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市場調査レポート

米国のテキーラ市場:産業分析と将来展望

U.S. Tequila Market: Industry Analysis & Outlook 2018-2022

発行 Koncept Analytics 商品コード 658726
出版日 ページ情報 英文 69 Pages
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米国のテキーラ市場:産業分析と将来展望 U.S. Tequila Market: Industry Analysis & Outlook 2018-2022
出版日: 2018年07月01日 ページ情報: 英文 69 Pages
概要

当レポートでは、米国国内のテキーラ市場について分析し、全体的な市場規模の動向見通し (今後6年間分) や、価格帯別・ブランド別・地域別の詳細動向、主な市場促進・抑制要因、市場競争状態、主要企業のプロファイル・業績などを調査しております。

第1章 イントロダクション

第2章 米国のテキーラ市場

  • 市場規模 (金額ベース)
  • 市場規模の予測 (金額ベース)
  • 市場シェア (金額ベース)
  • 市場規模 (数量ベース)
  • 市場規模の予測 (数量ベース)
  • 市場シェア (数量ベース)
  • 価格帯別の市場分析
    • 市場シェア:価格帯別
    • 市場シェアの予測:価格帯別
    • 市場規模:価格帯別
    • 市場規模の予測:価格帯別
  • 価格帯別の市場分析 (数量ベース)
  • 輸入市場シェア (金額ベース)
  • 輸入額
  • 輸入市場シェア (数量ベース)
  • 輸入量
  • 消費量シェア:州別

第3章 市場のダイナミクス

  • 成長促進要因
  • 主な傾向と動静
  • 課題

第4章 競争環境

  • 世界市場
    • 市場規模・時価総額の比較
  • 米国市場
    • 市場シェア:ブランド別 (数量ベース)
    • 消費量の比較:ブランド別
    • 高級テキーラの消費量の比較

第5章 企業プロファイル

目次

Tequila is a popular distilled beverage and type of alcoholic drink made from the blue agave plant in Mexico. Mexico is the only origin of tequila. Tequila is produced from agave, a plant that is part of the agavoideae subfamily and originates in arid regions. There are over 290 agave species but only Tequilana Weber blue variety can be used to make tequila.

Mexico is the second largest consumer of tequila after the United States. Mexican law states that tequila can be produced in the state of Jalisco and limited municipalities in the states of Guanajuato, Michoacán, Nayarit and Tamaulipas.

All tequila must contain at least 51% blue agave. Good tequila is 100% blue agave which will be clearly marked on the bottle. Tequila which is not 100% agave is called mixto as it is blended with sugar and water during distillation. Tequilas are broadly categorized into five types, Blanco, Joven, Reposado, Anejo and Extra Anejo. Some tequilas are clear and are called blanco or silver tequila. Other takes on a brown color due to one of two possible sources. Gold tequilas often get their color from the addition of caramel or other additives. Some tequilas are flavored with small amounts of sherry, prune concentrate and coconut.

The U.S. tequila market is expected to grow in future due to improvement in economic condition, growing Hispanic population, rising popularity among millennial population and growing female population. Key trends of this market include premiumisation, increasing demand for handcrafted tequilas, new product introduction and rise in cocktail culture. However, there are some factors which can hinder the growth of the market which includes decrease in agave plantation and growing cannabis consumption in the U.S.

The report "U.S. Tequila Market: Industry Analysis & Outlook (2018-2022)" by Koncept Analytics provides an extensive research and detailed analysis of the present market along with future outlook. The report discusses the major growth drivers and challenges of the U.S. market. The report profiles the key players of the market including Becle SAB de CV, Suntory Holdings Limited, Pernod Ricard and Brown Forman Corporation.

Table of Contents

1. Introduction

  • 1.1 Tequila
  • 1.2 History of Tequila
  • 1.3 Tequila Production
  • 1.4 Classification of Tequila
  • 1.5 Categories of Tequila

2. The U.S. Tequila Market

  • 2.1 The U.S. Tequila Market by Value
  • 2.2 The U.S. Tequila Market Forecast by Value
  • 2.3 The U.S. Tequila Market Share by Value
  • 2.4 The U.S. Tequila Market by Volume
  • 2.5 The U.S. Tequila Market Forecast by Volume
  • 2.6 The U.S. Tequila Market Share by Volume
  • 2.7 The U.S. Tequila Market by Price Segment
    • 2.7.1 The U.S. Tequila Market Share by Price Segment
    • 2.7.2 The U.S. Tequila Market Share Forecast by Price Segment
    • 2.7.3 The U.S. Tequila Market by Price Segment
    • 2.7.4 The U.S. Tequila Market Forecast by Price Segment
  • 2.8 The U.S. Tequila Volume by Price Segment
    • 2.8.1 The U.S. Tequila Volume Share by Price Segment
    • 2.8.2 The U.S. Tequila Volume Share Forecast by Price Segment
    • 2.8.3 The U.S. Tequila Volume by Price Segment
    • 2.8.4 The U.S. Tequila Volume Forecast by Price Segment
  • 2.9 The U.S. Tequila Import Share by Value
  • 2.10 The U.S. Tequila Import by Value
  • 2.11 The U.S. Tequila Import Share by Volume
  • 2.12 The U.S. Tequila Import by Volume
  • 2.13 The U.S. Tequila Consumption Share by States

