市場調査レポート

商品コード

スマート広告サービスの世界市場規模、シェア、産業動向分析レポート企業規模別、タイプ別、プラットフォームタイプ別、価格モデル別、業界別、地域別展望と予測、2022年～2028年

Global Smart Advertising Services Market Size, Share & Industry Trends Analysis Report By Enterprise Size, By Type, By Platform Type, By Pricing Model, By Vertical, By Regional Outlook and Forecast, 2022 - 2028

出版日: 2023年02月28日 | 発行: KBV Research

| ページ情報: 英文 378 Pages | 納期: 即納可能

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全表示
概要
図表
目次

概要

サンプル依頼リストに入れる

スマート広告サービスの世界市場規模は、予測期間中に20.6%のCAGRで市場成長し、2028年には1兆2,731億米ドルに達すると予想されています。

これらの技術を活用して顧客体験を強化し、カスタマイズすることができる企業は、今後のマーケティングにおいて重要な存在であり続けるでしょう。消費者がメディアを読む、見る、聴く、そして交流する方法は変化しています。人々は今、起きている時間の半分以上をメディアを見ています。この動向は、スマートフォンやタブレット端末など、インターネットに接続されたガジェットがどこにでもあることが一因となっています。

ウェブサイト、電子メール、ソーシャルメディア、検索エンジン最適化など、デジタル環境内の取り組みを指すデジタルマーケティングは、以前よりも頻繁に顧客と接触するために使用されています（SEO対策）。これは、屋外（看板）マーケティング、放送マーケティング（テレビ、ラジオ）、印刷マーケティング（新聞、雑誌、チラシ、パンフレット）からなる従来のマーケティングの世界からの発展です。

COVID-19の影響度分析

消費者が売上を伸ばすために家庭内メディアやその他の低コストの広告戦略に集中するため、マーケティングに費やす金額は増加すると予想されます。パンデミック（世界的大流行）時に頻繁に行われた戸締まりは、テレビ視聴に比べて人々のデジタル消費を増加させたが、これは家庭内メディアの強い需要に起因していると言えます。スマート広告主は、ソーシャルメディアプラットフォーム、ストリーミングサービス、ゲームに対する需要の高まりによって、移り変わる動向に適応するよう促されています。インターネット普及率の上昇とOTTプラットフォームの利用によるスマート広告の需要の高まりが、パンデミック時およびその後の市場成長を後押ししています。

市場成長要因

広告におけるAI活用

その豊富な利点と時間とともに賢くなる能力から、AIは広告環境を急速に変化させています。広告のパーソナライゼーションは、データや消費者のインサイトを利用して、広告をターゲットとするユーザーにより適したものにするものです。デモグラフィック、興味、購買意欲、または行動パターンに関するデータは、その一例です。顧客は、自分の体験をカスタマイズしてくれる企業としか取引をしないと回答しているため、広告をより関連性の高い、パーソナライズされたものにすることは、急速に主要な焦点になってきています。

ソーシャルメディア広告のメリット

もう一つの利点は、最適なパフォーマンスを見つけるために、多くのキャンペーンバリエーションをテストできることです。キャンペーン予算最適化（CBO）を使って、自動的に最も効果の高い広告を選択することも可能です。どのキャンペーンが最も効果的かを判断するためには、多くのキャンペーンバリエーションを試すことが重要です。広告予算に対してリーチ、エンゲージメント、コンバージョンの理想的な組み合わせを実現することで、キャンペーン予算の最適化は多くの企業の財務的節約に役立っています。スマート広告に関連する利点は、市場の拡大を後押しすると期待されています。

市場抑制要因

厳しい規制の存在

誤解を招くような欺瞞的な広告を止めるには、集中的な法的措置や、市場にある商品やサービスの物理的特徴について顧客を誤解させる行為に対処する法律の整備など、いくつかの行動が必要かもしれません。例えば、消費者を誤解させたり、不当な行為から守るための法律を監督するために、多くの貿易委員会が各国に導入されています。この委員会は、マーケティング担当者が広告において虚偽、不正確、またはその他の欺瞞的な約束をすることを阻止するために活動しています。これが、この地域の市場の成長を支えています。

タイプ別展望

タイプ別では、スマート広告サービス市場は、メール広告、ビデオ広告、検索エンジン広告、モバイル広告、ソーシャルメディア広告、オンラインディスプレイ広告、その他に分けられます。2021年のスマート広告サービス市場では、ソーシャルメディア広告の分野が有望な成長率を獲得しました。この成長は、Facebook、twitter、Instagramなどのプラットフォームを使用したソーシャルメディア広告が、スポンサー広告を希望するオーディエンスに広めることに起因しています。ソーシャルメディア広告は、顧客の関心を引き、マーケティング目標を推進するためのシンプルで効果的な方法です。ユーザーの活動や属性に応じて、広告主はターゲットを絞り込み、顧客にカスタマイズされた情報を提供することができます。

プラットフォームの種類展望

スマート広告サービス市場のプラットフォームタイプ別では、モバイル、ノートパソコン、デスクトップ＆タブレット、その他に分類されます。2021年のスマート広告サービス市場では、モバイル分野が最も高い収益シェアを占めています。これは、モバイルマーケティングがスマートフォンなどの携帯技術を利用した広告であるためです。位置情報サービスと連携したモバイルマーケティングは、ロケーションベースマーケティングと呼ばれています。モバイルマーケティング担当者は、人の位置情報を利用して、特定の地域に関するメッセージをモバイル端末で配信することができます。モバイルマーケティングは、モバイルに最適化された広告、プッシュ通知、モバイルアプリケーションなどの手法を通じて、モバイルユーザー層と交流することを目的としています。

業界別展望

スマート広告サービス市場は、業種別に、メディア・エンターテインメント、BFSI、教育、小売・消費財、IT・通信、ヘルスケア・歯科、その他に区分されます。小売＆消費財セグメントは、2021年のスマート広告サービス市場で最大の収益シェアを示しました。これは、小売業者がオンラインショップの広告を利用して、小売・消費財のスマート広告により商品への関心や認知度を高めることで、ターゲット層から売上を上げることができるからです。小売業者は、特定のアクションを行うために彼らの聴衆を奨励するために巧妙な広告を利用しています。小売マーケティング戦略は、企業が新しいクライアントを誘致し、対面での購入やオンライン注文を行うためにそれらを説得するために採用する方法です。

価格設定モデルアウトルック

価格モデルに基づき、スマート広告サービス市場は、CPM（Cost per mile）、パフォーマンスベース広告、ハイブリッドに二分されます。ハイブリッドセグメントは、2021年のスマート広告サービス市場において有望な成長率を獲得しました。これは、ハイブリッド価格モデル（CPL）に含まれるCost Per Click（CPC）、Cost Per View（CPV）、Cost Per Install（CPI）、Cost Per Acquisition（CPA）、Cost Per Leadなどの多様な価格戦略によるものです。企業はCPCモデルのもと、広告のクリック数に応じて料金を支払います。広告のコストをクリック数で割ることで、価格が決定されます。

企業規模の見通し

企業規模別では、スマート広告サービス市場の企業規模は、大企業と中小企業に分けられます。大企業セグメントは、2021年に最大の収益シェアを獲得してスマート広告サービス市場をリードしました。この成長は、大企業が自由に使えるリソースが多いため、広告に多くの費用をかける可能性があることに起因しています。少数の巨大企業が収益に影響を与えることが予想されます。つまり、これらの企業がスマート広告分野を支配し、それによって予測期間中の同分野の成長を加速させると予測されます。

地域別展望

地域別に、スマート広告サービス市場を北米、欧州、アジア太平洋、LAMEAに分けて分析します。2021年のスマート広告サービス市場では、北米地域が最も高い収益シェアを獲得しています。これは、この地域が新しい技術を受け入れる傾向があるためです。同地域では、スマート広告サービスの浸透が激しくなっています。同地域では、ソフトウェア開発者、ハードウェア部品、電子ディスプレイ機器メーカーが増加しているため、地域の拡大が見込まれます。また、同地域の消費者の購買力は高く、同地域の市場推進をさらに後押ししています。

市場参入企業がとる主な戦略は、製品の立ち上げです。カーディナルマトリックスに記載された分析によると、Microsoft CorporationとGoogle, LLCがスマート広告サービス市場の先駆者です。Hulu LLC、IBM Corporation、Facebookなどの企業は、スマート広告サービス市場における主要な革新的企業の一部です。

市場の定義
目的
市場の範囲
セグメンテーション
- スマート広告サービスの世界市場、企業規模別
- スマート広告サービスの世界市場、タイプ別
- スマート広告サービスの世界市場、プラットフォームタイプ別
- スマート広告サービスの世界市場：価格モデル別
- スマート広告サービスの世界市場：業界別
- スマート広告サービスの世界市場、地域別
調査手法

第2章市場の概要

イントロダクションです
- 概要
  - 市場の構成とシナリオ
市場に影響を与える主要因
- 市場促進要因
- 市場抑制要因

第3章競合分析-世界

KBVカーディナルマトリックス
最近の業界全体の戦略的展開
- パートナーシップ、コラボレーション、および契約
- 製品発売と製品拡大
- 買収と合併
主要成功戦略
- 主要なリーディングストラテジー：パーセンテージ分布（2018-2022）
- 主要な戦略的動き：（製品発表と製品拡張：2018年、6月～2022年、9月）主要なプレーヤーたち

第4章スマート広告サービスの世界市場：企業規模別

大企業の世界市場：地域別
中小企業の世界市場：地域別

第5章スマート広告サービスの世界市場：タイプ別

検索エンジン広告の世界市場：地域別
モバイル広告の世界市場：地域別
ソーシャルメディア広告の世界市場：地域別
メール広告の世界市場：地域別
オンラインディスプレイ広告の世界市場：地域別
動画広告の地域別市場
地域別その他広告の世界市場

第6章スマート広告サービスの世界市場：プラットフォームタイプ別

モバイルの世界市場：地域別
ノートパソコン、デスクトップ、タブレットの世界市場：地域別
その他の地域別世界市場

第7章スマート広告サービスの世界市場：価格モデル別

パフォーマンスベース広告の世界市場：地域別
コストパーミル（CPM）の世界市場：地域別
ハイブリッドの世界市場：地域別

第8章スマート広告サービスの世界市場：業界別

小売・消費財の世界市場：地域別
IT・通信の世界市場：地域別
BFSIの世界市場：地域別
教育分野の世界市場：地域別
ヘルスケア＆デンタルの世界市場：地域別
メディア・エンターテインメントの世界市場：地域別
世界のその他の市場：地域別

