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市場調査レポート

世界のMコマース(モバイルコマース)市場:取引形態別(Mリテーリング、Mチケッティング/ブッキング、Mビリング、他Mコマースサービス)・決済モード別(NFC、プレミアムSMS、WAP、キャリアー請求)・ユーザー別(スマートデバイス、フィーチャーフォン)の予測と分析

M Commerce Market by Transactions (M Retailing, M Ticketing/Booking, M Billing, Other M Commerce Services), Payment Modes (NFC, Premium SMS, WAP, Carrier Billing), Users (Smart Devices, Feature Phones) - Worldwide Forecasts & Analysis (2014 - 2019)

発行 MarketsandMarkets 商品コード 302431
出版日 ページ情報 英文 157 Pages
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世界のMコマース(モバイルコマース)市場:取引形態別(Mリテーリング、Mチケッティング/ブッキング、Mビリング、他Mコマースサービス)・決済モード別(NFC、プレミアムSMS、WAP、キャリアー請求)・ユーザー別(スマートデバイス、フィーチャーフォン)の予測と分析 M Commerce Market by Transactions (M Retailing, M Ticketing/Booking, M Billing, Other M Commerce Services), Payment Modes (NFC, Premium SMS, WAP, Carrier Billing), Users (Smart Devices, Feature Phones) - Worldwide Forecasts & Analysis (2014 - 2019)
出版日: 2014年04月25日 ページ情報: 英文 157 Pages
概要

ワイヤレス技術の発展はモバイルデバイスユーザー数を拡大し、これらのデバイスを通じて行われるEコマースの急速な発展をもたらしました。Mコマース(モバイルコマース)はEコマース取引の一種であり、通信ネットワークおよびその他の有線、無線ネットワーク技術の助力を得て、モバイルデバイスを通じて行われます。MarketsandMarketsは、世界のMコマース市場が、2014年の1,161億2,000万米ドルの規模から、その後CAGR(複合年間成長率)32.1%の伸びで、2019年には4,673億5,000万米ドルの規模に拡大することを予測しています。

当レポートでは、世界のMコマース(モバイルコマース)市場を取り上げ、市場の概要、市場発展促進・阻害要因、市場における課題および機会を概括し、取引形態別・決済モード別・ユーザー別・地域別に市場の現状と見通しについて調査分析するとともに、競合環境、主要企業のプロファイルをまとめるなど、概略以下の構成でお届けいたします。

第1章 イントロダクション

第2章 エグゼクティブサマリー

第3章 市場概要

  • 市場の定義
  • 市場の発展
  • 市場区分
  • 市場動態
    • 市場発展促進要因
      • スマートデバイスの普及率の拡大
      • オフラインおよびオンライン活動の収束が進行
      • モビリティーによる到達範囲の拡大
      • 帯域幅の拡大
    • 市場発展阻害要因
      • モバイルに適したウェブサイトの不足
      • 発展途上国におけるインターネット回線速度の遅さ
    • 市場機会
      • 既存顧客への新たなサービスの提供
      • 製品を知り最適化する機会
      • デバイス特有機能の利用
    • 各要因の影響分析
  • バリューチェーン

第4章 Mコマース:市場規模・予測、取引形態別

  • イントロダクション
  • Mリテーリング(モバイル小売)
    • 概要
    • 市場規模・予測(決済モード別・ユーザー別)
  • Mチケッティング/ブッキング(モバイルチケット販売/予約)
    • 概要
    • 市場規模・予測(決済モード別・ユーザー別)
  • Mビリング(モバイル請求)
    • 概要
    • 市場規模・予測(決済モード別・ユーザー別)
  • その他のMコマースサービス
    • 概要
    • 市場規模・予測(決済モード別・ユーザー別)

