表紙
市場調査レポート

中東および北アフリカ地域のTV市場

Middle East & North Africa TV Update

発行 Ovum, Ltd. 商品コード 252967
出版日 ページ情報 英文
納期: 即日から翌営業日
価格
本日の銀行送金レート: 1USD=101.50円で換算しております。
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中東および北アフリカ地域のTV市場 Middle East & North Africa TV Update
出版日: 2016年02月03日 ページ情報: 英文
概要

中東および北アフリカ地域では、長い間、衛星TVがTV分野で支配的な地位にいましたが、いくつかの地域では、変化が起こりつつあります。同地域では、有料TVサービスの成長がかなり好調で、2019年までに1500万以上の世帯が同サービスを契約する見込みです。しかし、著作権侵害の問題が根強く残っており、この分野が次の段階に進むためには、この課題に対処する必要があります。

当レポートでは、中東および北アフリカ地域の19カ国におけるTV市場の分析や有料TVおよびマルチチャネル視聴者数の成長動向などを提供しており、概略以下の構成でお届けします。

調査内容

  • 国の背景
  • ハイライト
  • 有料TVの市場情勢
  • 次世代TV
  • 視聴および番組
  • TV広告
  • TVの予測
  • Informaの見解

調査対象国

  • アルジェリア
  • アゼルバイジャン
  • バーレーン
  • キプロス
  • エジプト
  • イスラエル
  • ヨルダン
  • クウェート
  • ケニア
  • レバノン
  • リビア
  • モロッコ
  • オマーン
  • カタール
  • サウジアラビア
  • スーダン
  • チュニジア
  • トルコ
  • アラブ首長国連邦

このページに掲載されている内容は最新版と異なる場合があります。詳細はお問い合わせください。

目次
Product Code: ME0003-000634

A detailed update of the Middle East and North Africa TV market, encompassing free-to-air and pay-TV across all TV technologies (cable, satellite, DTH, IPTV, terrestrial, DTT) plus next-generation TV initiatives and OTT video. Includes TV ratings, revenue

Highlights

  • MENA pay-TV subscriber numbers have passed the 10 million mark and Ovum forecasts the total will reach 13.4 million in 2020.
  • Censorship controls are subsiding and the first international SVOD venture in the Arab MENA region (Starz Arabia) was launched in 2015.
  • beIN launched its entertainment arm in November 2015, combined with beIN Sport, it will directly challenge OSN.
  • Gain an insight into how the pay-TV and TV advertising sectors are faring in MENA
  • Assess the prospects for multiscreen/OTT initiatives in the MENA TV market

Features Benefits

  • Gain an insight into how the pay-TV and TV advertising sectors are faring in MENA
  • Assess the prospects for multiscreen/OTT initiatives in the MENA TV market

Questions Answers

  • What are the differences between Arab and non-Arab markets in MENA?
  • How far will digitization have progressed in MENA by 2020?
  • What is the effect of a lack of a comprehensive ratings system across most of the region?

Table of Contents

Executive Briefing: Middle East & North Africa: Pay-TVsubscribers to top 15 million

butpiracy still limiting growth (14 pages)

  • Fig. 1: MENA, pay-TV performance, 2005-2013
  • Fig. 2: MENA, value of TV/video market, 2009-2013
  • Fig. 3: MENA, TV platform penetration trend, 2005 and 2013
  • Fig. 4: MENA, Selected OTT/Multiscreen services, April 2014
  • Fig. 5: MENA, regional pay-TV services subscriber bases, gross vs. primary, 2009-2013
  • Fig. 6: MENA, My-HD subscriber forecasts, gross vs. primary, 2013-2019
  • Fig. 7: MENA, pay-TV ARPU by platform 2005-2019
  • Fig. 8: MENA, IPTV progress
  • Fig. 9: MENA, top 10 pay-TV services, end-2013
  • Fig. 10: MENA, TV platform penetration forecast

PowerPoint file

Executive Summary (15 slides)

Master PPT: MENA TV (15.5Mb)

  • Algeria (25 slides)
  • Azerbaijan (21 slides)
  • Bahrain (25 slides)
  • Cyprus (23 slides)
  • Egypt (28 slides)
  • Israel (30 slides)
  • Jordan (28 slides)
  • Kuwait (22 slides)
  • Lebanon (27 slides)
  • Libya (16 slides)
  • Morocco (23 slides)
  • Oman (20 slides)
  • Qatar (24 slides)
  • Saudi Arabia (25 slides)
  • Sudan (18 slides)
  • Syria (20 slides)
  • Tunisia (27 slides)
  • Turkey (35 slides)
  • UAE (30 slides)

Excel files

TV Factsheets (10 spreadsheets)

  • Cyprus
  • Israel
  • Jordan
  • Lebanon
  • Oman
  • Qatar
  • Saudi Arabia
  • Syria
  • Turkey
  • UAE
  • Pay TV & FTA Forecasts to 2019
  • Forecasts by region and country

  • Pay TV subscribers by operator
  • Pay TV ARPU
  • Pay TV revenues
  • PPV/VOD revenues
  • Pay-TV subscription revenues
  • Pay TV households penetration
  • Pay TV households
  • Pay DTH households penetration
  • Pay DTH households
  • Pay digital DTH ARPU
  • Pay digital DTH revenues
  • IPTV households penetration
  • IPTV households
  • IPTV ARPU
  • IPTV revenues
  • Analog terrestrial households
  • Analog terrestrial households penetration
  • DTT households
  • DTT households penetration
  • Digital free satellite households
  • Digital free satellite penetration
  • Cable/MMDS Households as % of TV Households
  • Cable/MMDS TV Households
  • Cable TV ARPU
  • Cable TV revenues
  • Digital cable TV households
  • Digital cable TV penetration
  • MENA TV households
  • MENA TV households penetration
  • Rest of MENA TV households
  • Rest of MENA TV households penetration
  • MENA population per household
  • Rest of MENA population per household
  • MENA households
  • Rest of MENA households
  • DTT households
  • DTT households penetration
  • Digital free satellite households
  • Digital free satellite penetration
  • Cable/MMDS Households as % of TV Households
  • Cable/MMDS TV Households
  • Cable TV ARPU
  • Cable TV revenues
  • Digital cable TV households
  • Digital cable TV penetration
  • MENA TV households
  • MENA TV households penetration
  • Rest of MENA TV households
  • Rest of MENA TV households penetration
  • MENA population per household
  • Rest of MENA population per household
  • MENA households
  • Rest of MENA households

Country forecasts

  • Algeria
  • Bahrain
  • Cyprus
  • Egypt
  • Israel
  • Jordan
  • Kuwait
  • Lebanon
  • Morocco
  • Oman
  • MENA summary (excluding Israel/Turkey)
  • MENA summary (including Israel/Turkey)
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