第9章スマート広告サービスの世界市場：地域別

北米
- 北米スマート広告サービス市場国別一覧
  - 米国
  - カナダ
  - メキシコ
  - その他北米地域
欧州
- 欧州スマート広告サービス市場：国別
  - ドイツ
  - 英国
  - フランス
  - ロシア
  - スペイン
  - イタリア
  - その他欧州
アジア太平洋地域
- アジア太平洋地域のスマート広告サービス市場：国別
  - 中国
  - 日本
  - インド
  - 韓国
  - シンガポール
  - マレーシア
  - その他アジア太平洋地域
LAMEA
- LAMEAスマート広告サービス市場：国別
  - ブラジル
  - アルゼンチン
  - UAE
  - サウジアラビア
  - 南アフリカ
  - ナイジェリア
  - LAMEAの残りの地域

第10章企業プロファイル

Google LLC（Alphabet, Inc.）
Hulu, LLC（The Walt Disney Company）
Facebook（Meta Platforms, Inc.）
Twitter, Inc.
IBM Corporation
Amazon Web Services, Inc.（Amazon.com, Inc.）
Microsoft Corporation
Alibaba Group Holding Limited
Deloitte Touche Tohmatsu Limited
BlueFocus Communication Group

図表

LIST OF TABLES

TABLE 1 Global Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 2 Global Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 3 Partnerships, Collaborations and Agreements- Smart Advertising Services Market
TABLE 4 Product Launches And Product Expansions- Smart Advertising Services Market
TABLE 5 Acquisition and Mergers- Smart Advertising Services Market
TABLE 6 Global Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 7 Global Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 8 Global Large Enterprises Market by Region, 2018 - 2021, USD Million
TABLE 9 Global Large Enterprises Market by Region, 2022 - 2028, USD Million
TABLE 10 Global Small & Medium Enterprises Market by Region, 2018 - 2021, USD Million
TABLE 11 Global Small & Medium Enterprises Market by Region, 2022 - 2028, USD Million
TABLE 12 Global Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 13 Global Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 14 Global Search Engine Advertising Market by Region, 2018 - 2021, USD Million
TABLE 15 Global Search Engine Advertising Market by Region, 2022 - 2028, USD Million
TABLE 16 Global Mobile Advertising Market by Region, 2018 - 2021, USD Million
TABLE 17 Global Mobile Advertising Market by Region, 2022 - 2028, USD Million
TABLE 18 Global Social Media Advertising Market by Region, 2018 - 2021, USD Million
TABLE 19 Global Social Media Advertising Market by Region, 2022 - 2028, USD Million
TABLE 20 Global Email Advertising Market by Region, 2018 - 2021, USD Million
TABLE 21 Global Email Advertising Market by Region, 2022 - 2028, USD Million
TABLE 22 Global Online Display Advertising Market by Region, 2018 - 2021, USD Million
TABLE 23 Global Online Display Advertising Market by Region, 2022 - 2028, USD Million
TABLE 24 Global Video Advertising Market by Region, 2018 - 2021, USD Million
TABLE 25 Global Video Advertising Market by Region, 2022 - 2028, USD Million
TABLE 26 Global Others Market by Region, 2018 - 2021, USD Million
TABLE 27 Global Others Market by Region, 2022 - 2028, USD Million
TABLE 28 Global Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 29 Global Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 30 Global Mobile Market by Region, 2018 - 2021, USD Million
TABLE 31 Global Mobile Market by Region, 2022 - 2028, USD Million
TABLE 32 Global Laptops, Desktops & Tablets Market by Region, 2018 - 2021, USD Million
TABLE 33 Global Laptops, Desktops & Tablets Market by Region, 2022 - 2028, USD Million
TABLE 34 Global Others Market by Region, 2018 - 2021, USD Million
TABLE 35 Global Others Market by Region, 2022 - 2028, USD Million
TABLE 36 Global Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 37 Global Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 38 Global Performance Based Advertising Market by Region, 2018 - 2021, USD Million
TABLE 39 Global Performance Based Advertising Market by Region, 2022 - 2028, USD Million
TABLE 40 Global Cost Per Mille (CPM) Market by Region, 2018 - 2021, USD Million
TABLE 41 Global Cost Per Mille (CPM) Market by Region, 2022 - 2028, USD Million
TABLE 42 Global Hybrid Market by Region, 2018 - 2021, USD Million
TABLE 43 Global Hybrid Market by Region, 2022 - 2028, USD Million
TABLE 44 Global Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 45 Global Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 46 Global Retail & Consumer Goods Market by Region, 2018 - 2021, USD Million
TABLE 47 Global Retail & Consumer Goods Market by Region, 2022 - 2028, USD Million
TABLE 48 Global IT & Telecommunication Market by Region, 2018 - 2021, USD Million
TABLE 49 Global IT & Telecommunication Market by Region, 2022 - 2028, USD Million
TABLE 50 Global BFSI Market by Region, 2018 - 2021, USD Million
TABLE 51 Global BFSI Market by Region, 2022 - 2028, USD Million
TABLE 52 Global Education Market by Region, 2018 - 2021, USD Million
TABLE 53 Global Education Market by Region, 2022 - 2028, USD Million
TABLE 54 Global Healthcare & Dental Market by Region, 2018 - 2021, USD Million
TABLE 55 Global Healthcare & Dental Market by Region, 2022 - 2028, USD Million
TABLE 56 Global Media & Entertainment Market by Region, 2018 - 2021, USD Million
TABLE 57 Global Media & Entertainment Market by Region, 2022 - 2028, USD Million
TABLE 58 Global Others Market by Region, 2018 - 2021, USD Million
TABLE 59 Global Others Market by Region, 2022 - 2028, USD Million
TABLE 60 Global Smart Advertising Services Market by Region, 2018 - 2021, USD Million
TABLE 61 Global Smart Advertising Services Market by Region, 2022 - 2028, USD Million
TABLE 62 North America Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 63 North America Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 64 North America Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 65 North America Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 66 North America Large Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 67 North America Large Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 68 North America Small & Medium Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 69 North America Small & Medium Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 70 North America Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 71 North America Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 72 North America Search Engine Advertising Market by Country, 2018 - 2021, USD Million
TABLE 73 North America Search Engine Advertising Market by Country, 2022 - 2028, USD Million
TABLE 74 North America Mobile Advertising Market by Country, 2018 - 2021, USD Million
TABLE 75 North America Mobile Advertising Market by Country, 2022 - 2028, USD Million
TABLE 76 North America Social Media Advertising Market by Country, 2018 - 2021, USD Million
TABLE 77 North America Social Media Advertising Market by Country, 2022 - 2028, USD Million
TABLE 78 North America Email Advertising Market by Country, 2018 - 2021, USD Million
TABLE 79 North America Email Advertising Market by Country, 2022 - 2028, USD Million
TABLE 80 North America Online Display Advertising Market by Country, 2018 - 2021, USD Million
TABLE 81 North America Online Display Advertising Market by Country, 2022 - 2028, USD Million
TABLE 82 North America Video Advertising Market by Country, 2018 - 2021, USD Million
TABLE 83 North America Video Advertising Market by Country, 2022 - 2028, USD Million
TABLE 84 North America Others Market by Country, 2018 - 2021, USD Million
TABLE 85 North America Others Market by Country, 2022 - 2028, USD Million
TABLE 86 North America Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 87 North America Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 88 North America Mobile Market by Country, 2018 - 2021, USD Million
TABLE 89 North America Mobile Market by Country, 2022 - 2028, USD Million
TABLE 90 North America Laptops, Desktops & Tablets Market by Country, 2018 - 2021, USD Million
TABLE 91 North America Laptops, Desktops & Tablets Market by Country, 2022 - 2028, USD Million
TABLE 92 North America Others Market by Country, 2018 - 2021, USD Million
TABLE 93 North America Others Market by Country, 2022 - 2028, USD Million
TABLE 94 North America Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 95 North America Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 96 North America Performance Based Advertising Market by Country, 2018 - 2021, USD Million
TABLE 97 North America Performance Based Advertising Market by Country, 2022 - 2028, USD Million
TABLE 98 North America Cost Per Mille (CPM) Market by Country, 2018 - 2021, USD Million
TABLE 99 North America Cost Per Mille (CPM) Market by Country, 2022 - 2028, USD Million
TABLE 100 North America Hybrid Market by Country, 2018 - 2021, USD Million
TABLE 101 North America Hybrid Market by Country, 2022 - 2028, USD Million
TABLE 102 North America Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 103 North America Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 104 North America Retail & Consumer Goods Market by Country, 2018 - 2021, USD Million
TABLE 105 North America Retail & Consumer Goods Market by Country, 2022 - 2028, USD Million
TABLE 106 North America IT & Telecommunication Market by Country, 2018 - 2021, USD Million
TABLE 107 North America IT & Telecommunication Market by Country, 2022 - 2028, USD Million
TABLE 108 North America BFSI Market by Country, 2018 - 2021, USD Million
TABLE 109 North America BFSI Market by Country, 2022 - 2028, USD Million
TABLE 110 North America Education Market by Country, 2018 - 2021, USD Million
TABLE 111 North America Education Market by Country, 2022 - 2028, USD Million
TABLE 112 North America Healthcare & Dental Market by Country, 2018 - 2021, USD Million
TABLE 113 North America Healthcare & Dental Market by Country, 2022 - 2028, USD Million
TABLE 114 North America Media & Entertainment Market by Country, 2018 - 2021, USD Million
TABLE 115 North America Media & Entertainment Market by Country, 2022 - 2028, USD Million
TABLE 116 North America Others Market by Country, 2018 - 2021, USD Million
TABLE 117 North America Others Market by Country, 2022 - 2028, USD Million
TABLE 118 North America Smart Advertising Services Market by Country, 2018 - 2021, USD Million
TABLE 119 North America Smart Advertising Services Market by Country, 2022 - 2028, USD Million
TABLE 120 US Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 121 US Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 122 US Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 123 US Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 124 US Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 125 US Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 126 US Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 127 US Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 128 US Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 129 US Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 130 US Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 131 US Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 132 Canada Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 133 Canada Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 134 Canada Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 135 Canada Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 136 Canada Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 137 Canada Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 138 Canada Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 139 Canada Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 140 Canada Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 141 Canada Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 142 Canada Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 143 Canada Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 144 Mexico Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 145 Mexico Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 146 Mexico Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 147 Mexico Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 148 Mexico Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 149 Mexico Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 150 Mexico Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 151 Mexico Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 152 Mexico Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 153 Mexico Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 154 Mexico Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 155 Mexico Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 156 Rest of North America Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 157 Rest of North America Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 158 Rest of North America Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 159 Rest of North America Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 160 Rest of North America Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 161 Rest of North America Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 162 Rest of North America Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 163 Rest of North America Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 164 Rest of North America Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 165 Rest of North America Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 166 Rest of North America Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 167 Rest of North America Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 168 Europe Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 169 Europe Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 170 Europe Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 171 Europe Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 172 Europe Large Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 173 Europe Large Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 174 Europe Small & Medium Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 175 Europe Small & Medium Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 176 Europe Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 177 Europe Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 178 Europe Search Engine Advertising Market by Country, 2018 - 2021, USD Million
TABLE 179 Europe Search Engine Advertising Market by Country, 2022 - 2028, USD Million
TABLE 180 Europe Mobile Advertising Market by Country, 2018 - 2021, USD Million
TABLE 181 Europe Mobile Advertising Market by Country, 2022 - 2028, USD Million
TABLE 182 Europe Social Media Advertising Market by Country, 2018 - 2021, USD Million
TABLE 183 Europe Social Media Advertising Market by Country, 2022 - 2028, USD Million
TABLE 184 Europe Email Advertising Market by Country, 2018 - 2021, USD Million
TABLE 185 Europe Email Advertising Market by Country, 2022 - 2028, USD Million
TABLE 186 Europe Online Display Advertising Market by Country, 2018 - 2021, USD Million
TABLE 187 Europe Online Display Advertising Market by Country, 2022 - 2028, USD Million
TABLE 188 Europe Video Advertising Market by Country, 2018 - 2021, USD Million
TABLE 189 Europe Video Advertising Market by Country, 2022 - 2028, USD Million
TABLE 190 Europe Others Market by Country, 2018 - 2021, USD Million
TABLE 191 Europe Others Market by Country, 2022 - 2028, USD Million
TABLE 192 Europe Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 193 Europe Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 194 Europe Mobile Market by Country, 2018 - 2021, USD Million
TABLE 195 Europe Mobile Market by Country, 2022 - 2028, USD Million
TABLE 196 Europe Laptops, Desktops & Tablets Market by Country, 2018 - 2021, USD Million
TABLE 197 Europe Laptops, Desktops & Tablets Market by Country, 2022 - 2028, USD Million
TABLE 198 Europe Others Market by Country, 2018 - 2021, USD Million
TABLE 199 Europe Others Market by Country, 2022 - 2028, USD Million
TABLE 200 Europe Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 201 Europe Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 202 Europe Performance Based Advertising Market by Country, 2018 - 2021, USD Million
TABLE 203 Europe Performance Based Advertising Market by Country, 2022 - 2028, USD Million
TABLE 204 Europe Cost Per Mille (CPM) Market by Country, 2018 - 2021, USD Million
TABLE 205 Europe Cost Per Mille (CPM) Market by Country, 2022 - 2028, USD Million
TABLE 206 Europe Hybrid Market by Country, 2018 - 2021, USD Million
TABLE 207 Europe Hybrid Market by Country, 2022 - 2028, USD Million
TABLE 208 Europe Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 209 Europe Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 210 Europe Retail & Consumer Goods Market by Country, 2018 - 2021, USD Million
TABLE 211 Europe Retail & Consumer Goods Market by Country, 2022 - 2028, USD Million
TABLE 212 Europe IT & Telecommunication Market by Country, 2018 - 2021, USD Million
TABLE 213 Europe IT & Telecommunication Market by Country, 2022 - 2028, USD Million
TABLE 214 Europe BFSI Market by Country, 2018 - 2021, USD Million
TABLE 215 Europe BFSI Market by Country, 2022 - 2028, USD Million
TABLE 216 Europe Education Market by Country, 2018 - 2021, USD Million
TABLE 217 Europe Education Market by Country, 2022 - 2028, USD Million
TABLE 218 Europe Healthcare & Dental Market by Country, 2018 - 2021, USD Million
TABLE 219 Europe Healthcare & Dental Market by Country, 2022 - 2028, USD Million
TABLE 220 Europe Media & Entertainment Market by Country, 2018 - 2021, USD Million
TABLE 221 Europe Media & Entertainment Market by Country, 2022 - 2028, USD Million
TABLE 222 Europe Others Market by Country, 2018 - 2021, USD Million
TABLE 223 Europe Others Market by Country, 2022 - 2028, USD Million
TABLE 224 Europe Smart Advertising Services Market by Country, 2018 - 2021, USD Million
TABLE 225 Europe Smart Advertising Services Market by Country, 2022 - 2028, USD Million
TABLE 226 Germany Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 227 Germany Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 228 Germany Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 229 Germany Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 230 Germany Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 231 Germany Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 232 Germany Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 233 Germany Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 234 Germany Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 235 Germany Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 236 Germany Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 237 Germany Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 238 UK Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 239 UK Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 240 UK Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 241 UK Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 242 UK Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 243 UK Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 244 UK Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 245 UK Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 246 UK Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 247 UK Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 248 UK Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 249 UK Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 250 France Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 251 France Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 252 France Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 253 France Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 254 France Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 255 France Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 256 France Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 257 France Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 258 France Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 259 France Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 260 France Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 261 France Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 262 Russia Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 263 Russia Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 264 Russia Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 265 Russia Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 266 Russia Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 267 Russia Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 268 Russia Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 269 Russia Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 270 Russia Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 271 Russia Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 272 Russia Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 273 Russia Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 274 Spain Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 275 Spain Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 276 Spain Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 277 Spain Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 278 Spain Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 279 Spain Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 280 Spain Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 281 Spain Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 282 Spain Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 283 Spain Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 284 Spain Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 285 Spain Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 286 Italy Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 287 Italy Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 288 Italy Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 289 Italy Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 290 Italy Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 291 Italy Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 292 Italy Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 293 Italy Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 294 Italy Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 295 Italy Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 296 Italy Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 297 Italy Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 298 Rest of Europe Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 299 Rest of Europe Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 300 Rest of Europe Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 301 Rest of Europe Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 302 Rest of Europe Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 303 Rest of Europe Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 304 Rest of Europe Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 305 Rest of Europe Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 306 Rest of Europe Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 307 Rest of Europe Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 308 Rest of Europe Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 309 Rest of Europe Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million

