Product Code: FB 7283
"Increasing awareness about the benefits of nutritional-rich products is projected to drive the growth of the nutraceutical products market."
The global nutraceutical products market size is projected to grow from USD 267.4 billion in 2019 to USD 404.8 billion by 2025, recording a CAGR of 7.2% during the forecast period. The growth in the aging population and the rising number of chronic diseases are encouraging manufacturers to produce nutrition-rich products. Further, the increasing demand for fortified food due to their health benefits is projected to drive the growth of the nutraceutical products market. However, consumer skepticism associated with the adoption of various nutraceutical products and high costs associated with these products are facotrs projected to hinder the market growth of nutraceutical products.
"The beverage segment in the nutraceutical products market is projected to be the fastest-growing segment."
Nutraceutical beverages such as sports drinks, energy drinks, juices, and ready-to-drink tea and coffee-based beverages are witnessing high demand due to the growing number of sports enthusiasts and inclination toward active nutrition. Moreover, the consumption of protein-based beverages is increasing due to the increasing demand among health-conscious consumers for protein-rich beverages. Furthermore, manufacturing companies are focusing on introducing new fortified functional beverages due to the increasing consumer inclination toward healthy beverages fortified with several organic and nutraceutical ingredients.
"The proteins & amino acids segment is projected to hold the largest market share during the forecast period."
Proteins are mainly used in industrial applications due to their nutritional and functional properties. Their potential to increase nutritional levels makes them one of the key ingredients in the nutraceutical products market. Additionally, extensive R&D on proteins and the benefits of their properties have led to the identification of innovative uses in the personal care and pharmaceutical industries. Furthermore, the role of amino acids in the growth of organisms to build strong muscular tissues, development of organs, and optimal functioning of the immune system has led to their increasing usage in snacks, ready-to-eat, and convenience foods.
"North America is projected to hold the largest market share during the forecast period."
North America is projected to account for the largest market share during the forecast period due to the rising obesity levels in the region and increasing awareness among consumers about the health benefits of prebiotics, proteins & amino acids, omega-3 fatty acids, and their role in weight management. Moreover, increasing the health requirements of customers in the region have encouraged food and beverage manufacturers to develop enhanced nutraceutical products.
In-depth interviews were conducted with chief executive officers (CEOs), marketing directors, nutraceutical products manufacturers, and executives from various key organizations operating in the nutraceutical products market.
- By Company Type: Tier 1: 20%, Tier 2: 40%, and Tier 3: 40%
- By Designation: C-level: 30%, D-level: 20%, and Others*: 50%
- By Region: Asia Pacific: 25%, Europe: 40%, North America: 15%, South America: and Rest of World (RoW)** 20%
Others includes sales managers, marketing managers, and product managers.
*RoW includes the Middle East and Africa.
The nutraceutical products market comprises major players such as Kraft Heinz Company (US), The Hain Celestial Group (US), Conagra (US), General Mills (US), Kellogg's (US), Nestle (Switzerland), Nature's Bounty (US), Amway (US), Hero Group (US), Barilla Group (Italy), Raisio Group (Finland), Pfizer Inc. (US), and Freedom Food Group Limited (Australia). The study includes an in-depth competitive analysis of these players in the nutraceutical products market, with their company profiles, recent developments, and the key market strategies.
Research Coverage:
The study covers the nutraceutical products market across segments. It aims at estimating the market size and its growth potential across different segments such as type, distribution channel, source, and region. The study also includes an in-depth competitive analysis of key players in the market; along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.
Key Benefits of Buying the Report:
The report will help market leaders/new entrants in this market with information on the closest approximations of the revenue numbers for the overall nutraceutical products market and subsegments. This report will help stakeholders understand the competitive landscape and gain more insights to position their businesses better and to plan suitable go-to-market strategies. The report will also help the stakeholders to understand the pulse of the market and will provide them with information on key market drivers, restraints, challenges, and opportunities.
