デフォルト表紙
市場調査レポート
商品コード
1610223

パンティライナー市場:製品タイプ、性質、流通チャネル別-2025-2030年世界予測

Panty Liners Market by Product (Disposable, Reusable), Type (Scented, Unscented), Nature, Distribution Channel - Global Forecast 2025-2030


出版日
発行
360iResearch
ページ情報
英文 192 Pages
納期
即日から翌営業日
カスタマイズ可能
適宜更新あり
価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=157.33円
パンティライナー市場:製品タイプ、性質、流通チャネル別-2025-2030年世界予測
出版日: 2024年10月31日
発行: 360iResearch
ページ情報: 英文 192 Pages
納期: 即日から翌営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

パンティライナー市場は、2023年に48億7,000万米ドルと評価され、2024年には52億6,000万米ドルに達すると予測され、CAGR 7.20%で成長し、2030年には79億3,000万米ドルに達すると予測されています。

パンティライナーは、女性用衛生用品のカテゴリーにおいて必要不可欠な製品であり、毎日の爽快感、軽い月経量、月経用品の予備として使用されます。この低価格の使い捨てライナーは、女性が軽いおりもの間の衛生と快適さを維持する必要性に対応しています。様々な年齢層の女性を対象としています。主な用途には、日常的な着用、月経前後のサイクル、妊娠中の尿漏れ管理などがあります。主な最終用途市場には、個人衛生ソリューションを求める女性、月経用品に慣れ親しんできた若い思春期の少女、失禁を管理する高齢女性などが含まれます。

主な市場の統計
基準年[2023] 48億7,000万米ドル
推定年[2024] 52億6,000万米ドル
予測年[2030] 79億3,000万米ドル
CAGR(%) 7.20%

この市場の成長を後押ししているのは、女性の健康意識の高まり、可処分所得の増加、環境にやさしくオーガニックな選択肢を含む製品ラインナップの拡大です。eコマース・プラットフォームの成長も、製品の入手しやすさを向上させることで市場拡大を後押ししています。持続可能性への懸念は、生分解性または再利用可能な製品に門戸を開いており、イノベーションの有望分野となっています。さらに、先端素材や吸収技術の採用は、市場の潜在的な進歩を示しています。企業は、こうした消費者ニーズの進化に対応する環境に優しい革新的な製品を開発することで、こうした機会を活用することができます。

しかし、市場の限界としては、特定の地域における認知度の低さ、価格設定への懸念、生理用品にまつわる文化的汚名などがあり、市場浸透の妨げになる可能性があります。月経カップや再利用可能なパッドなどの代替衛生用品との激しい競合も依然として課題となっています。こうした障害に対処するには、的を絞った教育キャンペーンと戦略的な価格設定手法が必要です。

技術革新の面で注目すべき分野は、製品の生分解性の改善、新しい素材による快適性の向上、カスタマイズ可能なデザインによるよりパーソナライズされた製品オプションの提供です。様々な気候に対応した月経の健康や衛生的なソリューションの調査は、世界的に十分なサービスを受けていない市場に対応し、大きな進歩につながる可能性があります。パンティライナー市場は、健康志向、持続可能性、技術的に先進的なソリューションに重点を置いた、競合情勢でありながらチャンスに富んだ市場であり、市場プレイヤーの戦略的適応力により、力強い成長の可能性が期待されます。

市場力学:急速に進化するパンティライナー市場の主要市場インサイトを公開

パンティライナー市場は、需要と供給のダイナミックな相互作用によって変貌を遂げています。このような市場力学の進化を理解することで、企業は十分な情報に基づいた投資決定、戦略的決定の精緻化、そして新たなビジネスチャンスの獲得に備えることができます。これらの動向を包括的に把握することで、企業は政治的、地理的、技術的、社会的、経済的な領域にわたる様々なリスクを軽減することができ、また、消費者行動とそれが製造コストや購買動向に与える影響をより明確に理解することができます。