TABLE 310 Asia Pacific Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 311 Asia Pacific Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 312 Asia Pacific Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 313 Asia Pacific Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 314 Asia Pacific Large Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 315 Asia Pacific Large Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 316 Asia Pacific Small & Medium Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 317 Asia Pacific Small & Medium Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 318 Asia Pacific Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 319 Asia Pacific Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 320 Asia Pacific Search Engine Advertising Market by Country, 2018 - 2021, USD Million
TABLE 321 Asia Pacific Search Engine Advertising Market by Country, 2022 - 2028, USD Million
TABLE 322 Asia Pacific Mobile Advertising Market by Country, 2018 - 2021, USD Million
TABLE 323 Asia Pacific Mobile Advertising Market by Country, 2022 - 2028, USD Million
TABLE 324 Asia Pacific Social Media Advertising Market by Country, 2018 - 2021, USD Million
TABLE 325 Asia Pacific Social Media Advertising Market by Country, 2022 - 2028, USD Million
TABLE 326 Asia Pacific Email Advertising Market by Country, 2018 - 2021, USD Million
TABLE 327 Asia Pacific Email Advertising Market by Country, 2022 - 2028, USD Million
TABLE 328 Asia Pacific Online Display Advertising Market by Country, 2018 - 2021, USD Million
TABLE 329 Asia Pacific Online Display Advertising Market by Country, 2022 - 2028, USD Million
TABLE 330 Asia Pacific Video Advertising Market by Country, 2018 - 2021, USD Million
TABLE 331 Asia Pacific Video Advertising Market by Country, 2022 - 2028, USD Million
TABLE 332 Asia Pacific Others Market by Country, 2018 - 2021, USD Million
TABLE 333 Asia Pacific Others Market by Country, 2022 - 2028, USD Million
TABLE 334 Asia Pacific Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 335 Asia Pacific Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 336 Asia Pacific Mobile Market by Country, 2018 - 2021, USD Million
TABLE 337 Asia Pacific Mobile Market by Country, 2022 - 2028, USD Million
TABLE 338 Asia Pacific Laptops, Desktops & Tablets Market by Country, 2018 - 2021, USD Million
TABLE 339 Asia Pacific Laptops, Desktops & Tablets Market by Country, 2022 - 2028, USD Million
TABLE 340 Asia Pacific Others Market by Country, 2018 - 2021, USD Million
TABLE 341 Asia Pacific Others Market by Country, 2022 - 2028, USD Million
TABLE 342 Asia Pacific Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 343 Asia Pacific Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 344 Asia Pacific Performance Based Advertising Market by Country, 2018 - 2021, USD Million
TABLE 345 Asia Pacific Performance Based Advertising Market by Country, 2022 - 2028, USD Million
TABLE 346 Asia Pacific Cost Per Mille (CPM) Market by Country, 2018 - 2021, USD Million
TABLE 347 Asia Pacific Cost Per Mille (CPM) Market by Country, 2022 - 2028, USD Million
TABLE 348 Asia Pacific Hybrid Market by Country, 2018 - 2021, USD Million
TABLE 349 Asia Pacific Hybrid Market by Country, 2022 - 2028, USD Million
TABLE 350 Asia Pacific Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 351 Asia Pacific Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 352 Asia Pacific Retail & Consumer Goods Market by Country, 2018 - 2021, USD Million
TABLE 353 Asia Pacific Retail & Consumer Goods Market by Country, 2022 - 2028, USD Million
TABLE 354 Asia Pacific IT & Telecommunication Market by Country, 2018 - 2021, USD Million
TABLE 355 Asia Pacific IT & Telecommunication Market by Country, 2022 - 2028, USD Million
TABLE 356 Asia Pacific BFSI Market by Country, 2018 - 2021, USD Million
TABLE 357 Asia Pacific BFSI Market by Country, 2022 - 2028, USD Million
TABLE 358 Asia Pacific Education Market by Country, 2018 - 2021, USD Million
TABLE 359 Asia Pacific Education Market by Country, 2022 - 2028, USD Million
TABLE 360 Asia Pacific Healthcare & Dental Market by Country, 2018 - 2021, USD Million
TABLE 361 Asia Pacific Healthcare & Dental Market by Country, 2022 - 2028, USD Million
TABLE 362 Asia Pacific Media & Entertainment Market by Country, 2018 - 2021, USD Million
TABLE 363 Asia Pacific Media & Entertainment Market by Country, 2022 - 2028, USD Million
TABLE 364 Asia Pacific Others Market by Country, 2018 - 2021, USD Million
TABLE 365 Asia Pacific Others Market by Country, 2022 - 2028, USD Million
TABLE 366 Asia Pacific Smart Advertising Services Market by Country, 2018 - 2021, USD Million
TABLE 367 Asia Pacific Smart Advertising Services Market by Country, 2022 - 2028, USD Million
TABLE 368 China Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 369 China Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 370 China Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 371 China Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 372 China Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 373 China Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 374 China Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 375 China Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 376 China Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 377 China Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 378 China Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 379 China Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 380 Japan Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 381 Japan Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 382 Japan Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 383 Japan Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 384 Japan Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 385 Japan Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 386 Japan Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 387 Japan Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 388 Japan Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 389 Japan Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 390 Japan Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 391 Japan Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 392 India Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 393 India Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 394 India Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 395 India Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 396 India Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 397 India Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 398 India Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 399 India Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 400 India Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 401 India Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 402 India Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 403 India Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 404 South Korea Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 405 South Korea Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 406 South Korea Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 407 South Korea Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 408 South Korea Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 409 South Korea Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 410 South Korea Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 411 South Korea Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 412 South Korea Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 413 South Korea Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 414 South Korea Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 415 South Korea Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 416 Singapore Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 417 Singapore Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 418 Singapore Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 419 Singapore Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 420 Singapore Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 421 Singapore Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 422 Singapore Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 423 Singapore Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 424 Singapore Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 425 Singapore Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 426 Singapore Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 427 Singapore Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 428 Malaysia Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 429 Malaysia Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 430 Malaysia Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 431 Malaysia Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 432 Malaysia Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 433 Malaysia Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 434 Malaysia Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 435 Malaysia Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 436 Malaysia Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 437 Malaysia Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 438 Malaysia Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 439 Malaysia Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 440 Rest of Asia Pacific Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 441 Rest of Asia Pacific Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 442 Rest of Asia Pacific Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 443 Rest of Asia Pacific Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 444 Rest of Asia Pacific Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 445 Rest of Asia Pacific Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 446 Rest of Asia Pacific Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 447 Rest of Asia Pacific Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 448 Rest of Asia Pacific Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 449 Rest of Asia Pacific Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 450 Rest of Asia Pacific Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 451 Rest of Asia Pacific Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 452 LAMEA Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 453 LAMEA Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 454 LAMEA Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 455 LAMEA Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 456 LAMEA Large Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 457 LAMEA Large Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 458 LAMEA Small & Medium Enterprises Market by Country, 2018 - 2021, USD Million
TABLE 459 LAMEA Small & Medium Enterprises Market by Country, 2022 - 2028, USD Million
TABLE 460 LAMEA Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 461 LAMEA Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 462 LAMEA Search Engine Advertising Market by Country, 2018 - 2021, USD Million
TABLE 463 LAMEA Search Engine Advertising Market by Country, 2022 - 2028, USD Million
TABLE 464 LAMEA Mobile Advertising Market by Country, 2018 - 2021, USD Million
TABLE 465 LAMEA Mobile Advertising Market by Country, 2022 - 2028, USD Million
TABLE 466 LAMEA Social Media Advertising Market by Country, 2018 - 2021, USD Million
TABLE 467 LAMEA Social Media Advertising Market by Country, 2022 - 2028, USD Million
TABLE 468 LAMEA Email Advertising Market by Country, 2018 - 2021, USD Million
TABLE 469 LAMEA Email Advertising Market by Country, 2022 - 2028, USD Million
TABLE 470 LAMEA Online Display Advertising Market by Country, 2018 - 2021, USD Million
TABLE 471 LAMEA Online Display Advertising Market by Country, 2022 - 2028, USD Million
TABLE 472 LAMEA Video Advertising Market by Country, 2018 - 2021, USD Million
TABLE 473 LAMEA Video Advertising Market by Country, 2022 - 2028, USD Million
TABLE 474 LAMEA Others Market by Country, 2018 - 2021, USD Million
TABLE 475 LAMEA Others Market by Country, 2022 - 2028, USD Million
TABLE 476 LAMEA Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 477 LAMEA Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 478 LAMEA Mobile Market by Country, 2018 - 2021, USD Million
TABLE 479 LAMEA Mobile Market by Country, 2022 - 2028, USD Million
TABLE 480 LAMEA Laptops, Desktops & Tablets Market by Country, 2018 - 2021, USD Million
TABLE 481 LAMEA Laptops, Desktops & Tablets Market by Country, 2022 - 2028, USD Million
TABLE 482 LAMEA Others Market by Country, 2018 - 2021, USD Million
TABLE 483 LAMEA Others Market by Country, 2022 - 2028, USD Million
TABLE 484 LAMEA Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 485 LAMEA Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 486 LAMEA Performance Based Advertising Market by Country, 2018 - 2021, USD Million
TABLE 487 LAMEA Performance Based Advertising Market by Country, 2022 - 2028, USD Million
TABLE 488 LAMEA Cost Per Mille (CPM) Market by Country, 2018 - 2021, USD Million
TABLE 489 LAMEA Cost Per Mille (CPM) Market by Country, 2022 - 2028, USD Million
TABLE 490 LAMEA Hybrid Market by Country, 2018 - 2021, USD Million
TABLE 491 LAMEA Hybrid Market by Country, 2022 - 2028, USD Million
TABLE 492 LAMEA Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 493 LAMEA Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 494 LAMEA Retail & Consumer Goods Market by Country, 2018 - 2021, USD Million
TABLE 495 LAMEA Retail & Consumer Goods Market by Country, 2022 - 2028, USD Million
TABLE 496 LAMEA IT & Telecommunication Market by Country, 2018 - 2021, USD Million
TABLE 497 LAMEA IT & Telecommunication Market by Country, 2022 - 2028, USD Million
TABLE 498 LAMEA BFSI Market by Country, 2018 - 2021, USD Million
TABLE 499 LAMEA BFSI Market by Country, 2022 - 2028, USD Million
TABLE 500 LAMEA Education Market by Country, 2018 - 2021, USD Million
TABLE 501 LAMEA Education Market by Country, 2022 - 2028, USD Million
TABLE 502 LAMEA Healthcare & Dental Market by Country, 2018 - 2021, USD Million
TABLE 503 LAMEA Healthcare & Dental Market by Country, 2022 - 2028, USD Million
TABLE 504 LAMEA Media & Entertainment Market by Country, 2018 - 2021, USD Million
TABLE 505 LAMEA Media & Entertainment Market by Country, 2022 - 2028, USD Million
TABLE 506 LAMEA Others Market by Country, 2018 - 2021, USD Million
TABLE 507 LAMEA Others Market by Country, 2022 - 2028, USD Million
TABLE 508 LAMEA Smart Advertising Services Market by Country, 2018 - 2021, USD Million
TABLE 509 LAMEA Smart Advertising Services Market by Country, 2022 - 2028, USD Million
TABLE 510 Brazil Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 511 Brazil Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 512 Brazil Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 513 Brazil Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 514 Brazil Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 515 Brazil Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 516 Brazil Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 517 Brazil Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 518 Brazil Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 519 Brazil Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 520 Brazil Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 521 Brazil Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 522 Argentina Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 523 Argentina Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 524 Argentina Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 525 Argentina Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 526 Argentina Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 527 Argentina Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 528 Argentina Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 529 Argentina Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 530 Argentina Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 531 Argentina Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 532 Argentina Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 533 Argentina Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 534 UAE Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 535 UAE Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 536 UAE Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 537 UAE Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 538 UAE Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 539 UAE Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 540 UAE Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 541 UAE Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 542 UAE Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 543 UAE Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 544 UAE Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 545 UAE Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 546 Saudi Arabia Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 547 Saudi Arabia Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 548 Saudi Arabia Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 549 Saudi Arabia Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 550 Saudi Arabia Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 551 Saudi Arabia Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 552 Saudi Arabia Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 553 Saudi Arabia Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 554 Saudi Arabia Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 555 Saudi Arabia Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 556 Saudi Arabia Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 557 Saudi Arabia Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 558 South Africa Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 559 South Africa Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 560 South Africa Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 561 South Africa Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 562 South Africa Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 563 South Africa Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 564 South Africa Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 565 South Africa Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 566 South Africa Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 567 South Africa Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 568 South Africa Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 569 South Africa Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 570 Nigeria Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 571 Nigeria Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 572 Nigeria Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 573 Nigeria Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 574 Nigeria Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 575 Nigeria Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 576 Nigeria Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 577 Nigeria Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 578 Nigeria Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 579 Nigeria Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 580 Nigeria Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 581 Nigeria Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 582 Rest of LAMEA Smart Advertising Services Market, 2018 - 2021, USD Million
TABLE 583 Rest of LAMEA Smart Advertising Services Market, 2022 - 2028, USD Million
TABLE 584 Rest of LAMEA Smart Advertising Services Market by Enterprise Size, 2018 - 2021, USD Million
TABLE 585 Rest of LAMEA Smart Advertising Services Market by Enterprise Size, 2022 - 2028, USD Million
TABLE 586 Rest of LAMEA Smart Advertising Services Market by Type, 2018 - 2021, USD Million
TABLE 587 Rest of LAMEA Smart Advertising Services Market by Type, 2022 - 2028, USD Million
TABLE 588 Rest of LAMEA Smart Advertising Services Market by Platform Type, 2018 - 2021, USD Million
TABLE 589 Rest of LAMEA Smart Advertising Services Market by Platform Type, 2022 - 2028, USD Million
TABLE 590 Rest of LAMEA Smart Advertising Services Market by Pricing Model, 2018 - 2021, USD Million
TABLE 591 Rest of LAMEA Smart Advertising Services Market by Pricing Model, 2022 - 2028, USD Million
TABLE 592 Rest of LAMEA Smart Advertising Services Market by Vertical, 2018 - 2021, USD Million
TABLE 593 Rest of LAMEA Smart Advertising Services Market by Vertical, 2022 - 2028, USD Million
TABLE 594 Key Information - Google LLC
TABLE 595 Key information - Hulu, llc
TABLE 596 key information - Facebook
TABLE 597 Key Information - Twitter, Inc.
TABLE 598 Key information - IBM Corporation
TABLE 599 Key Information - Amazon Web Services, Inc.
TABLE 600 key information - Microsoft Corporation
TABLE 601 Key Information - Alibaba Group Holding Limited
TABLE 602 Key information - Deloitte Touche Tohmatsu Limited
TABLE 603 Key Information - BlueFocus International

