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市場調査レポート

パワースポーツ市場レポート

Global Power Sports Market Report: 2015 Edition

発行 Koncept Analytics 商品コード 204033
出版日 ページ情報 英文 70 Pages
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パワースポーツ市場レポート Global Power Sports Market Report: 2015 Edition
出版日: 2015年11月24日 ページ情報: 英文 70 Pages
概要

パワースポーツ産業は、高い生活水準、顧客の自立性の拡大、信用の利用可能性、失業率、住宅市場の健全性といったマクロ経済的要因に非常に大きく影響されています。その市場は特に北米地域に集中しているのが現状です。今後、市場の成長を促す要因として期待されているのは、ボートの買い替え需要をはじめ、パワースポーツ製品への支出増、世界経済の継続的発展、都市人口の増加などです。

当レポートは、全世界および各地域のパワースポーツ市場の各部門−−オフロード車(ATVおよびサイドバイサイド・ビークル)・オートバイ・スノーモービル・パーソナルウォータークラフト−−の市場を分析するとともに、パワースポーツ市場の全体的な傾向や促進要因、主要なプレーヤーの戦略分析とともにお届けいたします。

第1章 パワースポーツ:概要

  • オフロード車
  • スノーモービル
  • パーソナルウォータークラフト(PWC、水上オートバイ)
  • オートバイ

第2章 パワースポーツ市場分析

  • 世界市場
    • セグメント別販売台数
    • セグメント別需要
    • オフロード車(ORV)市場
      • 総売上高
      • ATV(四輪バギー)市場規模
      • SxS(サイド・バイ・サイド・ビークル)市場規模
    • スノーモービル市場
      • 市場規模
      • 地域別内訳
      • 主要セグメント
    • パーソナルウォータークラフト市場
      • 概要
      • 市場の需要
    • オートバイ市場
  • 北米市場
    • ATV/SxS販売台数
    • スノーモービル販売台数
    • オートバイの売上高
    • 米国市場
      • ATV販売台数
      • スノーモービル販売台数/登録台数
      • 重量級オートバイの売上高
      • オートバイ部門
      • パワーボート販売台数
      • レクリエーション用ボートの統計データ
      • パーソナルウォータークラフトの売上高
    • カナダ市場
      • ATV販売台数
      • スノーモービル販売台数/登録台数
  • 欧州市場
    • 重量級オートバイの売上高
    • オートバイ部門

第3章 市場のダイナミクス

  • 成長促進要因
  • 主な動向
  • 重要な発展
  • 課題

第4章 競合情勢

  • 世界市場
  • 北米
    • 米国
  • 欧州
    • フランス
    • ドイツ

第5章 企業プロファイル

  • Polaris Industries Inc.
    • 事業概要
    • 財務概要
    • 事業戦略
  • 本田技研工業
    • 事業概要
    • 財務概要
    • 事業戦略
  • ヤマハ発動機
    • 事業概要
    • 財務概要
    • 事業戦略
  • Harley Davidson
    • 事業概要
    • 財務概要
    • 事業戦略

図表一覧

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目次

The power sports industry mainly includes recreational and utility oriented vehicles and is a lifestyle based industry. It includes all-terrain vehicles (ATVs), side-by-side vehicles (SxS), snowmobiles, motorcycles, and powerboats/personal water crafts (PWC). The power sports industry is extremely reliant on macro-economic factors like high standard of living, increasing customer self-reliance levels, credit availability at an ease, unemployment rate, and the health of the housing market. The market is mainly concentrated in the region of North America, the US and Canada, in particular.

The key factors which are anticipated to drive market growth include increased replacement demand for boats, increasing spending rate on power sports products, continuous global economic development, and growing urban population. Some of the noteworthy industry trends and developments include Polaris surpassing Honda in ATV market, cannibalization of ATVs by side-by-side vehicles, more youngsters opting for recreational boating, power sports industry players embracing upon shopatron technology, and uneven recoveries in boat segments. However, the industry remains threatened by certain challenges which include increasing boomer age, related environmental issues, and unfavorable weather conditions.

The report provides a comprehensive study of global power sports market and also major regional markets on the basis of various segments. The competition in the global power sports market is highly fragmented with large players like Polaris, Honda, Yamaha, and Harley. All these companies have been profiled in the present report highlighting their key financials and business strategies for growth.

