株式会社グローバルインフォメーション
TEL: 044-952-0102
表紙
市場調査レポート

スマートスピーカーの世界市場(金額、設置ベース、出荷台数):考察、傾向、予測 (2020~2024年)

Global Smart Speaker Market (by Value, Installed Base & Shipments) - Insights, Trends & Forecast (2020-2024)

発行 Koncept Analytics 商品コード 923309
出版日 ページ情報 英文 102 Pages
即納可能
価格
本日の銀行送金レート: 1USD=113.11円で換算しております。
Back to Top
スマートスピーカーの世界市場(金額、設置ベース、出荷台数):考察、傾向、予測 (2020~2024年) Global Smart Speaker Market (by Value, Installed Base & Shipments) - Insights, Trends & Forecast (2020-2024)
出版日: 2020年01月27日 ページ情報: 英文 102 Pages
概要

世界のスマートスピーカー市場は、2020~2024年に21.12%のCAGRで成長し、2024年には199億1000万米ドルの規模に達すると推定されています。市場成長の主な要因として、 IoTデバイスの普及や「ボイスコマース」 (Voice Commerce) の拡大、ミレニアル世代の間での人気、5Gインフラの整備などが挙げられます。他方、市場の成長に伴い、言語のローカライズやプライバシー/セキュリティリスク、価格の高さといった課題も生じています。現在、Amazon AlexaやGoogle Assistant、Apple Siri、Duer OS、Xiao Al、Ali Genieといったプラットフォームが提供されていますが、特にAlexaが低価格・多機能・高効率といった特徴を武器に、最大の市場シェアを占めています。国別に見ると、米国・中国の二国が最大級の市場となっています。

当レポートでは、世界のスマートスピーカーの市場について分析し、全体的な市場規模の動向見通し (過去・今後5年間分) や、プラットフォーム別・地域別および主要国 (米国、中国) の詳細動向、主な市場促進・抑制要因や最新情勢、企業間の競争状態・業績比較、主要企業のプロファイルなどを調査しております。

第1章 市場の概要

  • スマートスピーカーとは
  • スマートスピーカーの機能
  • スマートスピーカーの長所
  • スマートスピーカーの短所
  • スマートスピーカー・デバイス
  • スマートスピーカー:仮想アシスタントプラットフォーム
  • 主要なスマートスピーカー:仮想アシスタントプラットフォーム

第2章 世界市場の分析

  • 世界のスマートスピーカーの市場規模:実績値 (金額ベース)
  • 世界のスマートスピーカーの市場規模:予測値 (金額ベース)
  • 世界のスマートスピーカーの市場規模、プラットフォーム別
  • 世界のスマートスピーカーの市場規模、地域別
  • 世界のスマートスピーカー市場:設置ベース
    • 市場規模の予測値 (設置ベース)
    • 市場シェア (設置ベース)
    • Alexaの市場規模 (予測値、設置ベース)
    • Google Assistantの市場規模 (予測値、設置ベース)
    • Siriの市場規模 (予測値、設置ベース)
  • スマートスピーカーの市場規模、地域別 (設置ベース)
  • 世界のスマートスピーカーの出荷台数 (実績値)
  • 世界のスマートスピーカーの出荷台数 (予測値)
  • 世界のスマートスピーカーの出荷台数:地域別

第3章 地域別の市場分析

  • 米国
    • 米国のスマートスピーカーの市場規模:実績値 (金額ベース)
    • 米国のスマートスピーカーの市場規模:予測値 (金額ベース)
    • 世界のスマートスピーカーの市場シェア、プラットフォーム別
    • 米国国内のAlexa販売額 (実績値)
    • 米国国内のAlexa販売額 (予測値)
    • 米国国内のGoogle Assistant販売額 (実績値)
    • 米国国内のGoogle Assistant販売額 (予測値)
    • 米国国内のSiri販売額 (実績値)
    • 米国国内のSiri販売額 (予測値)
    • 米国のスマートスピーカー市場、製品別
  • 中国
    • 中国のスマートスピーカー出荷台数

