お知らせ :東京証券取引所JASDAQスタンダード市場への新規上場に関するお知らせ
株式会社グローバルインフォメーション
表紙
市場調査レポート
商品コード
928662

Webコンテンツ管理 (WCM) の世界市場 ~2025年:デジタルマーケティング管理・モバイル&ソーシャルコンテンツ管理・Webエクスペリエンス管理

Web Content Management Market by Solution (Digital Marketing Management, Mobile and Social Content Management, and Web Experience Management), Service, Deployment Type, Organization Size, Vertical, and Region - Global Forecast to 2025

出版日: | 発行: MarketsandMarkets | ページ情報: 英文 150 Pages | 納期: 即納可能 即納可能とは

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=110.75円
Webコンテンツ管理 (WCM) の世界市場 ~2025年:デジタルマーケティング管理・モバイル&ソーシャルコンテンツ管理・Webエクスペリエンス管理
出版日: 2020年03月11日
発行: MarketsandMarkets
ページ情報: 英文 150 Pages
納期: 即納可能 即納可能とは
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界のWebコンテンツ管理 (WCM) の市場は予測期間中17.6%のCAGRで推移し、2020年の60億米ドルから、2025年には136億米ドルの規模に成長すると予測されています。パーソナライズされた顧客向けコンテンツの配信、オンラインによる顧客とのインタラクションの拡大、ブランドのプレゼンスの維持などによる収益拡大への企業の要求が同市場の成長を推進しています。コンポーネント別で見ると、多くの企業がトレーニング・サポート、実装、コンサルティングなどの専門サービスを必要としており、サービス部門が予測期間中、ソリューション部門に勝るCAGRで成長する見通しです。導入区分別では、同期間中、クラウドがオンプレミスに勝るCAGRで推移する見通しです。所有コストが低いこと、管理が容易であること、実装が容易であること、ビジネスニーズに応じた柔軟性が高いことなどの理由から、中小規模企業がクラウド上でWCMソリューションを導入すると予測されています。さらに産業別では、小売・消費財の部門が同期間中最大のCAGRを記録する見通しです。小売・消費財部門は消費者中心の産業であり、同部門ではパーソナライズされたコンテンツ配信が強く求められています。

当レポートでは、世界のWebコンテンツ管理 (WCM) の市場を調査し、市場の定義と概要、市場成長への各種影響因子および市場機会の分析、 コンポーネント・導入区分・組織規模・産業・地域/主要国別の動向と市場規模の推移と予測、競合環境、主要企業のプロファイルなどをまとめています。

928662_4.2 WEB CONTENT MANAGEMENT MARKET, BY SOLUTION (2020 VS. 2025)_FIGURE 13

第1章 イントロダクション

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 重要考察

第5章 市場概要・産業動向

  • イントロダクション
  • 市場力学
    • 促進要因
    • 抑制要因
    • 機会
    • 課題
  • 利用事例

第6章 WCM市場の分析・予測:コンポーネント別

  • イントロダクション
  • ソリューション
  • サービス

第7章 WCM市場の分析・予測:導入タイプ別

  • イントロダクション
  • クラウド
  • オンプレミス

第8章 WCM市場の分析・予測:組織規模別

  • イントロダクション
  • 中小規模企業
  • 大企業

第9章 WCM市場の分析・予測:産業別

  • イントロダクション
  • メディア・エンターテイメント
  • 小売・消費財
  • 研究・学術機関
  • ヘルスケア・ライフサイエンス
  • 旅行・ホスピタリティ
  • 銀行・金融サービス・保険
  • 政府
  • IT・ITES
  • 通信
  • その他

第10章 WCM市場の分析・予測:地域・主要国別

  • イントロダクション
  • 北米
  • 欧州
  • アジア太平洋
  • その他の地域

第11章 競合環境

  • 競合リーダーシップマッピング

第12章 企業プロファイル

  • IBM
  • ADOBE
  • OPENTEXT
  • ORACLE
  • MICROSOFT
  • PROGRESS SOFTWARE
  • UPLAND SOFTWARE
  • SDL
  • SITECORE
  • CROWNPEAK
  • ACQUIA
  • EPISERVER
  • RACKSPACE
  • E-SPIRIT AG
  • PERCUSSION SOFTWARE
  • KENTICO
  • ANGLER TECHNOLOGIES
  • CONTENTFUL
  • HCL SOFTWARE
  • MODX

