世界のオーツ麦タンパク質市場 - 成長、動向、予測（2018年〜2023年）
Global Oat Protein Market - Growth, Trends, and Forecast (2018 - 2023)
|発行||Mordor Intelligence LLP||商品コード||708521|
|出版日||ページ情報||英文 110 Pages
|世界のオーツ麦タンパク質市場 - 成長、動向、予測（2018年〜2023年） Global Oat Protein Market - Growth, Trends, and Forecast (2018 - 2023)|
|出版日: 2018年09月18日||ページ情報: 英文 110 Pages||
The global oat protein market is expected to register a CAGR of 4.2% during the forecast period (2018-2023). Oat protein in being extensively being used to make supplements as it contains the necessary ingredients which aids in building muscles. It is also observed that oat protein is increasingly being used in cosmetics and animal feed, as it adds greater energy value to the product than its substitutes.
With the increase in the demand for nutrition products, oat protein infused beverages, bakery items, supplements and others are making its way into the market, as it contains 55% protein and is suitable for flavoring. Oat protein is increasing being used in health supplements, as it contains amino acids which aid in muscle growth and repair and plays a major part in sports nutrition as it is has application in protein bars and shakes. All these factors are expected to drive the growth of global oat protein market.
The presence of large number of substitutes like soya and others, which contains protein in heavy quantities and is heavily demanded by the nutraceutical companies, leads to an increased competition for oat protein products.
Adoption of innovative strategies to manufacture oat protein, like reducing the cost of production by setting up manufacturing facilities close to the market and raw material production units, reducing supply chain and others, is expected to drive the growth of the oat protein market during the forecast period.
The global oat protein market has been segmented by type and application. Oat protein has major applications in food, beverage and supplements, as oats contains a globulin or legume-like protein, avenalin which has 80% protein content and is easily soluble.
North America is the leading producer of oats protein due to the presence of high demand for ready-to-eat nutritional food and beverage products like protein bars, protein shakes and others, coupled with the well-established market for supplements in countries like US, Canada and others.
June 2017 - Nestles brand Quaker Oats launched a new oat protein powder called Oats So Simple Protein sachets in original and cinnamon flavors, to meet the demands for nutrition in daily food and capitalizing on the growing protein trend.
Major Players - Croda International Plc, Lotioncrafter Llc, Nestle Sa, Oat Tech Inc., Provital Group, Swedish Oat Fiber Ab and Tate & Lyle, among others.
Tate & Lyle, Croda International Plc and Provital Group hold the major share of the global oat protein market.
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