their peers during the past few years.

Car rental services offer multiple options that are affordable and can be chosen to suit the customer's needs. The car rental industry in the Middle-East nations also sees digital transformation with improved online services, ease of usability, and user satisfaction. Also with the added benefit, minimal responsibility for maintenance, repair, and 24/7 availability is driving the growth Online Rental Booking

Furthermore, the trend of online renting a car through apps has improved over the period as app developers have been designing mobile rental applications with more advanced booking features that offer more vehicle availability and comparable rental costs on a single platform. For instance, OneClickDrive.com is the United Arab Emirates' largest online platform for car rentals and car leasing. It offers users the choice of more than 700 cars from 50 rent-a-car companies.

Saudi Arabia Captures a Major Market Share

Saudi Arabia is one of the most famous pilgrimage places with holy sites like Mecca and Medina that witness large pilgrims during Eid Al-Fitr and Eid Al-Adha festivals. As a result, the country has an annual visitor count of over 16 million, most of which occur in Ramadan. Thus, the majority of tourism in the country is considered religious.

This Saudi Arabia car rental market has seen a constant rise in demand for car rentals, especially amongst the local players in the Middle-East Region. Few major players are Hertz Corporation, Sixt, Avis Corporation, and Europcar. As per the WTTC, tourism contributed 9% to the Saudi Arabian GDP of USD 65 billion. Most visitors in the country are from Asia and nearby Middle-Eastern countries.

The car rental market's growth is favorable due to stringent government legislation on purchase and car driving in the country. Notably, the month of Ramadan sees tourists from Middle-Eastern countries. Bangladesh, Pakistan, Indonesia, Yemen, and Egypt who prefer to rent a car. Additionally, the country has recently lifted a ban on women from driving vehicles. This move allowed numerous women to drive and helped the demand in the car rental market grow by leaps and bounds, as many women with valid driving licenses were finally able to access rented cars on their own.

Competitive Landscape

The Middle-East Car Rental Market is moderately consolidated with international and regional players such as Avis Budget Group Inc, Hertz Corpand Enterprise Holdings Inc. To have the edge over its competitors, the major rental companies are making joint-ventures, partnerships to launch newer products.

For instance, In 2019, Saudi Arabia's United International Transportation Company acquired an exclusive license regarding Payless Car Rental, a subsidiary of AVIS Budget Group (ABG). This agreement will have a positive impact on future revenues.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support



  • 1.1 Study Assumptions
  • 1.2 Scope of the Study




  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porters Five Force Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry


  • 5.1 Booking type
    • 5.1.1 Online booking
    • 5.1.2 Offline booking
  • 5.2 Application
    • 5.2.1 Leisure/Tourism
    • 5.2.2 Daily utility
  • 5.3 Vehicle Type
    • 5.3.1 Economy cars
    • 5.3.2 Luxury cars
  • 5.4 End-User Type
    • 5.4.1 Self-driven
    • 5.4.2 Chauffeur
  • 5.5 Geography
    • 5.5.1 Middle-East
      • Saudi Arabia
      • Kuwait
      • United Arab Emirates
      • Qatar
      • Rest of Middle-East


  • 6.1 Vendor Market Share
  • 6.2 Company Profiles
    • 6.2.1 Avis Budget Group Inc.
    • 6.2.2 Hertz Corp.
    • 6.2.3 Enterprise Holdings Inc.
    • 6.2.4 Fast Rent a Car
    • 6.2.5 Sixt SE
    • 6.2.6 Europcar
    • 6.2.7 Hanco