TABLE OF CONTENTS
1 INTRODUCTION
- 1.1 OBJECTIVES OF THE STUDY
- 1.2 MARKET DEFINITION
- 1.3 MARKET SEGMENTATION
- 1.4 REGIONS COVERED
- 1.5 PERIODIZATION CONSIDERED
- 1.6 CURRENCY CONSIDERED
- 1.7 STAKEHOLDERS
2 RESEARCH METHODOLOGY
- 2.1 RESEARCH DATA
- 2.1.1 SECONDARY DATA
- 2.1.1.1 Key data from secondary sources
- 2.1.2 PRIMARY DATA
- 2.1.2.1 Key data from primary sources
- 2.1.2.2 Breakdown of primaries
- 2.2 MARKET SIZE ESTIMATION
- 2.2.1 BOTTOM-UP APPROACH
- 2.2.2 TOP-DOWN APPROACH
- 2.3 DATA TRIANGULATION
- 2.4 ASSUMPTIONS FOR THE STUDY
- 2.5 LIMITATIONS OF THE STUDY
3 EXECUTIVE SUMMARY
4 PREMIUM INSIGHTS
- 4.1 ATTRACTIVE OPPORTUNITIES IN THE NUTRACEUTICAL PRODUCTS MARKET
- 4.2 NUTRACEUTICAL PRODUCTS MARKET: MAJOR REGIONAL SUBMARKETS
- 4.3 ASIA PACIFIC: NUTRACEUTICAL PRODUCTS MARKET, BY TYPE & COUNTRY
- 4.4 NUTRACEUTICAL PRODUCTS MARKET, BY TYPE & REGION
- 4.5 NUTRACEUTICAL PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2019 VS. 2025 (USD BILLION)
- 4.6 NUTRACEUTICAL PRODUCTS MARKET, BY SOURCE & REGION, 2018
5 MARKET OVERVIEW
- 5.1 INTRODUCTION
- 5.2 MARKET DYNAMICS
- 5.2.1 DRIVERS
- 5.2.1.1 Increasing aging population and focus on preventive healthcare
- 5.2.1.2 Partnerships between companies that result in co-branding and co-marketing between ingredient suppliers and manufacturers of finished products
- 5.2.1.3 Rapid retail growth
- 5.2.1.4 Mandates on food fortification by government organizations
- 5.2.1.5 Increased cost of healthcare
- 5.2.2 RESTRAINTS
- 5.2.2.1 Higher cost for fortified food products due to the inclusion of healthier or naturally sourced ingredients
- 5.2.3 OPPORTUNITIES
- 5.2.3.1 Product-based and technological innovations in the nutraceutical products industry
- 5.2.3.2 Manufacturers with integrated functional and medical food products
- 5.2.4 CHALLENGES
- 5.2.4.1 Consumer skepticism associated with nutraceutical products
- 5.3 VALUE CHAIN
- 5.4 REGULATIONS
- 5.4.1 ORGANIZATIONS/REGULATIONS GOVERNING THE NUTRACEUTICAL INGREDIENTS MARKET
- 5.4.1.1 North America
- 5.4.1.1.1 Canada
- 5.4.1.1.2 US
- 5.4.1.1.3 Mexico
- 5.4.1.2 European Union (EU)
- 5.4.1.3 Asia Pacific
- 5.4.1.3.1 Japan
- 5.4.1.3.2 China
- 5.4.1.3.3 India
- 5.4.1.3.4 Australia & New Zealand
- 5.4.1.4 Rest of the World (RoW)
- 5.4.1.4.1 Israel
- 5.4.1.4.2 Brazil
- 5.4.2 ORGANIZATIONS/REGULATIONS GOVERNING THE NUTRACEUTICAL PRODUCTS MARKET
- 5.4.2.1 Probiotics
- 5.4.2.2 National/International bodies for safety standards and regulations
- 5.4.2.3 CODEX Alimentarius Commission (CAC)
- 5.4.2.4 North America
- 5.4.2.5 US
- 5.4.2.6 Canada
- 5.4.2.7 Europe: Regulatory Environment Analysis
- 5.4.2.8 Asia Pacific: Regulatory Environment Analysis
- 5.4.2.9 Japan
- 5.4.2.10 India
- 5.4.2.11 South America
- 5.4.2.12 Brazil
- 5.4.3 PREBIOTICS
- 5.4.3.1 Introduction
- 5.4.3.2 Japan