第13章 付録

図表

LIST OF TABLES

  • TABLE 1: UNITED STATES DOLLAR EXCHANGE RATE, 2016-2019
  • TABLE 2: FACTOR ANALYSIS
  • TABLE 3: WEB CONTENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 4: SOLUTIONS: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 5: SOLUTIONS: WEB CONTENT MANAGEMENT MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 6: DIGITAL MARKETING MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 7: MOBILE AND SOCIAL CONTENT MANAGEMENT: MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 8: WEB EXPERIENCE MANAGEMENT: MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 9: DIGITAL ASSET MANAGEMENT INTEGRATION: MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 10: WEB CREATION AND EDIT TOOLS: MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 11: CONTENT ANALYTICS: MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 12: SERVICES: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 13: SERVICES: WEB CONTENT MANAGEMENT MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 14: PROFESSIONAL SERVICES: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 15: PROFESSIONAL SERVICES: WEB CONTENT MANAGEMENT MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 16: TRAINING AND SUPPORT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 17: INTEGRATION AND DEPLOYMENT: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 18: CONSULTING: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 19: MANAGED SERVICES: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 20: WEB CONTENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 21: CLOUD: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 22: ON-PREMISES: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 23: WEB CONTENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 24: SMALL AND MEDIUM-SIZED ENTERPRISES: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 25: LARGE ENTERPRISES: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 26: WEB CONTENT MANAGEMENT MARKET SIZE, BY VERTICAL, 2018-2025 (USD MILLION)
  • TABLE 27: MEDIA AND ENTERTAINMENT: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 28: RETAIL AND CONSUMER GOODS: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 29: RESEARCH AND ACADEMIA: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 30: HEALTHCARE AND LIFE SCIENCES: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 31: TRAVEL AND HOSPITALITY: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 32: BANKING, FINANCIAL SERVICES, AND INSURANCE: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 33: GOVERNMENT: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 34: IT AND ITES: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 35: TELECOM: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 36: OTHERS: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 37: WEB CONTENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 38: NORTH AMERICA: WEB CONTENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 39: NORTH AMERICA: WEB CONTENT MANAGEMENT MARKET SIZE, BY SOLUTION, 2018-2025 (USD MILLION)
  • TABLE 40: NORTH AMERICA: WEB CONTENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 41: NORTH AMERICA: PROFESSIONAL SERVICES MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 42: NORTH AMERICA: WEB CONTENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 43: NORTH AMERICA: WEB CONTENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 44: NORTH AMERICA: WEB CONTENT MANAGEMENT MARKET SIZE, BY VERTICAL, 2018-2025 (USD MILLION)
  • TABLE 45: NORTH AMERICA: WEB CONTENT MANAGEMENT MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
  • TABLE 46: UNITED STATES: WEB CONTENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 47: UNITED STATES: WEB CONTENT MANAGEMENT MARKET SIZE, BY SOLUTION, 2018-2025 (USD MILLION)
  • TABLE 48: UNITED STATES: WEB CONTENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 49: UNITED STATES: PROFESSIONAL SERVICES MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 50: UNITED STATES: WEB CONTENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 51: UNITED STATES: WEB CONTENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 52: UNITED STATES: WEB CONTENT MANAGEMENT MARKET SIZE, BY VERTICAL, 2018-2025 (USD MILLION)
  • TABLE 53: CANADA: WEB CONTENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 54: CANADA: WEB CONTENT MANAGEMENT MARKET SIZE, BY SOLUTION, 2018-2025 (USD MILLION)
  • TABLE 55: CANADA: WEB CONTENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 56: CANADA: PROFESSIONAL SERVICES MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 57: CANADA: WEB CONTENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 58: CANADA: WEB CONTENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 59: CANADA: WEB CONTENT MANAGEMENT MARKET SIZE, BY VERTICAL, 2018-2025 (USD MILLION)
