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次世代ピアツーピア(P2P)ワイヤレス:P2Pダイレクトアプリケーション・サービスの発展する市場機会

Next Generation Peer-to-Peer (P2P) Wireless: Developing Market Opportunities for P2P Direct Applications and Services

発行 Mind Commerce 商品コード 309682
出版日 ページ情報 英文 235 Pages
納期: 即日から翌営業日
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次世代ピアツーピア(P2P)ワイヤレス:P2Pダイレクトアプリケーション・サービスの発展する市場機会 Next Generation Peer-to-Peer (P2P) Wireless: Developing Market Opportunities for P2P Direct Applications and Services
出版日: 2014年07月31日 ページ情報: 英文 235 Pages
概要

ディスカバリーおよび「アンビエントアウェアネス」にに関連したオペレーション形態を含み、LTE Direct (LTE-D)として知られるピアツーピア(P2P)で作動するLTEは、標準化の兆しが見えています。

当レポートでは、次世代ピアツーピア(P2P)の技術、企業、ソリューションおよび機会について、ディスカバリー、プレゼンス/検出、P2P通信、および関連アプリケーションも含めて分析しており、P2P、デバイス間通信のエコシステム、予測される影響および将来を評価しています。

第1章 イントロダクション

第2章 イントロダクション

  • 技術コンバージェンス
  • ダイレクト通信
  • ディスカバリー
  • アンビエントアウェアネス
  • 利用例の種類
  • 利用例のシナリオ

第3章 WiFi Direct

  • WiFi Direct 技術
  • 主なWiFi Direct 企業
  • 製品分類
  • WiFi Directアプリケーション
  • 将来のアプリケーション:自動車産業

第4章 LTE Direct (LTE-D)

  • LTE Direct 技術
  • LTE Direct の市場促進因子
  • 主なLTE Direct 企業
  • 製品分類
  • LTE Directアプリケーション
  • 将来の技術統合
  • 将来のアプリケーション

第5章 P2Pエコシステム分析

  • 技術プロバイダー
  • ワイヤレスサービスプロバイダー
  • アプリケーションディベロッパー
  • ソーシャルネットワーク

第6章 P2PのOSSへの影響

  • 嗜好の管理
  • ディスカバリー
  • 通信
  • マネージドアプリケーションアクセス・利用

第7章 P2Pビリングサポートシステム(BSS)

  • P2Pアプリケーションの新たな課金モデル
  • P2P向けBSSに求められる変化

第8章 P2Pビジネスモデル

  • モバイルネットワークオペレーター
  • ソーシャルネットワーク
  • 技術プロバイダー
  • アプリケーションディベロッパー
  • 広告主

第9章 市場予測

  • P2P通信
  • P2Pアプリケーション

第10章 サマリー・提言

  • 半導体ベンダー
  • キャリア
  • ディベロッパー
  • ロケーション企業

第11章 付録

  • P2P規格・技術
  • サポート技術

図表リスト

目次

Standardization is on the horizon for LTE to operate in a peer-to-peer mode known as LTE Direct (LTE-D) that involves discovery and a mode of operation involving the so-called "ambient awareness". This is expected to be a novelty at first but quickly evolve into a new ecosystem that is at once complementary and competitive to the current cellular ecosystem.

There are a number of additional technologies that may also be deployed that all provide the ability for devices to "discover" one another, although over different distances ranging from centimeters (Near Field Communications), meters (Bluetooth), 10s of meters (Wi-Fi), and some that vary (beacon technologies).

This research addresses the technology, companies, solutions, and market opportunities involving discovery, presence/detection, peer-to-peer communications, and related applications. The report evaluates the ecosystem, anticipated impacts, and future of Person-to-Person, Device-to-Device, communications.

The report will address the following key topics:

  • Technology Evaluation: Evaluation of the different approaches to P2P, supporting technologies, and alternatives including LTE Direct
  • Business Drivers: Assessment of the business drivers for P2P from carrier perspective and others in the ecosystem.
  • Competitive Issues: Competitive issues within the cellular service provider and supplier ecosystem with emphasis on the impact of P2P on existing operations and market outlook.
  • The Value Chain of P2P: An analysis of the value chain of P2P, direct communications, and associated communications, applications, content, and commerce.
  • Operator, Application Provider and Vendor Strategies: An analysis of how operators, application providers and vendors should position themselves to capitalize on P2P.
  • Market Analysis and Forecasts: Forecasts for P2P market outlook
  • All purchases of Mind Commerce reports includes time with an expert analyst who will help you link key findings in the report to the business issues you're addressing. This needs to be used within three months of purchasing the report.