  • 市場促進要因
    • 月経衛生と女性のリプロダクティブ・ヘルスに対する意識の高まり
    • eコマースによるパンティライナーの入手可能性
    • プラスチックの無駄を省く、環境に優しい持続可能なパンティライナーの生産
  • 市場抑制要因
    • 製品回収や偽造品の増加
  • 市場機会
    • パンティライナーのコスト削減と衛生用品へのアクセス改善に向けた政府の取り組み
    • 快適性を向上させるための市場参入企業の進歩
  • 市場の課題
    • パンティライナーに関する厳しい規制

ポーターのファイブフォース:パンティライナー市場をナビゲートする戦略ツール

ポーターのファイブフォース(5つの力)は、パンティライナー市場の競合情勢を把握するための重要なツールです。ポーターのファイブフォース・フレームワークは、企業の競争力を評価し、戦略的機会を探るための明確な手法を提供します。このフレームワークは、企業が市場内の勢力図を評価し、新規事業の収益性を判断するのに役立ちます。これらの洞察により、企業は自社の強みを活かし、弱みに対処し、潜在的な課題を回避することができ、より強靭な市場でのポジショニングを確保することができます。

PESTLE分析:パンティライナー市場における外部からの影響の把握

外部マクロ環境要因は、パンティライナー市場の業績ダイナミクスを形成する上で極めて重要な役割を果たします。政治的、経済的、社会的、技術的、法的、環境的要因の分析は、これらの影響をナビゲートするために必要な情報を提供します。PESTLE要因を調査することで、企業は潜在的なリスクと機会をよりよく理解することができます。この分析により、企業は規制、消費者の嗜好、経済動向の変化を予測し、先を見越した積極的な意思決定を行う準備ができます。

市場シェア分析パンティライナー市場における競合情勢の把握

パンティライナー市場の詳細な市場シェア分析により、ベンダーの業績を包括的に評価することができます。企業は、収益、顧客ベース、成長率などの主要指標を比較することで、競争上のポジショニングを明らかにすることができます。この分析により、市場の集中、断片化、統合の動向が明らかになり、ベンダーは競争が激化する中で自社の地位を高める戦略的意思決定を行うために必要な知見を得ることができます。

FPNVポジショニング・マトリックスパンティライナー市場におけるベンダーのパフォーマンス評価

FPNVポジショニングマトリックスは、パンティライナー市場においてベンダーを評価するための重要なツールです。このマトリックスにより、ビジネス組織はベンダーのビジネス戦略と製品満足度に基づき評価することで、目標に沿った十分な情報に基づいた意思決定を行うことができます。4つの象限によりベンダーを明確かつ的確にセグメント化し、戦略目標に最適なパートナーやソリューションを特定することができます。

戦略分析と推奨パンティライナー市場における成功への道筋を描く

パンティライナー市場の戦略分析は、世界市場でのプレゼンス強化を目指す企業にとって不可欠です。主要なリソース、能力、業績指標を検討することで、企業は成長機会を特定し、改善に取り組むことができます。このアプローチにより、競合情勢における課題を克服し、新たなビジネスチャンスを活かして長期的な成功を収めるための体制を整えることができます。

本レポートでは、主要な注目分野を網羅した市場の包括的な分析を提供しています:

1.市場の浸透度:現在の市場環境の詳細なレビュー、主要企業による広範なデータ、市場でのリーチと全体的な影響力の評価。

2.市場の開拓度:新興市場における成長機会を特定し、既存分野における拡大の可能性を評価し、将来の成長に向けた戦略的ロードマップを提供します。

3.市場の多様化:最近の製品発売、未開拓の地域、業界の主要な進歩、市場を形成する戦略的投資を分析します。

4.競合の評価と情報:競合情勢を徹底的に分析し、市場シェア、事業戦略、製品ポートフォリオ、認証、規制当局の承認、特許動向、主要企業の技術進歩などを検証します。

5.製品開発およびイノベーション:将来の市場成長を促進すると期待される最先端技術、研究開発活動、製品イノベーションをハイライトしています。

また、利害関係者が十分な情報を得た上で意思決定できるよう、重要な質問にも答えています:

1.現在の市場規模と今後の成長予測は?

