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表紙：貿易管理市場：世界の業界動向、シェア、規模、成長、機会、予測（2022年～2027年）
市場調査レポート
商品コード
1058196

貿易管理市場：世界の業界動向、シェア、規模、成長、機会、予測（2022年～2027年）

Trade Management Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027
出版日: | 発行: IMARC Services Private Limited | ページ情報: 英文 144 Pages | 納期: 2～3営業日
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貿易管理市場：世界の業界動向、シェア、規模、成長、機会、予測（2022年～2027年）
出版日: 2022年02月12日
発行: IMARC Services Private Limited
ページ情報: 英文 144 Pages
納期: 2～3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界の貿易管理の市場規模は、2021年に8億8,100万米ドルに達しました。今後、2022年～2027年の間に10.5%のCAGRで拡大し、2027年には15億6,400万米ドルに達すると予測されています。

世界各地で急速に進む工業化とデジタル化の進展が、同市場の成長を促す主な要因となっています。また、手作業やバックオフィス業務を軽減し、ビジネスプロセスや取引活動を最適化するために、トレーダーがソフトウェアソリューションを広く採用していることも、市場の成長に貢献しています。

当レポートでは、世界の貿易管理市場について調査し、市場の概要とともに、コンポーネント別、機能別、展開タイプ別、企業規模別、最終用途セクター別、地域別の動向、および市場に参入する企業のプロファイルなどを提供しています。

目次

第1章 序文

第2章 範囲と調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

第5章 世界の貿易管理市場

  • 市場概要
  • 市場実績
  • COVID-19の影響

第6章 市場の内訳、コンポーネント別

  • ソリューション
  • サービス

第7章 市場の内訳、機能別

  • 貿易機能
  • 貿易コンプライアンス
  • 貿易金融
  • 貿易コンサルティング
  • その他

第8章 市場の内訳、展開タイプ別

  • クラウドベース
  • オンプレミス

第9章 市場の内訳、企業規模別

  • 中小企業
  • 大企業

第10章 市場の内訳、最終用途セクター別

  • 小売・消費財
  • 輸送・ロジスティクス
  • 航空宇宙・防衛
  • ヘルスケア
  • 製造
  • その他

第11章 市場の内訳、地域別

  • 北米
    • 米国
    • カナダ
  • アジア太平洋
    • 中国
    • 日本
    • インド
    • 韓国
    • オーストラリア
    • インドネシア
    • その他
  • 欧州
    • ドイツ
    • フランス
    • 英国
    • イタリア
    • スペイン
    • ロシア
    • その他
  • ラテンアメリカ
    • ブラジル
    • メキシコ
    • その他
  • 中東・アフリカ
    • 国別の市場の内訳

第12章 SWOT分析

第13章 バリューチェーン分析

第14章 ポーターのファイブフォース分析

第15章 価格指標

第16章 競合情勢

  • 市場構造
  • 主要企業
  • 主要企業のプロファイル
    • Amber Road Inc.
    • Integration Point Inc.
    • Livingston International Inc.
    • Oracle Corporation
    • QAD Inc.
    • QuestaWeb Inc.
    • SAP SE
図表