  • TABLE 60: EUROPE: WEB CONTENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 61: EUROPE: WEB CONTENT MANAGEMENT MARKET SIZE, BY SOLUTION, 2018-2025 (USD MILLION)
  • TABLE 62: EUROPE: WEB CONTENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 63: EUROPE: PROFESSIONAL SERVICES MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 64: EUROPE: WEB CONTENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 65: EUROPE: WEB CONTENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 66: EUROPE: WEB CONTENT MANAGEMENT MARKET SIZE, BY VERTICAL, 2018-2025 (USD MILLION)
  • TABLE 67: EUROPE: WEB CONTENT MANAGEMENT MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
  • TABLE 68: UNITED KINGDOM: WEB CONTENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 69: UNITED KINGDOM: WEB CONTENT MANAGEMENT MARKET SIZE, BY SOLUTION, 2018-2025 (USD MILLION)
  • TABLE 70: UNITED KINGDOM: WEB CONTENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 71: UNITED KINGDOM: PROFESSIONAL SERVICES MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 72: UNITED KINGDOM: WEB CONTENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 73: UNITED KINGDOM: WEB CONTENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 74: UNITED KINGDOM: WEB CONTENT MANAGEMENT MARKET SIZE, BY VERTICAL, 2018-2025 (USD MILLION)
  • TABLE 75: REST OF EUROPE: WEB CONTENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 76: REST OF EUROPE: WEB CONTENT MANAGEMENT MARKET SIZE, BY SOLUTION, 2018-2025 (USD MILLION)
  • TABLE 77: REST OF EUROPE: WEB CONTENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 78: REST OF EUROPE: PROFESSIONAL SERVICES MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 79: REST OF EUROPE: WEB CONTENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 80: REST OF EUROPE: WEB CONTENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 81: REST OF EUROPE: WEB CONTENT MANAGEMENT MARKET SIZE, BY VERTICAL, 2018-2025 (USD MILLION)
  • TABLE 82: ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 83: ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET SIZE, BY SOLUTION, 2018-2025 (USD MILLION)
  • TABLE 84: ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 85: ASIA PACIFIC : PROFESSIONAL SERVICES MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 86: ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 87: ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 88: ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET SIZE, BY VERTICAL, 2018-2025 (USD MILLION)
  • TABLE 89: ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
  • TABLE 90: CHINA: WEB CONTENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 91: CHINA: WEB CONTENT MANAGEMENT MARKET SIZE, BY SOLUTION, 2018-2025 (USD MILLION)
  • TABLE 92: CHINA: WEB CONTENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 93: CHINA: PROFESSIONAL SERVICES MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 94: CHINA: WEB CONTENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 95: CHINA: WEB CONTENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 96: CHINA: WEB CONTENT MANAGEMENT MARKET SIZE, BY VERTICAL, 2018-2025 (USD MILLION)
  • TABLE 97: REST OF ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2020-2025 (USD MILLION)
  • TABLE 98: REST OF ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET SIZE, BY SOLUTION, 2018-2025 (USD MILLION)
  • TABLE 99: REST OF ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 100: REST OF ASIA PACIFIC: PROFESSIONAL SERVICES MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 101: REST OF ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 102: REST OF ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 103: REST OF ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET SIZE, BY VERTICAL, 2018-2025 (USD MILLION)
  • TABLE 104: REST OF THE WORLD: WEB CONTENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 105: REST OF THE WORLD: WEB CONTENT MANAGEMENT MARKET SIZE, BY SOLUTION, 2018-2025 (USD MILLION)
  • TABLE 106: REST OF THE WORLD: WEB CONTENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 107: REST OF THE WORLD: PROFESSIONAL SERVICES MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 108: REST OF THE WORLD: WEB CONTENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 109: REST OF THE WORLD: WEB CONTENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 110: REST OF THE WORLD: WEB CONTENT MANAGEMENT MARKET SIZE, BY VERTICAL, 2018-2025 (USD MILLION)