2.最高の投資機会を提供する製品、セグメント、地域はどこか?

3.市場を形成する主な技術動向と規制の影響とは?

4.主要ベンダーの市場シェアと競合ポジションは?

5.ベンダーの市場参入・撤退戦略の原動力となる収益源と戦略的機会は何か?

目次

第1章 序文

第2章 調査手法

第3章 エグゼクティブサマリー

第4章 市場の概要

第5章 市場洞察

  • 市場力学
    • 促進要因
      • 月経衛生と女性の生殖に関する健康に関する意識の高まり
      • パンティライナーをeコマースチャネルを通じて入手可能
      • プラスチック廃棄物を削減するための環境に優しく持続可能なパンティライナーの生産
    • 抑制要因
      • 製品リコールと偽造品の発生件数が増加
    • 機会
      • パンティライナーのコストを削減し、生理用品へのアクセスを改善するための政府の取り組み
      • 快適性向上のために市場関係者が始めた進歩
    • 課題
      • パンティライナーを規定する厳格な規制
  • 市場セグメンテーション分析
  • ポーターのファイブフォース分析
  • PESTEL分析
    • 政治的
    • 経済
    • 社交
    • 技術的
    • 法律上
    • 環境

第6章 パンティライナー市場:製品別

  • 使い捨て
  • 再利用可能

第7章 パンティライナー市場:タイプ別

  • 香り付き
  • 無香料

第8章 パンティライナー市場自然別

  • 従来型
  • オーガニック

第9章 パンティライナー市場:流通チャネル別

  • オフライン
  • オンライン

第10章 南北アメリカのパンティライナー市場

  • アルゼンチン
  • ブラジル
  • カナダ
  • メキシコ
  • 米国

第11章 アジア太平洋地域のパンティライナー市場

  • オーストラリア
  • 中国
  • インド
  • インドネシア
  • 日本
  • マレーシア
  • フィリピン
  • シンガポール
  • 韓国
  • 台湾
  • タイ
  • ベトナム

第12章 欧州・中東・アフリカのパンティライナー市場

  • デンマーク
  • エジプト
  • フィンランド
  • フランス
  • ドイツ
  • イスラエル
  • イタリア
  • オランダ
  • ナイジェリア
  • ノルウェー
  • ポーランド
  • カタール
  • ロシア
  • サウジアラビア
  • 南アフリカ
  • スペイン
  • スウェーデン
  • スイス
  • トルコ
  • アラブ首長国連邦
  • 英国

第13章 競合情勢

  • 市場シェア分析2023
  • FPNVポジショニングマトリックス, 2023
  • 競合シナリオ分析
  • 戦略分析と提言

企業一覧

  • Edgewell Personal Care Company
  • Essity AB
  • First Quality Enterprises, Inc.
  • Hengan Group
  • Johnson & Johnson Services, Inc.
  • Kao Corporation
  • Kimberly-Clark Corporation
  • Nua Woman
  • Ontex
  • Peesafe by Redcliffe Hygiene Private Limited
  • Procter & Gamble Company
  • Rael, Inc.
  • Seventh Generation by Unilever PLC
  • Unicharm Corp.
  • Winner Medical
図表

