教育用PC・タブレットの米国市場：2016年〜2020年

米国の教育用PC・タブレット市場は、2016年〜2020年のCAGRで、20.88％の成長が見込まれています。

当レポートでは、米国の教育用PC・タブレット市場について調査分析し、市場規模と成長率、市場動向、市場促進要因・課題、市場機会について検証するほか、主要ベンダーなどについて、体系的な情報を提供しています。

第1章 エグゼクティブサマリー

第2章 調査範囲

• 市場概要
• 主要ベンダー製品

第3章 市場調査手法

• 調査手法
• 経済指標

第4章 イントロダクション

• 主な市場ハイライト

第5章 米国の経済概要

• 失業
• インフレ

第6章 市場情勢

• 市場概要
• 市場規模と予測
• ファイブフォース分析

第7章 市場区分：製品別

• 市場シェア：収益別
• 市場シェア：出荷台数別

第8章 市場区分：エンドユーザー別

• エンドユーザー別

第9章 市場促進要因

第10章 促進要因の影響

第11章 市場の課題

第12章 促進要因と課題の影響

第13章 市場動向

第14章 ベンダー情勢

• 競合シナリオ
• 市場ベンダー分析
• その他の有力ベンダー

第15章 主要ベンダー分析

• Apple
• Dell
• HP
• Lenovo
• Microsoft
• Samsung

第16章 その他の有力ベンダー

• Alphabetics Computer Services
• AsusTek Computer
• Compaq
• HCL Technologies
• IBM
• LG Electronics
• 日本電気
• ソニー
• 東芝

第17章 付録

• 略語リスト

第18章 Technavioについて

図表

• Exhibit 01: Product offerings
• Exhibit 02: US GDP per capita 2014-2019 ($)
• Exhibit 03: US GDP 2009-2014 ($ trillions)
• Exhibit 04: US unemployment rate (2010-2015)
• Exhibit 05: Contribution to US GDP by sector 2013
• Exhibit 06: Contribution of the private and public sector to US GDP: 2014
• Exhibit 07: Education PC and tablet market in US 2015-2020 ($ millions)
• Exhibit 08: Education PC and tablet market in US 2015-2020 (millions of units)
• Exhibit 09: Five forces analysis
• Exhibit 10: Education PC and tablet market in US by product
• Exhibit 11: Education PC and tablet market in US by product 2015
• Exhibit 12: Education PC and tablet market in US by product 2020
• Exhibit 13: Education desktops market in US 2015-2020 ($ millions)
• Exhibit 14: Education laptops market in US 2015-2020 ($ millions)
• Exhibit 15: Education tables market in US 2015-2020 ($ millions)
• Exhibit 16: Education all-in-one PCs market in US 2015-2020 ($ millions)
• Exhibit 17: Education PC and tablet market in US by product 2015
• Exhibit 18: Education PC and tablet market in US by product 2019
• Exhibit 19: Education PC and tablet market in US by product 2015-2020 (millions of units)
• Exhibit 20: Education PC and tablet market in US by product 2015-2020
• Exhibit 21: Education tablets market in US 2015-2020 (millions of units)
• Exhibit 22: Education laptops market in US 2015-2020 (millions of units)
• Exhibit 23: Education desktops market in US 2015-2020 (millions of units)
• Exhibit 24: Education all-in-one PCs market in US 2015-2020 (millions of units)
• Exhibit 25: Education PC and tablet market in US by end-user 2015
• Exhibit 26: Impact of drivers
• Exhibit 27: Impact of drivers and challenges
• Exhibit 28: Apple: Business segmentation by revenue 2014
• Exhibit 29: Apple: Product segmentation by revenue 2014
• Exhibit 30: Apple: Product segmentation by revenue 2013 and 2014 ($ billions)
• Exhibit 31: Lenovo: Business segmentation by revenue 2015
• Exhibit 32: Lenovo: Business segmentation by revenue 2014 and 2015 ($ billions)
• Exhibit 33: Lenovo: Geographical segmentation by revenue 2015
• Exhibit 34: Lenovo: Geographical segmentation by revenue 2014 and 2015
• Exhibit 35: Microsoft: Business segmentation by revenue 2015
• Exhibit 36: Microsoft: Business segmentation by revenue 2014 and 2015 ($ billions)
• Exhibit 37: Microsoft: Geographical segmentation by revenue 2015
• Exhibit 38: Samsung: Business segmentation by revenue 2014