Report Benefits:

  • Forecast for LTE Direct revenue lift
  • Identify drivers for P2P communications
  • Identify key supporting technologies for LTE Direct
  • Identify P2P applications for WiFi Direct and LTE Direct
  • Learn about the changes to the wireless ecosystem due to P2P
  • Identify new business models resulting from the introduction of P2P
  • Learn about efficient location and why it is most important to carriers
  • Understand why and what apps carriers should integrate with LTE Direct
  • Understand why and how IMS will finally become useful, even critical to carriers

Key Findings:

  • P2P represents both a threat and a huge opportunity for network operator. The realization of one or the other will depend on what steps they take and how they capitalize on their position in the ecosystem
  • P2P will be an unlikely benefit to carrier sunk costs on next generation infrastructure including IP Multimedia Subsystem (IMS) and early LTE value-added services such as RCS.
  • P2P will benefit the bottom line of carriers as the anticipated incremental revenue grows to an amount that is well beyond the cannibalization of network based calling and data access.
  • P2P will take many forms and utilize many convergent and blended technologies. However, LTE Direct (LTE-D) stands out as the greatest beneficiary of both consumer and enterprise usage and spending within the ecosystem.
  • P2P will cause a revenue lift for communications and applications due to LTE-D in advertising and social areas.
  • Unique to LTE-D is the significant efficiency of discovery and location determination, which shall spawn new applications, classes of applications, and completely new business models.

Target Audience:

  • P2P Companies
  • Investment Firms
  • Application Developers
  • Mobile Network Carriers
  • Semiconductor Vendors
  • Wireless Device Vendors
  • Service Bureau Companies
  • Wireless Infrastructure Vendors
  • Telecom Managed Service Providers

Table of Contents

1 Introduction

  • 1.1 Executive Summary
  • 1.2 Topics Covered
  • 1.3 Key Findings
  • 1.4 Target Audience

2 Introduction

  • 2.1 Technology Convergence
    • 2.1.1 Peer-to-Peer (P2P)
    • 2.1.2 Device-to-Device (D2D) and Machine-to-Machine (M2M)
    • 2.1.3 From WAN to PAN
    • 2.1.4 Ad-Hoc Systems
    • 2.1.5 Internet of Things (IoT)
    • 2.1.6 Wearable Technology
    • 2.1.7 Convergence of Many Things
      • 2.1.7.1 P2P and Wearable Technology
      • 2.1.7.2 P2P and Internet of Things (IoT)
  • 2.2 Direct Communications
    • 2.2.1 WiFi Direct
    • 2.2.2 LTE Direct
  • 2.3 Discovery
    • 2.3.1 Discovery of People
    • 2.3.2 Discovery of Machines
    • 2.3.3 Discovery of Applications
  • 2.4 Ambient Awareness
    • 2.4.1 What is it?
    • 2.4.2 How does it Work?
  • 2.5 Use Case Types
    • 2.5.1 End-user Pull
    • 2.5.2 Ambient Awareness and Network/Object Push
  • 2.6 Use Case Scenarios
    • 2.6.1 Public Communications
      • 2.6.1.1 Person to Person (P2P)
      • 2.6.1.2 Person to Machine Private
      • 2.6.1.3 Machine to Person Private
      • 2.6.1.4 Machine to Machine Private
    • 2.6.2 Public Communications
      • 2.6.2.1 Person to Machine Public
      • 2.6.2.2 Machine to Person Public
      • 2.6.2.3 Machine to Machine Public