List of Figures

  • Figure 1: Global: Trade Management Market: Major Drivers and Challenges
  • Figure 2: Global: Trade Management Market: Sales Value (in Million US$), 2016-2021
  • Figure 3: Global: Trade Management Market: Breakup by Component (in %), 2021
  • Figure 4: Global: Trade Management Market: Breakup by Functionality (in %), 2021
  • Figure 5: Global: Trade Management Market: Breakup by Deployment Type (in %), 2021
  • Figure 6: Global: Trade Management Market: Breakup by Enterprise Size (in %), 2021
  • Figure 7: Global: Trade Management Market: Breakup by End-Use Sector (in %), 2021
  • Figure 8: Global: Trade Management Market: Breakup by Region (in %), 2021
  • Figure 9: Global: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 10: Global: Trade Management (Trade Function) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 11: Global: Trade Management (Trade Function) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 12: Global: Trade Management (Trade Compliance) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 13: Global: Trade Management (Trade Compliance) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 14: Global: Trade Management (Trade Finance) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 15: Global: Trade Management (Trade Finance) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 16: Global: Trade Management (Trade Consulting) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 17: Global: Trade Management (Trade Consulting) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 18: Global: Trade Management (Others) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 19: Global: Trade Management (Others) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 20: Global: Trade Management (Solutions) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 21: Global: Trade Management (Solutions) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 22: Global: Trade Management (Services) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 23: Global: Trade Management (Services) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 24: Global: Trade Management (Cloud-based) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 25: Global: Trade Management (Cloud-based) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 26: Global: Trade Management (On-premises) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 27: Global: Trade Management (On-premises) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 28: Global: Trade Management (Small and Medium Sized Enterprises) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 29: Global: Trade Management (Small and Medium Sized Enterprises) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 30: Global: Trade Management (Large Enterprises) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 31: Global: Trade Management (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 32: Global: Trade Management (Retail and Consumer Goods) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 33: Global: Trade Management (Retail and Consumer Goods) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 34: Global: Trade Management (Transportation and Logistics Services) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 35: Global: Trade Management (Transportation and Logistics Services) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 36: Global: Trade Management (Aerospace & Defense) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 37: Global: Trade Management (Aerospace & Defense) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 38: Global: Trade Management (Healthcare) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 39: Global: Trade Management (Healthcare) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 40: Global: Trade Management (Manufacturing) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 41: Global: Trade Management (Manufacturing) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 42: Global: Trade Management (Others) Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 43: Global: Trade Management (Others) Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 44: North America: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 45: North America: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 46: United States: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 47: United States: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 48: Canada: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 49: Canada: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 50: Asia Pacific: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 51: Asia Pacific: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 52: China: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 53: China: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 54: Japan: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 55: Japan: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 56: India: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 57: India: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 58: South Korea: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 59: South Korea: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 60: Australia: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 61: Australia: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 62: Indonesia: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 63: Indonesia: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 64: Others: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 65: Others: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 66: Europe: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 67: Europe: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 68: Germany: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 69: Germany: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 70: France: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 71: France: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 72: United Kingdom: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 73: United Kingdom: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 74: Italy: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 75: Italy: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 76: Spain: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 77: Spain: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 78: Russia: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 79: Russia: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 80: Others: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 81: Others: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 82: Latin America: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 83: Latin America: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 84: Brazil: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 85: Brazil: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 86: Mexico: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 87: Mexico: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 88: Others: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 89: Others: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 90: Middle East and Africa: Trade Management Market: Sales Value (in Million US$), 2016 & 2021
  • Figure 91: Middle East and Africa: Trade Management Market Forecast: Sales Value (in Million US$), 2022-2027
  • Figure 92: Global: Trade Management Industry: SWOT Analysis
  • Figure 93: Global: Trade Management Industry: Value Chain Analysis
  • Figure 94: Global: Trade Management Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Trade Management Market: Key Industry Highlights, 2021 and 2027
  • Table 2: Global: Trade Management Market Forecast: Breakup by Component (in Million US$), 2022-2027
  • Table 3: Global: Trade Management Market Forecast: Breakup by Functionality (in Million US$), 2022-2027
  • Table 4: Global: Trade Management Market Forecast: Breakup by Deployment Type (in Million US$), 2022-2027
  • Table 5: Global: Trade Management Market Forecast: Breakup by Enterprise Size (in Million US$), 2022-2027
  • Table 6: Global: Trade Management Market Forecast: Breakup by End-Use Sector (in Million US$), 2022-2027
  • Table 7: Global: Trade Management Market Forecast: Breakup by Region (in Million US$), 2022-2027
  • Table 8: Global: Trade Management Market: Competitive Structure
  • Table 9: Global: Trade Management Market: Key Players
目次
Product Code: SR0222A51_Report

The global trade management market reached a value of US$ 881 Million in 2021. Looking forward, IMARC Group expects the market to reach US$ 1,564 Million by 2027, exhibiting a CAGR of 10.5% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use industries. These insights are included in the report as a major market contributor.