Table of Contents

1. Overview

  • 1.1 Off-Road Vehicles (ORV)
  • 1.2 Snowmobiles
  • 1.3 Personal Watercrafts (PWC)
  • 1.4 Motorcycles

2. Power Sports Market Analysis

  • 2.1 Global Market
    • Unit Sold by Segment
    • Demand by Segments
    • 2.1.1 Off-Road Vehicles
      • Total Unit Sales
      • ATV Market Volume
      • SxS Market Volume
    • 2.1.2 Snowmobiles
      • Market Volume
      • Regional Breakdown
      • Market Demand
      • Key Segments
    • 2.1.3 Personal Watercrafts
      • Overview
      • Market Demand
    • 2.1.4 Motorcycles
  • 2.2 North America
    • ATV & SxS Unit Sales
    • Snowmobile Unit Sales
    • Motorcycle Sales
    • 2.2.1 The US
      • ATV Unit Sales
      • Snowmobile Unit Sales
      • Snowmobile Registrations
      • Heavyweight Motorcycle Sales
      • Motorcycle Segments
      • Powerboat Unit Sales
      • Recreational Boating Statistics
      • Personal Watercraft Sales
    • 2.2.2 Canada
      • ATV Unit Sales
      • Snowmobile Unit Sales
      • Snowmobile Registrations
  • 2.3 Europe
    • Heavyweight Motorcycle Sales
    • Motorcycle Segments

3. Market Dynamics

  • 3.1 Growth Drivers
    • 3.1.1 Increased Replacement Demand for Boats
    • 3.1.2 Spending Rate on Power Sports Products
    • 3.1.3 Global Economic Development
    • 3.1.4 Growing Urban Population
  • 3.2 Key Trends
    • 3.2.1 Polaris Surpassing Honda in ATV Market
    • 3.2.2 Cannibalization of ATVs by Side-By-Side Vehicles
    • 3.2.3 Snowmobilers' Trends
    • 3.2.4 More Youngsters Opting For Recreational Boating
  • 3.3 Significant Developments
    • 3.3.1 Power Sports Industry Players Embrace Shopatron Technology
    • 3.3.2 Uneven Recoveries in Boat Segments
  • 3.4 Challenges
    • 3.4.1 Increasing Boomer Age
    • 3.4.2 Environmental Issues
    • 3.4.3 Unfavorable Weather Conditions

4. Competitive Landscape

  • 4.1 Global Market
    • 4.1.1 Off-Road Vehicles
    • 4.1.2 Snowmobiles
    • 4.1.3 Motorcycles
    • 4.1.4 Personal Watercrafts
  • 4.2 North America
    • 4.2.1 The US
  • 4.3 Europe
    • 4.3.1 France
    • 4.3.2 Germany

5. Company Profiles

  • 5.1 Polaris Industries Inc.
    • 5.1.1 Business Overview
    • 5.1.2 Financial Overview
    • 5.1.3 Business Strategies
  • 5.2 Honda Motor Co., Ltd.
    • 5.2.1 Business Overview
    • 5.2.2 Financial Overview
    • 5.2.3 Business Strategies
  • 5.3 Yamaha Motor Co, Ltd.
    • 5.3.1 Business Overview
    • 5.3.2 Financial Overview
    • 5.3.3 Business Strategies
  • 5.4 Harley Davidson
    • 5.4.1 Business Overview
    • 5.4.2 Financial Overview
    • 5.4.3 Business Strategies