3 WiFi Direct

  • 3.1 WiFi Direct Technology
  • 3.2 Key WiFi Direct Players
    • 3.2.1 Semiconductor Manufacturers
      • 3.2.1.1 Broadcom Corporation
      • 3.2.1.2 Qualcomm Atheros
      • 3.2.1.3 Intel Corporation
    • 3.2.2 Peripheral Manufacturers
      • 3.2.2.1 Hewlett Packard Company
    • 3.2.3 Consumer Electronics Manufacturers
      • 3.2.3.1 JVC Kenwood Holdings
      • 3.2.3.2 LG Electronics
    • 3.2.4 Smartphone Manufacturers
      • 3.2.4.1 Fujitsu Ltd.
      • 3.2.4.2 HTC Corporation
      • 3.2.4.3 Motorola Mobility
      • 3.2.4.4 Samsung Electronics Ltd.
  • 3.3 Product Categories
    • 3.3.1 Reference Design and Modules
    • 3.3.2 Networking
    • 3.3.3 Consumer Electronics
    • 3.3.4 Computing Peripherals
    • 3.3.5 Handsets
    • 3.3.6 Automotive and Transportation
    • 3.3.7 Health and Fitness
    • 3.3.8 Smart Energy
    • 3.3.9 Others
  • 3.4 WiFi Direct Applications
    • 3.4.1 File Sharing and Synchronizing
    • 3.4.2 User Connecting to Personal Device
    • 3.4.3 Personal Device Pushing Information to User
    • 3.4.4 Requesting Information from a Public Kiosk
    • 3.4.5 Public Machine Communicating with Private User
  • 3.5 Future Applications: Automobile Industry
    • 3.5.1 Vehicle-to-Vehicle (V2V) Communications
    • 3.5.2 Vehicle Safety: Collision Warning and More
    • 3.5.3 Intelligent Transportation
    • 3.5.4 Additional Safety and Convenience Solutions

4 LTE Direct (LTE-D)

  • 4.1 LTE Direct Technology
    • 4.1.1 The Inventor: Qualcomm
    • 4.1.2 The Database: The Wireless Registry
  • 4.2 Market Drivers for LTE Direct
    • 4.2.1 Technology Leading Market: Cart before the Horse?
    • 4.2.2 Carriers Need Value-added Services (VAS)
  • 4.3 Key LTE Direct Players
  • 4.4 LTE Direct Applications
    • 4.4.1 Advertising
    • 4.4.2 Social Networking
    • 4.4.3 Commerce
    • 4.4.4 Public Safety
  • 4.5 Future Technology Integration
    • 4.5.1 Intelligent Agents
    • 4.5.2 Augmented Reality
  • 4.6 Future Applications

5 P2P Ecosystem Analysis

  • 5.1 Technology Providers
    • 5.1.1 Qualcomm
    • 5.1.2 Data as a Services (DaaS) Providers
  • 5.2 Wireless Service Providers
    • 5.2.1 Mobile Network Operators
    • 5.2.2 Other Wireless Service Providers
  • 5.3 Application Developers
  • 5.4 Social Networks

6 P2P Impact on Operational Support Systems (OSS)

  • 6.1 Administration of Preferences
  • 6.2 Discovery
    • 6.2.1 Who can Discover?
    • 6.2.2 What can Discover?
  • 6.3 Communications
    • 6.3.1 Autonomous Communications
    • 6.3.2 Offered Communications
  • 6.4 Managed Application Access and Usage

7 P2P Billing Support Systems (BSS)

  • 7.1 New Billing Models for P2P Applications
    • 7.1.1 Subscribed
    • 7.1.2 On-demand
    • 7.1.3 Advertising
  • 7.2 Changes Required in BSS for P2P

8 P2P Business Models

  • 8.1 Mobile Network Operators
    • 8.1.1 Role of Carrier in P2P
    • 8.1.2 New Challenges and Impact of P2P
    • 8.1.3 Future Opportunities
  • 8.2 Social Networks
    • 8.2.1 Traditional Role
    • 8.2.2 New Role in P2P
    • 8.2.3 Future Opportunities
  • 8.3 Technology Providers
    • 8.3.1 Existing Business Conflicts and Opportunities
    • 8.3.2 Future of P2P, Direct, Ambient Awareness, and Discovery
  • 8.4 Application Developers
    • 8.4.1 Awareness and Discovery
    • 8.4.2 Penetration and Usage
  • 8.5 Advertisers
    • 8.5.1 Hyper-local and Hyper-focused
    • 8.5.2 Actionable and Performance-based
    • 8.5.3 Leveraging Next Generation Solutions

9 Market Forecasts

  • 9.1 P2P Communications
  • 9.2 P2P Applications

10 Summary and Recommendations

  • 10.1 Semiconductor Vendors
  • 10.2 Carriers
    • 10.2.1 Why Carriers should Fear P2P
      • 10.2.1.1 New Business Models and Carrier Relevancy
      • 10.2.1.2 Potential Loss of Control
    • 10.2.2 Why Carriers should Embrace P2P
      • 10.2.2.1 Beating OTT Players to the Punch
      • 10.2.2.2 Leverage IP Multimedia Subsystem (IMS)
      • 10.2.2.3 Leverage the First LTE VAS: Rich Communications
  • 10.3 Developers
  • 10.4 Location Companies

