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市場調査レポート

世界のトラベルプリペイドカード情勢調査

Surveying the Global Prepaid Travel Card Landscape

発行 Mercator Advisory Group, Inc. 商品コード 315695
出版日 ページ情報 英文 20 Pages
納期: 即日から翌営業日
価格
本日の銀行送金レート: 1USD=115.27円で換算しております。
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世界のトラベルプリペイドカード情勢調査 Surveying the Global Prepaid Travel Card Landscape
出版日: 2014年10月08日 ページ情報: 英文 20 Pages
概要

当レポートでは、米国のインバウンド・アウトバウンドトラベル者数を含めた海外旅行統計の分析から、世界におけるトラベルプリペイドカードの可能性について明らかにしており、米国からの旅行先トップ5諸国(カナダ、メキシコ、日本、英国およびドイツ)における代表的なトラベルカード製品のレビュー、および各市場におけるプリペイドカードの販売・流通経路のレビューなどをまとめ、お届けしています。

調査ハイライト

  • 米国を含め、世界市場におけるトラベルプリペイドカードの可能性を明らかにする、世界および米国に着目した旅行統計
  • カナダ、メキシコ、日本、英国およびドイツにおける主要トラベルプリペイドカードのレビュー
  • 製品を消費者に届けるためにトラベルプリペイドカード発行企業が採用するマーケティング・流通チャネルの調査

本調査で取り上げる企業

  • Bank of Montreal
  • Banorte
  • Caxtonfx
  • Citizens Bank (カナダ)
  • Deutsche Kredit-Bank
  • Euronet
  • FairFX
  • Monex
  • MoneyCorp
  • myTravel
  • Neo Money
  • Payango
  • Post Office (英国)
  • Travel Bank
  • Travelex
  • Virgin Money
目次

As the barriers to international travel continue to fall, it has never been easier for consumers to visit countries around the world. One necessary activity for travelers either before or shortly after arrival is the exchange of currency. While some consumers prefer exchanging money at a local financial institution branch or withdrawing cash from an ATM, others prefer exchanging currencies at leading foreign exchange brokers like Travelex or MoneyCorp. A third option, prepaid travel cards, combines the two. Around the world, prepaid travel cards are increasingly popular as a more secure and efficient means of payment abroad than cash.

Mercator Advisory Group's latest report, ‘Surveying the Global Prepaid Travel Card Landscape’ highlights the overall global potential for these prepaid products by analysis of international travel statistics, including inbound and outbound travel volumes for the United States. In addition, the report reviews leading travel card products in the top five countries of origin of travelers visiting the United States, namely Canada, Mexico, Japan, the United Kingdom, and Germany (in order of tourist volume to the U.S.). The report also reviews the ways that these prepaid cards are marketed and distributed within each market. -

“Issuers will have to balance the benefits of a growing travel base with the fact that prepaid travel cards are inherently a niche product. Arguably more important is the need to develop a prepaid product that accurately reflects the behaviors and needs of the market they are operating in. Travel prepaid cards have a bright future around the world, but only if the cards are marketed and distributed through the correct channels,” according to Ben Jackson, Director or Mercator Advisory Group's Prepaid Advisory Service, and co-author of the report.

Highlights of the report include:

  • Global and U.S.-focused travel statistics that highlight the potential for prepaid travel cards in world markets, including the United States
  • A review of leading prepaid travel card products in Canada, Mexico, Japan, the United Kingdom, and Germany
  • Examination of the marketing and distribution channels employed by prepaid travel card issuers to help get their products into the hands of the consumers

One of the exhibits included in this report:

            Note: Travel to the U.S. by air from Mexico is estimated to be approximately 15% of all Mexican travel to the U.S.
            
            
                  Source: U.S. Department of Commerce Office of Travel and Tourism Industries.

This report contains 20 pages and 9 exhibits.

Companies mentioned in this report include: Bank of Montreal, Banorte, Caxtonfx, Citizens Bank (Canada), Deutsche Kredit-Bank, Euronet, FairFX, Monex, MoneyCorp, myTravel, Neo Money, Payango, Post Office (U.K.), Travel Bank, Travelex, and Virgin Money.

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