市場調査レポート

世界のオンデマンドTV市場(第9版)

On-demand TV - 9th edition

発行 Ovum, Ltd. 商品コード 227116
出版日 ページ情報 英文
納期: 即日から翌営業日
価格
本日の銀行送金レート: 1USD=107.50円で換算しております。
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世界のオンデマンドTV市場(第9版) On-demand TV - 9th edition
出版日: 2011年12月31日 ページ情報: 英文
概要

当レポートでは、世界55ヵ国のオンデマンドTV市場の現状と見通しについて調査分析し、概略以下の構成でお届けいたします。

調査内容

  • オンデマンド収益は加入者収益の停滞を補えるか?
  • オペレーターが無料オンデマンドサービスを推進する理由とは?
  • デジタルスイッチオフはオンデマンドTVの投入にどのような影響を与えるか?
  • DVRはオンデマンドサービス:補完か競合か?
  • 競争上優位なプラットフォームとは?
  • オンデマンドTVがもっとも成功しそうな国とは?
  • 主要企業とその成功戦略とは?

このページに掲載されている内容は最新版と異なる場合があります。詳細はお問い合わせください。

目次

Abstract

With subscription revenues squeezed by greater competition and by triple-play bundles, pay TV operators see on-demand television as a means of increasing revenues.

Major industry questions answered in this research:

  • Can on-demand revenues compensate for subscription revenue stagnation?
  • Why do operators push free on-demand services?
  • How will digital switch-off affect on-demand TV rollout?
  • Will the DVR complement or compete with On-Demand services?
  • Which platform has a competitive edge?
  • In which countries will on-demand TV have most success?
  • Who are the key players and what are their strategies for success?

Countries covered by On Demand TV reserach:

  • Argentina
  • Australia
  • Austria
  • Belgium
  • Brazil
  • Bulgaria
  • Canada
  • Chile
  • China
  • Colombia
  • Croatia
  • Czech Rep
  • Denmark
  • Finland
  • France
  • Germany
  • Greece
  • Hong Kong
  • Hungary
  • India
  • Indonesia
  • Ireland
  • Israel
  • Italy
  • Japan
  • Malaysia
  • Mexico
  • Netherlands
  • New Zealand
  • Nigeria
  • Norway
  • Peru
  • Philippines
  • Poland
  • Portugal
  • Puerto Rico
  • Romania
  • Russia
  • Serbia
  • Singapore
  • Slovakia
  • Slovenia
  • South Africa
  • South Korea
  • Spain
  • Sweden
  • Switzerland
  • Taiwan
  • Thailand
  • Turkey
  • UK
  • Ukraine
  • US
  • Venezuela
  • Vietnam

Essential reading for:

  • Cable, satellite, digital terrestrial and IPTV operators: Learn more about where on-demand services can fit into your business strategy
  • Investment Banks: Gain valuable insights into which countries will enable you to maximise your investment opportunities
  • TV content suppliers: Discover the strategies your competitors are using and find out how on-demand technology and investment is changing the face of broadcasting and providing you with opportunities
  • Analysts, legal and financial: Use our forecasts, historic data and independent analysis to build your knowledge of this new sector and identify where your own
  • Broadcast Technology companies: As a recently emerged sector, on-demand TV offers new revenue streams. Identify which technological developments are likely to have a profitable impact on your business.

Table of Contents

On-demand revenue forecasts 9th edition Executive Summary - PowerPoint file (7 slides)

Global on-demand revenue forecasts

  • Fig. 1: Global on-demand TV revenue forecasts by platform, 2011-2016
  • Fig. 2: On-demand TV revenue forecasts by region, 2011-2016

On-demand TV update by country

Global, On-demand revenue forecasts, 2005-2016 - Excel file

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