第4章 市場のダイナミクス

  • 成長促進要因
    • 可処分所得の増大
    • スマートホームの軒数の増加
    • 都市人口の増加
    • IoTデバイスの普及
    • 「ボイスコマース」の人気拡大
    • 5Gインフラストラクチャの整備
    • スマートスピーカーに惹きつけられたミレニアル世代
  • 主な傾向と動静
    • 自宅でのスマートスピーカーの使用の急増
    • 自然言語処理(NLP)の進歩
    • 技術的製品としての傾向の増大
    • 多機能デバイスの需要の高まり
  • 課題
    • 言語のローカライズ
    • プライバシー面/セキュリティ面のリスク
    • 価格の高さ

第5章 競争環境

  • 世界市場
    • 市場収益額と株式時価総額の比較
    • 世界のスマートスピーカー市場のシェア構造:企業別
    • 世界のスマートスピーカー市場の出荷台数:企業別
    • 市場シェア構造 (出荷台数ベース):カテゴリー別企業別
  • 米国市場
    • 米国のスマートスピーカー市場のシェア構造:企業別
  • 中国市場
    • 中国のスマートスピーカー市場のシェア構造:企業別

第6章 会社概要

  • Amazon.com、Inc.
    • 事業の概要
    • 財務概要
    • 事業戦略
  • Apple, Inc.
  • Alphabet Inc.(Google)
  • Baidu, Inc.
  • Alibaba Group Holding Limited
  • Xiaomi Corporation
目次

The global smart speaker market is estimated to reach US$19.91 billion in 2024, growing at a CAGR of 21.12% for the period spanning from 2020 to 2024. The factors such as increasing disposable income, rising number of smart homes, growing urban population, increasing penetration of IoT devices, rising voice commerce, millennials attraction towards smart speaker and establishment of 5G connections are expected to drive the market. However, growth of the industry will be challenged by localization of language privacy and security risks and high prices. A few notable trends include increasing usage of smart speakers at home, advancement in natural language processing, growing inclination towards technological advancement and rising demand for multifunctional devices.

The global smart speaker market is broadly segmented into various platforms including Amazon Alexa, Google Assistant, Apple Siri, Duer OS, Xiao Al, Ali Genie and others. Rising consumer preference for Alexa, low cost and high efficiency along with its multi-functional features helped Alexa to remain at top position amongst all the smart speakers. In the smart speaker market, Alexa accounted for the highest share in 2019.

The fastest growing regional market is the United States owing to increasing number of devices per household coupled with the rising adoption of smart speakers. The U.S. and China are highly established premium markets that contribute to significant shares in the global market. Growing installed base users for smart devices in the China propelled the demand for smart speakers.

Scope of the report:

  • The report provides a comprehensive analysis of the global smart speaker market is broadly segmented into various platforms including Amazon Alexa, Google Assistant, Apple Siri, Duer OS, Xiao Al, Ali Genie and others.
  • The major regional markets have been analyzed, along with country coverage of the US and China.
  • The market dynamics such as growth drivers, market trends and challenges are analyzed in-depth.
  • The competitive landscape of the market, along with the company profiles of leading players (Amazon.com Inc., Apple Inc., Alphabet Inc., Baidu Inc., Alibaba Group Holding Limited, Xiaomi Corporation) are also presented in detail.

Key Target Audience:

  • Smart Speaker Manufacturers
  • Raw Material/Component Suppliers
  • End Users
  • Consulting Firms
  • Investment Banks
  • Government Bodies & Regulating Authorities

Table of Contents

1. Market Overview

  • 1.1. Smart Speakers
  • 1.2. Features of Smart Speakers
  • 1.3. Pros of Smart Speakers
  • 1.4. Cons of Smart Speakers
  • 1.5. Smart Speakers Devices
  • 1.6. Smart Speakers- Virtual Assistant Platforms
  • 1.7. Major Smart Speakers- Virtual Assistant Platforms

