お知らせ :東京証券取引所JASDAQスタンダード市場への新規上場に関するお知らせ
株式会社グローバルインフォメーション
表紙:腕時計の世界市場:成長、動向、および予測(2020年~2025年)
市場調査レポート
商品コード
907100

腕時計の世界市場:成長、動向、および予測(2020年~2025年)

Watch Market Growth, Trends and Forecasts (2020 - 2025)

出版日: | 発行: Mordor Intelligence Pvt Ltd | ページ情報: 英文 110 Pages | 納期: 2-3営業日

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=111.11円
腕時計の世界市場:成長、動向、および予測(2020年~2025年)
出版日: 2020年04月01日
発行: Mordor Intelligence Pvt Ltd
ページ情報: 英文 110 Pages
納期: 2-3営業日
担当者のコメント
本レポートは最新情報反映のため適宜更新し、内容構成変更を行う場合があります。ご検討の際はお問い合わせください。
  • 全表示
  • 概要
  • 目次
概要

世界の腕時計市場は、2019年から2024年の間に9.92%のCAGRで成長する見通しです。

当レポートは世界の腕時計市場について調査し、市場機会や動向、成長および阻害要因、製品タイプ・エンドユーザー・流通チャネル・地域別の市場分析、競合情勢、主要企業のプロファイル等の情報を提供しています。

目次

第1章 イントロダクション

  • 調査成果
  • 調査の仮定
  • 調査範囲

第2章 調査方法

第3章 エグゼクティブサマリー

  • 市場概況

第4章 市場力学

  • 成長要因
  • 阻害要因
  • ポーターのファイブフォース分析
    • 新規参入の脅威
    • バイヤー/消費者の交渉力
    • サプライヤーの交渉力
    • 代替製品の脅威
    • 業界内の競争

第5章 市場セグメント

  • 製品タイプ別
    • クォーツ時計
    • デジタル腕時計
    • スマートウォッチ
  • エンドユーザー別
    • 女性
    • 男性
    • ユニセックス
  • 流通チャネル別
    • オフライン小売店
    • オンライン小売店
  • 地域別
    • 北米
    • 欧州
    • アジア太平洋地域
    • 南米
    • 中東・アフリカ地域

第6章 業界内の競争

  • 主に活動的な企業
  • 主に採用されている戦略
  • 市場シェア分析
  • 企業プロファイル
    • セイコーホールディングス株式会社
    • カシオ計算機株式会社
    • シチズン時計株式会社
    • FOSSIL GROUP INC.
    • Timex Group
    • The Swatch Group
    • Fitbit
    • SAMSUNG

第7章 市場機会および将来動向

目次
Product Code: 65225

Market Overview

Global watch market is expected to register a CAGR of 9.92% during the forecast period, 2019 to 2024.

  • The lower priced and mid-priced watches are increasingly gaining market traction, due to increasing demand for 'value-for-product' watches and accessories among women.
  • The demand for digital watches is stronger among young consumers, as they are more aware of smartphone technology. Popular brands, like Casio and Timex, have launched their own product lines, such as G-Shock and Command Watch collections.
  • Brands, like Casio and Timex, are continuously investing in R&D for product innovations to blend some of the features of smartwatches with the long-lasting battery life of digital watches, while offering the product in attractive design and affordable prices.

Scope of the Report

Global watch market offers a range of products, including quartz watch, digital watch, and smartwatch through offline and online retail stores for various end-users like women, men, and unisex. The study also covers the global level analysis of the major regions, North America, Europe, Asia-Pacific, South America, and the Middle East & Africa.

Key Market Trends

Surge in Demand for Smartwatches

The high penetration rate for wearable technologies in the United States and European countries, like the United Kingdom, Germany, France, Italy, and others, is contributing to the growth of the smartwatch segment. The key players are embarking on mergers and acquisitions as one of their key strategies, to achieve consolidation and to optimize their offerings. For instance:

  • In 2015, Fossil acquired wearable maker, Misfit, for USD 260 million. With the acquisition of Misfit, the Fossil Group is uniquely positioned to lead the convergence of style and technology, to become the fashion gateway to the high-growth wearable technology and connected device markets.

North America and Europe Dominating the Watch Market

United States watch market is offering a wide range of choices for its consumers, which includes cheaper watches from Hong Kong that are priced below USD 500. Depending on the number of apps and features available, the entry-level smartwatches are priced at USD 120-200, while middle-range watches are priced at USD 300-500. Brands like Apple have launched smartwatches at an entry price of USD 350. This has made the product accessible to a larger segment of consumers. Moreover, the British watchmaking industry is growing rapidly, with more players providing attractive watches with a stainless-steel case, scratch-resistant sapphire glass, quick-change strap system, and water resistance property.

Competitive Landscape

Global watch market is highly fragmented and comprises regional and international competitors. The market is dominated by players, like Citizen Watch, Seiko Holdings Corporation, Fossil Group Inc., Casio Computer Co. Ltd, Timex Group BV, and The Swatch Group. These players are now focussing on social media platforms and online distribution channels. for the online marketing and branding of their products, to attract more customers.

  • In January 2019, Google bought smartwatch technology, in a deal worth USD 40 million, from Fossil. Along with the IP, a section of Fossil's R&D team, focused on wearables, will join Google

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • Report customization as per the client's requirements
  • 3 months of analyst support

Table of Contents

1 INTRODUCTION

  • 1.1 Study Deliverables
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Analogue Watch
    • 5.1.2 Digital Watch
      • 5.1.2.1 Smart Watch
      • 5.1.2.2 Others
  • 5.2 By End-User
    • 5.2.1 Women
    • 5.2.2 Men
    • 5.2.3 Unisex
  • 5.3 By Distribution Channel
    • 5.3.1 Offline Retail Stores
    • 5.3.2 Online Retail Stores
  • 5.4 Geography
    • 5.4.1 North America
      • 5.4.1.1 United States
      • 5.4.1.2 Canada
      • 5.4.1.3 Mexico
      • 5.4.1.4 Rest of North America
    • 5.4.2 Europe
      • 5.4.2.1 Spain
      • 5.4.2.2 United Kingdom
      • 5.4.2.3 Germany
      • 5.4.2.4 France
      • 5.4.2.5 Italy
      • 5.4.2.6 Russia
      • 5.4.2.7 Rest of Europe
    • 5.4.3 Asia Pacific
      • 5.4.3.1 China
      • 5.4.3.2 Japan
      • 5.4.3.3 India
      • 5.4.3.4 Australia
      • 5.4.3.5 Rest of Asia-Pacific
    • 5.4.4 South America
      • 5.4.4.1 Brazil
      • 5.4.4.2 Argentina
      • 5.4.4.3 Rest of South America
    • 5.4.5 Middle East and Africa
      • 5.4.5.1 South Africa
      • 5.4.5.2 United Arab Emirates
      • 5.4.5.3 Rest of Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Active Companies
  • 6.2 Most Adopted Strategies
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles
    • 6.4.1 Seiko Holdings Corporation
    • 6.4.2 Casio Computer Co. Ltd
    • 6.4.3 Citizen Watch Co. Ltd
    • 6.4.4 Fossil Group Inc.
    • 6.4.5 Timex Group
    • 6.4.6 The Swatch Group
    • 6.4.7 Fitbit
    • 6.4.8 Samsung Group

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

株式会社グローバルインフォメーション
© Copyright 1996-2021, Global Information, Inc. All rights reserved.