第5章 Mコマース:市場規模・予測、決済モード別

  • イントロダクション
  • 近距離無線通信(NFC)
    • 概要
    • 市場規模・予測(ユーザー別)
  • プレミアムSMS
    • 概要
    • 市場規模・予測(ユーザー別)
  • ワイヤレスアプリケーションプロトコル(WAP)
    • 概要
    • 市場規模・予測(ユーザー別)
  • 直接キャリアー請求
    • 概要
    • 市場規模・予測(ユーザー別)

第6章 Mコマース:市場規模・予測、ユーザー別

  • イントロダクション
  • 全市場規模
  • スマートデバイスユーザー
    • 概要
    • 市場規模・予測
  • フィーチャーフォン(多機能携帯電話)ユーザー
    • 概要
    • 市場規模・予測

第7章 Mコマース:市場規模・予測、地域別

  • イントロダクション
  • 北米
    • 概要
    • 市場規模・予測(取引形態別・決済モード別・ユーザー別)
  • 欧州
    • 概要
    • 市場規模・予測(取引形態別・決済モード別・ユーザー別)
  • アジア太平洋(APAC)
    • 概要
    • 市場規模・予測(取引形態別・決済モード別・ユーザー別)
  • 中東・アフリカ(MEA)
    • 概要
    • 市場規模・予測(取引形態別・決済モード別・ユーザー別)
  • ラテンアメリカ(LA)
    • 概要
    • 市場規模・予測(取引形態別・決済モード別・ユーザー別)

第8章 Mコマース:競合環境

  • 競合環境
    • エコシステムと役割
  • エンドユーザー情勢
    • 市場機会分析
    • エンドユーザー分析
      • モバイルデータトラフィックは2013年から2018年にかけてCAGR40.31%で成長
      • スマートフォンは2018年には全携帯端末の70%以上を占める見込み
      • インターネット速度は全世界的に12%向上

第9章 企業プロファイル(概要、製品・サービス、戦略・洞察、最近の動き、MnMの視点)

  • Ericsson
  • Gemalto
  • Google Inc.
  • IBM Corp.
  • Mastercard Inc.
  • Mopay AG
  • Oxygen8
  • Paypal
  • SAP AG
  • Visa Inc.

付録

  • 合併・買収(M&A)
  • ベンチャー資本

図表

目次
Product Code: TC 2443

The M Commerce service market is an optimistic market trend mainly because of the growing number of mobile devices and the penetration into newer markets. It helps to connect and perform business transactions between group of people in different regions, different time zones and different business domains. The M Commerce service overcomes the above mentioned barriers and provides a smooth flow of business services at cheaper cost compared to traditional services. M Commerce solution also helps in cross-platform sharing and thus, it helps to reduce the time taken in decision-making process. The M Commerce transaction types include mobile retailing, mobile ticketing/booking, Mobile billing, and other M Commerce services.

In 2014, the M Commerce market of NA accounts for the highest market share in the total M Commerce market. In 2019 as well, NA is expected to be the highest revenue generating segment in the overall M Commerce market.

The Y-o-Y growth rates of LA will be on the higher side among the M Commerce market. The LA will be on the higher side among the M Commerce market throughout the forecast period 2014-2019. Some of the high growth markets are:

  • APAC Region
  • Europe Region.

There are various assumptions that have been taken into consideration for market sizing and forecasting. Few of the global assumptions include political, economic, social, technological and economic factors. For instance, exchange rates, one of the major economic factors, are expected to have a moderate rating of impact on this market. Therefore, the dollar fluctuations are not expected to enormously affect the forecasts in the emerging APAC regions.

The report will help the market leaders or new entrants in this market in the following ways:-

  • 1. This report segments the market into applications, covering the market comprehensively. The report provides the closest approximations of the revenue numbers for the overall market and the sub-segments. The market numbers are further split across the different verticals and regions.
  • 2. This report will help the companies better understand the competitor and gain more insights to enhance its business position. There is a separate section on competitive landscape which includes competitor ecosystem, mergers and acquisition and venture capital funding. Besides, this there is company profiles of 10top players in this market. In this section, market internals are provided that can put the company ahead of the competitors.
  • 3. The report helps them understand the pulse of the market. The report provides information on key market drivers, restraints, challenges, and opportunities.

