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市場調査レポート

朝食用シリアルの世界市場 (2015〜2019年)

Global Breakfast Cereal Market 2015-2019

発行 TechNavio (Infiniti Research Ltd.) 商品コード 342102
出版日 ページ情報 英文 71 Pages
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朝食用シリアルの世界市場 (2015〜2019年) Global Breakfast Cereal Market 2015-2019
出版日: 2015年10月14日 ページ情報: 英文 71 Pages
概要

朝食用シリアルは、小麦・米・燕麦・果実などを原料としており、冷食用/RTE (ready-to-eat) と温食用 (オートミールなど) の2種類に分類できます。地域別に見ると、北米が最大の市場ですが、アジア太平洋地域市場も急速に成長しつつあります。世界の朝食用シリアル市場の2014〜2019年の年平均成長率 (CAGR) は、収益ベースで3.01%、金額ベースで2.00%に達する見通しです。

当レポートでは、世界の朝食用シリアルの市場について分析し、市場の概要や構造、市場規模の動向 (今後5年間の予測値)、製品別・流通経路別・地域別の詳細動向、市場の促進・抑制要因とその影響力、主要企業のプロファイル、今後の市場機会などを調査・推計しております。

第1章 エグゼクティブ・サマリー

  • 分析結果の概略

第2章 分析範囲

  • 分析概要
  • 大手ベンダーの主要製品

第3章 市場分析の手法

  • 分析手法
  • 経済指標

第4章 イントロダクション

  • 市場動向の概略

第5章 市場環境

  • 市場概要
  • 市場規模とその予測 (収益ベース)
  • 市場規模とその予測 (数量ベース)
  • ファイブフォース分析

第6章 製品別の市場区分

第7章 流通チャネル別の市場区分

  • 市場概要

第8章 地域区分

  • 市場概要
  • 北米市場
  • 欧州市場
  • アジア太平洋地域市場
  • 他の国々 (RoW) の市場

第9章 主要国市場

第10章 市場促進要因

第11章 促進要因の影響力

第12章 市場の課題

第13章 促進要因・課題の影響力

第14章 市場の動向

第15章 ベンダー環境

  • 競争シナリオ
  • 市場シェア分析
  • その他の有力ベンダー

第16章 主要ベンダーの分析

  • General Mills
  • Kellogg's
  • Nestle
  • PepsiCo
  • Weetabix

第17章 付録

  • 略語集

第18章 Technavioについて

図表一覧

目次
Product Code: IRTNTR7507

About breakfast cereals

Breakfast cereals are manufactured from processed grains such as wheat, rice or oats, and fruits. They are available in two types RTE/cold and hot cereals. The RTE/cold cereals are ready-to-eat cereals. Hot cereals include oatmeal, instant oatmeal, hot wheat, and other grain products.

The global breakfast cereal market is expected to grow at a CAGR of 3.01% by revenue and 2.00% by volume during the forecast period. The market leader for breakfast cereal market is North America; however, the demand for breakfast cereals in APAC is expected to grow during the forecast period because of the increased demand for breakfast products and new product launches.

Technavio's analysts forecast the global breakfast cereal market to grow at a CAGR of 3.01% by revenue and 2.00% by volume over the period 2014-2019.

Covered in this report

The report includes the present scenario and the growth prospects of the global breakfast cereal market for the period 2015-2019. The market can be segmented into two divisions:

  • Hot cereals
  • Ready-to-eat cereals

Based on distribution channels, the market is also segmented into five division:

  • Convenience stores
  • Independent retailers
  • Specialist retailers
  • Supermarkets/hypermarkets
  • Others

Technavio's report, Global Breakfast Cereal Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the APAC, EMEA, North America and ROW; it also covers the market landscape and its growth prospects in the coming years. The report includes a discussion of the key vendors operating in this market.