The trade management refers to the computer applications and related services that aid an organization in centralizing and automating cross-border trade activities and operations. It digitally implements a trade sequence that includes discovering a set-up, determining allocation size, planning and monitoring the entry and exits of the trade. It also provides control and transparency over shipments, orders, and payments and includes modules for trade compliance, customs management and monitoring logistics. Owing to such associated convenience, trade management solutions find extensive applications across various industries, including retail and consumer goods, transportation & logistics, manufacturing, aerospace & defense and healthcare.

The emerging trend of digitization, along with rapid industrialization across the globe, represent as the key factors driving the growth of the market. Widespread adoption of the software solutions by traders to reduce their manual and back-office operations and optimize their business processes and trade activities is further contributing to the market growth. Moreover, increasing public and private investments in various logistics infrastructural projects, especially in emerging economies, for import and export management, is providing a boost to the market growth. In line with this, the development of technologically advanced solutions that aid in improving supply chain agility, along with minimizing operational time and reducing distribution costs, is acting as another growth-inducing factor. These software solutions offer customizable process management platforms that enable the staff to micro-manage the entire supply chain network operations. Other factors, including the implementation of favorable government policies promoting international trade activities, along with extensive research and development (R&D), are projected to drive the market further.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global trade management market, along with forecasts at the global, regional and country level from 2022-2027. Our report has categorized the market based on component, functionality, deployment type, enterprise size and end-use sector.

Breakup by Component:

  • Solutions
  • Services

Breakup by Functionality:

  • Trade Function
  • Trade Compliance
  • Trade Finance
  • Trade Consulting
  • Others

Breakup by Deployment Type:

  • Cloud-based
  • On-premises

Breakup by Enterprise Size:

  • Small and Medium Sized Enterprises (SMEs)
  • Large Enterprises

Breakup by End-Use Sector:

  • Retail and Consumer Goods
  • Transportation and Logistics
  • Aerospace and Defense
  • Healthcare
  • Manufacturing
  • Others

Breakup by Region:

  • North America
    • United States
    • Canada
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Indonesia
    • Others
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
    • Russia
    • Others
  • Latin America
    • Brazil
    • Mexico
    • Others
  • Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined with some of the key players being Amber Road Inc., Integration Point Inc., Livingston International Inc., Oracle Corporation, QAD Inc., QuestaWeb Inc., SAP SE, etc.

Key Questions Answered in This Report:

  • How has the global trade management market performed so far and how will it perform in the coming years?
  • What are the key regional markets?
  • What has been the impact of COVID-19 on the global trade management market?
  • What is the breakup of the market based on the component?
  • what is the breakup of the market based on the functionality?
  • what is the breakup of the market based on the deployment type?
  • what is the breakup of the market based on the enterprise size?
  • what is the breakup of the market based on the end-use sector?
  • What is the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the global trade management market and who are the key players?
  • What is the degree of competition in the industry?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Trade Management Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Component

  • 6.1 Solutions
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Services
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast

7 Market Breakup by Functionality

  • 7.1 Trade Function
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Trade Compliance
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Trade Finance
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Trade Consulting
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast
  • 7.5 Others
    • 7.5.1 Market Trends
    • 7.5.2 Market Forecast

8 Market Breakup by Deployment Type

  • 8.1 Cloud-based
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 On-premises
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Enterprise Size

  • 9.1 Small and Medium Sized Enterprises (SMEs)
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Large Enterprises
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast

