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市場調査レポート

OTT (オーバーザトップ) の世界市場 - 2015〜2019年

Global OTT Market 2015-2019

発行 TechNavio (Infiniti Research Ltd.) 商品コード 329258
出版日 ページ情報 英文 80 Pages
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OTT (オーバーザトップ) の世界市場 - 2015〜2019年 Global OTT Market 2015-2019
出版日: 2015年04月29日 ページ情報: 英文 80 Pages
概要

OTT (オーバーザトップ) の世界市場は急速に成長を遂げる見込みで、その市場規模は2014年から2019年までの期間にわたって18.40%のCAGR (年平均成長率) にて成長が続くものと予測されます。

当レポートはOTTの世界市場を取り上げ、業界の多くの専門家から得たデータや情報とともに、市場成長促進要因、市場の課題、市場動向、また市場競争状況に関する詳細な調査に基づいて、現在の市場シナリオ分析ならびに2015年から2019年までの市場予測を行っています。当レポートではこの市場をコンテンツタイプ別、アクセス方式別、また地域市場別に分類し、これらの分類毎にきめ細かな分析と市場予測とを示しています。さらにこの市場の主要企業について、そのビジネス、戦略、最近の事業展開、またSWOT分析を含む詳細な企業分析情報を提供しています。

第1章 エグゼクティブ・サマリー

第2章 略語表

第3章 当レポートのカバー範囲

  • 市場概要
  • 提供製品

第4章 市場調査手法

  • 市場調査プロセス
  • 調査手法

第5章 序論

第6章 市場概観

  • 市場概要
  • 世界のOTT市場分類
  • 市場規模および将来予測
  • OTTサービス
  • ファイブフォース分析

第7章 コンテンツタイプ別市場分類

  • コンテンツタイプ別市場分類 - 2014〜2019年
  • テキスト/画像OTT世界市場 - 2014〜2019年
    • 市場規模および将来予測
  • オーディオ/音声OTT世界市場 - 2014〜2019年
    • 市場規模および将来予測
  • ビデオOTT世界市場 - 2014〜2019年
    • 市場規模および将来予測

第8章 アクセス方式タイプ別市場分類

  • アクセス方式タイプ別市場分類
  • アクセス方式タイプ別に見たOTT世界市場 - 2014〜2019年

第9章 地域市場分類

  • 地域別に分類したOTT世界市場 - 2014〜2019年

第10章 購入基準

第11章 市場成長促進要因

第12章 市場成長促進要因とそれによる影響

第13章 市場の課題

第14章 市場成長促進要因と市場の課題とがもたらす影響

第15章 市場動向

第16章 市場動向とそれによる影響

第17章 ベンダー状況

  • 市場競争シナリオ
  • その他の注目ベンダー

第18章 主要ベンダー分析

  • Akamai Technologies
  • Apple
  • Facebook
  • Google
  • Netflix
  • Tencent Holdings

第19章 市場ハイライト

第20章 関連レポート

目次
Product Code: IRTNTR5822

About OTT

Over the top service refers to the delivery of text, image, audio, video, and other content over the internet. Multiple system operators are not involved in the control or distribution of the content. Internet service providers are unaware of the details of the content delivered and are neither responsible nor able to control the copyrights, viewing abilities, or other redistribution abilities of the content.

TechNavio's analysts forecast the global OTT market to grow at a CAGR of 18.40 percent over the period 2014-2019.

Covered in this report

This report covers the present scenario and the growth prospects of the global OTT market for the period 2015-2019. It provides a segmentation of the market based on analytical solutions, applications, and end-users. To calculate the market size, the report considers revenue generated from OTT solutions, software, tools, applications, services, support, and maintenance.

TechNavio's report, Global OTT Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects in the coming years. The report also includes profile of key vendors operating in this market.

Key regions

  • Americas
  • APAC
  • EMEA

Key vendors

  • Akamai
  • Apple
  • Facebook
  • Google
  • Netflix
  • Tencent Holdings

Other Prominent Vendors

  • Activevideo
  • Brightcove
  • Flixfling
  • Hulu
  • Microsoft
  • Nimbuzz
  • Roku

Market driver

  • Increased penetration of handheld devices and internet
  • For a full, detailed list, view our report

Market challenge

  • Monetization of user bases
  • For a full, detailed list, view our report

Market trend

  • Increase in locally confined content and network
  • For a full, detailed list, view our report

Key questions answered in this report

  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

Table of Contents

1. Executive Summary

2. List of Abbreviations

3. Scope of the Report

  • 3.1. Market overview
  • 3.2. Product offerings

4. Market Research Methodology

  • 4.1. Market research process
  • 4.2. Research methodology

5. Introduction

6. Market Landscape

  • 6.1. Market overview
  • 6.2. Segmentation of global OTT market
  • 6.3. Market size and forecast
  • 6.4. OTT service offerings
  • 6.5. Five forces analysis

7. Market Segmentation by Type of Content

  • 7.1. Segmentation by type of content 2014-2019
  • 7.2. Global OTT text/image market 2014-2019
    • 07.2.1. Market size and forecast
  • 7.3. Global OTT audio/voice market 2014-2019
    • 07.3.1. Market size and forecast
  • 7.4. Global OTT video market 2014-2019
    • 07.4.1. Market size and forecast