LIST OF FIGURES

  • FIGURE 1. PANTY LINERS MARKET RESEARCH PROCESS
  • FIGURE 2. PANTY LINERS MARKET SIZE, 2023 VS 2030
  • FIGURE 3. GLOBAL PANTY LINERS MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. GLOBAL PANTY LINERS MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL PANTY LINERS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 6. GLOBAL PANTY LINERS MARKET SIZE, BY PRODUCT, 2023 VS 2030 (%)
  • FIGURE 7. GLOBAL PANTY LINERS MARKET SIZE, BY PRODUCT, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 8. GLOBAL PANTY LINERS MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
  • FIGURE 9. GLOBAL PANTY LINERS MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 10. GLOBAL PANTY LINERS MARKET SIZE, BY NATURE, 2023 VS 2030 (%)
  • FIGURE 11. GLOBAL PANTY LINERS MARKET SIZE, BY NATURE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 12. GLOBAL PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2030 (%)
  • FIGURE 13. GLOBAL PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 14. AMERICAS PANTY LINERS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 15. AMERICAS PANTY LINERS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 16. UNITED STATES PANTY LINERS MARKET SIZE, BY STATE, 2023 VS 2030 (%)
  • FIGURE 17. UNITED STATES PANTY LINERS MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 18. ASIA-PACIFIC PANTY LINERS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 19. ASIA-PACIFIC PANTY LINERS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 20. EUROPE, MIDDLE EAST & AFRICA PANTY LINERS MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 21. EUROPE, MIDDLE EAST & AFRICA PANTY LINERS MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 22. PANTY LINERS MARKET SHARE, BY KEY PLAYER, 2023
  • FIGURE 23. PANTY LINERS MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

