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市場調査レポート
商品コード
389756

ティーの世界市場 - タイプ、用途、地域別 - 成長、トレンド、および予測(2018年~2023年)

Global Tea Market - Growth, Trends, and Forecast (2018-2023)

出版日: | 発行: Mordor Intelligence LLP | ページ情報: 英文 110 Pages | 納期: 2-3営業日

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ティーの世界市場 - タイプ、用途、地域別 - 成長、トレンド、および予測(2018年~2023年)
出版日: 2018年05月05日
発行: Mordor Intelligence LLP
ページ情報: 英文 110 Pages
納期: 2-3営業日
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  • 概要
  • 目次
概要

当レポートでは、ティーの世界市場を調査し、市場の概要、タイプ、流通チャネル、地域別の市場動向、市場規模の推移と予測、市場促進・阻害要因ならびに市場機会の分析、競合情勢、主要企業のプロファイルなど包括的な情報を提供しています。

目次

第1章 イントロダクション

  • 調査の主な成果物
  • 調査の前提条件
  • 市場の定義

第2章 調査アプローチと方法

  • イントロダクション
  • 調査設計
  • 調査タイムライン
  • 調査フェーズ

第3章 市場ダイナミクス

  • 成長要因
  • 阻害要因
  • 市場機会
  • ファイブフォース分析
    • サプライヤーの交渉力
    • 買い手の交渉力
    • 新規参入の脅威
    • 代替製品およびサービスの脅威
    • 業界内での競争

第4章 市場セグメンテーション

  • 形状別
    • リーフティー
    • CTCティー
    • その他
  • 製品タイプ別
    • 紅茶
    • 緑茶
    • 発酵茶
    • ハーブティー
    • その他
  • 流通チャネル別
    • ハイパーマーケット/スーパーマーケット
    • 専門小売業者
    • コンビニ
    • 食品サービスチャネル
    • その他
  • 地域別
    • 北米
    • 欧州
    • アジア太平洋
    • 南米
    • アフリカ

第5章 競合情勢

  • 主要採用戦略
  • 最も活発的な企業
  • 市場シェア分析

第6章 企業プロファイル

  • Associated British Foods PLC
  • Celestial Seasonings
  • Davids Tea
  • Kusmi Tea
  • Peets Coffee & Tea
  • Starbucks Corporation
  • Tata Global Beverages
  • Tea Forte
  • The Republic of Tea
  • Twinings
  • Unilever PLC
  • Appendix
  • Disclaimer
目次
Product Code: 31775

Market Insights

Changing demographics also provide an opportunity to the tea market as the growing middle class and urbanized population of many emerging and developing markets influence the consumption of the various types. The convenience, availability, and versatility of tea have helped create a new consumer experience, all while keeping the product offerings fresh and unique to grab more consumers.

The market value of tea in USA accounted for USD 1315.9 million in 2017 and it is expected to register a CAGR of 4.4%, during the forecast period (2018-2023). The US tea market is poised to be the fastest growing globally due to increasing popularity of RTD tea in the country.

Market Dynamics

In the global tea market, the two most important types of tea produced are black tea and green tea. The major production is of black tea, which is nearly 60% of the global production and, nearly 30% comprises of green tea and remaining 10% are others. High nutritive content of flavonoids, phytochemicals and antioxidants in tea has been one of the crucial factors driving the growth of tea market over the forecast period. Foodservice channels are even coming up with variant natural and infused flavors of tea, which makes it lucrative for health conscious consumers. Black tea is predominantly produced and exported by Kenya and Sri Lanka. Green tea is mainly grown and consumed in China. Although black tea is the most produced and exported tea, production, and exports of green tea are rapidly increasing. Green tea acts as a natural detoxification agent and helps in healing scars, managing weight, and improve quality of skin. Growing popularity of other substitutes, such as coffee is expected to restrain the growth of the market in the years to come. Premiumization of tea, such as yellow tea, oolong tea, and white tea, among others are gaining popularity among the developed nations, owing to its functional properties and exotic flavor offerings.

Market Segmentation

The tea market has been segmented by form, product type, and distribution channel. By form, the tea market has been segmented into leaf tea, CTC tea, and other forms of tea. Black tea held for the dominant market share of the tea market owing to its wide popularity. South and Northeast regions of Americas are significant consumers of tea. Lipton, Twining, RC Bigelow, Hain Celestial Group, Unilever, and RedCo Foods are the popular brands in this region. Specialist stores held for a significant market due to its variant products offerings of tea across different types and flavors.

Regional Analysis

Growing popularity of convenience options has fuelled the rise in the consumer preferences for tea in the developed nations of North America and Western Europe. Consumers are willing to pay more for healthier alternative beverages, which is driving the growth of the tea market in Europe. Millennial population exerts a significant demand for tea over other alternatives in the developing countries, such as India and China. Anti-aging properties of tea coupled with busy lifestyle of consumers have facilitated the growth of tea market in Asia-Pacific.

