市場調査レポート
商品コード
1519699
フルーツパウダー市場レポート:フルーツタイプ、技術、流通チャネル、用途、地域別、2024年~2032年Fruit Powder Market Report by Fruit Type, Technology, Distribution Channel, Application, and Region 2024-2032 |
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フルーツパウダー市場レポート:フルーツタイプ、技術、流通チャネル、用途、地域別、2024年~2032年 |
出版日: 2024年07月01日
発行: IMARC
ページ情報: 英文 141 Pages
納期: 2~3営業日
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世界のフルーツパウダーの市場規模は2023年に197億米ドルに達しました。今後、IMARC Groupは、2024年から2032年にかけての成長率(CAGR)は3.8%を示し、2032年には277億米ドルに達すると予測しています。消費者の健康とウェルネスに対する意識の高まり、飲食品業界における製品採用の増加、ビーガンや植物ベースの食生活の人気の高まりは、市場を推進する主な要因の一部です。
主な市場促進要因自然で健康的な食品に対する消費者需要の増加は、フルーツパウダー市場の重要な促進要因です。機能性食品や飲食品の人気の高まりは、様々な処方におけるフルーツパウダーの利用を後押ししています。さらに、食品加工技術の進歩により、フルーツパウダーは生産者と消費者の双方にとってより身近で手頃なものとなっています。
主要市場動向:消費者の健康志向や環境意識の高まりに伴い、オーガニックや非遺伝子組み換えのフルーツパウダーを求める傾向が強まっています。アサイーやゴジのようなエキゾチックなフルーツパウダーの需要は、健康上の利点やユニークな風味が評価され、増加傾向にあります。さらに、美容と化粧品業界におけるフルーツパウダーの使用は拡大しています。これがフルーツパウダー市場のシェアに貢献しています。
地理的動向:北米と欧州はフルーツパウダーの主要市場であり、消費者の高い意識と天然成分への強い嗜好がその原動力となっています。アジア太平洋地域は、都市化の進展、可処分所得の増加、中間層の急増に後押しされて急成長を遂げています。ラテンアメリカとアフリカの新興市場も、健康意識の高まりと食習慣の変化により潜在力を発揮しています。
競合情勢:主な市場参入企業には、Aarkay Food Products Ltd.、Dohler Group SE、Drytech Processes(I)Pvt Ltd、European Freeze Dry、FutureCeuticals Inc.(R. J. Van Drunen &Sons Inc.)、Iprona SpA、Kanegrade Ltd.などがあります。
課題と機会:フルーツパウダー市場における主な課題のひとつは、乾燥工程における栄養価や風味の維持です。しかし、これは企業にとって、革新的で高度な加工技術を開発するチャンスでもあります。さらに、消費者のクリーンラベル製品へのシフトの高まりは、メーカーが自社のフルーツパウダーを自然で健康的な無添加の選択肢として販売する大きな機会を提供しています。
コンビニエンス・フードへの嗜好の高まり
フルーツパウダーは安価で使いやすく、保存期間が長く、風味が濃縮されています。フルーツパウダーを使ったフルーツ飲料は安価で、広く消費されます。フルーツ・パウダーは様々な料理や飲料に簡単に取り入れることができます。新鮮な果物は季節に左右されるが、フルーツパウダーは本来の果物の風味を保ち、一年中使用できます。そのため、食品企業は顧客のために様々な商品を製造することができます。フルーツパウダーの利便性により、フルーツパウダー市場の成長は予測期間中に拡大すると思われます。
機能性飲料への幅広い応用範囲
フルーツパウダーは健康上の利点があるため、飲食品分野で様々な機能性飲料の製造に利用されています。エナジードリンク、RTDティー、スポーツ・パフォーマンス飲料、強化フルーツ飲料はすべて機能性飲料の一例です。機能性飲料の大半は、免疫、消化、心臓の健康、エネルギー、満腹感といった健康上のメリットを提供します。フルーツパウダーは、飲料に風味と食感を加える能力があるため、機能性飲料に最も不可欠な原料のひとつと見なされています。消費者の高い可処分所得は、健康上の利点に関する消費者の知識の増加と相まって、フルーツパウダー市場収益の重要な促進要因と見なすことができます。
製品に関連する栄養上の利点に関する意識の高まり
脱水フルーツパウダーとしても知られるフルーツパウダーは、食品分野で広く使用されている噴霧乾燥または噴霧化として知られる製造工程を使用して製造されます。製造業者は、果物や植物の官能的な特徴を維持しながら、果物に含まれるミネラル、重要なビタミン、必須栄養素を保存するために、最先端の機器を利用しています。これらの粉末は自然の栄養価を減らし、化学薬品や人工添加物を含まないため、世界中の様々なメーカーで使用されています。健康志向の消費者やジム愛好家の増加により、生産者は付加価値の高い栄養を提供する目的で、適応性のある食品製造にフルーツパウダーを採用するようになった。フルーツパウダーには不溶性食物繊維が多く含まれており、消化器官をサポートし、腸内環境を整えるプレバイオティクスとして機能します。このことが、前向きなフルーツパウダー市場の展望を生み出しています。
The global fruit powder market size reached US$ 19.7 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 27.7 Billion by 2032, exhibiting a growth rate (CAGR) of 3.8% during 2024-2032. The increasing awareness about health and wellness among consumers, the rising product adoption in the food and beverage industry, and the growing popularity of vegan and plant-based diets are some of the major factors propelling the market.