  • TABLE 1. PANTY LINERS MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
  • TABLE 3. GLOBAL PANTY LINERS MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL PANTY LINERS MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. GLOBAL PANTY LINERS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 6. PANTY LINERS MARKET DYNAMICS
  • TABLE 7. GLOBAL PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 8. GLOBAL PANTY LINERS MARKET SIZE, BY DISPOSABLE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. GLOBAL PANTY LINERS MARKET SIZE, BY REUSABLE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. GLOBAL PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 11. GLOBAL PANTY LINERS MARKET SIZE, BY SCENTED, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 12. GLOBAL PANTY LINERS MARKET SIZE, BY UNSCENTED, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. GLOBAL PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 14. GLOBAL PANTY LINERS MARKET SIZE, BY CONVENTIONAL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 15. GLOBAL PANTY LINERS MARKET SIZE, BY ORGANIC, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 16. GLOBAL PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 17. GLOBAL PANTY LINERS MARKET SIZE, BY OFFLINE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 18. GLOBAL PANTY LINERS MARKET SIZE, BY ONLINE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 19. AMERICAS PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 20. AMERICAS PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 21. AMERICAS PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 22. AMERICAS PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 23. AMERICAS PANTY LINERS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 24. ARGENTINA PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 25. ARGENTINA PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 26. ARGENTINA PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 27. ARGENTINA PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 28. BRAZIL PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 29. BRAZIL PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 30. BRAZIL PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 31. BRAZIL PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 32. CANADA PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 33. CANADA PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 34. CANADA PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 35. CANADA PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 36. MEXICO PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 37. MEXICO PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 38. MEXICO PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 39. MEXICO PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 40. UNITED STATES PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 41. UNITED STATES PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 42. UNITED STATES PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 43. UNITED STATES PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 44. UNITED STATES PANTY LINERS MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 45. ASIA-PACIFIC PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 46. ASIA-PACIFIC PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 47. ASIA-PACIFIC PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 48. ASIA-PACIFIC PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 49. ASIA-PACIFIC PANTY LINERS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 50. AUSTRALIA PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 51. AUSTRALIA PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 52. AUSTRALIA PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 53. AUSTRALIA PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 54. CHINA PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 55. CHINA PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 56. CHINA PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 57. CHINA PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 58. INDIA PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 59. INDIA PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 60. INDIA PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 61. INDIA PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 62. INDONESIA PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 63. INDONESIA PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 64. INDONESIA PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 65. INDONESIA PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 66. JAPAN PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 67. JAPAN PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 68. JAPAN PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 69. JAPAN PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 70. MALAYSIA PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 71. MALAYSIA PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 72. MALAYSIA PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 73. MALAYSIA PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 74. PHILIPPINES PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 75. PHILIPPINES PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 76. PHILIPPINES PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 77. PHILIPPINES PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 78. SINGAPORE PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 79. SINGAPORE PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 80. SINGAPORE PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 81. SINGAPORE PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 82. SOUTH KOREA PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 83. SOUTH KOREA PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 84. SOUTH KOREA PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 85. SOUTH KOREA PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 86. TAIWAN PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 87. TAIWAN PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 88. TAIWAN PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 89. TAIWAN PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 90. THAILAND PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 91. THAILAND PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 92. THAILAND PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 93. THAILAND PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 94. VIETNAM PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 95. VIETNAM PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 96. VIETNAM PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 97. VIETNAM PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 98. EUROPE, MIDDLE EAST & AFRICA PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 99. EUROPE, MIDDLE EAST & AFRICA PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 100. EUROPE, MIDDLE EAST & AFRICA PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 101. EUROPE, MIDDLE EAST & AFRICA PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 102. EUROPE, MIDDLE EAST & AFRICA PANTY LINERS MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 103. DENMARK PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 104. DENMARK PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 105. DENMARK PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 106. DENMARK PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 107. EGYPT PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 108. EGYPT PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 109. EGYPT PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 110. EGYPT PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 111. FINLAND PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 112. FINLAND PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 113. FINLAND PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 114. FINLAND PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 115. FRANCE PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 116. FRANCE PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 117. FRANCE PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 118. FRANCE PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 119. GERMANY PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 120. GERMANY PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 121. GERMANY PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 122. GERMANY PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 123. ISRAEL PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 124. ISRAEL PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 125. ISRAEL PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 126. ISRAEL PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 127. ITALY PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 128. ITALY PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 129. ITALY PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 130. ITALY PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 131. NETHERLANDS PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 132. NETHERLANDS PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 133. NETHERLANDS PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 134. NETHERLANDS PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 135. NIGERIA PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 136. NIGERIA PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 137. NIGERIA PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 138. NIGERIA PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 139. NORWAY PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 140. NORWAY PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 141. NORWAY PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 142. NORWAY PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 143. POLAND PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 144. POLAND PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 145. POLAND PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 146. POLAND PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 147. QATAR PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 148. QATAR PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 149. QATAR PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 150. QATAR PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 151. RUSSIA PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 152. RUSSIA PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 153. RUSSIA PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 154. RUSSIA PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 155. SAUDI ARABIA PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 156. SAUDI ARABIA PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 157. SAUDI ARABIA PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 158. SAUDI ARABIA PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 159. SOUTH AFRICA PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 160. SOUTH AFRICA PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 161. SOUTH AFRICA PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 162. SOUTH AFRICA PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 163. SPAIN PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 164. SPAIN PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 165. SPAIN PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 166. SPAIN PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 167. SWEDEN PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 168. SWEDEN PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 169. SWEDEN PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 170. SWEDEN PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 171. SWITZERLAND PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 172. SWITZERLAND PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 173. SWITZERLAND PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 174. SWITZERLAND PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 175. TURKEY PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 176. TURKEY PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 177. TURKEY PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 178. TURKEY PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 179. UNITED ARAB EMIRATES PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 180. UNITED ARAB EMIRATES PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 181. UNITED ARAB EMIRATES PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 182. UNITED ARAB EMIRATES PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 183. UNITED KINGDOM PANTY LINERS MARKET SIZE, BY PRODUCT, 2018-2030 (USD MILLION)
  • TABLE 184. UNITED KINGDOM PANTY LINERS MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 185. UNITED KINGDOM PANTY LINERS MARKET SIZE, BY NATURE, 2018-2030 (USD MILLION)
  • TABLE 186. UNITED KINGDOM PANTY LINERS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2030 (USD MILLION)
  • TABLE 187. PANTY LINERS MARKET SHARE, BY KEY PLAYER, 2023
  • TABLE 188. PANTY LINERS MARKET, FPNV POSITIONING MATRIX, 2023
目次
Product Code: MRR-DD0700E81DED

The Panty Liners Market was valued at USD 4.87 billion in 2023, expected to reach USD 5.26 billion in 2024, and is projected to grow at a CAGR of 7.20%, to USD 7.93 billion by 2030.