LIST OF FIGURES

  • FIGURE 1: GLOBAL WEB CONTENT MANAGEMENT MARKET: RESEARCH DESIGN
  • FIGURE 2: WEB CONTENT MANAGEMENT MARKET: TOP-DOWN AND BOTTOM-UP APPROACHES
  • FIGURE 3: MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 1 (SUPPLY SIDE): REVENUE OF PRODUCTS/SOLUTIONS/SERVICES OF THE WEB CONTENT MANAGEMENT MARKET SIZE
  • FIGURE 4: MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 2 - BOTTOM-UP (DEMAND SIDE): PRODUCTS/SOLUTIONS/ SERVICES SOLD AND THEIR AVERAGE SELLING PRICE
  • FIGURE 5: COMPETITIVE LEADERSHIP MAPPING: CRITERIA WEIGHTAGE
  • FIGURE 6: WEB CONTENT MANAGEMENT MARKET SNAPSHOT, 2018-2025
  • FIGURE 7: SEGMENTS WITH HIGH GROWTH RATES DURING THE FORECAST PERIOD
  • FIGURE 8: DIGITAL MARKETING MANAGEMENT SEGMENT TO HOLD THE LARGEST MARKET SIZE DURING THE FORECAST PERIOD
  • FIGURE 9: LARGE ENTERPRISES SEGMENT TO HOLD A LARGER MARKET SIZE DURING THE FORECAST PERIOD
  • FIGURE 10: MEDIA AND ENTERTAINMENT VERTICAL TO HOLD THE LARGEST MARKET SIZE DURING THE FORECAST PERIOD
  • FIGURE 11: NORTH AMERICA TO HOLD THE HIGHEST MARKET SHARE DURING THE FORECAST PERIOD
  • FIGURE 12: ADVANCED WEB CONTENT MANAGEMENT CAPABILITIES FOR DIGITAL WORKPLACE AND BUSINESS EXPANSIONS BY WELL-ESTABLISHED PLAYERS TO DRIVE THE WEB CONTENT MANAGEMENT MARKET GROWTH
  • FIGURE 13: DIGITAL MARKETING MANAGEMENT SEGMENT TO ACCOUNT FOR THE HIGHEST MARKET SHARE DURING THE FORECAST PERIOD
  • FIGURE 14: CLOUD DEPLOYMENT TYPE TO ACCOUNT FOR A HIGHER MARKET SHARE DURING THE FORECAST PERIOD
  • FIGURE 15: MEDIA AND ENTERTAINMENT VERTICAL TO HOLD THE HIGHEST MARKET SHARE DURING THE FORECAST PERIOD
  • FIGURE 16: ASIA PACIFIC TO EMERGE AS THE BEST MARKET FOR INVESTMENT IN THE NEXT FIVE YEARS
  • FIGURE 17: SERVICES SEGMENT TO GROW AT A HIGHER GROWTH RATE DURING THE FORECAST PERIOD
  • FIGURE 18: CLOUD DEPLOYMENT TYPE TO HOLD A LARGER MARKET SIZE DURING THE FORECAST PERIOD
  • FIGURE 19: SMALL AND MEDIUM-SIZED ENTERPRISES SEGMENT TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD
  • FIGURE 20: RETAIL AND CONSUMER GOODS VERTICAL TO REGISTER THE HIGHEST CAGR DURING THE FORECAST PERIOD
  • FIGURE 21: NORTH AMERICA: MARKET SNAPSHOT
  • FIGURE 22: ASIA PACIFIC: MARKET SNAPSHOT
  • FIGURE 23: WEB CONTENT MANAGEMENT MARKET (GLOBAL), COMPETITIVE LEADERSHIP MAPPING, 2020
  • FIGURE 24: IBM: COMPANY SNAPSHOT
  • FIGURE 25: SWOT ANALYSIS: IBM
  • FIGURE 26: ADOBE: COMPANY SNAPSHOT
  • FIGURE 27: SWOT ANALYSIS: ADOBE
  • FIGURE 28: OPENTEXT: COMPANY SNAPSHOT
  • FIGURE 29: SWOT ANALYSIS: OPENTEXT
  • FIGURE 30: ORACLE: COMPANY SNAPSHOT
  • FIGURE 31: SWOT ANALYSIS: ORACLE
  • FIGURE 32: MICROSOFT: COMPANY SNAPSHOT
  • FIGURE 33: SWOT ANALYSIS: MICROSOFT
  • FIGURE 34: PROGRESS SOFTWARE: COMPANY SNAPSHOT
  • FIGURE 35: SWOT ANALYSIS: PROGRESS SOFTWARE
  • FIGURE 36: UPLAND SOFTWARE: COMPANY SNAPSHOT
  • FIGURE 37: SWOT ANALYSIS: UPLAND SOFTWARE
  • FIGURE 38: SDL: COMPANY SNAPSHOT
  • FIGURE 39: SWOT ANALYSIS: SDL
目次
Product Code: TC 3500