Major Market Drivers: Increasing consumer demand for natural and healthy food products is a significant driver of the fruit powder market. The rising popularity of functional foods and beverages boosts the utilization of fruit powders in various formulations. Additionally, advancements in food processing technology have made fruit powders more accessible and affordable for both producers and consumers.
Key Market Trends: There is a growing trend towards organic and non-GMO fruit powders as consumers become more health-conscious and environmentally aware. The demand for exotic fruit powders, such as acai and goji, is on the rise, driven by their perceived health benefits and unique flavors. Furthermore, the use of fruit powders in the beauty and cosmetics industry is expanding, as these ingredients are valued for their natural and antioxidant properties. This, in turn, is contributing to the fruit powder market share.
Geographical Trends: North America and Europe are leading markets for fruit powders, driven by high consumer awareness and a strong preference for natural ingredients. The Asia-Pacific region is experiencing rapid growth, fueled by increasing urbanization, rising disposable incomes, and a burgeoning middle class. Emerging markets in Latin America and Africa are also showing potential due to growing health awareness and changing dietary habits.
Competitive Landscape: Some of the key market players include Aarkay Food Products Ltd., Dohler Group SE, Drytech Processes (I) Pvt Ltd, European Freeze Dry, FutureCeuticals Inc. (R. J. Van Drunen & Sons Inc.), Iprona SpA, and Kanegrade Ltd, among others.
Challenges and Opportunities: One of the main challenges in the fruit powder market is maintaining the nutritional value and flavor integrity during the drying process. However, this also presents opportunities for companies to innovate and develop advanced processing technologies. Additionally, the increasing consumer shift towards clean label products offers a significant opportunity for manufacturers to market their fruit powders as natural, healthy, and additive-free options.
Growing preference for convenience food
Fruit powders are inexpensive and easy to use, with a longer shelf life and concentrated flavor. Fruit beverages produced with fruit powders are inexpensive and widely available for consumption. Fruit powder is easily incorporated into a variety of dishes and beverages. Fresh fruits are seasonal, while fruit powders retain the flavor of the original fruits and can be used throughout the year. This allows food businesses to produce a variety of goods for their customers. With the convenience associated with fruit powders, the fruit powder market growth is likely to expand during the forecast period.
Wide spectrum of applications of the product in functional beverages
Fruit powders are utilized in the food and beverage sector to produce a variety of functional beverages due to the health advantages they provide. Energy drinks, ready-to-drink teas, sports and performance drinks, and enhanced fruit drinks are all examples of functional beverages. The majority of functional drinks offer health benefits such as immunity, digestion, heart health, energy, and satiety. Fruit powders are regarded as one of the most essential ingredients in functional beverages due to their ability to add flavor and texture to the drinks. Consumers' high disposable income, combined with increased consumer knowledge of health benefits, can be viewed as a significant growth driver for the fruit powder market revenue.
Rising awareness about nutritional benefits associated with the product
Fruit powder, also known as dehydrated fruit powder, is made using a manufacturing process known as spray drying or atomization, which is widely used in the food sector. The manufactures utilize cutting-edge equipment to preserve minerals, important vitamins, and essential nutrients in fruits while also maintaining the sensory features of fruits and plants. These powders reduce natural nutritional value and include no chemicals or artificial additives, which are used by various manufacturers around the world. The growing number of health-conscious consumers and gym enthusiasts has prompted producers to employ fruit powder in adaptable food production with the goal of providing value-added nutrition. Fruit powders include a high concentration of insoluble fiber, which supports the digestive system and acts as a prebiotic for general gut health. This, in turn, is creating a positive fruit powder market outlook.
IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2024-2032. Our report has categorized the market based on fruit type, technology, distribution channel, and application.
Grape
Apple
Mango
Banana
Berries
Others
Mango dominates the market
The report has provided a detailed breakup and analysis of the market based on the fruit type. This includes grape, apple, mango, banana, berries, and others. According to the report, mango represented the largest segment.
Mango fruit powder is a form of dried, ground ripe mangoes. It is used as a natural sweetener and to add flavor and color to food products. Further, it can be used in smoothies, yogurt, oatmeal, baked goods, and as a topping for ice cream. It is also a source of vitamin C and other beneficial compounds that may have health benefits such as reducing the risk of heart diseases and cancer and improving skin health. Such associated advantages are catalyzing its demand and contributing to the fruit market recent developments.
Freeze Dried
Spray Dried
Vacuum Dried
Drum Dried
Spray dried hold the largest share in the market
A detailed breakup and analysis of the market based on the technology have also been provided in the report. This includes freeze dried, spray dried, vacuum dried, and drum dried. According to the report, spray dried accounted for the largest market share.
