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市場調査レポート
商品コード
1115327
アロマテラピー製品の世界市場規模・シェア・産業動向分析レポート:製品別(エッセンシャルオイル、ブレンドオイル)、形態別(ホリスティック、メディカル)、用途別、流通チャネル別、地域別展望・予測、2022年~2028年Global Aromatherapy Products Market Size, Share & Industry Trends Analysis Report By Product (Essential Oils and Blend Oils), By Form (Holistic, Medical), By Application, By Distribution Channel, By Regional Outlook and Forecast, 2022 - 2028 |
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アロマテラピー製品の世界市場規模・シェア・産業動向分析レポート:製品別(エッセンシャルオイル、ブレンドオイル)、形態別(ホリスティック、メディカル)、用途別、流通チャネル別、地域別展望・予測、2022年~2028年 |
出版日: 2022年07月29日
発行: KBV Research
ページ情報: 英文 254 Pages
納期: 即納可能
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アロマテラピー製品の世界市場規模は、2028年には38億米ドルに達し、予測期間中にCAGR8.4%の市場成長率で上昇すると予想されています。
アロマセラピーとは、全米ホリスティックアロマセラピー協会(The National Association for Holistic Aromatherapy:NAHA)が説明するように、薬用目的で芳香成分(エッセンシャルオイル)を利用する治療法のことです。多忙なライフスタイルやストレスの多いスケジュールの増加により、人々はストレス解消や癒しのためのセラピーを求めています。ローズ、マンダリン、ラベンダーなどの特定のエッセンシャルオイルは、心身を落ち着かせ、活力を与える作用があります。スパやアロマテラピーでは、ラベンダーのような強い香りを持つオイルが使用されます。
アロマテラピー製品の市場は、皮膚疾患の増加によって牽引されると予想されます。皮膚に潤いを与え、炎症を抑える効果があるため、肌荒れを起こしている人は通常アロマセラピーを利用しています。合成香料には欠点があるため、消費者は必ずしも合成香料を選択するとは限りません。エッセンシャルオイルやキャリアオイルの抗菌性、抗真菌性、防腐性は、さまざまな皮膚や髪の症状の治療に利用することができます。
COVID-19インパクト分析
2020年のアロマテラピーグッズ市場の拡大は、特にパンデミック期に憂鬱症やうつ病の発生が増加したことが主な要因であると考えられます。パンデミックにより、世界的に免疫力強化の必要性が認識されるようになっています。栄養価の高い食事や定期的な運動に加えて、健康で穏やかな心、そしてアロマテラピーが免疫力を高めると言われています。これは、ホリスティックケアやオーガニック製品の使用の人気が高まっていることとも一致しています。このパンデミックを通じて、ペパーミントオイル、ティーツリーオイル、ユーカリオイルなど、アロマテラピーや抗菌・抗ウイルス作用が期待できる商品の需要が高まっています。
市場の成長要因
アロマテラピーによる健康効果
アロマセラピーは、ストレスや抑うつ、不安感を軽減する効果があることが実証されています。また、乗り物酔いの軽減、体重コントロール、肝臓や胆嚢の健康的な機能のサポートに加え、呼吸器系の問題、神経系疾患、心血管疾患、胃腸の感染症などを治癒する効果もあります。市場全体の拡大を促進すると予想される最も重要な点は、さまざまな健康上の利点をもたらすアロマテラピーの利用が増加していることです。また、オンラインショッピングの利便性と多種多様な商品の入手が可能なことから、eコマース分野の爆発的な増加も市場拡大の妨げになると予想されます。
アロマテラピーの人気上昇
エッセンシャルオイルトリートメントは、アロマテラピーの別名です。10年前と比べ、パーソナルケア製品の活用にこだわりを持つお客様が増えています。同じような商品は数多くありますが、高品質な商品と手頃な価格が、お客様のロイヤリティを高め、喜ばれるのです。したがって、より優れた製品、手順、サービス、技術の研究開発に対する支出の増加が、市場の成長に好影響を与えると予想されます。病院や観光業界の強い成長意欲により、アロマセラピーの利点がより一般消費者に身近なものとなっています。
市場抑制要因
アロマテラピー製品に使用される天然成分の価格高騰