- 5.4.3.3 Canada
- 5.4.3.4 US
- 5.4.3.5 European Union
- 5.4.3.6 Australia & New Zealand
- 5.4.3.7 South Korea
- 5.4.3.8 India
6 NUTRACEUTICAL PRODUCTS MARKET, BY TYPE
- 6.1 INTRODUCTION
- 6.2 FOOD
- 6.2.1 SNACKS
- 6.2.1.1 Rising demand for protein-rich and gluten-free snacks is driving the growth of the nutraceutical products market
- 6.2.2 CONFECTIONERY PRODUCTS
- 6.2.2.1 Rising demand for protein-fortified confectionery products is expected to support the segmental growth
- 6.2.3 BAKERY PRODUCTS
- 6.2.3.1 Dietary fiber in bakery products fuels the market growth of nutraceutical products
- 6.2.4 DAIRY PRODUCTS
- 6.2.4.1 High consumption of yogurt fortified with functional ingredients is expected to propel the demand for nutraceutical dairy products
- 6.2.5 INFANT NUTRITION PRODUCTS
- 6.2.5.1 Increasing demand for omega-3 among infants is driving the demand for nutraceutical infant nutrition products
- 6.3 BEVERAGES
- 6.3.1 HEALTH DRINKS
- 6.3.1.1 High demand for fortified beverages to drive the health drinks segment
- 6.3.2 ENERGY DRINKS
- 6.3.2.1 Boosting immunity makes these drinks popular among consumers
- 6.3.3 JUICES
- 6.3.3.1 Increasing demand for organic drinks is driving the market growth of juices
- 6.4 DIETARY SUPPLEMENTS
- 6.4.1 TABLETS
- 6.4.1.1 Long shelf life is the key for growth of the tablet form of dietary supplements
- 6.4.2 LIQUID
- 6.4.2.1 High absorption of liquids upon consumption is expected to propel the market growth for liquid supplements
- 6.4.3 POWDER
- 6.4.3.1 Easy release of nutraceutical active ingredients is increasing its usage among consumers
- 6.4.4 OTHERS
- 6.4.4.1 Relatively low cost of these types of supplements drives its demand, globally
7 NUTRACEUTICAL PRODUCTS MARKET, BY DISTRIBUTION CHANNEL
- 7.1 INTRODUCTION
- 7.2 CONVENTIONAL STORES
- 7.2.1 GROCERY STORES
- 7.2.1.1 Wide presence of grocery stores drives the market for nutraceutical products
- 7.2.2 MASS MERCHANDISERS
- 7.2.2.1 A larger shelf-space for nutraceutical products promote nutraceutical product sales
- 7.2.3 WAREHOUSE CLUBS
- 7.2.3.1 Bulk prices propel sales of nutraceutical products via warehouse clubs
- 7.2.4 ONLINE RETAILERS
- 7.2.4.1 Easy accessibility to a wide range of nutraceutical products aids sales of nutraceutical products
- 7.3 SPECIALTY STORES
- 7.3.1 BAKERY STORES
- 7.3.1.1 High consumption of bakery products in Europe and North America create opportunities for nutraceutical product manufacturers in this segment
- 7.3.2 CONFECTIONERY STORES
- 7.3.2.1 Increasing consumption of soft jellies and chocolates creates opportunities for nutraceutical-induced confectioneries, and, in turn, for confectionery stores
- 7.3.3 GOURMET STORES
- 7.3.3.1 Higher demand for imported or premium products drives the market for gourmet stores
- 7.3.4 HEALTH CENTERS