List of Figures

FIG 1 Methodology for the research
FIG 2 KBV Cardinal Matrix
FIG 3 Key Leading Strategies: Percentage Distribution (2018-2022)
FIG 4 Key Strategic Move: (Product Launches and Product Expansions : 2018, Jun - 2022, SEp) Leading Players
FIG 5 Global Smart Advertising Services Market Share by Enterprise Size, 2021
FIG 6 Global Smart Advertising Services Market Share by Enterprise Size, 2028
FIG 7 Global Smart Advertising Services Market by Enterprise Size, 2018 - 2028, USD Million
FIG 8 Global Smart Advertising Services Market Share by Type, 2021
FIG 9 Global Smart Advertising Services Market Share by Type, 2028
FIG 10 Global Smart Advertising Services Market by Type, 2018 - 2028, USD Million
FIG 11 Global Smart Advertising Services Market Share by Platform Type, 2021
FIG 12 Global Smart Advertising Services Market Share by Platform Type, 2028
FIG 13 Global Smart Advertising Services Market by Platform Type, 2018 - 2028, USD Million
FIG 14 Global Smart Advertising Services Market Share by Pricing Model, 2021
FIG 15 Global Smart Advertising Services Market Share by Pricing Model, 2028
FIG 16 Global Smart Advertising Services Market by Pricing Model, 2018 - 2028, USD Million
FIG 17 Global Smart Advertising Services Market Share by Vertical, 2021
FIG 18 Global Smart Advertising Services Market Share by Vertical, 2028
FIG 19 Global Smart Advertising Services Market by Vertical, 2018 - 2028, USD Million
FIG 20 Global Smart Advertising Services Market Share by Region, 2021
FIG 21 Global Smart Advertising Services Market Share by Region, 2028
FIG 22 Global Smart Advertising Services Market by Region, 2018 - 2028, USD Million
FIG 23 Recent strategies and developments: Google LLC
FIG 24 SWOT Analysis: Alphabet Inc. (Google LLC)
FIG 25 SWOT Analysis: The Walt Disney CompanY
FIG 26 SWOT Analysis: Facebook
FIG 27 SWOT Analysis: Twitter, Inc.
FIG 28 Swot analysis: IBM Corporation
FIG 29 SWOT analysis: Amazon.com, Inc.
FIG 30 SWOT Analysis: Microsoft Corporation

The Global Smart Advertising Services Market size is expected to reach $1273.1 billion by 2028, rising at a market growth of 20.6% CAGR during the forecast period.