Market outlook of the education PC and tablet market in the US

Technavio's market research analyst predicts the education PC and tablet market in the US to grow at an impressive CAGR of approximately 21% during the forecast period. The introduction of stringent government initiatives that focuses on the deployment of educational hardware in K-12 schools is expected to spur the adoption of PCs and tablets in the education sector during the forecast period.

The recent culture of standardized testing is the key driver for the growth of this market. In the US, the government is focused on improving the quality of education through the adoption of standardized tests, which in turn is triggering growth in the education PC and tablet market. For instance, the enactment of the NCLB Act that stresses on a standards-based education system is also anticipated to foster market growth during the forecast period.

Competitive landscape and key vendors

The education PC and tablet market in the US is characterized by the presence of numerous small, medium, and large vendors that includes both international and regional players. The leading vendors in this market are expected to dominate the market irrespective of the intense competition during the forecast period.

The top vendors in the market are -

• Apple
• Dell
• HP
• Lenovo
• Microsoft
• Samsung

Other prominent vendors in the market include Alphabetics Computer Services, AsusTek, Compaq, HCL, IBM, LG, NEC, Sony, and Toshiba.

Segmentation by product and analysis of the education PC and tablet market in the US

• Desktop
• Laptop
• Tablet
• All-in-one PC

In this market research, Technavio market research analysts have estimated the education tablets segment to account for the largest market share during the predicted period. Advantages of its long battery life, small size, and the presence of a touch screen are estimated to augment its adoption for educational purposes during the forecast period.

Segmentation by end user and analysis of the education PC and tablet market in the US

• K-12
• Higher education

The K-12 educational segment accounted for more than 69% of the overall market share during the forecast period. The high popularity of blended learning in the K-12 segment is an important factor that impels the prospects for growth in this segment during the predicted period.

Key questions answered in the report include

• What will the market size and the growth rate be in 2020?
• What are the key factors driving the education PC and tablet market in the US?
• What are the key market trends impacting the growth of the education PC and tablet market in the US?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the vendors in the education PC and tablet market in the US?
• What are the key outcomes of the five forces analysis of the education PC and tablet market in the US?

Table of Contents

PART 01: Executive summary

• Highlights

PART 02: Scope of the report

• Market overview
• Top-vendor offerings

PART 03: Market research methodology

• Research methodology
• Economic indicators

PART 04: Introduction

• Key market highlights

PART 05: US economic overview

• Unemployment
• Inflation

PART 06: Market landscape

• Market overview
• Market size and forecast
• Five forces analysis

PART 07: Market segmentation by product

• Market share by revenue
• Market share by unit shipments

PART 08: Market segmentation by end-user

• Education PC and tablet market in US by end-user

PART 09: Market drivers

• Government initiatives
• Culture of standardized testing
• Digitization of learning content
• Focus on K-12 and pre-K-12 schools

PART 10: Impact of drivers

PART 11: Market challenges

• Intense competition among vendors
• Faculty recruitment and training
• Digital safety
• Opposition to learning with electronic devices

PART 12: Impact of drivers and challenges

PART 13: Market trends

• Advances in content development technologies
• Emphasis on classroom technology
• Shift toward personalized learning
• Usage by teachers and administrative staff

PART 14: Vendor landscape

• Competitive scenario
• Market vendor analysis 2014
• Other prominent vendors

PART 15: Key vendor analysis

• Apple
• Dell
• HP
• Lenovo
• Microsoft
• Samsung

PART 16: Other prominent vendors

• Alphabetics Computer Services
• AsusTek Computer
• Compaq
• HCL Technologies
• IBM
• LG Electronics
• NEC
• Sony
• Toshiba

PART 17: Appendix

• List of abbreviations

PART 18: Explore Technavio