アロマオイルは非常に強力な製品です。1ポンドのラベンダーオイルを生産するために、250ポンドのラベンダーの花が使用されます。植物由来の揮発性オイルの市場は、芳香植物の供給が減少していることによるリスクがより大きいです。高い継続的な需要と限られた供給が組み合わさると、必然的に高価格のシナリオとなり、発展途上国の様々な応用産業での利用を抑制することになります。健全な生態系は、さまざまなメリットを提供することで、人間の福利を支えています。植物は、食物や住居を提供することで環境を調整し、生態系の重要な構成要素となっています。また、エッセンシャルオイルなどの癒し効果で、心身の健康を促進します。
製品の展望
アロマテラピー製品市場は、製品別にエッセンシャルオイルとブレンドオイルに分類されます。エッセンシャルオイル部門は、2021年のアロマテラピー製品市場で最大の収益シェアを調達しました。エッセンシャルオイルは、植物の葉、茎、花、根、樹皮、またはその他の成分から生成されます。エッセンシャルオイルは、エーテルオイル、揮発性オイル、エーテルオイルと呼ばれることもあります。天然およびオーガニックのエッセンシャルオイルは、心身の健康に多くの利点があります。
アプリケーションの展望
アロマテラピー製品市場は、用途別にリラクゼーションと睡眠、疼痛管理、スキンケアとヘアケア、その他に分類されます。スキン&ヘアケア部門は、2021年のアロマテラピー製品市場で有望な収益シェアを記録しました。アロマセラピー製品への人気は、皮膚疾患の有病率の増加によって影響を受けやすいです。アロマセラピーは、皮膚に栄養を与え、炎症を抑えるため、皮膚の発疹を持つ人々によって頻繁に使用されています。
形態の展望
アロマテラピー製品市場は、形態によってホリスティック、メディカル、その他に分類されます。2021年のアロマテラピー製品市場では、メディカル分野が大きな収益シェアを記録しました。アロマセラピーは、薬効のあるアロマエッセンシャルオイルを利用し、身体的、精神的、霊的な健康を増進させます。それは精神的、感情的な幸福を向上させます。それとともに、そのような製品を使用する多くの医療処置があり、したがって、セグメントの成長を増大させる。
流通経路の展望
アロマテラピー製品市場は、流通チャネル別に見ると、直接販売、MLM販売、スーパーマーケットおよびハイパーマーケット、医薬品および専門店、Eコマース、その他に分類されます。2021年のアロマテラピー製品市場では、スーパーマーケットおよびハイパーマーケット部門が大きな収益シェアを獲得しています。これは、1つの屋根の下で幅広い製品を入手できる高いアクセス性に起因するものです。さらに、ハイパーマーケットによる様々なオファーとともに、これらの店舗が提供する利便性は、予測期間中に同セグメントの成長を加速させるでしょう。
地域別の展望
地域別に見ると、アロマセラピー製品市場は北米、欧州、アジア太平洋、LAMEAで分析されています。北米は2021年に最大の収益シェアを持ち、アロマセラピー製品市場の主要地域となりました。これは主に、同地域のアロマセラピー分野の需要増に関連するものです。消費者の多忙なライフスタイルは、うつ病や不安障害などの精神的な健康障害や、高いレベルのストレスなどの問題の原因となっています。また、座りっぱなしの生活、悪い食習慣、運動不足は、頭痛、腹痛、高血圧の原因となり、人々はマッサージ、アロマセラピー、スパトリートメントなどのストレス緩和のためのトリートメントを選択するようになります。
List of Figures
The Global Aromatherapy Products Market size is expected to reach $3.8 billion by 2028, rising at a market growth of 8.4% CAGR during the forecast period.
Aromatherapy is regarded as an alternative medical treatment that aids in the recovery from a variety of illnesses, including pain, digestion, cardiovascular, respiratory, skin, immune system, anxiety, sleeplessness, and wound-related issues. Women typically worry more about acne scars, and those who experience acne-related issues frequently choose therapeutic-grade essential oils. Women are often the target consumer for aromatherapy, however millennials are also a big part of this sector's growth.