Table of Contents

1 Introduction

  • 1.1 Key Take Aways
  • 1.2 Report Description
  • 1.3 Markets Covered
  • 1.4 Stakeholders
  • 1.5 Research Methodology
  • 1.6 Key Points
    • 1.6.1 Data Triangulation & Market Forecasting
    • 1.6.2 Forecast Assumptions

2 Executive Summary

  • 2.1 Abstract
  • 2.2 Overall Market Size

3 Market Overview

  • 3.1 Market Definition
  • 3.2 Market Evolution
  • 3.3 Market Segmentation
  • 3.4 Market Dynamics
    • 3.4.1 Drivers
      • 3.4.1.1 Increasing Penetration Rate of Smart Devices
      • 3.4.1.2 Rising Convergence Between offline & Online Activities
      • 3.4.1.3 Broader Reach Due to Mobility
      • 3.4.1.4 Improved Bandwidth
    • 3.4.2 Restraints & Challenges
      • 3.4.2.1 Dearth of Mobile Friendly Websites
      • 3.4.2.2 Slow Internet Speed in Developing Countries
    • 3.4.3 Opportunities
      • 3.4.3.1 to Deliver New Services to Existing Customers
      • 3.4.3.2 An Opportunity to Learn & Optimize the Product
      • 3.4.3.3 Utilization of Device Specific Capabilities
    • 3.4.4 Impact Analysis of Dros
  • 3.5 Value Chain

4 M Commerce: Market Size & Forecast, By Transaction Type

  • 4.1 Introduction
  • 4.2 M Retailing
    • 4.2.1 Overview
    • 4.2.2 Market Size & Forecast
      • 4.2.2.1 Market Size & Forecast By Payment Mode
      • 4.2.2.2 Market Size & Forecast By User
  • 4.3 M Ticketing/Booking
    • 4.3.1 Overview
    • 4.3.2 Market Size & Forecast
      • 4.3.2.1 Market Size & Forecast By Payment Mode
      • 4.3.2.2 Market Size & Forecast By User
  • 4.4 M Billing
    • 4.4.1 Overview
    • 4.4.2 Market Size & Forecast
      • 4.4.2.1 Market Size & Forecast By Payment Mode
      • 4.4.2.2 Market Size & Forecast By User
  • 4.5 Other M Commerce Services
    • 4.5.1 Overview
    • 4.5.2 Market Size & Forecast
      • 4.5.2.1 Market Size & Forecast By Payment Mode
      • 4.5.2.2 Market Size & Forecast By User

5 M Commerce: Market Size & Forecast, By Payment Mode

  • 5.1 Introduction
  • 5.2 Near Field Communication (NFC)
    • 5.2.1 Overview
    • 5.2.2 Market Size & Forecast
      • 5.2.2.1 Market Size & Forecast By User
  • 5.3 Premium Sms
    • 5.3.1 Overview
    • 5.3.2 Market Size & Forecast
      • 5.3.2.1 Market Size & Forecast By User
  • 5.4 Wireless Application Protocol (WAP)
    • 5.4.1 Overview
    • 5.4.2 Market Size & Forecast
      • 5.4.2.1 Market Size & Forecast By User
  • 5.5 Direct Carrier Billing
    • 5.5.1 Overview
    • 5.5.2 Market Size & Forecast
      • 5.5.2.1 Market Size & Forecast By User

6 M Commerce: Market Size & Forecast, By User

  • 6.1 Introduction
  • 6.2 Overall Market Size
  • 6.3 Smart Device Users
    • 6.3.1 Overview
    • 6.3.2 Market Size & Forecast
  • 6.4 Feature Phone Users
    • 6.4.1 Overview
    • 6.4.2 Market Size & Forecast