A new form of advertising that uses the most recent digital technology is smart advertising, sometimes smart ads, digital commercials, or smart commercials. Nowadays, every business needs to advertise and promote its product lines. Companies may target audiences based on various characteristics, including geography, age, interests, and other criteria. By employing smart advertising, they can increase the amount of interaction with their consumers. Smart advertising is expected to become more popular and favorably affect several business verticals, including consumer goods and electronics, gaming, automobiles, and entertainment.

It is logical to have smart advertising in the era of smart Televisions, cellphones, and refrigerators. Consumers no longer see generic advertising as irrelevant to their interests or demographics; instead, they get personalized, targeted ads tailored to their needs. It requires a digital marketing expert who can use the newest advertising trends and technology, such as smart speakers, data-driven creativity, local influencers, and marketing automation, to give this tailored experience.

Those that can utilize these technologies to enhance and tailor the client experience will stay relevant in the future of marketing. The way consumers read, watch, listen to, and interact with media is changing. People now watch media for over half of their waking hours. The ubiquitous accessibility of internet-connected gadgets like smartphones and tablets is partially responsible for this trend.

Digital marketing, which refers to initiatives inside the digital environment, like websites, email, social media, or search engine optimization, is used to contact clients more often than before (SEO). This is a development from the conventional marketing world, which comprises outdoor (billboard) marketing, broadcast marketing (TV and radio), and print marketing (newspaper, magazine, flyers, and brochures).

COVID-19 Impact Analysis

The amount spent on marketing is anticipated to rise as consumers concentrate on in-home media and other low-cost advertising strategies to boost their sales. The frequent lockdowns during the pandemic, which led to increased digital consumption among people compared to television viewing, can be credited to the strong demand for in-home media. Smart advertisers are urged to adjust to the shifting trends by the rising demand for social media platforms, streaming services, and gaming. The growing demand for smart advertising due to the increased internet penetration and the usage of OTT platforms have propelled the market growth during and after the pandemic.

Market Growth Factors

AI use in advertising

Due to its wealth of advantages and capacity to become smarter over time, AI is quickly altering the advertising environment. Advertising personalization uses data or consumer insights to make ads more relevant to their target audience. Data on demographics, interests, purchasing intentions, or behavioral patterns are some examples of this. With customers indicating they only do business with businesses that tailor their experience, making advertisements more relevant and personalized is quickly becoming a primary focus.

Social media advertising advantages

Another benefit is that the business may test many campaign variations to find the best performance. They may use Campaign Budget Optimization (CBO) to select the ad that is doing the best automatically. It is essential to try many campaign variations to determine which will be most effective for the business. By achieving the ideal mix between reach, engagement, and conversion for their ad budget, campaign budget optimization has assisted many businesses in making financial savings. The benefits associated with smart advertising are expected to boost market expansion.

Market Restraining Factors

The presence of strict regulations

It may require several actions, such as focused legal action and the development of laws to address practices that mislead customers about the physical features of goods and services on the market, to halt misleading and deceptive advertising. For instance, many trade commissions are introduced in nations to supervise laws designed to protect consumers against misleading or unfair practices. They work to stop marketers from making false, incorrect, or otherwise deceptive promises in their advertising. This supports the growth of the regional market.

Type Outlook

On the basis of type, the smart advertising services market is divided into email advertising, video advertising, search engine advertising, mobile advertising, social media advertising, online display advertising and others. The social media advertising segment acquired a promising growth rate in the smart advertising services market in 2021. The growth is attributed to social media advertising using platforms like Facebook, twitter, and Instagram, among others, to disseminate sponsored adverts to the desired audience. Social media advertising is a simple and effective way to engage customers and promote marketing goals. Depending on user activity and demographics, advertisers may hyper-target their audience and offer customized information to customers.

Platform Type Outlook

By platform type, the smart advertising services market platform type is classified into mobile, laptops, desktops & tablets and others. The mobile segment held the highest revenue share in the smart advertising services market in 2021. This is because mobile marketing is advertising that uses smartphones and other portable technologies. Mobile marketing that is connected with location-based services is known as location-based marketing. Mobile marketers can deliver messages on mobile devices about a particular region using information about a person's location. Mobile marketing aims to interact with a mobile user population through techniques including mobile-optimized adverts, push notifications, and mobile applications.

Vertical Outlook

Based on vertical, the smart advertising services market is segmented into media & entertainment, BFSI, education, retail & consumer goods, IT & telecommunication, healthcare & dental and others. The retail & consumer goods segment witnessed the largest revenue share in the smart advertising services market in 2021. This is because retailers may use online shop advertising to generate sales from their target audience by increasing interest and awareness in their items due to retail and consumer goods smart advertising. Retailers utilize clever advertising to encourage their audience to do a particular action. A retail marketing strategy is method businesses employ to attract new clients and convince them to make in-person purchases or place online orders.

Pricing model Outlook

Based on the pricing model, the smart advertising services market is bifurcated into cost per mile (CPM), performance based advertising and hybrid. The hybrid segment acquired a promising growth rate in the smart advertising services market in 2021. This is due to a variety of pricing strategies, including Cost Per Click (CPC), Cost Per View (CPV), Cost Per Install (CPI), Cost Per Acquisition (CPA), and Cost Per Lead, which are included in the hybrid pricing model (CPL). Companies pay for each advertisement click under the CPC model. By dividing the cost of the advertisement by the number of clicks, the price is determined.

Enterprise Size Outlook

By enterprise size, the smart advertising services market enterprise size is divided into large enterprises and SMEs. The large enterprises segment led the smart advertising services market by generating the maximum revenue share in 2021. The growth is attributed to the fact that big businesses may spend more money on advertising because they have more resources at their disposal. It is anticipated that a small number of huge corporations would have an influence on revenue generation. This means these businesses are anticipated to rule the smart advertising sector and thereby surge the segment's growth in the forecasted period.

Regional Outlook

Region-wise, the smart advertising services market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The North America region generated the highest revenue share in the smart advertising services market in 2021. This is because of the propensity of the region to accept new technology. The region is seeing intense penetration of smart advertising services. Regional expansion is anticipated to be fueled by the growing number of software developers, hardware components, and electronic display device makers in the region. In addition, the consumer in this region has a high purchasing capacity, further aiding the market to propel the region.

The major strategies followed by the market participants are Product Launches. Based on the Analysis presented in the Cardinal matrix; Microsoft Corporation and Google, LLC are the forerunners in the Smart Advertising Services Market. Companies such as Hulu LLC, IBM Corporation and Facebook are some of the key innovators in Smart Advertising Services Market.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Alibaba Group Holding Limited, Hulu, LLC (The Walt Disney Company), Deloitte Touche Tohmatsu Limited, Google LLC (Alphabet, Inc.), Facebook (Meta Platforms, Inc.), Twitter, Inc., IBM Corporation, Amazon Web Services, Inc. (Amazon.com, Inc.), Microsoft Corporation, and BlueFocus Communication Group.

Strategies deployed in Smart Advertising Services Market

Jan-2023: Twitter partnered with Integral Ad Science, a technology company, and DoubleVerify Holdings Inc., a software platform for digital media measurement and analytics. Through this partnership, companies would offer advertisers tweet-level analysis on content featured next to their ads. Additionally, companies would independently verify that digital ads are seen by real people.

Nov-2022: AWS launched AWS for Advertising & Marketing, an offering that would combine purpose-built services, and AWS solutions to empower customers in the operation of Audience & Customer Data Management, Privacy-Enhanced Data Collaboration, Ad Intelligence & Measurement, Ad Platforms, and provide Digital Customer Experience.

Sep-2022: Microsoft announced the launch of five ad products namely, Pinterest Import, Cruise, Tours, and Activities ads, Performance Max beta, Subdomains in Dynamic Search Ads, and Multimedia Ads support in Editor. With these products, advertisers would be capable of transferring campaigns from Google and Facebook into Microsoft.

Jun-2022: Google Cloud signed a partnership with Birlasoft, a software company. Under this partnership, Birlasoft strengthens and aligns with Google's Global traffic management plans in India. Moreover, Birlasoft's cud transformation solutions and legacy of offering business transformation services would enhance customer experiences that will benefit enterprises of all sizes.

May-2022: IBM came into an agreement with Amazon Web Services (AWS), a provider of on-demand cloud computing platforms. With this agreement, AWS power in the integration of AWS services and assistance for API, and CloudFormation for enabling automation, would be harnessed to serve IBM's customers by making it easier for IBM's clients to work on IBM Software on AWS and integrated go-to-market activities all over sales and marketing.

Nov-2021: Deloitte took over Ad2Pro Global Creative Solutions Private Limited, a content production agency. The acquisition would expand Deloitte's capabilities in marketing automation, extended reality, content production, and media ad production. This acquisition delivers end-to-end content solutions that offer customized customer experience and propel business impact.

Aug-2020: Hulu unveiled Creative Partner Program, a resource developed for SMBs to enable them easily approach professional creative partners, helping SMBs to build distinctive, non-templated ads throughout the entire advertising creative process.

Jul-2020: Hulu released Beta for Self-Serve Advertising Platform. With this launch, Beta would provide an affordable solution to advertisers so that they would run their advertisements beside nationwide popular shows. Moreover, they would be able to select a date range, audience targeting, budget, and then a space to upload their ads.