2. Global Market Analysis

  • 2.1. Global Smart Speaker Market by Value
  • 2.2. Global Smart Speaker Market Forecast by Value
  • 2.3. Global Smart Speaker Market by Platform
  • 2.4. Global Smart Speaker Market by Region
  • 2.5. Global Smart Speaker Market by Installed Base
    • 2.5.1. Global Smart Speaker Market Forecast by Installed Base
    • 2.5.2. Global Smart Speaker Market Share by Installed Base
    • 2.5.3. Global Alexa Forecast by Installed Base
    • 2.5.4. Global Google Assistant Forecast by Installed Base
    • 2.5.5. Global Siri Forecast by Installed Base
  • 2.6. Global Smart Speaker Installed Base by Region
  • 2.7. Global Smart Speaker Shipments
  • 2.8. Global Smart Speaker Shipments Forecast
  • 2.9. Global Smart Speaker Shipment by Region

3. Regional Market Analysis

  • 3.1. The US
    • 3.1.1. The US Smart Speaker Market by Value
    • 3.1.2. The US Smart Speaker Market Forecast by Value
    • 3.1.3. The US Smart Speaker Market Share by Platform
    • 3.1.4. The US Alexa Smart Speaker Sales by Value
    • 3.1.5. The US Alexa Smart Speaker Sales Forecast by Value
    • 3.1.6. The US Google Assistant Smart Speaker Sales by Value
    • 3.1.7. The US Google Assistant Smart Speaker Sales Forecast by Value
    • 3.1.8. The US Siri Smart Speaker Sales by Value
    • 3.1.9. The US Siri Smart Speaker Sales Forecast by Value
    • 3.1.10. The US Smart Speaker Market by Product
  • 3.2. China
    • 3.2.1. China Smart Speaker Shipment

4. Market Dynamics

  • 4.1. Growth Drivers
    • 4.1.1. Increasing Disposable Income
    • 4.1.2. Increasing Number of Smart Homes
    • 4.1.3. Growing Urban Population
    • 4.1.4. Growing Penetration of IoT Devices
    • 4.1.5. Increasing Popularity of Voice Commerce
    • 4.1.6. Establishment of 5G Infrastructure
    • 4.1.7. Millennials Attraction Towards Smart Speakers
  • 4.2. Key Trends & Developments
    • 4.2.1. Rapid Increase in the Usage of Smart Speakers at Home
    • 4.2.2. Advancement in Natural Language Processing (NLP)
    • 4.2.3. Growing Inclination Towards Technological Products
    • 4.2.4. Rising Demand for Multifunctional Devices
  • 4.3. Challenges
    • 4.3.1. Localization of Language
    • 4.3.2. Privacy and Security Risk
    • 4.3.3. High Prices

5. Competitive Landscape

  • 5.1. Global Market
    • 5.1.1. Revenue and Market Cap Comparison
    • 5.1.2. Global Smart Speaker Market Share by Company
    • 5.1.3. Global Smart Speaker Shipment by Company
    • 5.1.4. Global Smart Speaker Shipment Category Share by Company
  • 5.2. The U.S. Market
    • 5.2.1. The U.S. Smart Speaker Market Share by Company
  • 5.3. China Market
    • 5.3.1. China Smart Speaker Market Share by Company

6. Company Profiles

  • 6.1. Amazon.com, Inc.
    • 6.1.1. Business Overview
    • 6.1.2. Financial Overview
    • 6.1.3. Business Strategies
  • 6.2. Apple, Inc.
    • 6.2.1. Business Overview
    • 6.2.2. Financial Overview
    • 6.2.3. Business Strategies
  • 6.3. Alphabet Inc. (Google)
    • 6.3.1. Business Overview
    • 6.3.2. Financial Overview
    • 6.3.3. Business Strategies
  • 6.4. Baidu, Inc.
    • 6.4.1. Business Overview
    • 6.4.2. Financial Overview
    • 6.4.3. Business Strategies
  • 6.5. Alibaba Group Holding Limited
    • 6.5.1. Business Overview
    • 6.5.2. Financial Overview
    • 6.5.3. Business Strategies
  • 6.6. Xiaomi Corporation
    • 6.6.1. Business Overview
    • 6.6.2. Financial Overview
    • 6.6.3. Business Strategies