The evolving trends in healing techniques are due to this group of people. Natural remedies are becoming more and more popular instead of manufactured medications. Key businesses are also launching new efforts and creating new products as a result of the shifting trends in healing therapies. Aromatherapy, a term that refers to a number of traditional, unconventional, and healing treatments, uses essential oils as well as other aromatic plant compounds.
Aromatherapy is indeed the therapeutic utilization aromatic compounds (essential oils) for medicinal purposes, as described by The National Association for Holistic Aromatherapy (NAHA). People are looking for stress-relieving and soothing therapies due to an increase in busy lifestyles and stressful schedules. Certain essential oils, including rose, mandarin, and lavender, have a calming and energizing influence on the body and mind. During spa and aromatherapy treatments, oils like lavender, noted for its powerful aroma, are employed.
The market for aromatherapy products is expected to be driven by the rising incidence of skin conditions. People with skin rashes usually use aromatherapy because it hydrates the skin and reduces inflammation. Due of the drawbacks of synthetic products, consumers may not always choose them. The antibacterial, antifungal, and antiseptic properties of essential and carrier oils can be used to treat a variety of skin and hair conditions.
COVID-19 Impact Analysis
The expansion of the market for aromatherapy goods in 2020 was mostly ascribed to an increase in occurrences of melancholy and depression, particularly during the pandemic period. The pandemic has increased awareness of the need to strengthen the immune system worldwide. A healthy and peaceful mind, as well as aromatherapy, can enhance immunity in addition to a nutritious diet and regular exercise. This is consistent with the rising popularity of holistic care and the use of organic products. Throughout this pandemic, there is a greater demand for goods with potential for aromatherapy and antibacterial and antiviral properties, like peppermint oil, tea tree oil, and eucalyptus oil.
Market Growth Factors
Health Benefits Offered By Aromatherapy
It has been demonstrated that aromatherapy helps people feel less stressed, depressed, and anxious. Along with its role in reducing motion sickness, weight control, and supporting healthy liver and gallbladder functions, aromatherapy also has a way of healing respiratory problems, nervous system disorders, cardiovascular diseases, and gastrointestinal infections. The most important aspect that is anticipated to propel the market's overall expansion is the rising utilization of aromatherapy for a variety of health benefits. The market's expansion is also expected to be tempered by the e-commerce sector's explosive rise, which can be attributed to the convenience of online shopping and the availability of a large variety of goods.
Increasing Popularity Of Aromatherapy
Essential oil treatment is another name for aromatherapy. Customers are now more picky about how they utilize personal care products than they were ten years ago. Although there are numerous products that are comparable, high-quality goods and affordable rates will create product loyalty and please customers. Hence, it is anticipated that increasing spending on research and development of better products, procedures, services, and technologies will have a favourable impact on market growth. The hospitality and tourism sectors' strong growth incentives have made more of aromatherapy's advantages accessible to regular consumers.
Market Restraining Factors
High Price Of The Natural Ingredients Used In Aromatherapy Products
These oils are an extremely potent product. The 250 pounds of lavender flowers are used to produce one pound of lavender oil. The market for plant-based volatile oils is more at risk from declining supplies of aromatic plants. High and continuing demand combined with a limited supply will inevitably lead to high price scenarios that discourage its use in a variety of application industries in developing nations. A healthy ecology supports human well-being by offering a variety of advantages. As they regulate the environment by supplying food and shelter, plants are a crucial component of this ecosystem. With their therapeutic goods, such as essential oils, they also promote physical and mental health.
Product Outlook
On the basis of product, the aromatherapy products market is bifurcated into Essential Oils and Blend Oils. The essential oils segment procured the largest revenue share in the aromatherapy products market in 2021. Essential oils are produced from the leaves, stems, blossoms, roots, bark, or other components of a plant. They are sometimes referred to as aetherolea, volatile oils, or ethereal oils. Natural and organic essential oils have many advantages for both physical & mental health.