Key regions

  • APAC
  • EMEA
  • North America
  • ROW

Key vendors

  • General Mills
  • Kellogg's
  • Nestle
  • PepsiCo
  • Weetabix

Other Prominent Vendors

  • Abbott Nutrition
  • ALAMBOGA INTERUSA
  • Aldi
  • Back to Nature
  • Bob's Red Mill Natural Foods
  • Carman's Fine Foods
  • Dongsuh Foods
  • Dr. Oetker
  • Family Cereal
  • Food For Life
  • Freedom Foods Group
  • Guilin Sea Mild Biology Technology Development
  • McKee Foods
  • Migros

Market driver

  • Rise in demand for hot breakfast cereal
  • For a full, detailed list, view our report

Market challenge

  • Difficulty in procurement of raw materials
  • For a full, detailed list, view our report

Market trend

  • Shift to organic breakfast cereal products
  • For a full, detailed list, view our report

Key questions answered in this report

  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

Table of Contents

PART 01: Executive summary

  • Key insights:

PART 02: Scope of the report

  • Market overview
  • Offerings of the top vendors

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Market overview
  • Market size and forecast by revenue
  • Market size and forecast by volume
  • Five forces analysis

PART 06: Market segmentation by product

PART 07: Market segmentation by distribution channel

  • Market overview

PART 08: Geographical segmentation

  • Market overview
  • Breakfast cereal market in North America
  • Breakfast cereal market in Europe
  • Breakfast cereal market in APAC
  • Breakfast cereal market in ROW

PART 09: Key leading countries

PART 10: Market drivers

PART 11: Impact of drivers

PART 12: Market challenges

PART 13: Impact of drivers and challenges

PART 14: Market trends

PART 15: Vendor landscape

  • Market overview
  • Market share analysis 2014
  • Other prominent vendors

PART 16: Key vendor analysis

  • General Mills
  • Kellogg's
  • Nestle
  • PepsiCo
  • Weetabix

PART 17: Appendix

  • List of abbreviation

PART 18: Explore Technavio

List of Exhibits

  • Exhibit 01: Product offerings
  • Exhibit 02: Market share of the breakfast product segments 2014 (%)
  • Exhibit 03: Global breakfast cereal market by revenue 2014-2019 ($ billions)
  • Exhibit 04: Global breakfast cereal market by volume 2014-2019 (billion lb.)
  • Exhibit 05: Five forces analysis
  • Exhibit 06: Global breakfast cereals by product 2014
  • Exhibit 07: Global breakfast cereal market by distribution channel
  • Exhibit 08: Global breakfast cereal market by distribution channel 2014
  • Exhibit 09: Global breakfast cereal market by geographical segmentation 2014
  • Exhibit 10: Global breakfast cereal market geographical segmentation by revenue 2014 and 2019 ($ billions)
  • Exhibit 11: Comparative analysis of the CAGR of the geographical segments (%)
  • Exhibit 12: Breakfast cereal market in North America 2014-2019 ($ billions)
  • Exhibit 13: Europe breakfast cereal market 2014-2019 ($ billions)
  • Exhibit 14: Breakfast cereal market in APAC 2014-2019 ($ billions)
  • Exhibit 15: Market in APAC by geographical segmentation 2014
  • Exhibit 16: Breakfast cereal market in ROW 2014-2019 ($ billions)
  • Exhibit 17: Key leading countries
  • Exhibit 18: Drivers of the global breakfast cereal market
  • Exhibit 19: Impact of drivers
  • Exhibit 20: Challenges of the global breakfast cereal market
  • Exhibit 21: Impact of drivers and challenges
  • Exhibit 22: Trends of the global breakfast cereal market
  • Exhibit 23: Market share of global breakfast cereals by vendor 2014 (%)
  • Exhibit 24: General Mills: Business segmentation by revenue 2015
  • Exhibit 25: General Mills: Business segmentation by revenue 2014 and 2015 ($ billion)
  • Exhibit 26: General Mills: Geographical segmentation by revenue 2015
  • Exhibit 27: Kellogg's: Business segmentation by revenue 2014
  • Exhibit 28: Kellogg's: Business segmentation by revenue 2013 and 2014 ($ billions)
  • Exhibit 29: Nestle: Product segmentation by revenue 2014
  • Exhibit 30: Nestle: Product segmentation by revenue 2013 and 2014 ($ billions)
  • Exhibit 31: Nestle: Operational segmentation by revenue 2014
  • Exhibit 32: Geographical segmentation by revenue
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