"The growing need to optimize business processes for meeting the dynamic requirements of customers expected to drive the WCM market"

The Web Content Management (WCM) market size is expected to grow from USD 6.0 billion in 2020 to USD 13.6 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 17.6% during the forecast period. The major factors driving the growth of the WCM market include the demand by organizations to increase their revenue by delivering personalized content for customers, increasing the number of interactions with the customers online, and maintaining the brand presence.

By component, services to grow at a higher CAGR during the forecast period

By component, the services segment is estimated to grow at a higher CAGR during the forcast period. Many organizations are expected to adopt WCM solutions, which will require the provision of specialized services, such as training and support, implementation and consulting. This segment will help organizations to incorporate WCM solutions. It will also allow end users to focus on core business operations.

Cloud deployment type to grow at a higher CAGR during the forecast period

Small and Medium-sized Enterprises (SMEs) are expected to adopt WCM solutions over the cloud. This is due to the low cost of ownership, easy management of WCM solutions, ease of implementation, and high flexibility as per business needs. The cloud deployment type is also expected to ensure easy updates of the software. SMEs do not have enough capital to invest on huge IT resources, enabling them to focus on core business functions.

Retail and consumer goods vertical segment to grow at the highest CAGR during the forecast period

The Retail and consumer goods verical is expected to adopt WCM solutions at the highest CAGR during the forcast period. The vertical is a highly consumer centric indusrty. Personalized content delivery is in high demand from this vertical. WCM solutions help build an organization's brand presence across the globe, increasing its intearctions with customers, with the aim to retain customers visiting websites.

Asia Pacific to grow at the highest CAGR during the forecast period

Major economies in the Asia Pacific (APAC) include China, Japan, India, Australia, and Singapore. Economies in the region have started investing heavily in the startup ecosystem. The region also has a competitive advantage over other regions, due to the easy availability of cost-efficient software and trained workforce, and flexible regulations and policies. The increasing IT investments (As per Nasscom in 2018 IT spend in India was 1.4 trillion), need to enhance data-based decision making, and boost the efficieny of employees , is expected to drive the WCM market forward.

  • By Company Type: Tier 1 - 50%, Tier 2 - 27%, and Tier 3 - 23%
  • By Designation: C-level - 43%, Directors - 27%, and Others - 30%
  • By Region: North America - 46%, Europe - 26%, APAC - 16%, MEA- 7% and Latin America- 5%

Some prominent WCM vendors across the globe profiled in the WCM market study include: IBM Corp. (US), Adobe Inc. (US), OpenText Corporation (Canada), Oracle Corporation (US), Microsoft Corporation (US), Progress Software Corporation (US), Upland Software Inc. (US), SDL plc (UK), Sitecore (US), Crownpeak (US), Acquia (US), Episerver (US), Rackspace Inc. (US), e-Spirit (US), Percussion software (US), Kentico (Czech Republic), Angler Technologies (India), Contentful (Germany), HCL Software (India), and MODX (US).

Research Coverage:

The market study covers the WCM market across different segments. It aims at estimating the market size and the growth potential of this market across different segments, such as component, deployment type, organization size, verticals, and regions.

The study also includes an in-depth competitive analysis of the key market players, along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.

Key Benefits of Buying the Report:

The report is expected to help the market leaders/new entrants in this market by providing them information on the closest approximations of the revenue numbers for the overall WCM market and its segments. This report is also expected to help stakeholders understand the competitive landscape and gain insights to improve the position of their businesses, and to plan suitable go-to-market strategies. The report also aims at helping stakeholders understand the pulse of the market and provide them with information on key market drivers, restraints, challenges, and opportunities.