List of Figures

  • Features of Smart Speakers
  • Smart Speakers Devices
  • Major Smart Speakers- Virtual Assistant Platforms
  • Global Smart Speaker Market by Value (2015-2019)
  • Global Smart Speaker Market Forecast by Value (2020-2024)
  • Global Smart Speaker Market by Platform (2019)
  • Global Smart Speaker Market by Region (2019)
  • Global Smart Speaker Market Forecast by Installed Base (2019-2024)
  • Global Smart Speaker Market Share by Installed Base (2019)
  • Global Alexa Forecast by Installed Base (2019-2024)
  • Global Google Assistant Forecast by Installed Base (2020-2024)
  • Global Siri Forecast by Installed Base (2020-2024)
  • Global Smart Speaker Installed Base by Region (2019)
  • Global Smart Speaker Shipments (2015-2019)
  • Global Smart Speaker Shipments Forecast (2020-2024)
  • Global Smart Speaker Shipment by Region (2019*)
  • The US Smart Speaker Market by Value (2015-2019)
  • The US Smart Speaker Market Forecast by Value (2020-2024)
  • The US Smart Speaker Market Share by Platform (2019)
  • The US Alexa Smart Speaker Sales by Value (2015-2019)
  • The US Alexa Smart Speaker Sales Forecast by Value (2020-2024)
  • The US Google Assistant Smart Speaker Sales by Value (2017-2019)
  • The US Google Assistant Smart Speaker Sales Forecast by Value (2020-2024)
  • The US Siri Smart Speaker Sales by Value (2017-2019)
  • The US Siri Smart Speaker Sales Forecast by Value (2020-2024)
  • The US Smart Speaker Market by Product (2019)
  • China Smart Speaker Shipment (2019-2024)
  • Global Gross National Income (GNI) Per Capita (2014-2018)
  • Global Smart Home Market Forecast (2019-2024)
  • Global Urban Population (2014-2018)
  • Number of Installed IoT Devices (2015-2019)
  • Monthly Active US Smart Speaker Voice Commerce Users (2017-2018)
  • Number of 5G Connections Forecast by Region (2021-2025)
  • Smart Speakers Ownership in the US Households (2017-2018)
  • US Retail Prices of Selected Voice Enabled Smart Speakers
  • Key Players - Revenue & Market Cap Comparison (2018/2019)
  • Global Smart Speaker Market Share by Company (2019)
  • Global Smart Speaker Shipment by Company (2018-2019)
  • Global Smart Speaker Shipment Category Share by Company ( Q3 2019)
  • The U.S. Smart Speaker Market Share by Company (2019)
  • China Smart Speaker Market Share by Company (2019)
  • Amazon.com Net Sales by Segment (2018)
  • Amazon.com Net Sales by Region (2018)
  • Amazon.com Net Sales and Net Income (Loss) (2014-2018)
  • Apple, Inc. Net Sales by Segments (2018)
  • Apple, Inc. Net Sales by Products (2018)
  • Apple, Inc. Net Sales and Net Income (2014-2018)
  • Alphabet Inc. (Google) Sales by Product Category (2018)
  • Alphabet Inc. (Google) Sales by Region (2018)
  • Alphabet Inc. (Google) Revenues and Net Income (2014-2018)
  • Baidu, Inc. Revenues by Segment (2018)
  • Baidu, Inc. Revenues and Net Income (2014-2018)
  • Alibaba Group Holding Limited Revenue by Segment (2019)
  • Alibaba Group Holding Limited Revenues and Net Income (2015-2019)
  • Xiaomi Corporation Sales by Segment (2018)
  • Xiaomi Corporation Sales by Region (2018)
  • Xiaomi Corporation Revenue and Profit (2014-2018)
Back to Top