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市場調査レポート

米国におけるDTT市場 - 業界分析 (2015〜2019年)

DTT Market in the US - Industry Analysis 2015-2019

発行 TechNavio (Infiniti Research Ltd.) 商品コード 310400
出版日 ページ情報 英文 59 Pages
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米国におけるDTT市場 - 業界分析 (2015〜2019年) DTT Market in the US - Industry Analysis 2015-2019
出版日: 2015年10月21日 ページ情報: 英文 59 Pages
概要

DTTはアナログTVの進化・発展形です。DTTはラジオ周波を使って地上ベースの放送を提供し、衛星が必要ありません。周波はアンテナやチューナーで受信でき、アナログTVに様々な利点をもたらすほか、最大の無料TVプラットフォームです。

当レポートでは、米国におけるDTT市場の現在のシナリオや成長の展望、専門家の意見に基づく市場分析、主要ベンダーの分析などについて取り上げています。

第1章 エグゼクティブサマリー

第2章 調査の対象

  • 市場概要
  • エンドユーザーの分類
  • 基準年
  • ベンダーの分類
  • 市場の規模測定と分類
  • トップベンダーの提供製品

第3章 市場調査手法

  • 調査手法
  • 経済指標

第4章 イントロダクション

第5章 市場概略

  • DTTの価値連鎖

第6章 市場の展望

  • 市場概要
  • 製品ライフサイクル
  • 市場の規模と予測
  • ファイブフォース分析

第7章 世帯別の使用TV技術

  • 米国の家庭におけるTV技術の分類

第8章 収益タイプ別の市場分類

  • 米国における収益タイプ別のDTT市場 (2014年)

第9章 市場活性因子

第10章 活性因子とその影響

第11章 市場の課題

第12章 活性因子の影響と課題

第13章 市場の動向

第14章 ベンダーの展望

  • 競争のシナリオ
  • 競争分析
  • その他の重要ベンダー

第15章 主なベンダーの分析

  • CBS
  • Fox Broadcasting
  • NBCUniversal Media
  • Time Warner Cable
  • Viacom

第16章 関連レポート

第17章 Technavioについて

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目次
Product Code: IRTNTR7297

About DTT

DTT is an advanced and upgraded version of analog TV. DTT offers land-based broadcasting services using radio signals for transmission, eliminating the need for satellites. These signals can be received using antennas and tuners. DTT offers various benefits over analog TV and is the largest free-to-air TV platform.

TechNavio's analysts forecast the DTT market in the US to grow at a CAGR of 6.21% over the period 2014-2019.

Covered in this report

This report covers the present scenario and growth prospects of the digital terrestrial transmission (DTT) market in the US for 2015-2019. To calculate the market size, the report considers revenue generated from subscriptions of DTT and revenue from advertising.

The market is highly fragmented with the presence of large number of small and large vendors. The report only lists the key vendors in the market; it does not present the market share of all the vendors. In addition, the report discusses the major drivers influencing the growth of the market, outlines the challenges faced by vendors and the market at large, and the key trends emerging in the market.

TechNavio's report, DTT Market in the US 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the landscape of the DTT market in the US and its growth prospects in the coming years. The report includes a discussion on the key vendors operating in this market.

Key vendors

  • CBS
  • Fox Broadcasting
  • NBCUniversal
  • Time Warner Cable
  • Viacom

Other Prominent Vendors

  • American Broadcasting
  • Azteca
  • PBS
  • Telemundo
  • CW
  • Walt Disney

Market driver

  • Increased bundling of services
  • For a full, detailed list, view our report

Market challenge

  • Intense competition
  • For a full, detailed list, view our report

Market trend

  • Evolution of pick-and-pay services
  • For a full, detailed list, view our report

Key questions answered in this report

  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

Table of Contents

PART 01: Executive summary

  • Highlights

PART 02: Scope of the report

  • Market overview
  • End-user segments
  • Base year
  • Vendor segmentation
  • Market size calculation and segmentation
  • Top-vendor offerings

PART 03: Market research methodology

  • Research methodology
  • Economic indicators

PART 04: Introduction

  • Key market highlights

PART 05: Market description

  • DTT value chain

PART 06: Market landscape

  • Market overview
  • Product life cycle
  • Market size and forecast
  • Five forces analysis

PART 07: TV technologies used by households

  • Segmentation of TV technologies by households in US

PART 08: Market segmentation by revenue type

  • DTT market in US by revenue type 2014

PART 09: Market drivers

PART 10: Impact of drivers

PART 11: Market challenges

PART 12: Impact of drivers and challenges

PART 13: Market trends

PART 14: Vendor landscape

  • Competitive scenario
  • Competitive analysis
  • Other prominent vendors

PART 15: Key vendor analysis

  • CBS
  • Fox Broadcasting
  • NBCUniversal Media
  • Time Warner Cable
  • Viacom

PART 16: Appendix

  • List of abbreviation

PART 17: Explore Technavio

List of Exhibits

  • Exhibit 01: DTT market in US by revenue type
  • Exhibit 02: Product offerings
  • Exhibit 03: DTT market in US 2014-2019 ($ billions)
  • Exhibit 04: DTT market in US 2014-2019 (million households)
  • Exhibit 05: DTT market in US by ARPU 2014-2019 ($)
  • Exhibit 06: Five forces analysis
  • Exhibit 07: Share of TV technologies by households in US 2014
  • Exhibit 08: DTT market in US by revenue type 2014
  • Exhibit 09: DTT market in US by revenue type 2014-2019
  • Exhibit 10: Impact of drivers
  • Exhibit 11: Impact of drivers and challenges
  • Exhibit 12: CBS: Business segmentation 2014 by revenue
  • Exhibit 13: CBS: Business segmentation by revenue 2013 and 2014 ($ millions)
  • Exhibit 14: CBS: Geographical segmentation by revenue 2014
  • Exhibit 15: NBCUniversal: Business segmentation 2014 by revenue
  • Exhibit 16: NBCUniversal: Business segmentation by revenue 2013 and 2014 ($ millions)
  • Exhibit 17: NBCUniversal: Geographical segmentation by revenue 2014
  • Exhibit 18: Time Warner Cable: Business segmentation 2014 by revenue
  • Exhibit 19: Time Warner Cable: Business segmentation by revenue 2013 and 2014 ($ millions)
  • Exhibit 20: Viacom: Business segmentation 2014 by revenue
  • Exhibit 21: Viacom: Business segmentation by revenue 2013 and 2014 ($ millions)
  • Exhibit 22: Viacom: Geographical segmentation by revenue 2014
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