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 OBJECTIVES OF THE STUDY
  • 1.2 MARKET DEFINITION
    • 1.2.1 INCLUSIONS AND EXCLUSIONS
  • 1.3 MARKET SCOPE
    • 1.3.1 MARKET SEGMENTATION
    • 1.3.2 REGIONS COVERED
  • 1.4 YEARS CONSIDERED FOR THE STUDY
  • 1.5 CURRENCY CONSIDERED
  • 1.6 STAKEHOLDERS

2 RESEARCH METHODOLOGY

  • 2.1 RESEARCH DATA
    • 2.1.1 SECONDARY DATA
    • 2.1.2 PRIMARY DATA
      • 2.1.2.1 Breakup of primary profiles
  • 2.2 MARKET BREAKUP AND DATA TRIANGULATION
  • 2.3 MARKET SIZE ESTIMATION
    • 2.3.1 TOP-DOWN APPROACH
    • 2.3.2 BOTTOM-UP APPROACH
  • 2.4 COMPETITIVE LEADERSHIP MAPPING METHODOLOGY
  • 2.5 MARKET FORECAST
  • 2.6 ASSUMPTIONS FOR THE STUDY
  • 2.7 LIMITATIONS OF THE STUDY

3 EXECUTIVE SUMMARY

4 PREMIUM INSIGHTS

  • 4.1 ATTRACTIVE OPPORTUNITIES IN THE WEB CONTENT MANAGEMENT MARKET
  • 4.2 WEB CONTENT MANAGEMENT MARKET, BY SOLUTION (2020 VS. 2025)
  • 4.3 WEB CONTENT MANAGEMENT MARKET, BY DEPLOYMENT TYPE (2020 VS. 2025)
  • 4.4 WEB CONTENT MANAGEMENT MARKET, BY VERTICAL (2020 VS. 2025)
  • 4.5 MARKET INVESTMENT SCENARIO

5 MARKET OVERVIEW AND INDUSTRY TRENDS

  • 5.1 INTRODUCTION
  • 5.2 MARKET DYNAMICS
    • 5.2.1 DRIVERS
      • 5.2.1.1 Omnichannel customer experience
      • 5.2.1.2 Multichannel customer experience
      • 5.2.1.3 Adoption of cloud computing to deploy content
    • 5.2.2 RESTRAINTS
      • 5.2.2.1 Migration of existing content to WCM systems
      • 5.2.2.2 Choosing the correct WCM system
    • 5.2.3 OPPORTUNITIES
      • 5.2.3.1 Leveraging VR/AR technologies
      • 5.2.3.2 Headless WCM adoption
      • 5.2.3.3 Tapping the eLearning market with LCMS
    • 5.2.4 CHALLENGES
      • 5.2.4.1 Misconceptions related to translation and localization of content
      • 5.2.4.2 Building of optimized content to improve website speed
      • 5.2.4.3 Building a responsive website
  • 5.3 USE CASES
    • 5.3.1 USE CASE 1: INFORMATION TECHNOLOGY
    • 5.3.2 USE CASE 2: RESEARCH AND ACADEMIA
    • 5.3.3 USE CASE 3: BANKING, FINANCIAL SERVICES, AND INSURANCE
    • 5.3.4 USE CASE 4: TRAVEL AND HOSPITALITY
    • 5.3.5 USE CASE 5: RETAIL AND CONSUMER GOODS

6 WEB CONTENT MANAGEMENT MARKET, BY COMPONENT

  • 6.1 INTRODUCTION
  • 6.2 COMPONENT: WEB CONTENT MANAGEMENT MARKET DRIVERS
    • 6.2.1 SOLUTIONS
      • 6.2.1.1 Digital marketing management
      • 6.2.1.2 Mobile and social content management
      • 6.2.1.3 Web experience management
      • 6.2.1.4 Digital asset management integration
      • 6.2.1.5 Web creation and edit tools
      • 6.2.1.6 Content analytics
    • 6.2.2 SERVICES
      • 6.2.2.1 Professional services
        • 6.2.2.1.1 Training and support
        • 6.2.2.1.2 Integration and Deployment
        • 6.2.2.1.3 Consulting
      • 6.2.2.2 Managed services