Innovations in tea type and flavors due to changing consumer preferences have intensified the competition among the global players. Several companies find it important to meet the local regulatory requirements apart from meeting their standard safety and quality criteria.

Key Developments

August 2017 - Tata Global Beverages entered into the business of Ready to Drink tea segment with the introduction of green tea based drink led by Tata Tea in India and Tetley in Canada.

Major players - ASSOCIATED BRITISH FOODS PLC, CELESTIAL SEASONINGS, DAVIDS TEA, KUSMI TEA, PEETS COFFEE & TEA, STARBUCKS CORPORATION, TATA GLOBAL BEVERAGES, TEA FORTE, THE REPUBLIC OF TEA, TWININGS, UNILEVER PLC, among others.

Reasons to Purchase this Report

Analyzing outlook of the market with the recent trends and Porters five forces analysis

Market dynamics, which essentially consider the factors, which are impelling the present market scenario, along with growth opportunities of the market in the years to come

Market segmentation analysis, including qualitative & quantitative research incorporating the impact of economic & non-economic aspects

Regional and Country level analysis integrating the demand and supply forces that are influencing the growth of the market

Competitive landscape involving the market share of major players, along with the key strategies adopted for development in the past five years

Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players

3-month analyst support, along with the Market Estimate sheet (in excel)

Customization of the Report

This report can be customized to meet your requirements. Please connect with our representative, who will ensure you to get a report that suits your needs.

Table of Contents

1. Introduction

  • 1.1 Key Deliverables of the study
  • 1.2 Study Assumptions
  • 1.3 Market Definition

2. Research Approach & Methodology

  • 2.1 Introduction
  • 2.2 Research Designs
  • 2.3 Study Timelines
  • 2.4 Study Phases
    • 2.4.1 Secondary Research
    • 2.4.2 Discussion Guide
    • 2.4.3 Market Engineering and Econometric Modeling
    • 2.4.4 Expert Validation

3. Market Dynamics

  • 3.1 Drivers
  • 3.2 Restraints
  • 3.3 Opportunities
  • 3.4 Porters Five Forces Analyses
    • 3.4.1 Bargaining Power of Suppliers
    • 3.4.2 Bargaining Power of Buyers
    • 3.4.3 Threat of New Entrants
    • 3.4.4 Threat of Substitute Products and Services
    • 3.4.5 Degree of Competition

4. Market Segmentation

  • 4.1 By Form
    • 4.1.1 Leaf Tea
    • 4.1.2 CTC Tea
    • 4.1.3 Others
  • 4.2 By Product Type
    • 4.2.1 Black Tea
    • 4.2.2 Green Tea
    • 4.2.3 Fermented Tea
    • 4.2.4 Herbal Tea
    • 4.2.5 Others
  • 4.3 By Distribution Channel
    • 4.3.1 Hypermarket/Supermarket
    • 4.3.2 Specialist Retailers
    • 4.3.3 Convenience Stores
    • 4.3.4 Foodservice Channels
    • 4.3.5 Others
  • 4.4 By Geography
    • 4.4.1 North America
      • 4.4.1.1 US
      • 4.4.1.2 Canada
      • 4.4.1.3 Mexico
      • 4.4.1.4 Rest of North America
    • 4.4.2 Europe
      • 4.4.2.1 Germany
      • 4.4.2.2 UK
      • 4.4.2.3 France
      • 4.4.2.4 Spain
      • 4.4.2.5 Italy
      • 4.4.2.6 Russia
      • 4.4.2.7 Rest of Europe
    • 4.4.3 Asia-Pacific
      • 4.4.3.1 China
      • 4.4.3.2 India
      • 4.4.3.3 Japan
      • 4.4.3.4 Australia
      • 4.4.3.5 Rest of Asia-Pacific
    • 4.4.4 South America
      • 4.4.4.1 Brazil
      • 4.4.4.2 Argentina
      • 4.4.4.3 Rest of South America
    • 4.4.5 Africa
      • 4.4.5.1 South Africa
      • 4.4.5.2 Rest of Africa

5. Competitive Landscape

  • 5.1 Most Adopted Strategies
  • 5.2 Most Active Companies
  • 5.3 Market Share Analysis

6. Company Profiles

  • 6.1 Associated British Foods PLC
  • 6.2 Celestial Seasonings
  • 6.3 Davids Tea
  • 6.4 Kusmi Tea
  • 6.5 Peets Coffee & Tea
  • 6.6 Starbucks Corporation
  • 6.7 Tata Global Beverages
  • 6.8 Tea Forte
  • 6.9 The Republic of Tea
  • 6.10 Twinings
  • 6.11 Unilever PLC
  • 7.1 Appendix
  • 7.1 Disclaimer
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