11 Appendix

  • 11.1 P2P Standards and Technologies
    • 11.1.1 Bluetooth
    • 11.1.2 Zigbee
    • 11.1.3 Ultra Wide Band
    • 11.1.4 Dedicated Short-range Communications (DSRC)
    • 11.1.5 Beacon Technologies
    • 11.1.6 IEEE 802
    • 11.1.7 Radio Frequency Identification (RFID)
    • 11.1.8 Infrared (IRDA)
    • 11.1.9 Long Term Evolution (LTE)
  • 11.2 Supporting Technologies
    • 11.2.1 Location Technologies
      • 11.2.1.1 Location Architectures and Capabilities
      • 11.2.1.2 What is Efficient Location and Why is it Important?
    • 11.2.2 IP Multimedia Subsystem (IMS)
      • 11.2.2.1 Understanding IMS
      • 11.2.2.2 Why IMS: The Critical Importance of Control and Apps
    • 11.2.3 Database, DB Services, Cloud, and APIs
      • 11.2.3.1 Data and Database Infrastructure
      • 11.2.3.2 Data as a Service (DaaS)
      • 11.2.3.3 Application Programming Interfaces (API)
    • 11.2.4 Additional IoT Related Technologies
      • 11.2.4.1 Embedded Systems
      • 11.2.4.2 Ubiquitous Computing
      • 11.2.4.3 Connected Devices
      • 11.2.4.4 Internet Protocol Version Six (IPv6)
      • 11.2.4.5 Sensors and Detection Technologies

List of Figures

  • Figure 1: P2P and Proximity Services
  • Figure 2: M2M and Proximity Communications
  • Figure 3: The RF Technology Coverage Spectrum
  • Figure 4: Ad Hoc Networks and Proximity Services
  • Figure 5: WAN Networks
  • Figure 6: LAN Networks
  • Figure 7: Personal Area Networks (PAN)
  • Figure 8: Near Field Communication (NFC) Applications
  • Figure 9: LTE Direct Discovery Process
  • Figure 10: WiFi Direct and Consumer Electronics
  • Figure 11: WiFi Direct in Many Devices
  • Figure 12: WiFi Direct and File Sharing
  • Figure 13: WiFi Direct and Synchronizing
  • Figure 14: WiFi Direct User Connecting to Personal Device
  • Figure 15: WiFi Direct Personal Device Info Push
  • Figure 16: WiFi Direct Request Info from Public Kiosk
  • Figure 17: WiFi Direct Public Machine and Private User
  • Figure 18: P2P and Collision Prevention
  • Figure 19: LTE Direct Functionatliy
  • Figure 20: Discovery with LTE Direct
  • Figure 21: Value-added Services (VAS)
  • Figure 23: Qualcomm Differentiated Apps/Services by Capability
  • Figure 23: Commerce Continuum
  • Figure 24: Commerce Engagement
  • Figure 25: Commerce Cycle Jumps
  • Figure 26: Broadcasting Needs as "Expressions"
  • Figure 27: Identifying available Services and Offerings
  • Figure 28: Engagement based on Relevance and Preferences
  • Figure 29: P2P Communication Ensues
  • Figure 30: LTE Direct Location and Public Safety
  • Figure 31: Common Resource to Determine Relevancy across Apps
  • Figure 32: LTE-D Location and Context-aware Systems
  • Figure 33: New Apps vs. Proven Apps
  • Figure 34: Services Blending
  • Figure 35: Corporate/Enterprise Dashboard
  • Figure 35: Enterprise Dashboard: Employee Locator App
  • Figure 37: Control Plane Architecture
  • Figure 38: Service Plane Architecture
  • Figure 39: Control Plane vs. Service Plane
  • Figure 40: A-GPS System
  • Figure 41: A-GPS Operation in Control Plane
  • Figure 42: AFLT System
  • Figure 43: U-TDOA System
  • Figure 44: AOA System
  • Figure 45: U-TDOA System
  • Figure 46: Cell ID and Enhanced Cell ID System
  • Figure 47: Location Ecosystem
  • Figure 48: Mobile Cellular Networks and Location
  • Figure 49: Mobile Cellular Networks and Location Area
  • Figure 50: WiFi Networks and Location
  • Figure 51: Location Resolution vs. Type of Service
  • Figure 52: Network Control in Internet vs. IMS
  • Figure 53: IMS Network Element to Plane Mapping
  • Figure 54: IMS Model Network
  • Figure 55: IMS Challenge - Service Control
  • Figure 56: Data Infrastructure
  • Figure 57: Data, Cloud, and APIs
  • Figure 58: Growth of Connected Devices
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