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市場調査レポート

LBSの中国市場:2016年〜2020年

LBS Market in China 2016-2020

発行 TechNavio (Infiniti Research Ltd.) 商品コード 334074
出版日 ページ情報 英文 58 Pages
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LBSの中国市場:2016年〜2020年 LBS Market in China 2016-2020
出版日: 2016年03月29日 ページ情報: 英文 58 Pages
概要

中国のLBS (位置情報サービス) 市場は、2016年〜2020年のCAGR (複合年間成長率) で、46.85%の成長が見込まれています。

当レポートでは、中国のLBS市場について調査分析し、市場規模と成長率、市場動向、市場促進要因・課題、市場機会について検証するほか、主要ベンダーなどについて、体系的な情報を提供しています。

第1章 エグゼクティブサマリー

  • ハイライト

第2章 調査範囲

  • 市場概要
  • 主要ベンダー製品

第3章 市場調査手法

  • 調査手法
  • 経済指標

第4章 イントロダクション

  • 主要市場ハイライト

第5章 市場情勢

  • 市場概要
  • 市場規模と予測
  • ファイブフォース分析

第6章 市場区分:技術別

  • 市場規模と予測

第7章 市場区分:用途別

  • 市場規模と予測

第8章 市場促進要因

第9章 促進要因の影響

第10章 市場の課題

第11章 促進要因と課題の影響

第12章 市場動向

第13章 ベンダー情勢

  • 競合シナリオ
  • M&A
  • Alibaba Group
  • Baidu
  • Dianping
  • NavInfo
  • Tencent
  • その他の有力ベンダー

第14章 付録

第15章 Technavioについて

図表

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目次
Product Code: IRTNTR8780

About LBS Market in China

LBS use the location of a mobile device to provide information through a mobile network. GPS delivers location information anywhere around the globe for outdoor environments. For indoor environments, technologies such as Wi-Fi, wireless local area network (WLAN) modems, radio frequency identification (RFID) tags, ultrasound, infrared, and Bluetooth low energy (BLE) provide content information.

The location of a device is determined by localization, which is based on the user's information such as navigation data, lifestyle, shopping habits, social networking activities, and use of public transportation. Location-enabled mobile devices include smartphones, tablets, and the devices fitted in vehicles. LBS provide useful information regarding ongoing local events, shopping, and location-based entertainment options. In addition, LBS have become an essential component of the marketing strategies and monitoring systems of small businesses.

Technavio's analysts forecast the LBS market in China to grow at a CAGR of 46.85% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the LBS market in China for 2015-2020.

The market is divided into the following segments based on technology:

  • Indoor LBS
  • Outdoor LBS

Technavio's report, LBS Market in China 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

  • Alibaba Group (Norinco Group)
  • Baidu (IndoorAtlas)
  • Dianping
  • NavInfo
  • Tencent

Other Prominent Vendors

  • AccuWeather
  • AutoNavi
  • China Mobile
  • DecaWave
  • Jiepang
  • Momo
  • NetEase
  • Qieke
  • Sensewhere
  • SINA
  • Sky-Mobi
  • Telenav
  • ZettaMobile
  • ZTE

Market driver

  • Popularity of mobile commerce
  • For a full, detailed list, view our report

Market challenge

  • Privacy and security concerns
  • For a full, detailed list, view our report

Market trend

  • Growing popularity of proximity-based mobile advertising among enterprises
  • For a full, detailed list, view our report

Key questions answered in this report

  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst's time when you purchase this market report. Details are provided within the report.

Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Market overview
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Market overview
  • Market size and forecast
  • Five forces analysis

PART 06: Market segmentation by technology

  • Market size and forecast

PART 07: Outdoor LBS market segmentation by application

  • Market size and forecast

PART 08: Market drivers

PART 09: Impact of drivers

PART 10: Market challenges

PART 11: Impact of drivers and challenges

PART 12: Market trends

PART 13: Vendor landscape

  • Competitive scenario
  • Mergers and acquisitions
  • Alibaba Group
  • Baidu
  • Dianping
  • NavInfo
  • Tencent
  • Other prominent vendors

PART 14: Appendix

  • List of abbreviations

PART 15: Explore Technavio

List of Exhibits

  • Exhibit 01: Service offerings
  • Exhibit 02: LBS value chain
  • Exhibit 03: Benefits of LBS
  • Exhibit 04: LBA value chain
  • Exhibit 05: Benefits of location data with respect to mobile marketing and advertising
  • Exhibit 06: Digital market statistics of China 2014
  • Exhibit 07: Application usage in mobile devices
  • Exhibit 08: Device usage by digital consumers per week
  • Exhibit 09: Average time spent on online applications
  • Exhibit 10: LBS market in China 2015-2020 ($ billions)
  • Exhibit 11: Five forces analysis
  • Exhibit 12: LBS market in China by technology 2015-2020 ($ billions)
  • Exhibit 13: Indoor LBS market in China 2015-2020 ($ millions)
  • Exhibit 14: Outdoor LBS market in China 2015-2020 ($ billions)
  • Exhibit 15: Outdoor LBS market segmentation by application 2015-2020 ($ millions)
  • Exhibit 16: LBS market in China by location-based search and advertising 2015-2020 ($ billions)
  • Exhibit 17: LBS market in China by location-based tracking 2015-2020 ($ millions)
  • Exhibit 18: LBS market in China by location-based navigation 2015-2020 ($ millions)
  • Exhibit 19: LBS market in China by location-based infotainment 2015-2020 ($ millions)
  • Exhibit 20: LBS market in China by analytics 2015-2020 ($ millions)
  • Exhibit 21: LBS market in China by location-based games and augmented reality 2015-2020 ($ millions)
  • Exhibit 22: Mobile commerce sales growth in 2015
  • Exhibit 23: Impact of drivers
  • Exhibit 24: Impact of drivers and challenges
  • Exhibit 25: Alibaba Group: Segmentation by revenue 2015
  • Exhibit 26: Baidu: Product categories
  • Exhibit 27: Baidu: Geographical segmentation by revenue 2014
  • Exhibit 28: NavInfo: Business segmentation
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