7 WEB CONTENT MANAGEMENT MARKET, BY DEPLOYMENT TYPE

  • 7.1 INTRODUCTION
  • 7.2 DEPLOYMENT TYPE: WEB CONTENT MANAGEMENT MARKET DRIVERS
    • 7.2.1 CLOUD
    • 7.2.2 ON-PREMISES

8 WEB CONTENT MANAGEMENT MARKET, BY ORGANIZATION SIZE

  • 8.1 INTRODUCTION
  • 8.2 ORGANIZATION SIZE: WEB CONTENT MANAGEMENT MARKET DRIVERS
    • 8.2.1 SMALL AND MEDIUM-SIZED ENTERPRISES
    • 8.2.2 LARGE ENTERPRISES

9 WEB CONTENT MANAGEMENT MARKET, BY VERTICAL

  • 9.1 INTRODUCTION
  • 9.2 VERTICAL: WEB CONTENT MANAGEMENT MARKET DRIVERS
    • 9.2.1 MEDIA AND ENTERTAINMENT
    • 9.2.2 RETAIL AND CONSUMER GOODS
    • 9.2.3 RESEARCH AND ACADEMIA
    • 9.2.4 HEALTHCARE AND LIFE SCIENCES
    • 9.2.5 TRAVEL AND HOSPITALITY
    • 9.2.6 BANKING, FINANCIAL SERVICES, AND INSURANCE
    • 9.2.7 GOVERNMENT
    • 9.2.8 IT AND ITES
    • 9.2.9 TELECOM
    • 9.2.10 OTHERS

10 WEB CONTENT MANAGEMENT MARKET, BY REGION

  • 10.1 INTRODUCTION
  • 10.2 NORTH AMERICA
    • 10.2.1 NORTH AMERICA: WEB CONTENT MANAGEMENT MARKET DRIVERS
    • 10.2.2 UNITED STATES
    • 10.2.3 CANADA
  • 10.3 EUROPE
    • 10.3.1 EUROPE: WEB CONTENT MANAGEMENT MARKET DRIVERS
    • 10.3.2 UNITED KINGDOM
    • 10.3.3 REST OF EUROPE
  • 10.4 ASIA PACIFIC
    • 10.4.1 ASIA PACIFIC: WEB CONTENT MANAGEMENT MARKET DRIVERS
    • 10.4.2 CHINA
    • 10.4.3 REST OF ASIA PACIFIC
  • 10.5 REST OF THE WORLD
    • 10.5.1 REST OF THE WORLD: WEB CONTENT MANAGEMENT MARKET DRIVERS

11 COMPETITIVE LANDSCAPE

  • 11.1 COMPETITIVE LEADERSHIP MAPPING
    • 11.1.1 VISIONARY LEADERS
    • 11.1.2 INNOVATORS
    • 11.1.3 DYNAMIC DIFFERENTIATORS
    • 11.1.4 EMERGING COMPANIES

12 COMPANY PROFILES

(Business Overview, Products Offered, Recent Developments, SWOT Analysis, MnM View)*

  • 12.1 IBM
  • 12.2 ADOBE
  • 12.3 OPENTEXT
  • 12.4 ORACLE
  • 12.5 MICROSOFT
  • 12.6 PROGRESS SOFTWARE
  • 12.7 UPLAND SOFTWARE
  • 12.8 SDL
  • 12.9 SITECORE
  • 12.10 CROWNPEAK
  • 12.11 ACQUIA
  • 12.12 EPISERVER
  • 12.13 RACKSPACE
  • 12.14 E-SPIRIT AG
  • 12.15 PERCUSSION SOFTWARE
  • 12.16 KENTICO
  • 12.17 ANGLER TECHNOLOGIES
  • 12.18 CONTENTFUL
  • 12.19 HCL SOFTWARE
  • 12.20 MODX
  • 12.21 RIGHT-TO-WIN

Business Overview, Products Offered, Recent Developments, SWOT Analysis, MnM View might not be captured in case of unlisted companies

13 APPENDIX

  • 13.1 DISCUSSION GUIDE
  • 13.2 KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
  • 13.3 AVAILABLE CUSTOMIZATIONS
  • 13.4 RELATED REPORTS
  • 13.5 AUTHOR DETAILS
株式会社グローバルインフォメーション
© Copyright 1996-2021, Global Information, Inc. All rights reserved.