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市場調査レポート

シャンプーの世界市場 - 成長、動向、予測(2020年~2025年)

Shampoo Market - Growth, Trends And Forecasts (2020 - 2025)

発行 Mordor Intelligence LLP 商品コード 708553
出版日 ページ情報 英文 110 Pages
納期: 2-3営業日
価格
本日の銀行送金レート: 1USD=111.19円で換算しております。
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シャンプーの世界市場 - 成長、動向、予測(2020年~2025年) Shampoo Market - Growth, Trends And Forecasts (2020 - 2025)
出版日: 2020年01月01日 ページ情報: 英文 110 Pages
概要

世界のシャンプー市場は、2019年から2024年にかけて3.76%のCAGRで推移し、2024年までに306億9,000万米ドル規模の市場に成長すると予測されています。

当レポートでは、世界のシャンプー市場を調査し、市場の概要、製品タイプ・流通経路・地域別の市場規模の推移と予測、市場の成長要因および阻害要因の分析、市場機会、競合情勢、主要企業のプロファイルなど、包括的な情報を提供しています。

目次

第1章 イントロダクション

  • 調査成果
  • 調査の前提条件
  • 調査範囲

第2章 調査方法

第3章 エグゼクティブサマリー

  • 市場概況

第4章 市場のダイナミクス

  • 市場の成長要因
  • 市場の阻害要因
  • ファイブフォース分析
    • 買い手の交渉力
    • 供給企業の交渉力
    • 新規参入業者の脅威
    • 代替品の脅威
    • 競争企業間の敵対関係

第5章 市場セグメンテーション

  • 製品タイプ別
    • 液状シャンプー
    • ドライシャンプー
  • 流通経路別
    • スーパーマーケット/ハイパーマーケット
    • コンビニエンスストア
    • 専門店
    • ドラッグストア・薬局
    • オンラインストア
    • その他
  • 地域別
    • 北米
    • 欧州
    • アジア太平洋地域
    • 南米
    • 中東・アフリカ

第6章 競合情勢

  • 市場シェア分析
  • 最も活動的な企業
  • 主要戦略
  • 企業プロファイル
    • L'Oreal SA
    • Unilever PLC
    • 資生堂
    • Johnson & Johnson
    • The Procter & Gamble Company
    • The Estee Lauder Companies Inc
    • Colgate-Palmolive Company
    • Henkel AG & Company
    • Church & Dwight Co., Inc
    • 花王
    • Beiersdorf AG

第7章 市場機会および将来動向

目次
Product Code: 62413

Market Overview

Global shampoo market is forecasted to reach USD 30.69 billion by 2024, registering a CAGR of 3.76% during the forecasted period (2019 - 2024).

  • The dry shampoo product type segment is anticipated to be the fastest growing segment, within the global shampoo market, driven by hectic working lifestyle, time constraints, the convenience of using these products and rising pollution levels.
  • Increasing celebrity endorsements, rise in demand for natural and organic products, ease of usage and availability of small travel-size packs are the major trends observed in the global shampoo market.
  • The global shampoo market is characterized by the presence of several brands with varied functionalities targetting specific consumer group thus, contributing towards the overall market growth.

Scope of the Report

Global shampoo market is segmented by product type into regular shampoo and dry shampoo. By distribution channel, the scope includes supermarkets/hypermarkets, convenience stores, specialty stores, drug stores, and pharmacies, online stores, and others.

Key Market Trends

Herbal Shampoos are Becoming Mainstream

With evolving consumer needs for shampoo products comprising of natural ingredients, manufacturers are continuously expanding their product portfolio, thus, placing themselves in a highly competitive shampoo market. For example, in 2019, Loreal launched a "new generation" of professional hair care products which are exclusively used in salons. These shampoos are natural, silicone-free, paraben-free and sulfate-free formulas with 80-100% naturally-derived ingredients. The product range is formulated with real flower and plant inclusions suspended. Moreover, the consumers are looking for shampoos infused with oils, included blended formulations and pure organics, thus, providing healthy fixes for dry and damaged hair.

Asia Pacific is the Fastest Growing Market

Beauty and personal care industry in the Asia Pacific is witnessing tremendous growth, attributable to an increasing number of beauty conscious consumers particularly in countries like China, Japan, Thailand, and South Korea. Hair care regime is an important aspect of their everyday life. For example, the Chinese population considers shampoos as an essential hair care product, which is particularly intended to keep the moisture balance of the hair. Also, in China, demand for anti-hair fall shampoo is growing at the fastest growth rate mainly attributable to high-pressure life and increasing pollution levels. Furthermore, rapid adoption of 2-in1 shampoos and conditioners intended to clear the scalp and make hair soft and silky, across the Asia Pacific region is also expected to fuel the overall market in the near future.

Competitive Landscape

The shampoo market is a highly competitive and fragmented market, with the presence of various international and domestic players. Key players in the global shampoo market are focusing on leveraging opportunities posed by emerging markets, to expand their product portfolio, thus, catering consumers needs for various hair concerns. Some of the major players in the global shampoo market are, L'Oreal SA, Unilever PLC, Shiseido Co. Ltd, Johnson & Johnson, The Procter & Gamble Company, Kao Corporation among others.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • Report customization as per the client's requirements
  • 3 months of analyst support

Table of Contents

1 INTRODUCTION

  • 1.1 Study Deliverables
  • 1.2 Study Assumptions
  • 1.3 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porters Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 Product Type
    • 5.1.1 Standard Shampoo
    • 5.1.2 Anti-Dandruff Shampoo
    • 5.1.3 Kids Shampoo
    • 5.1.4 Medicated Shampoo
    • 5.1.5 Others
  • 5.2 Distribution Channel
    • 5.2.1 Supermarkets/Hypermarkets
    • 5.2.2 Convenience Stores
    • 5.2.3 Specialist Retailers
    • 5.2.4 Drug Stores and Pharmacies
    • 5.2.5 Online Stores
    • 5.2.6 Others
  • 5.3 Geography
    • 5.3.1 North America
      • 5.3.1.1 United States
      • 5.3.1.2 Canada
      • 5.3.1.3 Mexico
      • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 Germany
      • 5.3.2.2 United Kingdom
      • 5.3.2.3 France
      • 5.3.2.4 Russia
      • 5.3.2.5 Spain
      • 5.3.2.6 Italy
      • 5.3.2.7 Rest of Europe
    • 5.3.3 Asia Pacific
      • 5.3.3.1 India
      • 5.3.3.2 China
      • 5.3.3.3 Japan
      • 5.3.3.4 Australia
      • 5.3.3.5 Rest of Asia Pacific
    • 5.3.4 South America
      • 5.3.4.1 Brazil
      • 5.3.4.2 Argentina
      • 5.3.4.3 Rest of South America
    • 5.3.5 Middle East and Africa
      • 5.3.5.1 South Africa
      • 5.3.5.2 Saudi Arabia
      • 5.3.5.3 Rest of Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Market Share Analysis
  • 6.2 Most Active Companies
  • 6.3 Most Adopted Strategy
  • 6.4 Company Profiles
    • 6.4.1 L'Oreal SA
    • 6.4.2 Unilever PLC
    • 6.4.3 Shiseido Co. Ltd
    • 6.4.4 Johnson & Johnson
    • 6.4.5 The Procter & Gamble Company
    • 6.4.6 The Estee Lauder Companies Inc
    • 6.4.7 Colgate-Palmolive Company
    • 6.4.8 Henkel AG & Company
    • 6.4.9 Church & Dwight Co., Inc
    • 6.4.10 KAO CORPORATION
    • 6.4.11 Beiersdorf AG

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

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