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市場調査レポート
ブライダルウェアの世界市場：2019年～2023年Global Bridal Wear Market 2019-2023 |
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| 発行 | TechNavio (Infiniti Research Ltd.) | 商品コード | 905969 | ||||
| 出版日 | ページ情報 | 英文 112 Pages  |
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| ブライダルウェアの世界市場：2019年～2023年 Global Bridal Wear Market 2019-2023 | ||
| 出版日: 2019年08月05日 | ページ情報: 英文 112 Pages |
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世界のブライダルウェア市場は、製品のプレミアム化の増加、結婚式への支出の増加、マルチチャネルマーケティング戦略の採用の増加などが成長促進要因となり、予測期間中に5％以上のCAGRで拡大する見込みです。ただし、結婚率の低下、偽造製品の入手可能性、在庫管理と製品調達の危機的状況などが、予測期間中のブライダルウェア業界の成長を妨げる可能性があります。
当レポートでは、世界のブライダルウェア市場について調査分析し、市場規模および成長率、市場動向、市場促進要因・課題、市場機会について検証するほか、主要ベンダーなどについて、体系的な情報を提供しています。
Bridal wear market only includes the clothing worn by a bride during a wedding ceremony and excludes accessories, jewelry, and attires for bridesmaid and bridegrooms. Technavio's bridal wear market analysis considers sales from both segments online and offline. Our analysis also considers the sales of bridal wear in APAC, Europe, North America, South America, and MEA. In 2018, the offline segment had a significant market share, and this trend is expected to continue over the forecast period. Factors such as the availability of a wide range of bridal wear of different brands in specialty stores will play a significant role in the offline segment to maintain its market position. Also, our global bridal wear market report looks at factors such as an increase in product premiumization, increased spending on weddings, and increasing adoption of multichannel marketing strategies. However, declining marriage rates, availability of counterfeit products, and criticality of inventory management and product sourcing may hamper the growth of the bridal wear industry over the forecast period.
Brands delivering high-quality products are gaining popularity among brand-conscious customers. As a result, the demand for bridal wear with fresh embellishments, new color palette, and statement details is increasing. This demand will lead to the expansion of the global bridal wear market at a CAGR of over 5% during the forecast period.
Consumers get influenced by celebrity wedding attire. This is encouraging vendors to engage their customers through product promotion by celebrities and advertisements. Also, departments stores are investing in celebrity endorsements for their retail women's apparel brands, which is expected to have a positive impact on the overall market growth.
For the detailed list of factors that will drive the global bridal wear market during the forecast period 2019-2023, view our report.
With the presence of several major players, the global bridal wear market is fragmented. Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading bridal wear manufacturers, that include ELIE SAAB FRANCE, JLM Couture Inc., Justin Alexander Inc., LVMH Moet Hennessy - Louis Vuitton, and V.E.W. Ltd.
Also, the bridal wear market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.