7 M Commerce: Market Size & Forecast By Regions

  • 7.1 Introduction
    • 7.1.1 M Commerce Regional Market Growth Size
  • 7.2 North America
    • 7.2.1 Overview
    • 7.2.2 Market Size & Forecast
    • 7.2.2.1 Market Size & Forecast By Transaction Type
    • 7.2.2.2 Market Size & Forecast By Payment Mode
    • 7.2.2.3 Market Size & Forecast By User
  • 7.3 Europe
    • 7.3.1 Overview
    • 7.3.2 Market Size & Forecast
    • 7.3.2.1 Market Size & Forecast By Transaction Type
    • 7.3.2.2 Market Size & Forecast By Payment Mode
    • 7.3.2.3 Market Size & Forecast By User
  • 7.4 Asia-Pacific (APAC)
    • 7.4.1 Overview
    • 7.4.2 Market Size & Forecast
    • 7.4.2.1 Market Size & Forecast By Transaction Type
    • 7.4.2.2 Market Size & Forecast By Payment Mode
    • 7.4.2.3 Market Size & Forecast By User
  • 7.5 the Middle East & Africa (MEA)
    • 7.5.1 Overview
    • 7.5.2 Market Size & Forecast
    • 7.5.2.1 Market Size & Forecast By Transaction Type
    • 7.5.2.2 Market Size & Forecast By Payment Mode
    • 7.5.2.3 Market Size & Forecast By User
  • 7.6 Latin America (LA)
    • 7.6.1 Overview
    • 7.6.2 Market Size & Forecast
    • 7.6.2.1 Market Size & Forecast By Transaction Type
    • 7.6.2.2 Market Size & Forecast By Payment Mode
    • 7.6.2.3 Market Size & Forecast By User

8 M Commerce: Competitive Landscape

  • 8.1 Competitive Landscape
    • 8.1.1 Ecosystem & Roles
  • 8.2 End-User Landscape
    • 8.2.1 Market Opportunity Analysis
    • 8.2.2 End-User Analysis
      • 8.2.2.1 Mobile Data Traffic to Grow At A Cagr of 40.31% From 2013 to 2018
      • 8.2.2.2 Smart Phones Are Expected to Hold More Than 70% of the total Handset Market By 2018
      • 8.2.2.3 Internet Speeds Have Grown By 12% Worldwide

9 Company Profile (Overview, Products & Services, Strategies & Insights, Developments and MNM View)*

  • 9.1 Ericsson
  • 9.2 Gemalto
  • 9.3 Google Inc.
  • 9.4 IBM Corp.
  • 9.5 Mastercard Inc.
  • 9.6 Mopay AG
  • 9.7 Oxygen8
  • 9.8 Paypal
  • 9.9 SAP AG
  • 9.10 Visa Inc.

*Details on Overview, Products & Services, Strategies & Insights, Developments and MNM View Might Not Be Captured in Case of Unlisted Companies.