3. Market Dynamics

  • 3.1 Growth Drivers
    • 3.1.1 Improvement in Economic Condition
    • 3.1.2 Growing Hispanic Population
    • 3.1.3 Increasing Popularity among Millennial Population
    • 3.1.4 Increasing Urban Population
    • 3.1.5 Rising Female Population
  • 3.2 Key Trends & Developments
    • 3.2.1 Rise in Premiumisation
    • 3.2.2 Introduction of New Tequila Products
    • 3.2.3 Rise in Cocktail Culture
    • 3.2.4 Increasing Demand of Handcrafted Tequila
  • 3.3 Challenges
    • 3.3.1 Increasing Cannabis Consumption
    • 3.3.2 Decrease in Agave Plantation

4. Competitive Landscape

  • 4.1 Global Market
    • 4.1.1 Revenue and Market Cap Comparison
  • 4.2 The U.S. Market
    • 4.2.1 The U.S. Tequila Volume Share by Brand
    • 4.2.2 The U.S. Tequila Volume Comparison by Brand
    • 4.2.3 The U.S. Luxury Tequila Volume Comparison

5. Company Profiles

  • 5.1 Brown Foreman Corporation
    • 5.1.1 Business Overview
    • 5.1.2 Financial Overview
    • 5.1.3 Business Strategies
  • 5.2 Suntory Holdings Limited
    • 5.2.1 Business Overview
    • 5.2.2 Financial Overview
    • 5.2.3 Business Strategies
  • 5.3 Pernod Ricard
    • 5.3.1 Business Overview
    • 5.3.2 Financial Overview
    • 5.3.3 Business Strategies
  • 5.4 Becle SAB de CV
    • 5.4.1 Business Overview
    • 5.4.2 Financial Overview
    • 5.4.3 Business Strategies

List of Figures

  • Classification of Tequila
  • Categories of Tequila
  • The U.S. Tequila Market by Value (2013-2017)
  • The U.S. Tequila Market Forecast by Value (2018-2022)
  • The U.S. Tequila Market Share by Value (2013-2017)
  • The U.S. Tequila Market by Volume (2013-2017)
  • The U.S. Tequila Market Forecast by Volume (2018-2022)
  • The U.S. Tequila Market Share by Volume (2013-2017)
  • The U.S. Tequila Market Share by Price Segment (2017)
  • The U.S. Tequila Market Share Forecast by Price Segment (2022)
  • The U.S. Tequila Market by Price Segment (2013-2017)
  • The U.S. Tequila Market Forecast by Price Segment (2018-2022)
  • The U.S. Tequila Volume Share by Price Segment (2017)
  • The U.S. Tequila Volume Share Forecast by Price Segment (2022)
  • The U.S. Tequila Volume by Price Segment (2013-2017)
  • The U.S. Tequila Volume Forecast by Price Segment (2018-2022)
  • The U.S. Tequila Import Share by Value (2017)
  • The U.S. Tequila Import by Value (2013-2017)
  • The U.S. Tequila Import Share by Volume (2017)
  • The U.S. Tequila Import by Volume (2013-2017)
  • The U.S. Tequila Consumption Share by States (2017)
  • The U.S. GDP (2013-2017)
  • The U.S. Hispanic Population (2013-2017)
  • The U.S. Millennial Population Forecast (2017-2035)
  • The U.S. Urban Population (2013-2017)
  • The U.S. Female Population (2013-2017)
  • The U.S. Tequila Volume CAGR by Price Segment (2013-2017)
  • Tequila Product Introduction in the U.S. (2013-2017)
  • Cannabis Impact on Alcohol Consumption (2017)
  • The U.S. Tequila Volume Share by Brand (2017)
  • Brown Foreman Corporation Net Sales by Geographical Area (2017)
  • Brown Foreman Corporation Net Sales and Net Income (2013-2017)
  • Suntory Holdings Limited Revenue by Segment (2017)
  • Suntory Holdings Limited Revenue and Profit (2013-2017)
  • Pernod Ricard Revenue by Geographical Area (2017)
  • Pernod Ricard Net Sales and Net Profit (2013-2017)
  • Becle SAB de CV Revenue by Brand (2017)
  • Becle SAB de CV Net Sales and Net Income (2014-2017)

List of Tables

  • Key Players - Revenue & Market Cap Comparison (2017)
  • The U.S. Tequila Volume Comparison by Brand (2013-2017)
  • The U.S. Luxury Tequila Volume Comparison (2013-2017)
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