The spray-dried segment is leading the market. Spray drying is a method that uses a hot gas to quickly dry a liquid or slurry into a dry powder. This approach is recommended for drying thermally sensitive products that must maintain a consistent and tiny particle size. This process is used for producing fruit powder. Spray drying is a process that enables the retention of the taste and coloration of the fruits. In addition to producing the powder, this procedure extracts moisture from the powder, allowing it to be stored longer time. Such advantages are expected to offer the fruit powder market recent opportunities.
Business to Business
Business to Consumer
Supermarkets and Hypermarkets
Food and Drink Specialty Stores
Convenience Stores
Online Stores
Others
Business to business hold the maximum share in the market
A detailed breakup and analysis of the market based on the distribution channel have also been provided in the report. This includes business-to-business and business to consumer (supermarkets and hypermarkets, food and drink specialty stores, convenience stores, online stores, and others). According to the report, business to business accounted for the largest market share.
The business to business segment dominates the global fruit powder market overview. A business to business (B2B) distribution channel is the path or series of intermediaries that permits the flow of a product or service from the producer or manufacturer to the final business customer. B2B transactions feature companies as customers rather than individual consumers. Every stage of the distribution chain increases the value of the product or service and ensures a smooth transfer from producer to final corporate consumer.
Bakery
Confectionery
Snacks and RTE Products
Dairy
Beverages
Soups and Sauces
Others
Beverages hold the maximum share in the market
A detailed breakup and analysis of the market based on the application have also been provided in the report. This includes bakery, confectionery, snacks and RTE products, dairy, beverages, soups and sauces, and others. According to the report, beverages accounted for the largest market share.
The beverages segment owns the largest market share, as per the fruit powder market report. Fruit powder is a multifaceted ingredient with diverse uses in beverages. Its usage can augment beverages' taste, color, and nutritional composition. It is employed to impart authentic fruit flavors to beverages. Moreover, it can improve beverages with vivid and authentic colors, removing the necessity for synthetic food colorings. This is especially important for consumers who have a preference for clean-label products. Likewise, adding fruit powder to beverages can enrich them with vitamins, minerals, and fiber, enhancing their nutritional composition. These factors boost the usage of fruit powder in the beverage industry, thereby expanding the fruit powder industry.
North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa
Europe leads the market, accounting for the largest fruit powder market share
The market research report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa. According to the report, Europe represents the largest regional market for fruit powder.
As per the fruit powder market forecast, the aging population, rising demand for nutritional and functional foods, particularly bakery items, and growing consumer health concerns are all major drivers of the market in Europe. The food processing ingredients sector places a priority on sustainability. This suggests that most companies have a built-in sustainability plan that ensures continuity throughout the entire chain. For instance, retail outlets are increasingly seeking that ingredient suppliers commit to sustainability or provide labelling. Germany is a good geographical location for fruit powder producers since it is centrally placed in Europe, with well-developed transportation channels and food processors that can export these powders to other European countries.
Aarkay Food Products Ltd.
Dohler Group SE
Drytech Processes (I) Pvt Ltd
European Freeze Dry
FutureCeuticals Inc. (R. J. Van Drunen & Sons Inc.)
Iprona SpA
Kanegrade Ltd
Nutradry Pty Ltd
Paradise Fruits Solutions GmbH & Co. KG
Saipro Biotech Private Limited
The Green Labs LLC
Watershed Foods LLC
(Please note that this is only a partial list of the key players, and the complete list is provided in the report.)
Fruit powder companies are focusing on increasing their product portfolio through continual reformulation of existing lines. Using innovative state-of-the-art production procedures, the enterprises provide tailored-made solutions to consumers that are in line with current trends. Fruit powder has grown in popularity among both food and cosmetic businesses due to the high demand for natural ingredients. Furthermore, producers are obtaining quality certifications such as HACCP, ISO, HALAL, and USDA organic to create fruit powder that meets industry standards for global acceptance. Because of the enhanced nutritional content of fruit powders, the growing demand for functional meals is likely to boost the worldwide fruit powder market. As a result, the baking, dairy, and snack industries are all experiencing an increase in demand for fruit powder. To fulfill the growing fruit powder demand, the manufacturers are increasing production capacity for commercial manufacturing of products.
May 28, 2024: Dohler Group SE announced the key expansion of paarl plant to deepen local market connection. The expansion of Dohler South Africa's plant in Paarl introduces new, state-of-the-art production lines for compounds and emulsions as well as powdered and liquid flavors.
April 12, 2024: Thrive Freeze Dry ("Thrive"), a manufacturer of freeze-dried products, today announced that it has entered into a definitive agreement to acquire Paradiesfrucht GmbH ("Paradise" or the "Company"), a global freeze dryer of fruits, fruit preparations, yogurts, drops, powders, and granulates.
April 9, 2024: Watershed Foods LLC announced the launch of Watershed for CSRD, a new software solution aimed at helping companies to collect and manage data for disclosure under the EU's new Corporate Sustainability Reporting Directive (CSRD).