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表紙:ゲーミフィケーションの世界市場:2020年~2024年
市場調査レポート
商品コード
951841

ゲーミフィケーションの世界市場:2020年~2024年

Global Gamification Market 2020-2024

出版日: | 発行: TechNavio (Infiniti Research Ltd.) | ページ情報: 英文 120 Pages | 納期: 即納可能 即納可能とは

価格
価格表記: USDを日本円(税抜)に換算
本日の銀行送金レート: 1USD=109.20円
ゲーミフィケーションの世界市場:2020年~2024年
出版日: 2020年07月03日
発行: TechNavio (Infiniti Research Ltd.)
ページ情報: 英文 120 Pages
納期: 即納可能 即納可能とは
  • 全表示
  • 概要
  • 目次
概要

ゲーミフィケーションの世界市場は、2020年から2024年の間に175億6000万米ドル成長し、予測期間中は27%のCAGRで成長する見込みです。

市場は、ゲーミフィケーションを取り入れるeラーニングの増加、ゲーミフィケーションベースの企業研修の採用、また増える顧客中心主義的ビジネスモデルの実施によって推進されています。

当レポートでは、ゲーミフィケーションの世界市場を調査し、市場情勢や規模、ファイブフォース分析、アプリケーション別やエンドユーザー別等の市場セグメンテーション、顧客や地域別情勢、ベンダー情勢、ベンダー分析などの情報を提供しています。

目次

エグゼクティブサマリー

市場情勢

市場規模

  • 市場の定義
  • 市場セグメント分析
  • 2019年の市場規模
  • 市場の見通し:2019年から2024年の予測

ファイブフォース分析

市場セグメンテーション:アプリケーション別

  • 市場セグメンテーション
  • アプリケーション別の比較
  • 消費者主導型アプリケーション:市場規模と予測(2019年~2024年)
  • 企業主導型アプリケーション:市場規模と予測(2019年~2024年)
  • アプリケーション別の市場機会

市場セグメンテーション:エンドユーザー別

  • 市場セグメンテーション
  • エンドユーザー別比較
  • 医療:市場規模と予測(2019年~2024年)
  • エンターテイメント:市場規模と予測(2019年~2024年)
  • 小売:市場規模と予測(2019年~2024年)
  • 教育:市場規模と予測(2019年~2024年)
  • その他:市場規模と予測(2019年~2024年)
  • エンドユーザー別の市場機会

市場セグメンテーション:ニーズ別

  • 市場セグメンテーション
  • ニーズ別比較
  • ユーザーエンゲージメント:市場規模と予測(2019年~2024年)
  • ブランド・ロイヤルティー:市場規模と予測(2019年~2024年)
  • ブランド認知:市場規模と予測(2019年~2024年)
  • 研修:市場規模と予測(2019年~2024年)
  • 動機づけ:市場規模と予測(2019年~2024年)
  • ニーズ別の市場機会

顧客情勢

地域別情勢

  • 地域別セグメンテーション
  • 地域別比較
  • 北米:市場規模と予測(2019年~2024年)
  • 欧州:市場規模と予測(2019年~2024年)
  • アジア太平洋:市場規模と予測(2019年~2024年)
  • 南米:市場規模と予測(2019年~2024年)
  • 中東・アフリカ:市場規模と予測(2019年~2024年)
  • 主要国
  • 地域別の市場機会
  • 市場成長要因
  • 市場の課題
  • 市場動向

ベンダー情勢

  • ベンダー情勢
  • 創造的破壊の状況

ベンダー分析

  • 対象ベンダー
  • ベンダーの市場ポジショニング
  • Allen Interactions Inc.
  • Ambition
  • BI WORLDWIDE
  • Cognizant Technology Solutions Corp.
  • GP Strategies Corp.
  • Hoopla Software Inc.
  • Intertek Group Plc
  • Microsoft Corp.
  • MPS Interactive Systems Ltd.
  • SAP SE

付録

目次
Product Code: IRTNTR44285

Technavio has been monitoring the gamification market and it is poised to grow by $ 17.56 bn during 2020-2024 progressing at a CAGR of 27% during the forecast period. Our reports on gamification market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, latest trends and drivers, and the overall market environment. The market is driven by the increasing adoption of gamification in e-learning, adoption of gamification-based corporate training and increasing implementation of customer-centric business model. In addition, increasing adoption of gamification in e-learning is anticipated to boost the growth of the market as well.

The gamification market analysis includes end-user segment, application segment, type segment and geographic landscapes

Technavio's gamification market is segmented as below:

By End-user

  • Healthcare
  • Entertainment
  • Retail
  • Education
  • Others

By Application

  • Consumer-driven application
  • Enterprise-driven application

By Type

  • User engagement
  • Brand loyalty
  • Brand awareness
  • Training
  • Motivation

By Geographic Landscapes

  • North America
  • Europe
  • APAC
  • South America
  • MEA

This study identifies the rise in mergers and acquisitions as one of the prime reasons driving the gamification market growth during the next few years. Also, integration of advanced technologies in gamification solutions and increasing use of AR and VR in educational gamification solutions will lead to sizable demand in the market.

"Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our gamification market covers the following areas:

  • Gamification market sizing
  • Gamification market forecast
  • Gamification market industry analysis"

Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading gamification market vendors that include Allen Interactions Inc., Ambition, BI WORLDWIDE, Cognizant Technology Solutions Corp., GP Strategies Corp., Hoopla Software Inc., Intertek Group Plc, Microsoft Corp., MPS Interactive Systems Ltd., and SAP SE. Also, the gamification market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast an accurate market growth.

Table of Contents

Executive Summary

  • Market Overview

Market Landscape

  • Market ecosystem
  • Value chain analysis

Market Sizing

  • Market definition
  • Market segment analysis
  • Market size 2019
  • Market outlook: Forecast for 2019 - 2024

Five Forces Analysis

  • Five forces summary
  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

Market Segmentation by Application

  • Market segments
  • Comparison by Application
  • Consumer-driven application - Market size and forecast 2019-2024
  • Enterprise-driven application - Market size and forecast 2019-2024
  • Market opportunity by Application

Market Segmentation by End-user

  • Market segments
  • Comparison by End-user
  • Healthcare - Market size and forecast 2019-2024
  • Entertainment - Market size and forecast 2019-2024
  • Retail - Market size and forecast 2019-2024
  • Education - Market size and forecast 2019-2024
  • Others - Market size and forecast 2019-2024
  • Market opportunity by End-user

Market Segmentation by Need

  • Market segments
  • Comparison by Need
  • User engagement - Market size and forecast 2019-2024
  • Brand loyalty - Market size and forecast 2019-2024
  • Brand awareness - Market size and forecast 2019-2024
  • Training - Market size and forecast 2019-2024
  • Motivation - Market size and forecast 2019-2024
  • Market opportunity by Need

Customer landscape

Geographic Landscape

  • Geographic segmentation
  • Geographic comparison
  • North America - Market size and forecast 2019-2024
  • Europe - Market size and forecast 2019-2024
  • APAC - Market size and forecast 2019-2024
  • South America - Market size and forecast 2019-2024
  • MEA - Market size and forecast 2019-2024
  • Key leading countries
  • Market opportunity by geography
  • Market drivers
  • Market challenges
  • Market trends

Vendor Landscape

  • Vendor landscape
  • Landscape disruption

Vendor Analysis

  • Vendors covered
  • Market positioning of vendors
  • Allen Interactions Inc.
  • Ambition
  • BI WORLDWIDE
  • Cognizant Technology Solutions Corp.
  • GP Strategies Corp.
  • Hoopla Software Inc.
  • Intertek Group Plc
  • Microsoft Corp.
  • MPS Interactive Systems Ltd.
  • SAP SE

Appendix

  • Scope of the report
  • Currency conversion rates for US$
  • Research methodology
  • List of abbreviations