Application Outlook
Based on application, the aromatherapy products market is segmented into Relaxation and Sleep, Pain Management, Skin and Hair Care, and Others. Skin and Hair care segment recorded a promising revenue share in the aromatherapy products market in 2021. The popularity for aromatherapy products is prone to be affected by the increasing prevalence of skin conditions. Aromatherapy is frequently used by people who have skin rashes because it nourishes the skin and lowers inflammation.
Form Outlook
By form, the aromatherapy products market is categorized into Holistic, Medical and Others. The medical segment registered a significant revenue share in the aromatherapy products market in 2021. Aromatherapy utilizes medicinally effective aromatic essential oils to enhance physical, mental, and spiritual well-being. It improves mental and emotional wellbeing. Along with that, there are many medical procedures, which use such products and hence, augmenting the growth of the segment.
Distribution Channel Outlook
On the basis of distribution channel, the aromatherapy products market is fragmented into Direct Distribution, MLM Distribution, Supermarket and Hypermarket, Pharmaceutical and Speciality Store, E commerce and Others. The Supermarket and Hypermarket segment acquired a significant revenue share in the aromatherapy products market in 2021. It is owing to the high accessibility of a wide range of products under a roof. In addition, the convenience offered by these stores along with the various offers by the hypermarkets would accelerate the growth of the segment during the forecast period.
Regional Outlook
Region-wise, the aromatherapy products market is analyzed across North America, Europe, Asia Pacific and LAMEA.North America emerged as a leading region in the aromatherapy products market with the maximum revenue share in 2021. This is primarily related to the region's rising demand for the aromatherapy sector. Consumers' hectic lifestyles contribute to problems like mental health disorders, such as depression and anxiety disorders, as well as high levels of stress. Additionally, a sedentary lifestyle, poor eating habits, and lack of exercise cause headaches, stomachaches, and high blood pressure, that pushes people to choose stress-relieving treatments like massage, aromatherapy, and spa treatments.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include doTERRA International LLC, Plant Therapy Essential Oils, Young Living Essential Oils LLC, Rocky Mountain Oils, LLC, Edens Garden, Falcon Essential Oil, Mountain Rose Herbs, Hubmar International, Biolandes SAS, and Florihana.
Strategies Deployed in Aromatherapy Products Market
Mar-2022: doTERRA came into a partnership with the University of Mississippi National Center for Natural Products Research, based within the UM School of Pharmacy. This partnership aimed to set up quality standards for the essential oil sector.
Dec-2021: Mountain Rose Herbs expanded its geographical footprint by establishing a new Mountain Rose Aroma Bar in the United States. Through two paramount locations, this essential oil market is developed to involve the senses via high-quality, specially sourced essential oils and personal aromatherapy products.
Oct-2020: doTERRA launched various latest essential oil products and diffusers involving three new wellness programs. This product is developed to assist people to focus on their particular health objectives.
Aug-2020: Young Living unveiled a series of new products and product lines. These latest products in the happy, healthy home sector developed to freshen up the home including Cassia Oil, strong constituents that can naturally cleanse the air and surfaces; Ecuadorian Oregano Oil, which provides a soft, herbaceous, oregano-like aroma that assists cleanse the air of bad odors; "One Heart" Essential Oil Blend, which is designed to support the D.
Jul-2019: Young Living Essential Oils took over Nature's Ultra, a pharmaceutical industry company. This acquisition aimed to provide a Smart-Spectrum product, which doesn't compromise on quality, and Nature's Ultra CBD oils would showcase the Young Living logo since they fulfill their stringent Seed to Seal Standards.
Jun-2018: Rocky Mountain Oils introduced a new Chakra Blend Roll-Ons. This roll-on is an expertly developed essential oil blend developed to restore balance to each of the seven chakras.
Apr-2018: Plant Therapy released the new Chakra Roll-On Set. This set includes everything the customers love about Chakra Synergies, which is available in 10mL pre-diluted roll-on bottles. In addition, the Chakra Roll-On Set would assist to nurture and inspire creativity, calming down the mind, and nourishing the spirit.
Market Segments covered in the Report:
By Product
By Form
By Application
By Distribution Channel
By Geography
Companies Profiled
Unique Offerings from KBV Research