8. Market Segmentation by Type of Access

  • 8.1. Segmentation by type of access
  • 8.2. Global OTT market by type of access 2014-2019

9. Geographical Segmentation

  • 9.1. Segmentation of global OTT market by geography 2014-2019

10. Buying Criteria

11. Market Growth Drivers

12. Drivers and their Impact

13. Market Challenges

14. Impact of Drivers and Challenges

15. Market Trends

16. Trends and their Impact

17. Vendor Landscape

  • 17.1. Competitive scenario
  • 17.2. Other prominent vendors

18. Key Vendor Analysis

  • 18.1. Akamai Technologies
    • 18.1.1. Key facts
    • 18.1.2. Business overview
    • 18.1.3. Service segmentation by revenue 2013
    • 18.1.4. Service segmentation by revenue 2012 and 2013
    • 18.1.5. Business strategy
    • 18.1.6. Recent developments
    • 18.1.7. SWOT analysis
    • 18.1.8. Strengths
    • 18.1.9. Weaknesses
    • 18.1.10. Opportunities
    • 18.1.11. Threats
  • 18.2. Apple
    • 18.2.1. Key facts
    • 18.2.2. Business Overview
    • 18.2.3. Product segmentation by revenue
    • 18.2.4. Geographical segmentation by revenue
    • 18.2.5. Business strategy
    • 18.2.6. Recent developments
    • 18.2.7. SWOT analysis
  • 18.3. Facebook
    • 18.3.1. Key facts
    • 18.3.2. Business overview
    • 18.3.3. Business segmentation by revenue 2013
    • 18.3.4. Business Segmentation by Revenue 2011-2013
    • 18.3.5. Geographical Segmentation by Revenue 2013
    • 18.3.6. Business strategy
    • 18.3.7. Recent developments
    • 18.3.8. SWOT analysis
  • 18.4. Google
    • 18.4.1. Key facts
    • 18.4.2. Business overview
    • 18.4.3. Business segmentation by revenue 2013
    • 18.4.4. Business segmentation by revenue 2012 and 2013
    • 18.4.5. Geographical segmentation by revenue 2013
    • 18.4.6. Business strategy
    • 18.4.7. Recent developments
    • 18.4.8. SWOT analysis
    • 18.4.9. Strengths
    • 18.4.10. Weakness
    • 18.4.11. Opportunities
    • 18.4.12. Threats
  • 18.5. Netflix
    • 18.5.1. Key facts
    • 18.5.2. Business overview
    • 18.5.3. Business segmentation
    • 18.5.4. Business segmentation by revenue 2012 and 2013
    • 18.5.5. Business strategy
    • 18.5.6. Recent developments
    • 18.5.7. SWOT analysis
  • 18.6. Tencent Holdings
    • 18.6.1. Key facts
    • 18.6.2. Business overview
    • 18.6.3. Business segmentation by revenue 2013
    • 18.6.4. Business segmentation by revenue 2012 and 2013
    • 18.6.5. Geographical segmentation by revenue 2013
    • 18.6.6. Business strategy
    • 18.6.7. Recent developments
    • 18.6.8. SWOT analysis

19. Market Highlights

20. Other Reports in this Series

List Of Exhibits

  • Exhibit 1: Market research methodology
  • Exhibit 2: Global OTT market 2014-2019 ($ billion)
  • Exhibit 3: OTT service offerings
  • Exhibit 4: Segmentation by type of content 2014
  • Exhibit 5: Segmentation by type of content 2019
  • Exhibit 6: Global OTT text/image market 2014-2019($ billion)
  • Exhibit 7: Global OTT audio/voice market 2014-2019($ billion)
  • Exhibit 8: Global OTT video market 2014-2019
  • Exhibit 9: Global OTT market by type of access 2014-2019
  • Exhibit 10: Global OTT market by type of access 2014-2019($ billion)
  • Exhibit 11: Segmentation of global OTT market by geography 2014
  • Exhibit 12: Segmentation of global OTT market by geography 2014-2019($ billion)
  • Exhibit 13: Segmentation of global OTT market by geography 2014-2019
  • Exhibit 14: Akamai: service segmentation by revenue 2013
  • Exhibit 15: Akamai: service segmentation by revenue 2012 and 2013 (US$ million)
  • Exhibit 16: Apple: product segmentation by revenue 2013
  • Exhibit 17: Apple: product segmentation by revenue 2012 and 2013 ($ billion)
  • Exhibit 18: Apple: geographical segmentation by Revenue 2013
  • Exhibit 19: Facebook: business segmentation by revenue 2013
  • Exhibit 20: Facebook: business segmentation by revenue 2011-2013 ($ billion)
  • Exhibit 21: Facebook: geographical segmentation by revenue 2013
  • Exhibit 22: Google: business segmentation by revenue 2013
  • Exhibit 23: Google: business segmentation by revenue 2012 and 2013 ($ million)
  • Exhibit 24: Google: geographical segmentation by revenue 2013
  • Exhibit 25: Netflix: business segmentation 2013
  • Exhibit 26: Netflix: business segmentation by revenue 2012 and 2013 ($ billion)
  • Exhibit 27: Tencent holdings: business segmentation by revenue 2013
  • Exhibit 28: Tencent holdings: business segmentation by revenue 2012 and 2013 ($ million)
  • Exhibit 29: Tencent holdings: geographical segmentation by revenue 2013
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