- 7.3.4.1 Patient-directed approach drives the market for health centers, globally
- 7.3.5 COSMETIC STORES
- 7.3.5.1 Catering to health and fitness requirements is fueling the growth of cosmetic stores
- 7.4 DRUGSTORES & PHARMACIES
8 NUTRACEUTICAL PRODUCTS MARKET, BY SOURCE
- 8.1 INTRODUCTION
- 8.2 PROTEINS & AMINO ACIDS
- 8.2.1 THE STATUS OF BEING ESSENTIAL NUTRITIONAL INGREDIENTS FOR CONSUMERS HELPS DRIVE THE MARKET
- 8.3 PROBIOTICS
- 8.3.1 A WIDE RANGE OF APPLICATIONS IN NUTRACEUTICAL PRODUCTS TO DRIVE MARKET GROWTH
- 8.4 PHYTOCHEMICALS & PLANT EXTRACTS
- 8.4.1 HIGH PREFERENCE FOR NATURAL INGREDIENTS HAS BEEN DRIVING THE MARKET FOR PHYTOCHEMICALS & PLANT EXTRACTS
- 8.5 FIBERS & SPECIALTY CARBOHYDRATES
- 8.5.1 THEIR USAGE TO PROMOTE NUTRITIONAL HEALTH DRIVES THE GROWTH OF THE SEGMENT
- 8.6 OMEGA-3 FATTY ACIDS
- 8.6.1 HIGH EFFECTIVENESS OF OMEGA-3 FATTY ACIDS AGAINST NUTRITIONAL DEFICIENCIES PROMOTES MARKET GROWTH FOR THE INGREDIENT
- 8.7 VITAMINS
- 8.7.1 FOOD FORTIFICATION VIA VITAMINS HAS BEEN DRIVING THE SEGMENTAL GROWTH
- 8.8 PREBIOTICS
- 8.8.1 BEING EFFICIENT LOW-CALORIE FAT REPLACERS, PREBIOTICS FIND WIDE USAGE IN DIETARY SUPPLEMENTS AND OTHER TYPES OF NUTRACEUTICAL PRODUCTS
- 8.9 CAROTENOIDS
- 8.9.1 THE INGREDIENT'S HIGH ANTIOXIDANT CONTENT AND HIGH VITAMIN PROPERTIES AID THE MARKET GROWTH
- 8.10 MINERALS
- 8.10.1 LOWER AVAILABILITY OF MINERALS HAS LED TO THE DEVELOPMENT OF VARIOUS MINERAL-FORTIFIED FOODS
- 8.11 OTHERS
9 NUTRACEUTICAL PRODUCTS MARKET, BY REGION
- 9.1 INTRODUCTION
- 9.2 NORTH AMERICA
- 9.2.1 US
- 9.2.1.1 Increase in consumer demand for fortified food & beverage products and dietary supplements drives the US market for nutraceutical products
- 9.2.2 CANADA
- 9.2.2.1 Strong support for R&D in the nutraceutical space by the government fuels the market for nutraceuticals in Canada
- 9.2.3 MEXICO
- 9.2.3.1 Increasing health food market is expected to drive the growth of the nutraceutical products market in Mexico
- 9.3 EUROPE
- 9.3.1 GERMANY
- 9.3.1.1 Growth in consumer awareness toward health has been driving market growth
- 9.3.2 FRANCE
- 9.3.2.1 The rise in adoption of "alicaments" in the country is driving the market for nutraceutical products
- 9.3.3 UK
- 9.3.3.1 Increase in focus on 'better-for-you' products to drive market growth
- 9.3.4 ITALY
- 9.3.4.1 Greater focus on vitamin-based foods and nutraceutical foods drives the adoption of such products
- 9.3.5 SPAIN
- 9.3.5.1 Government initiatives have been favoring the development of better nutraceutical products
- 9.3.6 RUSSIA
- 9.3.6.1 Complex government regulations pertaining to registration processes hinder the market growth
- 9.3.7 REST OF EUROPE
- 9.4 ASIA PACIFIC
- 9.4.1 CHINA
- 9.4.1.1 Increasing preference for probiotics in various food products is projected to drive the growth of the nutraceutical products market in the country