Panty liners are an essential product within the feminine hygiene category, used for everyday freshness, light menstrual flow, or as a backup for menstrual products. These low-cost, disposable liners address the necessity for women to maintain hygiene and comfort during light discharge. The scope extends to a wide demographic of women across varied age groups. Key applications include daily wear, pre and post-menstrual cycle, and during pregnancy for leakage management. A primary end-use market involves women seeking personal hygiene solutions, young adolescent girls becoming familiar with menstrual products, and elderly women managing incontinence.

KEY MARKET STATISTICS
Base Year [2023] USD 4.87 billion
Estimated Year [2024] USD 5.26 billion
Forecast Year [2030] USD 7.93 billion
CAGR (%) 7.20%

Growth in this market is fueled by increasing female health awareness, rising disposable incomes, and an expanding product range, including environmentally friendly and organic options. The growing e-commerce platform also underpins market expansion by improving product accessibility. Sustainability concerns are opening doors for biodegradable or reusable products, a promising area for innovation. Furthermore, the incorporation of advanced materials and absorption technologies indicates potential market advancements. Companies can capitalize on these opportunities by developing eco-friendly and innovative products that cater to these evolving consumer needs.

However, market limitations include limited awareness in certain geographic regions, pricing concerns, and cultural stigmas associated with sanitary products, which may hinder market penetration. Intense competition from alternative hygiene products like menstrual cups and reusable pads remains a challenge. Addressing these obstacles requires targeted educational campaigns and strategic pricing techniques.

In terms of innovation, a notable area lies in improving the biodegradability of products, enhancing comfort through novel materials and providing more personalized product options via customizable designs. Research in menstrual health and hygienic solutions for varying climates could lead to significant advancements, catering to underserved markets globally. The panty liner market showcases a competitive yet opportunity-rich landscape focusing on health-conscious, sustainable, and technologically advanced solutions, promising robust growth potential given strategic adaptability by market players.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Panty Liners Market

The Panty Liners Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

  • Market Drivers
    • Growing awareness about menstrual hygiene and feminine reproductive health
    • Availability of panty liners through e-commerce channels
    • Production of eco-friendly, sustainable panty liners to reduce plastic wastage
  • Market Restraints
    • Rising incidences of product recall and counterfeit products
  • Market Opportunities
    • Government efforts to reduce the costs of panty liners and improve access to sanitary products
    • Advancements initiated by market players to improve comfort
  • Market Challenges
    • Stringent regulations governing panty liners

Porter's Five Forces: A Strategic Tool for Navigating the Panty Liners Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Panty Liners Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Panty Liners Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Panty Liners Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Panty Liners Market

A detailed market share analysis in the Panty Liners Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Panty Liners Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Panty Liners Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Panty Liners Market

A strategic analysis of the Panty Liners Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Panty Liners Market, highlighting leading vendors and their innovative profiles. These include Edgewell Personal Care Company, Essity AB, First Quality Enterprises, Inc., Hengan Group, Johnson & Johnson Services, Inc., Kao Corporation, Kimberly-Clark Corporation, Nua Woman, Ontex, Peesafe by Redcliffe Hygiene Private Limited, Procter & Gamble Company, Rael, Inc., Seventh Generation by Unilever PLC, Unicharm Corp., and Winner Medical.