List of Charts

  • Power Sports Vehicle Industry - Segments
  • Global Power Sports Market - Units Sold by Segments (2014)
  • Global Demand of Power Sports by Segment (2014)
  • Global Off-Road Vehicle Unit Sales (2006-2014)
  • Global All-Terrain Vehicles Unit Sales (2006-2014)
  • Global Side-by-Side Vehicles Unit Sales (2004-2014)
  • Global Side-by-Side Vehicles Industry by Category (2014)
  • Global Side-by-Side Vehicles Industry Trade by Type (2013)
  • Global Unit Sales of Snowmobiles (2006-2015)
  • Number of New Snowmobiles Units Sold by Region (2015)
  • Economic Impact of Snowmobiling (2014)
  • Global Demand of Snowmobiles by Country (2014)
  • Global Snowmobile Industry by Segment (2014)
  • Global Pleasure Boat Market Volume by Region (2014)
  • Global Personal Watercraft Demand (2009-2014)
  • North America (The US & Canada) ORVs Unit Sales (2005-2014)
  • Snowmobiles Retail Unit Sales in North America (2004-2015)
  • Cruiser & Touring Motorcycles Units in North America (2006-2014)
  • ATVs Retail Unit Sales in the US (2007-2014)
  • Snowmobiles Unit Sales in the US (2008-2015)
  • Heavyweight 601cc+ Motorcycle Registrations in the US (2008-2014)
  • The US 601cc+ Motorcycle Registrations by Category (2014)
  • The US 651cc+ Motorcycle Industry Unit Sales (2000-2014E)
  • Regional Motorcycle Breakdown in the US (2014)
  • The US Powerboat Retail Unit Sales (2000-2017E)
  • Total Expenditures on Recreational Boating in the US (2011-2014)
  • Total Expenditures on Recreational Boating in the US by Types (2014)
  • Top 10 States in the US Spending On Recreational Boating (2014)
  • Total Number of Recreational Boats in Use in the US (1990-2014E)
  • Recreational Boats in Use in the US by Types (1997-2014E)
  • Personal Watercraft Sold and Demand Units in the US (2000-2014)
  • Personal Watercraft - Retail Market Value in the US (2000-2014E)
  • ATVs Retail Unit Sales in Canada (2005-2014)
  • Snowmobiles Registrations in Canada - by Volume (2008-2015)
  • Heavyweight 601cc+ Motorcycle Registrations in Europe (2008-2014)
  • European 601cc+ Motorcycle Registration by Category (2014)
  • Heavyweight Motorcycle Registrations in Europe (2000-2014E)
  • Replacement Boat Demand by Type (2014E)
  • Pleasure Boat and Motorcycle Spending Per Capita (2000-2014)
  • Pleasure Boat and Motorcycle Spending Rate (2000-2014)
  • Global GDP - World & Regions (2009-2014)
  • Global Urban Population (2009-2015E)
  • Polaris versus Honda - ATV Market (2006-2014)
  • Average Age of a Snowmobiler (2006-2014)
  • Average Distance Snowmobiler Rides in North America (2011-2014)
  • Adults in Recreational Boating in the US (1990-2014)
  • Boat Recovery by Segments (2014)
  • Current Boating Trends Caused Brunswick Boat Mix Shift (2008-2014)
  • Global ATVs Market Share by Company (2014)
  • Global Side-by-Side Vehicles Market Volume Share by Company (2014)
  • Global Snowmobiles Market Volume Share by Company (2015)
  • Global Personal Watercraft Market Share by Company (2014E)
  • North American Motorcycle Unit Share by Company (2014)
  • The US Motorcycle Market Share by Company (2014)
  • Motorcycle Market Share by Company in France (2014)
  • Motorcycle Market Share by Company in Germany (2014)
  • Polaris Sales Share by Segments (2014)
  • Polaris Sales Share by Region (2014)
  • Polaris Sales and Net Income (2009-2014)
  • Honda Motor Net Sales Share by Segments (2014)
  • Honda Motor Net Sales and Net Income (2010-2015)
  • Yamaha Net Sales Breakdown by Segments (2014)
  • Yamaha Net Sales Breakdown by Region (2014)
  • Yamaha Net Sales and Net Income (2009-2014)
  • Harley Davidson Revenue Share by Segments (2014)
  • Harley Davidson Revenue and Net Income (2009-2014)

List of Tables

  • Power Sports Industry Snapshot
  • Total Snowmobile Registrations in the US - by State (2014/2015)
  • Snowmobile Registrations in Canada - by Provinces (2014/2015)
  • Manufacturers in Off-Road Vehicles Industry (2014)
  • Global ATV Market Share (2000-2013)
  • Global Side-by-Sides Market Share (2009-2013)
  • Side-by-Side Industry Competitive Overview - Recreational (2014)
  • Side-by-Side Industry Competitive Overview - Utility (2014)
  • Global Snowmobile Market Share (2000-2014)
  • Model Types as a Percentage of Respective Portfolios (2014)
  • The US Motorcycle Competitive Overview
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