- 9.4.2 JAPAN
- 9.4.2.1 Higher life expectancy is projected to increase the demand for dietary supplements in the country
- 9.4.3 INDIA
- 9.4.3.1 Rising healthcare costs and adoption of preventive measures for diseases to drive the nutraceutical products market
- 9.4.4 AUSTRALIA & NEW ZEALAND
- 9.4.4.1 High spending capacity and increasing disposable income are key factors projected to drive the nutraceutical products market in the country
- 9.4.5 SOUTH KOREA
- 9.4.5.1 Inclination toward fortified products is a major factor driving the nutraceutical products market in the country
- 9.4.6 THAILAND
- 9.4.6.1 Increasing prevalence of cardiovascular diseases and hypertension is driving the demand for dietary supplements
- 9.4.7 REST OF ASIA PACIFIC
- 9.5 SOUTH AMERICA
- 9.5.1 BRAZIL
- 9.5.1.1 The growing young population and the increasing number of well-informed consumers drive the growth of the nutraceutical products market in the country
- 9.5.2 ARGENTINA
- 9.5.2.1 Rise in healthcare spending is a major factor influencing the market for nutraceutical products in the country
- 9.5.3 REST OF SOUTH AMERICA
- 9.6 REST OF THE WORLD (ROW)
- 9.6.1 MIDDLE EAST
- 9.6.1.1 The growing availability of scientific evidence linking diet and health is the major driving factor for nutraceutical products in the region
- 9.6.2 AFRICA
- 9.6.2.1 High economic development is estimated to drive the growth of the nutraceutical products market in the region
10 COMPETITIVE LANDSCAPE
- 10.1 INTRODUCTION
- 10.2 COMPETITIVE LEADERSHIP MAPPING
- 10.2.1 VISIONARY LEADERS
- 10.2.2 DYNAMIC DIFFERENTIATORS
- 10.2.3 INNOVATORS
- 10.2.4 EMERGING COMPANIES
- 10.3 START-UP MICROQUADRANT
- 10.3.1 PROGRESSIVE COMPANIES
- 10.3.2 STARTING BLOCKS
- 10.3.3 RESPONSIVE COMPANIES
- 10.3.4 DYNAMIC COMPANIES
- 10.4 MARKET SHARE ANALYSIS
- 10.5 COMPETITIVE SCENARIO
- 10.5.1 NEW PRODUCT LAUNCHES
- 10.5.2 MERGERS & ACQUISITIONS
- 10.5.3 AGREEMENTS, COLLABORATIONS, JOINT VENTURES, AND PARTNERSHIPS
- 10.5.4 EXPANSIONS & INVESTMENTS
11 COMPANY PROFILES
(Business overview, Products offered, Recent developments, SWOT analysis & MnM View)*
- 11.1 KRAFT HEINZ COMPANY
- 11.2 THE HAIN CELESTIAL GROUP
- 11.3 CONAGRA
- 11.4 GENERAL MILLS
- 11.5 KELLOGG'S
- 11.6 NESTLE
- 11.7 NATURE'S BOUNTY
- 11.8 AMWAY
- 11.9 HERO GROUP
- 11.10 BARILLA
- 11.11 RAISIO GROUP
- 11.12 PFIZER INC.
- 11.13 FREEDOM FOODS GROUP LIMITED
Details on Business overview, Products offered, Recent developments, SWOT analysis & MnM View might not be captured in case of unlisted companies.
12 APPENDIX
- 12.1 DISCUSSION GUIDE
- 12.2 KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
- 12.3 AVAILABLE CUSTOMIZATIONS
- 12.4 RELATED REPORTS
- 12.5 AUTHOR DETAILS
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