May-2020: Twitter completed the acquisition of CrossInstall, an interactive, programmatic advertising company. With this acquisition, CrossInstall expertise in playable ads for increasing mobile users' engagement would assist Twitter in broadening the social network's marketing services domain resulting in elevating customer satisfaction.

Jan-2020: IBM introduced Advertising Accelerator with Watson, an offering that utilizes AI to forecast the optimal integrated creative elements, facilitating to elevate engagement ratio and ultimately benefiting advertisers by enabling them to better comprehend the preferences of their customers.

Apr-2019: Google came into partnership with Accenture, a professional services company with expertise in IT consulting and services. This partnership would develop solutions that would facilitate businesses' advance and enhance customer satisfaction by working on three major domains: allowing multi-channel customer interactions, boosting data management, and generating services for hyper-personalization in marketing, sales, and services.

Jun-2018: Google unveiled Smart Campaigns, a solution that would be launched under the Google Ads brand, developed to serve small businesses. Built on AdWords Express technology, Smart Campaigns would be the default campaign type for new advertisers in Google Ads and would be completely automated.

Scope of the Study

Market Segments covered in the Report:

By Enterprise Size

Large Enterprises
Small & Medium Enterprises

By Type

Search Engine Advertising
Mobile Advertising
Social Media Advertising
Email Advertising
Online Display Advertising
Video Advertising
Others

By Platform Type

Mobile
Laptops, Desktops & Tablets
Others

By Pricing Model

Performance Based Advertising
Cost Per Mille (CPM)
Hybrid

By Vertical

Retail & Consumer Goods
IT & Telecommunication
BFSI
Education
Healthcare & Dental
Media & Entertainment
Others

By Geography

North America
- US
- Canada
- Mexico
- Rest of North America
Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Asia Pacific
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA

Companies Profiled

Alibaba Group Holding Limited
Hulu, LLC (The Walt Disney Company)
Deloitte Touche Tohmatsu Limited
Google LLC (Alphabet, Inc.)
Facebook (Meta Platforms, Inc.)
Twitter, Inc.
IBM Corporation
Amazon Web Services, Inc. (Amazon.com, Inc.)
Microsoft Corporation
BlueFocus Communication Group

Unique Offerings from KBV Research

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Highest number of market tables and figures
Subscription based model available
Guaranteed best price
Assured post sales research support with 10% customization free

Chapter 1. Market Scope & Methodology

1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
- 1.4.1 Global Smart Advertising Services Market, by Enterprise Size
- 1.4.2 Global Smart Advertising Services Market, by Type
- 1.4.3 Global Smart Advertising Services Market, by Platform Type
- 1.4.4 Global Smart Advertising Services Market, by Pricing Model
- 1.4.5 Global Smart Advertising Services Market, by Vertical
- 1.4.6 Global Smart Advertising Services Market, by Geography
1.5 Methodology for the research

Chapter 2. Market Overview

2.1 Introduction
- 2.1.1 Overview
  - 2.1.1.1 Market composition & scenario
2.2 Key Factors Impacting the Market
- 2.2.1 Market Drivers
- 2.2.2 Market Restraints

Chapter 3. Competition Analysis - Global

3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
- 3.2.1 Partnerships, Collaborations and Agreements
- 3.2.2 Product Launches and Product Expansions
- 3.2.3 Acquisition and Mergers
3.3 Top Winning Strategies
- 3.3.1 Key Leading Strategies: Percentage Distribution (2018-2022)
- 3.3.2 Key Strategic Move: (Product Launches and Product Expansions: 2018, Jun - 2022, Sep) Leading Players

Chapter 4. Global Smart Advertising Services Market by Enterprise Size

4.1 Global Large Enterprises Market by Region
4.2 Global Small & Medium Enterprises Market by Region

Chapter 5. Global Smart Advertising Services Market by Type

5.1 Global Search Engine Advertising Market by Region
5.2 Global Mobile Advertising Market by Region
5.3 Global Social Media Advertising Market by Region
5.4 Global Email Advertising Market by Region
5.5 Global Online Display Advertising Market by Region
5.6 Global Video Advertising Market by Region
5.7 Global Others Market by Region

Chapter 6. Global Smart Advertising Services Market by Platform Type

6.1 Global Mobile Market by Region
6.2 Global Laptops, Desktops & Tablets Market by Region
6.3 Global Others Market by Region

Chapter 7. Global Smart Advertising Services Market by Pricing Model

7.1 Global Performance Based Advertising Market by Region
7.2 Global Cost Per Mille (CPM) Market by Region
7.3 Global Hybrid Market by Region

Chapter 8. Global Smart Advertising Services Market by Vertical

8.1 Global Retail & Consumer Goods Market by Region
8.2 Global IT & Telecommunication Market by Region
8.3 Global BFSI Market by Region
8.4 Global Education Market by Region
8.5 Global Healthcare & Dental Market by Region
8.6 Global Media & Entertainment Market by Region
8.7 Global Others Market by Region

