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市場調査レポート

米国のビール市場:2018年〜2022年

Beer Market in the US 2018-2022

発行 TechNavio (Infiniti Research Ltd.) 商品コード 335509
出版日 ページ情報 英文 103 Pages
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本日の銀行送金レート: 1USD=114.61円で換算しております。
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米国のビール市場:2018年〜2022年 Beer Market in the US 2018-2022
出版日: 2018年11月09日 ページ情報: 英文 103 Pages
概要

市場について

低アルコールビール需要の高まりは、今後4年間市場を牽引する主要動向の1つとして認識されています。健康的な食べ物と健康的な生活習慣を取り入れることが増えるにつれて、米国ではアルコールとカロリーの低いビールを選択するスタイルが増えています。 Technavioのアナリストは、米国のビール市場は2022年までに2%以上のCAGRで成長すると予測しています。

当レポートでは、米国のビール市場について調査分析し、市場規模と成長率、市場動向、市場促進要因・課題、市場機会について検証するほか、主要ベンダーなどについて、体系的な情報を提供しています。

目次

第1章 エグゼクティブサマリー

第2章 調査範囲

第3章 調査方法

第4章 市場状況

  • 市場のエコシステム
  • 市場特性
  • 市場セグメンテーション分析

第5章 市場規模

  • 市場の定義
  • 市場規模(2017年)
  • 市場規模および予測(2017年〜2022年)

第6章 ファイブフォース分析

  • バイヤーの交渉力
  • サプライヤーの交渉力
  • 新規参入の脅威
  • 代替品の脅威
  • 競争相手の脅威
  • 市場状況

第7章 市場セグメンテーション:製品別

  • セグメンテーション:製品別(2017年〜2022年)
  • 比較:製品別
  • クラフトビール
  • ノンクラフトビール
  • 市場機会:製品別

第8章 顧客情勢

第9章 市場セグメンテーション:流通経路別

  • セグメンテーション:流通経路別(2017年〜2022年)
  • 比較:流通経路別
  • オン・トレード
  • オフ・トレード
  • 市場機会:流通経路別

第10章 主要主導国

第11章 意思決定の枠組み

第12章 成長要因と課題

  • 市場の成長要因
  • 市場の課題

第13章 市場動向

  • 新しいビールフレーバーの導入
  • 低アルコールビール需要の高まり
  • テクノロジーへの依存度の増加

第14章 ベンダー情勢

  • 概要
  • 創造的破壊の状況

第15章 ベンダー分析

  • 対象ベンダー
  • ベンダー分類
  • ベンダーの市場ポジショニング
  • Anheuser-Busch InBev
  • Boston Beer
  • Constellation Brands
  • Heineken
  • Molson Coors Brewing