Exhibit

  • 1: Key Finding 1
  • 2: Key Finding 2
  • 3: Key Finding 3
  • 4: Key Finding 5
  • 5: Key Finding 6
  • 6: Key Finding 7
  • 7: Key Finding 8
  • 8: Key Finding 9
  • 9: Key Finding 10
  • 10: Parent market
  • 11: Market characteristics
  • 12: Offerings of vendors included in the market definition
  • 13: Market segments
  • 14: Global - Market size and forecast 2019 - 2024 ($ million)
  • 15: Global market: Year-over-year growth 2019 - 2024 (%)
  • 16: Five forces analysis 2019 & 2024
  • 17: Bargaining power of buyers
  • 18: Bargaining power of suppliers
  • 19: Threat of new entrants
  • 20: Threat of substitutes
  • 21: Threat of rivalry
  • 22: Market condition - Five forces 2019
  • 23: Application - Market share 2019-2024 (%)
  • 24: Comparison by Application
  • 25: Consumer-driven application - Market size and forecast 2019-2024 ($ million)
  • 26: Consumer-driven application - Year-over-year growth 2019-2024 (%)
  • 27: Enterprise-driven application - Market size and forecast 2019-2024 ($ million)
  • 28: Enterprise-driven application - Year-over-year growth 2019-2024 (%)
  • 29: Market opportunity by Application
  • 30: End user - Market share 2019-2024 (%)
  • 31: Comparison by End user
  • 32: Healthcare - Market size and forecast 2019-2024 ($ million)
  • 33: Healthcare - Year-over-year growth 2019-2024 (%)
  • 34: Entertainment - Market size and forecast 2019-2024 ($ million)
  • 35: Entertainment - Year-over-year growth 2019-2024 (%)
  • 36: Retail - Market size and forecast 2019-2024 ($ million)
  • 37: Retail - Year-over-year growth 2019-2024 (%)
  • 38: Education - Market size and forecast 2019-2024 ($ million)
  • 39: Education - Year-over-year growth 2019-2024 (%)
  • 40: Others - Market size and forecast 2019-2024 ($ million)
  • 41: Others - Year-over-year growth 2019-2024 (%)
  • 42: Market opportunity by End user
  • 43: Other1 - Market share 2019-2024 (%)
  • 44: Comparison by Other1
  • 45: User engagement - Market size and forecast 2019-2024 ($ million)
  • 46: User engagement - Year-over-year growth 2019-2024 (%)
  • 47: Brand loyalty - Market size and forecast 2019-2024 ($ million)
  • 48: Brand loyalty - Year-over-year growth 2019-2024 (%)
  • 49: Brand awareness - Market size and forecast 2019-2024 ($ million)
  • 50: Brand awareness - Year-over-year growth 2019-2024 (%)
  • 51: Training - Market size and forecast 2019-2024 ($ million)
  • 52: Training - Year-over-year growth 2019-2024 (%)
  • 53: Motivation - Market size and forecast 2019-2024 ($ million)
  • 54: Motivation - Year-over-year growth 2019-2024 (%)
  • 55: Market opportunity by Other1
  • 56: Customer landscape
  • 57: Market share by geography 2019-2024 (%)
  • 58: Geographic comparison
  • 59: North America - Market size and forecast 2019-2024 ($ million)
  • 60: North America - Year-over-year growth 2019-2024 (%)
  • 61: Europe - Market size and forecast 2019-2024 ($ million)
  • 62: Europe - Year-over-year growth 2019-2024 (%)
  • 63: APAC - Market size and forecast 2019-2024 ($ million)
  • 64: APAC - Year-over-year growth 2019-2024 (%)
  • 65: South America - Market size and forecast 2019-2024 ($ million)
  • 66: South America - Year-over-year growth 2019-2024 (%)
  • 67: MEA - Market size and forecast 2019-2024 ($ million)
  • 68: MEA - Year-over-year growth 2019-2024 (%)
  • 69: Key leading countries
  • 70: Market opportunity by geography ($ million)
  • 71: Impact of drivers and challenges
  • 72: Vendor landscape
  • 73: Landscape disruption
  • 74: Industry risks
  • 75: Vendors covered
  • 76: Market positioning of vendors
  • 77: Allen Interactions Inc. - Overview
  • 78: Allen Interactions Inc. - Product and service
  • 79: Allen Interactions Inc. - Key offerings
  • 80: Allen Interactions Inc. - Key customers
  • 81: Allen Interactions Inc. - Segment focus
  • 82: Ambition - Overview
  • 83: Ambition - Product and service
  • 84: Ambition - Key offerings
  • 85: Ambition - Key customers
  • 86: Ambition - Segment focus
  • 87: BI WORLDWIDE - Overview
  • 88: BI WORLDWIDE - Product and service
  • 89: BI WORLDWIDE - Key offerings
  • 90: BI WORLDWIDE - Key customers
  • 91: BI WORLDWIDE - Segment focus
  • 92: Cognizant Technology Solutions Corp. - Overview
  • 93: Cognizant Technology Solutions Corp. - Business segments
  • 94: Cognizant Technology Solutions Corp. - Key offerings
  • 95: Cognizant Technology Solutions Corp. - Key customers
  • 96: Cognizant Technology Solutions Corp. - Segment focus
  • 97: GP Strategies Corp. - Overview
  • 98: GP Strategies Corp. - Business segments
  • 99: GP Strategies Corp. - Key offerings
  • 100: GP Strategies Corp. - Key customers
  • 101: GP Strategies Corp. - Segment focus
  • 102: Hoopla Software Inc. - Overview
  • 103: Hoopla Software Inc. - Product and service
  • 104: Hoopla Software Inc. - Key offerings
  • 105: Hoopla Software Inc. - Key customers
  • 106: Hoopla Software Inc. - Segment focus
  • 107: Intertek Group Plc - Overview
  • 108: Intertek Group Plc - Business segments
  • 109: Intertek Group Plc - Key offerings
  • 110: Intertek Group Plc - Key customers
  • 111: Intertek Group Plc - Segment focus
  • 112: Microsoft Corp. - Overview
  • 113: Microsoft Corp. - Business segments
  • 114: Microsoft Corp. - Key offerings
  • 115: Microsoft Corp. - Key customers
  • 116: Microsoft Corp. - Segment focus
  • 117: MPS Interactive Systems Ltd. - Overview
  • 118: MPS Interactive Systems Ltd. - Product and service
  • 119: MPS Interactive Systems Ltd. - Key offerings
  • 120: MPS Interactive Systems Ltd. - Key customers
  • 121: MPS Interactive Systems Ltd. - Segment focus
  • 122: SAP SE - Overview
  • 123: SAP SE - Business segments
  • 124: SAP SE - Key offerings
  • 125: SAP SE - Key customers
  • 126: SAP SE - Segment focus
  • 127: Currency conversion rates for US$
  • 128: Research Methodology
  • 129: Validation techniques employed for market sizing
  • 130: Information sources
  • 131: List of abbreviations
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