Chapter 9. Global Smart Advertising Services Market by Region

9.1 North America Smart Advertising Services Market
- 9.1.1 North America Smart Advertising Services Market by Enterprise Size
  - 9.1.1.1 North America Large Enterprises Market by Country
  - 9.1.1.2 North America Small & Medium Enterprises Market by Country
- 9.1.2 North America Smart Advertising Services Market by Type
  - 9.1.2.1 North America Search Engine Advertising Market by Country
  - 9.1.2.2 North America Mobile Advertising Market by Country
  - 9.1.2.3 North America Social Media Advertising Market by Country
  - 9.1.2.4 North America Email Advertising Market by Country
  - 9.1.2.5 North America Online Display Advertising Market by Country
  - 9.1.2.6 North America Video Advertising Market by Country
  - 9.1.2.7 North America Others Market by Country
- 9.1.3 North America Smart Advertising Services Market by Platform Type
  - 9.1.3.1 North America Mobile Market by Country
  - 9.1.3.2 North America Laptops, Desktops & Tablets Market by Country
  - 9.1.3.3 North America Others Market by Country
- 9.1.4 North America Smart Advertising Services Market by Pricing Model
  - 9.1.4.1 North America Performance Based Advertising Market by Country
  - 9.1.4.2 North America Cost Per Mille (CPM) Market by Country
  - 9.1.4.3 North America Hybrid Market by Country
- 9.1.5 North America Smart Advertising Services Market by Vertical
  - 9.1.5.1 North America Retail & Consumer Goods Market by Country
  - 9.1.5.2 North America IT & Telecommunication Market by Country
  - 9.1.5.3 North America BFSI Market by Country
  - 9.1.5.4 North America Education Market by Country
  - 9.1.5.5 North America Healthcare & Dental Market by Country
  - 9.1.5.6 North America Media & Entertainment Market by Country
  - 9.1.5.7 North America Others Market by Country
- 9.1.6 North America Smart Advertising Services Market by Country
  - 9.1.6.1 US Smart Advertising Services Market
    - 9.1.6.1.1 US Smart Advertising Services Market by Enterprise Size
    - 9.1.6.1.2 US Smart Advertising Services Market by Type
    - 9.1.6.1.3 US Smart Advertising Services Market by Platform Type
    - 9.1.6.1.4 US Smart Advertising Services Market by Pricing Model
    - 9.1.6.1.5 US Smart Advertising Services Market by Vertical
  - 9.1.6.2 Canada Smart Advertising Services Market
    - 9.1.6.2.1 Canada Smart Advertising Services Market by Enterprise Size
    - 9.1.6.2.2 Canada Smart Advertising Services Market by Type
    - 9.1.6.2.3 Canada Smart Advertising Services Market by Platform Type
    - 9.1.6.2.4 Canada Smart Advertising Services Market by Pricing Model
    - 9.1.6.2.5 Canada Smart Advertising Services Market by Vertical
  - 9.1.6.3 Mexico Smart Advertising Services Market
    - 9.1.6.3.1 Mexico Smart Advertising Services Market by Enterprise Size
    - 9.1.6.3.2 Mexico Smart Advertising Services Market by Type
    - 9.1.6.3.3 Mexico Smart Advertising Services Market by Platform Type
    - 9.1.6.3.4 Mexico Smart Advertising Services Market by Pricing Model
    - 9.1.6.3.5 Mexico Smart Advertising Services Market by Vertical
  - 9.1.6.4 Rest of North America Smart Advertising Services Market
    - 9.1.6.4.1 Rest of North America Smart Advertising Services Market by Enterprise Size
    - 9.1.6.4.2 Rest of North America Smart Advertising Services Market by Type
    - 9.1.6.4.3 Rest of North America Smart Advertising Services Market by Platform Type
    - 9.1.6.4.4 Rest of North America Smart Advertising Services Market by Pricing Model
    - 9.1.6.4.5 Rest of North America Smart Advertising Services Market by Vertical
9.2 Europe Smart Advertising Services Market
- 9.2.1 Europe Smart Advertising Services Market by Enterprise Size
  - 9.2.1.1 Europe Large Enterprises Market by Country
  - 9.2.1.2 Europe Small & Medium Enterprises Market by Country
- 9.2.2 Europe Smart Advertising Services Market by Type
  - 9.2.2.1 Europe Search Engine Advertising Market by Country
  - 9.2.2.2 Europe Mobile Advertising Market by Country
  - 9.2.2.3 Europe Social Media Advertising Market by Country
  - 9.2.2.4 Europe Email Advertising Market by Country
  - 9.2.2.5 Europe Online Display Advertising Market by Country
  - 9.2.2.6 Europe Video Advertising Market by Country
  - 9.2.2.7 Europe Others Market by Country
- 9.2.3 Europe Smart Advertising Services Market by Platform Type
  - 9.2.3.1 Europe Mobile Market by Country
  - 9.2.3.2 Europe Laptops, Desktops & Tablets Market by Country
  - 9.2.3.3 Europe Others Market by Country
- 9.2.4 Europe Smart Advertising Services Market by Pricing Model
  - 9.2.4.1 Europe Performance Based Advertising Market by Country
  - 9.2.4.2 Europe Cost Per Mille (CPM) Market by Country
  - 9.2.4.3 Europe Hybrid Market by Country
- 9.2.5 Europe Smart Advertising Services Market by Vertical
  - 9.2.5.1 Europe Retail & Consumer Goods Market by Country
  - 9.2.5.2 Europe IT & Telecommunication Market by Country
  - 9.2.5.3 Europe BFSI Market by Country
  - 9.2.5.4 Europe Education Market by Country
  - 9.2.5.5 Europe Healthcare & Dental Market by Country
  - 9.2.5.6 Europe Media & Entertainment Market by Country
  - 9.2.5.7 Europe Others Market by Country
- 9.2.6 Europe Smart Advertising Services Market by Country
  - 9.2.6.1 Germany Smart Advertising Services Market
    - 9.2.6.1.1 Germany Smart Advertising Services Market by Enterprise Size
    - 9.2.6.1.2 Germany Smart Advertising Services Market by Type
    - 9.2.6.1.3 Germany Smart Advertising Services Market by Platform Type
    - 9.2.6.1.4 Germany Smart Advertising Services Market by Pricing Model
    - 9.2.6.1.5 Germany Smart Advertising Services Market by Vertical
  - 9.2.6.2 UK Smart Advertising Services Market
    - 9.2.6.2.1 UK Smart Advertising Services Market by Enterprise Size
    - 9.2.6.2.2 UK Smart Advertising Services Market by Type
    - 9.2.6.2.3 UK Smart Advertising Services Market by Platform Type
    - 9.2.6.2.4 UK Smart Advertising Services Market by Pricing Model
    - 9.2.6.2.5 UK Smart Advertising Services Market by Vertical
  - 9.2.6.3 France Smart Advertising Services Market
    - 9.2.6.3.1 France Smart Advertising Services Market by Enterprise Size
    - 9.2.6.3.2 France Smart Advertising Services Market by Type
    - 9.2.6.3.3 France Smart Advertising Services Market by Platform Type
    - 9.2.6.3.4 France Smart Advertising Services Market by Pricing Model
    - 9.2.6.3.5 France Smart Advertising Services Market by Vertical
  - 9.2.6.4 Russia Smart Advertising Services Market
    - 9.2.6.4.1 Russia Smart Advertising Services Market by Enterprise Size
    - 9.2.6.4.2 Russia Smart Advertising Services Market by Type
    - 9.2.6.4.3 Russia Smart Advertising Services Market by Platform Type
    - 9.2.6.4.4 Russia Smart Advertising Services Market by Pricing Model
    - 9.2.6.4.5 Russia Smart Advertising Services Market by Vertical
  - 9.2.6.5 Spain Smart Advertising Services Market
    - 9.2.6.5.1 Spain Smart Advertising Services Market by Enterprise Size
    - 9.2.6.5.2 Spain Smart Advertising Services Market by Type
    - 9.2.6.5.3 Spain Smart Advertising Services Market by Platform Type
    - 9.2.6.5.4 Spain Smart Advertising Services Market by Pricing Model
    - 9.2.6.5.5 Spain Smart Advertising Services Market by Vertical
  - 9.2.6.6 Italy Smart Advertising Services Market
    - 9.2.6.6.1 Italy Smart Advertising Services Market by Enterprise Size
    - 9.2.6.6.2 Italy Smart Advertising Services Market by Type
    - 9.2.6.6.3 Italy Smart Advertising Services Market by Platform Type
    - 9.2.6.6.4 Italy Smart Advertising Services Market by Pricing Model
    - 9.2.6.6.5 Italy Smart Advertising Services Market by Vertical
  - 9.2.6.7 Rest of Europe Smart Advertising Services Market
    - 9.2.6.7.1 Rest of Europe Smart Advertising Services Market by Enterprise Size
    - 9.2.6.7.2 Rest of Europe Smart Advertising Services Market by Type
    - 9.2.6.7.3 Rest of Europe Smart Advertising Services Market by Platform Type
    - 9.2.6.7.4 Rest of Europe Smart Advertising Services Market by Pricing Model
    - 9.2.6.7.5 Rest of Europe Smart Advertising Services Market by Vertical
9.3 Asia Pacific Smart Advertising Services Market
- 9.3.1 Asia Pacific Smart Advertising Services Market by Enterprise Size
  - 9.3.1.1 Asia Pacific Large Enterprises Market by Country
  - 9.3.1.2 Asia Pacific Small & Medium Enterprises Market by Country
- 9.3.2 Asia Pacific Smart Advertising Services Market by Type
  - 9.3.2.1 Asia Pacific Search Engine Advertising Market by Country
  - 9.3.2.2 Asia Pacific Mobile Advertising Market by Country
  - 9.3.2.3 Asia Pacific Social Media Advertising Market by Country
  - 9.3.2.4 Asia Pacific Email Advertising Market by Country
  - 9.3.2.5 Asia Pacific Online Display Advertising Market by Country
  - 9.3.2.6 Asia Pacific Video Advertising Market by Country
  - 9.3.2.7 Asia Pacific Others Market by Country
- 9.3.3 Asia Pacific Smart Advertising Services Market by Platform Type
  - 9.3.3.1 Asia Pacific Mobile Market by Country
  - 9.3.3.2 Asia Pacific Laptops, Desktops & Tablets Market by Country
  - 9.3.3.3 Asia Pacific Others Market by Country
- 9.3.4 Asia Pacific Smart Advertising Services Market by Pricing Model
  - 9.3.4.1 Asia Pacific Performance Based Advertising Market by Country
  - 9.3.4.2 Asia Pacific Cost Per Mille (CPM) Market by Country
  - 9.3.4.3 Asia Pacific Hybrid Market by Country
- 9.3.5 Asia Pacific Smart Advertising Services Market by Vertical
  - 9.3.5.1 Asia Pacific Retail & Consumer Goods Market by Country
  - 9.3.5.2 Asia Pacific IT & Telecommunication Market by Country
  - 9.3.5.3 Asia Pacific BFSI Market by Country
  - 9.3.5.4 Asia Pacific Education Market by Country
  - 9.3.5.5 Asia Pacific Healthcare & Dental Market by Country
  - 9.3.5.6 Asia Pacific Media & Entertainment Market by Country
  - 9.3.5.7 Asia Pacific Others Market by Country
- 9.3.6 Asia Pacific Smart Advertising Services Market by Country
  - 9.3.6.1 China Smart Advertising Services Market
    - 9.3.6.1.1 China Smart Advertising Services Market by Enterprise Size
    - 9.3.6.1.2 China Smart Advertising Services Market by Type
    - 9.3.6.1.3 China Smart Advertising Services Market by Platform Type
    - 9.3.6.1.4 China Smart Advertising Services Market by Pricing Model
    - 9.3.6.1.5 China Smart Advertising Services Market by Vertical
  - 9.3.6.2 Japan Smart Advertising Services Market
    - 9.3.6.2.1 Japan Smart Advertising Services Market by Enterprise Size
    - 9.3.6.2.2 Japan Smart Advertising Services Market by Type
    - 9.3.6.2.3 Japan Smart Advertising Services Market by Platform Type
    - 9.3.6.2.4 Japan Smart Advertising Services Market by Pricing Model
    - 9.3.6.2.5 Japan Smart Advertising Services Market by Vertical
  - 9.3.6.3 India Smart Advertising Services Market
    - 9.3.6.3.1 India Smart Advertising Services Market by Enterprise Size
    - 9.3.6.3.2 India Smart Advertising Services Market by Type
    - 9.3.6.3.3 India Smart Advertising Services Market by Platform Type
    - 9.3.6.3.4 India Smart Advertising Services Market by Pricing Model
    - 9.3.6.3.5 India Smart Advertising Services Market by Vertical
  - 9.3.6.4 South Korea Smart Advertising Services Market
    - 9.3.6.4.1 South Korea Smart Advertising Services Market by Enterprise Size
    - 9.3.6.4.2 South Korea Smart Advertising Services Market by Type
    - 9.3.6.4.3 South Korea Smart Advertising Services Market by Platform Type
    - 9.3.6.4.4 South Korea Smart Advertising Services Market by Pricing Model
    - 9.3.6.4.5 South Korea Smart Advertising Services Market by Vertical
  - 9.3.6.5 Singapore Smart Advertising Services Market
    - 9.3.6.5.1 Singapore Smart Advertising Services Market by Enterprise Size
    - 9.3.6.5.2 Singapore Smart Advertising Services Market by Type
    - 9.3.6.5.3 Singapore Smart Advertising Services Market by Platform Type
    - 9.3.6.5.4 Singapore Smart Advertising Services Market by Pricing Model
    - 9.3.6.5.5 Singapore Smart Advertising Services Market by Vertical
  - 9.3.6.6 Malaysia Smart Advertising Services Market
    - 9.3.6.6.1 Malaysia Smart Advertising Services Market by Enterprise Size
    - 9.3.6.6.2 Malaysia Smart Advertising Services Market by Type
    - 9.3.6.6.3 Malaysia Smart Advertising Services Market by Platform Type
    - 9.3.6.6.4 Malaysia Smart Advertising Services Market by Pricing Model
    - 9.3.6.6.5 Malaysia Smart Advertising Services Market by Vertical
  - 9.3.6.7 Rest of Asia Pacific Smart Advertising Services Market
    - 9.3.6.7.1 Rest of Asia Pacific Smart Advertising Services Market by Enterprise Size
    - 9.3.6.7.2 Rest of Asia Pacific Smart Advertising Services Market by Type
    - 9.3.6.7.3 Rest of Asia Pacific Smart Advertising Services Market by Platform Type
    - 9.3.6.7.4 Rest of Asia Pacific Smart Advertising Services Market by Pricing Model
    - 9.3.6.7.5 Rest of Asia Pacific Smart Advertising Services Market by Vertical
9.4 LAMEA Smart Advertising Services Market
- 9.4.1 LAMEA Smart Advertising Services Market by Enterprise Size
  - 9.4.1.1 LAMEA Large Enterprises Market by Country
  - 9.4.1.2 LAMEA Small & Medium Enterprises Market by Country
- 9.4.2 LAMEA Smart Advertising Services Market by Type
  - 9.4.2.1 LAMEA Search Engine Advertising Market by Country
  - 9.4.2.2 LAMEA Mobile Advertising Market by Country
  - 9.4.2.3 LAMEA Social Media Advertising Market by Country
  - 9.4.2.4 LAMEA Email Advertising Market by Country
  - 9.4.2.5 LAMEA Online Display Advertising Market by Country
  - 9.4.2.6 LAMEA Video Advertising Market by Country
  - 9.4.2.7 LAMEA Others Market by Country
- 9.4.3 LAMEA Smart Advertising Services Market by Platform Type
  - 9.4.3.1 LAMEA Mobile Market by Country
  - 9.4.3.2 LAMEA Laptops, Desktops & Tablets Market by Country
  - 9.4.3.3 LAMEA Others Market by Country
- 9.4.4 LAMEA Smart Advertising Services Market by Pricing Model
  - 9.4.4.1 LAMEA Performance Based Advertising Market by Country
  - 9.4.4.2 LAMEA Cost Per Mille (CPM) Market by Country
  - 9.4.4.3 LAMEA Hybrid Market by Country
- 9.4.5 LAMEA Smart Advertising Services Market by Vertical
  - 9.4.5.1 LAMEA Retail & Consumer Goods Market by Country
  - 9.4.5.2 LAMEA IT & Telecommunication Market by Country
  - 9.4.5.3 LAMEA BFSI Market by Country
  - 9.4.5.4 LAMEA Education Market by Country
  - 9.4.5.5 LAMEA Healthcare & Dental Market by Country
  - 9.4.5.6 LAMEA Media & Entertainment Market by Country
  - 9.4.5.7 LAMEA Others Market by Country
- 9.4.6 LAMEA Smart Advertising Services Market by Country
  - 9.4.6.1 Brazil Smart Advertising Services Market
    - 9.4.6.1.1 Brazil Smart Advertising Services Market by Enterprise Size
    - 9.4.6.1.2 Brazil Smart Advertising Services Market by Type
    - 9.4.6.1.3 Brazil Smart Advertising Services Market by Platform Type
    - 9.4.6.1.4 Brazil Smart Advertising Services Market by Pricing Model
    - 9.4.6.1.5 Brazil Smart Advertising Services Market by Vertical
  - 9.4.6.2 Argentina Smart Advertising Services Market
    - 9.4.6.2.1 Argentina Smart Advertising Services Market by Enterprise Size
    - 9.4.6.2.2 Argentina Smart Advertising Services Market by Type
    - 9.4.6.2.3 Argentina Smart Advertising Services Market by Platform Type
    - 9.4.6.2.4 Argentina Smart Advertising Services Market by Pricing Model
    - 9.4.6.2.5 Argentina Smart Advertising Services Market by Vertical
  - 9.4.6.3 UAE Smart Advertising Services Market
    - 9.4.6.3.1 UAE Smart Advertising Services Market by Enterprise Size
    - 9.4.6.3.2 UAE Smart Advertising Services Market by Type
    - 9.4.6.3.3 UAE Smart Advertising Services Market by Platform Type
    - 9.4.6.3.4 UAE Smart Advertising Services Market by Pricing Model
    - 9.4.6.3.5 UAE Smart Advertising Services Market by Vertical
  - 9.4.6.4 Saudi Arabia Smart Advertising Services Market
    - 9.4.6.4.1 Saudi Arabia Smart Advertising Services Market by Enterprise Size
    - 9.4.6.4.2 Saudi Arabia Smart Advertising Services Market by Type
    - 9.4.6.4.3 Saudi Arabia Smart Advertising Services Market by Platform Type
    - 9.4.6.4.4 Saudi Arabia Smart Advertising Services Market by Pricing Model
    - 9.4.6.4.5 Saudi Arabia Smart Advertising Services Market by Vertical
  - 9.4.6.5 South Africa Smart Advertising Services Market
    - 9.4.6.5.1 South Africa Smart Advertising Services Market by Enterprise Size
    - 9.4.6.5.2 South Africa Smart Advertising Services Market by Type
    - 9.4.6.5.3 South Africa Smart Advertising Services Market by Platform Type
    - 9.4.6.5.4 South Africa Smart Advertising Services Market by Pricing Model
    - 9.4.6.5.5 South Africa Smart Advertising Services Market by Vertical
  - 9.4.6.6 Nigeria Smart Advertising Services Market
    - 9.4.6.6.1 Nigeria Smart Advertising Services Market by Enterprise Size
    - 9.4.6.6.2 Nigeria Smart Advertising Services Market by Type
    - 9.4.6.6.3 Nigeria Smart Advertising Services Market by Platform Type
    - 9.4.6.6.4 Nigeria Smart Advertising Services Market by Pricing Model
    - 9.4.6.6.5 Nigeria Smart Advertising Services Market by Vertical
  - 9.4.6.7 Rest of LAMEA Smart Advertising Services Market
    - 9.4.6.7.1 Rest of LAMEA Smart Advertising Services Market by Enterprise Size
    - 9.4.6.7.2 Rest of LAMEA Smart Advertising Services Market by Type
    - 9.4.6.7.3 Rest of LAMEA Smart Advertising Services Market by Platform Type
    - 9.4.6.7.4 Rest of LAMEA Smart Advertising Services Market by Pricing Model
    - 9.4.6.7.5 Rest of LAMEA Smart Advertising Services Market by Vertical