第16章 付録

  • 略語のリスト

第17章 TECHNAVIOについて

図表
  • Exhibit 01: Alcohol beverages market in US
  • Exhibit 02: Alcohol beverages market in the US
  • Exhibit 03: Market characteristics
  • Exhibit 04: Market segments
  • Exhibit 05: Market definition - Inclusions and exclusions checklist
  • Exhibit 06: Market size 2017
  • Exhibit 07: Validation techniques employed for market sizing 2017
  • Exhibit 08: US - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 09: US - Year-over-year growth 2018-2022 (%)
  • Exhibit 10: Five forces analysis 2017
  • Exhibit 11: Five forces analysis 2022
  • Exhibit 12: Bargaining power of buyers
  • Exhibit 13: Bargaining power of suppliers
  • Exhibit 14: Threat of new entrants
  • Exhibit 15: Threat of substitutes
  • Exhibit 16: Threat of rivalry
  • Exhibit 17: Market condition - Five forces 2017
  • Exhibit 18: Product - Market share 2017-2022 (%)
  • Exhibit 19: Comparison by product
  • Exhibit 20: Craft beer - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 21: Craft beer - Year-over-year growth 2018-2022 (%)
  • Exhibit 22: Non-craft beer - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 23: Non-craft beer - Year-over-year growth 2018-2022 (%)
  • Exhibit 24: Market opportunity by product
  • Exhibit 25: Customer landscape
  • Exhibit 26: Distribution channel - Market share 2017-2022 (%)
  • Exhibit 27: Comparison by distribution channel
  • Exhibit 28: On-Trade - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 29: On-Trade - Year-over-year growth 2018-2022 (%)
  • Exhibit 30: Off-Trade - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 31: Off-Trade - Year-over-year growth 2018-2022 (%)
  • Exhibit 32: Market opportunity by distribution channel
  • Exhibit 33: Key leading states
  • Exhibit 34: Vendor landscape
  • Exhibit 35: Landscape disruption
  • Exhibit 36: Vendors covered
  • Exhibit 37: Vendor classification
  • Exhibit 38: Market positioning of vendors
  • Exhibit 39: Vendor overview
  • Exhibit 40: Anheuser-Busch InBev - Business segments
  • Exhibit 41: Anheuser-Busch InBev - Organizational developments
  • Exhibit 42: Anheuser-Busch InBev - Segment focus
  • Exhibit 43: Anheuser-Busch InBev - Key offerings
  • Exhibit 44: Vendor overview
  • Exhibit 45: Boston Beer - Business segments
  • Exhibit 46: Boston Beer - Organizational developments
  • Exhibit 47: Boston Beer - Segment focus
  • Exhibit 48: Boston Beer - Key offerings
  • Exhibit 49: Constellation Brands overview
  • Exhibit 50: Constellation Brands - Business segments
  • Exhibit 51: Constellation Brands - Organizational developments
  • Exhibit 52: Constellation Brands - Geographic focus
  • Exhibit 53: Constellation Brands - Segment focus
  • Exhibit 54: Constellation Brands - Key offerings
  • Exhibit 55: Vendor overview
  • Exhibit 56: Heineken - Business segments
  • Exhibit 57: Heineken - Organizational developments
  • Exhibit 58: Heineken - Segment focus
  • Exhibit 59: Heineken - Key offerings
  • Exhibit 60: Vendor overview
  • Exhibit 61: Molson Coors Brewing - Business segments
  • Exhibit 62: Molson Coors Brewing - Organizational developments
  • Exhibit 63: Molson Coors Brewing - Segment focus
  • Exhibit 64: Molson Coors Brewing - Key offerings
目次
Product Code: IRTNTR21140

About this market

The growing demand for low-alcohol beer is identified as one of the key trends that will gain traction in the market for the next four years. With an increasing focus on healthy food and adoption of healthier lifestyle, the preference for beer styles with low alcohol and calories is increasing in the US. Technavio's analysts have predicted that the beer market in the US will register a CAGR of over 2% by 2022.

Market Overview

Multicultural millennials are driving the market

The millennials are open to experimenting with new products and flavors. The increasing demand for different beer styles and flavors among millennials is driving the growth of the craft beer segment in the beer market in the US.

Increasing growth of legal recreational cannabis

The legalization of recreational cannabis has also contributed to the declining growth of beer market in the US.

For the detailed list of factors that will drive and challenge the growth of the beer market in the US during the 2018-2022, view our report.

Competitive Landscape

The market appears to be fragmented and with the presence of several companies and the competitive environment is quite intense. Factors such as the growing demand for low-alcohol beer and increasing demand for different beer styles and flavors among millennials, will provide considerable growth opportunities to vendors in the US beer market. Anheuser-Busch InBev, Boston Beer, Constellation Brands, Heineken, and Molson Coors Brewing are some of the major companies covered in this report.

TABLE OF CONTENTS

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: RESEARCH METHODOLOGY

PART 04: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis

PART 05: MARKET SIZING

  • Market definition
  • Market sizing 2017
  • Market size and forecast 2017-2022

PART 06: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

PART 07: MARKET SEGMENTATION BY PRODUCT

  • Segmentation by product
  • Comparison by product
  • Craft beer - Market size and forecast 2017-2022
  • Non-craft beer - Market size and forecast 2017-2022
  • Market opportunity by product

PART 08: CUSTOMER LANDSCAPE

PART 09: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL

  • Segmentation by distribution channel
  • Comparison by distribution channel
  • On-Trade channel - Market size and forecast 2017-2022
  • Off-Trade channel - Market size and forecast 2017-2022
  • Market opportunity by distribution channel

PART 10: KEY LEADING STATES

PART 11: DECISION FRAMEWORK

PART 12: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 13: MARKET TRENDS

  • Introduction of new beer flavors
  • Growing demand for low-alcohol beer
  • Increasing dependency on technology

PART 14: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption

PART 15: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Anheuser-Busch InBev
  • Boston Beer
  • Constellation Brands
  • Heineken
  • Molson Coors Brewing

PART 16: APPENDIX

  • List of abbreviations

PART 17: EXPLORE TECHNAVIO

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