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市場調査レポート

ヘアシャンプーの世界市場:2016年〜2020年

Global Hair Shampoo Market 2016-2020

発行 TechNavio (Infiniti Research Ltd.) 商品コード 330411
出版日 ページ情報 英文 67 Pages
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ヘアシャンプーの世界市場:2016年〜2020年 Global Hair Shampoo Market 2016-2020
出版日: 2016年07月25日 ページ情報: 英文 67 Pages
概要

ヘアシャンプーには、枝毛、乾燥、縮れ毛などのケアに特化した製品などもあります。2014年にはHerbal Essenceが新コレクションを発売するなど、市場成長を促進しています。世界のヘアシャンプー市場は、2016年〜2020年の期間中、CAGRが1.87%成長する見込みとなっております。

当レポートでは、世界のヘアシャンプー市場について調査分析を行い、市場概要、セグメント別考察、地域別考察、市場促進因子、主要企業などについて包括的に分析し、まとめています。

第1章 エグゼクティブサマリー

第2章 レポートの範囲

第3章 市場調査の方法

  • 調査方法
  • 経済指標

第4章 イントロダクション

第5章 市場の状況

  • 市場概要
  • 世界のヘアケア製品市場
  • 世界のヘアシャンプー市場
  • ファイブフォース分析

第6章 市場セグメンテーション:製品

  • 世界の健康シャンプー市場
  • 世界のフケ予防シャンプー市場
  • 世界のハーバルシャンプー市場

第7章 地域別セグメンテーション

第8章 主要国

第9章 市場促進因子

  • 中産階級の可処分所得の増加
  • シャンプーの利用頻度の増加
  • 目的別製品の需要増加
  • 技術進歩と製品の革新
  • 有名人による宣伝

第10章 促進因子の影響

第11章 市場の課題

第12章 促進因子と課題の影響

第13章 市場動向

  • Eリテールとソーシャルメディアマーケティング
  • 天然、オーガニックシャンプーの需要
  • ベンダーとサロンの提携
  • 男性用シャンプーの需要増加

第14章 ベンダーの状況

  • 競合シナリオ

第15章 主要ベンダー分析

第16章 付録

第17章 Technavioのその他のレポート

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目次
Product Code: IRTNTR9283

About the Hair Shampoo

Hair shampoos include those that are developed to address particular hair issues like split ends, dry hair, and frizzy hair. The need for healthy, lustrous, and well-groomed hair influences the purchasing decision of most consumers. In 2014, Herbal Essence launched its Herbal Essences Naked Volume Collection, which consists of shampoo, conditioner, dry shampoo, leave-in conditioner, and hairspray. Such innovative product offerings in this sphere will fuel the growth of the market in the coming years.

Technavio's analysts forecast the global hair shampoo market to grow at a CAGR of 1.87% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global hair shampoo market for 2016-2020. For calculating the market size, the report considers revenue generated through the retail sales of hair shampoo.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA

Technavio's report, Global Hair Shampoo Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

  • Henkel
  • Kao
  • L'Oreal
  • P&G
  • Unilever

Other Prominent Vendors

  • Avon
  • Cadiveu Professional USA
  • Chatters Canada
  • Combe
  • Conair
  • Estee Lauder
  • Godrej Consumer Products
  • Johnson & Johnson
  • Revlon
  • Shiseido
  • Toni & Guy
  • World Hair Cosmetics (Asia)

Market driver

  • Rising frequency of shampoo use
  • For a full, detailed list, view our report

Market challenge

  • Availability of counterfeit products
  • For a full, detailed list, view our report

Market trend

  • Vendors' tie-ups with salons
  • For a full, detailed list, view our report

Key questions answered in this report

  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst's time when you purchase this market report. Details are provided within the report.

Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Market overview
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market landscape

  • Market overview
  • Global hair care products market
  • Global hair shampoo market
  • Five forces analysis

PART 06: Market segmentation by product

  • Global health shampoo market
  • Global anti-dandruff shampoo market
  • Global herbal shampoo market

PART 07: Geographical segmentation

PART 08: Key leading countries

PART 09: Market drivers

  • Increasing disposable income of emerging middle-class population
  • Rising frequency of shampoo use
  • Growing demand for specialized products
  • Technological advances and product innovation
  • Celebrity endorsements

PART 10: Impact of drivers

PART 11: Market challenges

  • Threat from counterfeit products
  • Trade barriers and regulations

PART 12: Impact of drivers and challenges

PART 13: Market trends

  • E-tailing and social media marketing
  • Demand for natural and organic shampoos
  • Vendors' partnerships with salons
  • Rise in demand for men's shampoo

PART 14: Vendor landscape

  • Competitive scenario

PART 15: Key vendor analysis

  • Henkel
  • Kao
  • L'Oreal
  • P&G
  • Unilever
  • Other prominent vendors

PART 16: Appendix

  • List of abbreviations

PART 17: Explore Technavio

List of Exhibits

  • Exhibit 01: Product offerings
  • Exhibit 02: Global hair care products market: Overview
  • Exhibit 03: Global hair care products market by product type 2015 (%)
  • Exhibit 04: Global hair care products market 2015-2020 ($ billions)
  • Exhibit 05: Global hair shampoo market 2015-2020 ($ billions)
  • Exhibit 06: Five forces analysis
  • Exhibit 07: Global hair shampoo market by product type 2015
  • Exhibit 08: Global health shampoo market 2015-2020 ($ billions)
  • Exhibit 09: Global anti-dandruff shampoo market 2015-2020 ($ billions)
  • Exhibit 10: Global herbal shampoo market 2015-2020 ($ billions)
  • Exhibit 11: Global hair shampoo market by geography 2015
  • Exhibit 12: Global hair shampoo market by geography 2020
  • Exhibit 13: Global hair shampoo market by geography 2015-2020
  • Exhibit 14: Hair shampoo market in Americas 2015-2020 ($ billions)
  • Exhibit 15: Hair shampoo market in EMEA 2015-2020 ($ billions)
  • Exhibit 16: Hair shampoo market in APAC 2015-2020 ($ billions)
  • Exhibit 17: Hair shampoo market in Brazil
  • Exhibit 18: Hair shampoo market in China
  • Exhibit 19: Hair shampoo market in India
  • Exhibit 20: Hair shampoo market in the US
  • Exhibit 21: Hair shampoo market in Japan
  • Exhibit 22: Impact of drivers
  • Exhibit 23: Impact of drivers and challenges
  • Exhibit 24: Henkel: Business segmentation by revenue 2015
  • Exhibit 25: Henkel: Business segmentation by revenue 2014 and 2015 ($ billions)
  • Exhibit 26: Henkel: Geographical segmentation by revenue 2015
  • Exhibit 27: Kao: Business segmentation by revenue 2015
  • Exhibit 28: Kao: Business segmentation by revenue 2014 and 2015 ($ billions)
  • Exhibit 29: Kao: Geographical segmentation by revenue 2015
  • Exhibit 30: Kao: Product portfolio
  • Exhibit 31: L'Oreal: Business segmentation by revenue 2015
  • Exhibit 32: L'Oreal: Business segmentation by revenue 2014 and 2015 ($ billions)
  • Exhibit 33: L'Oreal: Geographical segmentation by revenue 2015
  • Exhibit 34: L'Oreal: Product portfolio
  • Exhibit 35: P&G: Business segmentation by revenue 2015
  • Exhibit 36: P&G: Business segmentation by revenue 2014 and 2015 ($ billions)
  • Exhibit 37: P&G: Geographical segmentation by revenue 2015
  • Exhibit 38: P&G: Product portfolio
  • Exhibit 39: Unilever: Business segmentation by revenue 2015
  • Exhibit 40: Unilever: Business segmentation by revenue 2014 and 2015 ($ billions)
  • Exhibit 41: Unilever: Geographical segmentation by revenue 2015
  • Exhibit 42: Unilever: Product portfolio
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