Chapter 10. Company Profiles

10.1 Google LLC (Alphabet, Inc.)
- 10.1.1 Company Overview
- 10.1.2 Financial Analysis
- 10.1.3 Segmental and Regional Analysis
- 10.1.4 Research & Development Expense
- 10.1.5 Recent strategies and developments:
  - 10.1.5.1 Partnerships, Collaborations, and Agreements:
  - 10.1.5.2 Product Launches and Product Expansions:
- 10.1.6 SWOT Analysis
10.2 Hulu, LLC (The Walt Disney Company)
- 10.2.1 Company Overview
- 10.2.2 Financial Analysis
- 10.2.3 Segment and Regional Analysis
- 10.2.4 Recent strategies and developments:
  - 10.2.4.1 Product Launches and Product Expansions:
- 10.2.5 SWOT Analysis
10.3 Facebook (Meta Platforms, Inc.)
- 10.3.1 Company Overview
- 10.3.2 Financial Analysis
- 10.3.3 Segment and Regional Analysis
- 10.3.4 Research & Development Expense
- 10.3.5 SWOT Analysis
10.4 Twitter, Inc.
- 10.4.1 Company Overview
- 10.4.2 Financial Analysis
- 10.4.3 Regional Analysis
- 10.4.4 Research & Development Expense
- 10.4.5 Recent strategies and developments:
  - 10.4.5.1 Partnerships, Collaborations, and Agreements:
  - 10.4.5.2 Acquisition and Mergers:
- 10.4.6 SWOT Analysis
10.5 IBM Corporation
- 10.5.1 Company Overview
- 10.5.2 Financial Analysis
- 10.5.3 Regional & Segmental Analysis
- 10.5.4 Research & Development Expenses
- 10.5.5 Recent strategies and developments:
  - 10.5.5.1 Partnerships, Collaborations, and Agreements:
  - 10.5.5.2 Product Launches and Product Expansions:
- 10.5.6 SWOT Analysis
10.6 Amazon Web Services, Inc. (Amazon.com, Inc.)
- 10.6.1 Company Overview
- 10.6.2 Financial Analysis
- 10.6.3 Segmental Analysis
- 10.6.4 Recent strategies and developments:
  - 10.6.4.1 Product Launches and Product Expansions:
- 10.6.5 SWOT Analysis
10.7 Microsoft Corporation
- 10.7.1 Company Overview
- 10.7.2 Financial Analysis
- 10.7.3 Segmental and Regional Analysis
- 10.7.4 Research & Development Expenses
- 10.7.5 SWOT Analysis
10.8 Alibaba Group Holding Limited
- 10.8.1 Company Overview
- 10.8.2 Financial Analysis
- 10.8.3 Segmental Analysis
10.9 Deloitte Touche Tohmatsu Limited
- 10.9.1 Company Overview
- 10.9.2 Financial Analysis
- 10.9.3 Recent strategies and developments:
  - 10.9.3.1 Acquisition and Mergers:
10.10. BlueFocus Communication Group
- 10.10.1 Company Overview

スマート広告サービスの世界市場規模、シェア、産業動向分析レポート企業規模別、タイプ別、プラットフォームタイプ別、価格モデル別、業界別、地域別展望と予測、2022年～2028年

Global Smart Advertising Services Market Size, Share & Industry Trends Analysis Report By Enterprise Size, By Type, By Platform Type, By Pricing Model, By Vertical, By Regional Outlook and Forecast, 2022 - 2028

目次

第1章市場の範囲と調査手法

第2章市場の概要

第3章競合分析-世界

第4章スマート広告サービスの世界市場：企業規模別

第5章スマート広告サービスの世界市場：タイプ別

第6章スマート広告サービスの世界市場：プラットフォームタイプ別

第7章スマート広告サービスの世界市場：価格モデル別

第8章スマート広告サービスの世界市場：業界別

第9章スマート広告サービスの世界市場：地域別

第10章企業プロファイル

LIST OF TABLES

Scope of the Study

Table of Contents

Chapter 1. Market Scope & Methodology

Chapter 2. Market Overview

Chapter 3. Competition Analysis - Global

Chapter 4. Global Smart Advertising Services Market by Enterprise Size

Chapter 5. Global Smart Advertising Services Market by Type

Chapter 6. Global Smart Advertising Services Market by Platform Type

Chapter 7. Global Smart Advertising Services Market by Pricing Model

Chapter 8. Global Smart Advertising Services Market by Vertical

Chapter 9. Global Smart Advertising Services Market by Region

Chapter 10. Company Profiles

スマート広告サービスの世界市場規模、シェア、産業動向分析レポート企業規模別、タイプ別、プラットフォームタイプ別、価格モデル別、業界別、地域別展望と予測、2022年～2028年

Global Smart Advertising Services Market Size, Share & Industry Trends Analysis Report By Enterprise Size, By Type, By Platform Type, By Pricing Model, By Vertical, By Regional Outlook and Forecast, 2022 - 2028

目次

第1章 市場の範囲と調査手法

第2章 市場の概要

第3章 競合分析-世界

第4章 スマート広告サービスの世界市場：企業規模別

第5章 スマート広告サービスの世界市場：タイプ別

第6章 スマート広告サービスの世界市場：プラットフォームタイプ別

第7章 スマート広告サービスの世界市場：価格モデル別

第8章 スマート広告サービスの世界市場：業界別

第9章 スマート広告サービスの世界市場：地域別

第10章 企業プロファイル

LIST OF TABLES

Scope of the Study

Table of Contents

Chapter 1. Market Scope & Methodology

Chapter 2. Market Overview

Chapter 3. Competition Analysis - Global

Chapter 4. Global Smart Advertising Services Market by Enterprise Size

Chapter 5. Global Smart Advertising Services Market by Type

Chapter 6. Global Smart Advertising Services Market by Platform Type

Chapter 7. Global Smart Advertising Services Market by Pricing Model

Chapter 8. Global Smart Advertising Services Market by Vertical

Chapter 9. Global Smart Advertising Services Market by Region

Chapter 10. Company Profiles

第1章市場の範囲と調査手法

第2章市場の概要

第3章競合分析-世界

第4章スマート広告サービスの世界市場：企業規模別

第5章スマート広告サービスの世界市場：タイプ別

第6章スマート広告サービスの世界市場：プラットフォームタイプ別

第7章スマート広告サービスの世界市場：価格モデル別

第8章スマート広告サービスの世界市場：業界別

第9章スマート広告サービスの世界市場：地域別

第10章企業プロファイル