Market Segmentation & Coverage

This research report categorizes the Panty Liners Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Based on Product, market is studied across Disposable and Reusable.
  • Based on Type, market is studied across Scented and Unscented.
  • Based on Nature, market is studied across Conventional and Organic.
  • Based on Distribution Channel, market is studied across Offline and Online.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Growing awareness about menstrual hygiene and feminine reproductive health
      • 5.1.1.2. Availability of panty liners through e-commerce channels
      • 5.1.1.3. Production of eco-friendly, sustainable panty liners to reduce plastic wastage
    • 5.1.2. Restraints
      • 5.1.2.1. Rising incidences of product recall and counterfeit products
    • 5.1.3. Opportunities
      • 5.1.3.1. Government efforts to reduce the costs of panty liners and improve access to sanitary products
      • 5.1.3.2. Advancements initiated by market players to improve comfort
    • 5.1.4. Challenges
      • 5.1.4.1. Stringent regulations governing panty liners
  • 5.2. Market Segmentation Analysis
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Threat of New Entrants
    • 5.3.2. Threat of Substitutes
    • 5.3.3. Bargaining Power of Customers
    • 5.3.4. Bargaining Power of Suppliers
    • 5.3.5. Industry Rivalry
  • 5.4. PESTLE Analysis
    • 5.4.1. Political
    • 5.4.2. Economic
    • 5.4.3. Social
    • 5.4.4. Technological
    • 5.4.5. Legal
    • 5.4.6. Environmental

6. Panty Liners Market, by Product

  • 6.1. Introduction
  • 6.2. Disposable
  • 6.3. Reusable

7. Panty Liners Market, by Type

  • 7.1. Introduction
  • 7.2. Scented
  • 7.3. Unscented

8. Panty Liners Market, by Nature

  • 8.1. Introduction
  • 8.2. Conventional
  • 8.3. Organic

9. Panty Liners Market, by Distribution Channel

  • 9.1. Introduction
  • 9.2. Offline
  • 9.3. Online

10. Americas Panty Liners Market

  • 10.1. Introduction
  • 10.2. Argentina
  • 10.3. Brazil
  • 10.4. Canada
  • 10.5. Mexico
  • 10.6. United States

11. Asia-Pacific Panty Liners Market

  • 11.1. Introduction
  • 11.2. Australia
  • 11.3. China
  • 11.4. India
  • 11.5. Indonesia
  • 11.6. Japan
  • 11.7. Malaysia
  • 11.8. Philippines
  • 11.9. Singapore
  • 11.10. South Korea
  • 11.11. Taiwan
  • 11.12. Thailand
  • 11.13. Vietnam

12. Europe, Middle East & Africa Panty Liners Market

  • 12.1. Introduction
  • 12.2. Denmark
  • 12.3. Egypt
  • 12.4. Finland
  • 12.5. France
  • 12.6. Germany
  • 12.7. Israel
  • 12.8. Italy
  • 12.9. Netherlands
  • 12.10. Nigeria
  • 12.11. Norway
  • 12.12. Poland
  • 12.13. Qatar
  • 12.14. Russia
  • 12.15. Saudi Arabia
  • 12.16. South Africa
  • 12.17. Spain
  • 12.18. Sweden
  • 12.19. Switzerland
  • 12.20. Turkey
  • 12.21. United Arab Emirates
  • 12.22. United Kingdom

13. Competitive Landscape

  • 13.1. Market Share Analysis, 2023
  • 13.2. FPNV Positioning Matrix, 2023
  • 13.3. Competitive Scenario Analysis
  • 13.4. Strategy Analysis & Recommendation

Companies Mentioned

  • 1. Edgewell Personal Care Company
  • 2. Essity AB
  • 3. First Quality Enterprises, Inc.
  • 4. Hengan Group
  • 5. Johnson & Johnson Services, Inc.
  • 6. Kao Corporation
  • 7. Kimberly-Clark Corporation
  • 8. Nua Woman
  • 9. Ontex
  • 10. Peesafe by Redcliffe Hygiene Private Limited
  • 11. Procter & Gamble Company
  • 12. Rael, Inc.
  • 13. Seventh Generation by Unilever PLC
  • 14. Unicharm Corp.
  • 15. Winner Medical