Appendix

  • Mergers and Acquisitions (M&A)
  • Venture Capital

List of Tables

  • Table 1 M Commerce Maret Size, 2014-2019 ($Billion, Y-O-Y %)
  • Table 2 Transaction Market Size, By Type, 2014-2019 ($Billion)
  • Table 3 Transaction Market, By Type, 2014-2019, Y-O-Y (%)
  • Table 4 M Retailing Market Size, By Payment Mode, 2014-2019 ($Billion)
  • Table 5 M Retailing Market Size, By Payment Mode, 2014-2019, Y-O-Y (%)
  • Table 6 M Retailing Market Size, By User, 2014-2019 ($Billion)
  • Table 7 M Retailing Market Size, By User, 2014-2019, Y-O-Y (%)
  • Table 8 M Ticketing/Booking Market Size, By Payment Mode, 2014-2019 ($Billion)
  • Table 9 M Ticketing/Booking Market Size, By Payment Mode, 2014-2019, Y-O-Y (%)
  • Table 10 M Ticketing/Booking Market Size, By User, 2014-2019 ($Billion)
  • Table 11 M Billing Market Size, By User, 2014-2019, Y-O-Y (%)
  • Table 12 M Billing Market Size, By Payment Mode, 2014-2019 ($Billion)
  • Table 13 M Billing Market Size, By Payment Mode, 2014-2019, Y-O-Y (%)
  • Table 14 M Billing Market Size, By User, 2014-2019 ($Billion)
  • Table 15 M Billing Market Size, By User, 2014-2019, Y-O-Y (%)
  • Table 16 Other Services Market Size, By Payment Mode, 2014-2019 ($Billion)
  • Table 17 Other Services Market Size, By Payment Mode, 2014-2019, Y-O-Y (%)
  • Table 18 Other Services Market Size, By User, 2014-2019 ($Billion)
  • Table 19 Other Services Market Size, By User, 2014-2019, Y-O-Y (%)
  • Table 20 Market Size, By Payment Mode, 2014-2019 ($Billion)
  • Table 21 Payment Modes Market, By Type, 2014-2019, Y-O-Y (%)
  • Table 22 NFC Market Size, By User, 2014-2019 ($Billion)
  • Table 23 NFC Market Size, By User, 2014-2019, Y-O-Y (%)
  • Table 24 Premium Sms Market Size, By User, 2014-2019 ($Billion)
  • Table 25 Premium Sms Market Size, By User, 2014-2019, Y-O-Y (%)
  • Table 26 WAP Market Size, By User, 2014-2019 ($Billion)
  • Table 27 WAP Market Size, By User, 2014-2019, Y-O-Y (%)
  • Table 28 Direct Carrier Billing Market Size, By User, 2014-2019 ($Billion)
  • Table 29 Direct Carrier Billing Market Size, By User, 2014-2019, Y-O-Y (%)
  • Table 30 User Market Size, By User, 2014-2019 ($Billion)
  • Table 31 Market Size, By User, 2014-2019, Y-O-Y (%)
  • Table 32 Smart Devices Users Market Size, 2014-2019 ($Billion)
  • Table 33 Smart Device Users Market, 2014-2019, Y-O-Y (%)
  • Table 34 Feature Phone Market Size, 2014-2019 ($Billion, Y-O-Y %)
  • Table 35 Market, By Region, 2014-2019 ($Billion)
  • Table 36 M Commerce Market, By Region, 2014-2019, Y-O-Y (%)
  • Table 37 M Commerce NA Market, By Transaction Type, 2014-2019 ($ Billion)
  • Table 38 NA Market, By Transaction Type, 2014-2019, Y-O-Y (%)
  • Table 39 North America Market, By Payment Mode, 2014-2019 ($Billion)
  • Table 40 NA Market, By Payment Mode, 2014-2019, Y-O-Y (%)
  • Table 41 NA Market, By User, 2014-2019 ($Billion)
  • Table 42 NA Market, By User, 2014-2019, Y-O-Y (%)
  • Table 43 Europe Market, By Transaction Type, 2014-2019 ($ Billion)
  • Table 44 Europe Market, By Transaction Type, 2014-2019, Y-O-Y (%)
  • Table 45 Europe Market, By Payment Mode, 2014-2019 ($Billion)
  • Table 46 Europe Market, By Payment Mode, 2014-2019, Y-O-Y (%)
  • Table 47 Europe Market, By User, 2014-2019 ($Billion)
  • Table 48 Europe Market, By User, 2014-2019, Y-O-Y (%)
  • Table 49 APAC Market, By Transaction Type, 2014-2019 ($ Billion)
  • Table 50 APAC Market, By Transaction Type, 2014-2019, Y-O-Y (%)
  • Table 51 APAC Market, By Payment Mode, 2014-2019 ($Billion)
  • Table 52 APAC Market, By Payment Mode, 2014-2019, Y-O-Y (%)
  • Table 53 APAC Market, By User, 2014-2019 ($Billion)
  • Table 54 APAC Market, By User, 2014-2019, Y-O-Y (%)
  • Table 55 MEA Market, By Transaction Type, 2014-2019 ($ Billion)
  • Table 56 MEA Market, By Transaction Type, 2014-2019, Y-O-Y (%)
  • Table 57 MEA Market, By Payment Mode, 2014-2019 ($Billion)
  • Table 58 MEA Market, By Payment Mode, 2014-2019, Y-O-Y (%)
  • Table 59 MEA Market, By User, 2014-2019 ($Billion)
  • Table 60 MEA Market, By User, 2014-2019, Y-O-Y (%)
  • Table 61 LA Market, By Transaction Type, 2014-2019 ($ Billion)
  • Table 62 LA Market, By Transaction Type, 2014-2019, Y-O-Y (%)
  • Table 63 LA Market, By Payment Mode, 2014-2019 ($Billion)
  • Table 64 LA Market, By Payment Mode, 2014-2019, Y-O-Y (%)
  • Table 65 LA Market, By User, 2014-2019 ($Billion)
  • Table 66 LA Market, By User, 2014-2019, Y-O-Y (%)

List of Figures

  • Figure 1 M Commerce Stakeholders
  • Figure 2 Research Methodology
  • Figure 3 M Commerce Data Triangulation & Market Forecasting
  • Figure 4 M Commerce: Market Size, 2014-2019 ($Billion, Y-O-Y %)
  • Figure 5 E Commerce Connectivity
  • Figure 6 M Commerce Evolution
  • Figure 7 M Commerce Market Segmentation
  • Figure 8 M Commerce Impact Analysis of Dros
  • Figure 9 M Commerce Value Chain
  • Figure 10 M Commerce Transaction Market, By Type, 2014-2019, Y-O-Y (%)
  • Figure 11 M Retailing Market Size, 2014-2019 ($Billion, Y-O-Y %)
  • Figure 12 M Ticketing/Booking Market Size, 2014-2019 ($Billion, Y-O-Y %)
  • Figure 13 M Billing Market Size, 2014-2019 ($Billion, Y-O-Y %)
  • Figure 14 M Commerce Other Services Market Size, 2014-2019 ($Billion, Y-O-Y %)
  • Figure 15 Payment Modes Market, By Type, 2014-2019, Y-O-Y (%)
  • Figure 16 NFC Market Size, 2014-2019 ($Billion, Y-O-Y %)
  • Figure 17 Premium Sms Market Size, 2014-2019 ($Billion, Y-O-Y %)
  • Figure 18 WAP Market Size, 2014-2019 ($Billion, Y-O-Y %)
  • Figure 19 Direct Carrier Billing Market Size, 2014-2019 ($Billion, Y-O-Y %)
  • Figure 20 Smart Device Users Market Size, 2014-2019 ($Billion, Y-O-Y %)
  • Figure 21 Feature Phone Market Size, 2014-2019 ($Billion, Y-O-Y %)
  • Figure 22 M Commerce: Market, By Region, 2014-2019, Y-O-Y (%)
  • Figure 23 M Commerce Regional Market Growth Size
  • Figure 24 North America: Market Size, 2014-2019($ Billion, Y-O-Y %)
  • Figure 25 Europe Market, 2014-2019 ($ Billion, Y-O-Y %)
  • Figure 26 APAC Market, 2014-2019 ($Billion, Y-O-Y %)
  • Figure 27 MEA Market, 2014-2019 ($ Billion, Y-O-Y %)
  • Figure 28 LA Market, 2014-2019 ($ Billion, Y-O-Y %)
  • Figure 29 M Commerce - Ecosystem
  • Figure 30 M Commerce: Market - Opportunity Plot
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