10 Market Breakup by End-Use Sector

  • 10.1 Retail and Consumer Goods
    • 10.1.1 Market Trends
    • 10.1.2 Market Forecast
  • 10.2 Transportation and Logistics
    • 10.2.1 Market Trends
    • 10.2.2 Market Forecast
  • 10.3 Aerospace and Defense
    • 10.3.1 Market Trends
    • 10.3.2 Market Forecast
  • 10.4 Healthcare
    • 10.4.1 Market Trends
    • 10.4.2 Market Forecast
  • 10.5 Manufacturing
    • 10.5.1 Market Trends
    • 10.5.2 Market Forecast
  • 10.6 Others
    • 10.6.1 Market Trends
    • 10.6.2 Market Forecast

11 Market Breakup by Region

  • 11.1 North America
    • 11.1.1 United States
      • 11.1.1.1 Market Trends
      • 11.1.1.2 Market Forecast
    • 11.1.2 Canada
      • 11.1.2.1 Market Trends
      • 11.1.2.2 Market Forecast
  • 11.2 Asia Pacific
    • 11.2.1 China
      • 11.2.1.1 Market Trends
      • 11.2.1.2 Market Forecast
    • 11.2.2 Japan
      • 11.2.2.1 Market Trends
      • 11.2.2.2 Market Forecast
    • 11.2.3 India
      • 11.2.3.1 Market Trends
      • 11.2.3.2 Market Forecast
    • 11.2.4 South Korea
      • 11.2.4.1 Market Trends
      • 11.2.4.2 Market Forecast
    • 11.2.5 Australia
      • 11.2.5.1 Market Trends
      • 11.2.5.2 Market Forecast
    • 11.2.6 Indonesia
      • 11.2.6.1 Market Trends
      • 11.2.6.2 Market Forecast
    • 11.2.7 Others
      • 11.2.7.1 Market Trends
      • 11.2.7.2 Market Forecast
  • 11.3 Europe
    • 11.3.1 Germany
      • 11.3.1.1 Market Trends
      • 11.3.1.2 Market Forecast
    • 11.3.2 France
      • 11.3.2.1 Market Trends
      • 11.3.2.2 Market Forecast
    • 11.3.3 United Kingdom
      • 11.3.3.1 Market Trends
      • 11.3.3.2 Market Forecast
    • 11.3.4 Italy
      • 11.3.4.1 Market Trends
      • 11.3.4.2 Market Forecast
    • 11.3.5 Spain
      • 11.3.5.1 Market Trends
      • 11.3.5.2 Market Forecast
    • 11.3.6 Russia
      • 11.3.6.1 Market Trends
      • 11.3.6.2 Market Forecast
    • 11.3.7 Others
      • 11.3.7.1 Market Trends
      • 11.3.7.2 Market Forecast
  • 11.4 Latin America
    • 11.4.1 Brazil
      • 11.4.1.1 Market Trends
      • 11.4.1.2 Market Forecast
    • 11.4.2 Mexico
      • 11.4.2.1 Market Trends
      • 11.4.2.2 Market Forecast
    • 11.4.3 Others
      • 11.4.3.1 Market Trends
      • 11.4.3.2 Market Forecast
  • 11.5 Middle East and Africa
    • 11.5.1 Market Trends
    • 11.5.2 Market Breakup by Country
    • 11.5.3 Market Forecast

12 SWOT Analysis

  • 12.1 Overview
  • 12.2 Strengths
  • 12.3 Weaknesses
  • 12.4 Opportunities
  • 12.5 Threats

13 Value Chain Analysis

14 Porters Five Forces Analysis

  • 14.1 Overview
  • 14.2 Bargaining Power of Buyers
  • 14.3 Bargaining Power of Suppliers
  • 14.4 Degree of Competition
  • 14.5 Threat of New Entrants
  • 14.6 Threat of Substitutes

15 Price Indicators

16 Competitive Landscape

  • 16.1 Market Structure
  • 16.2 Key Players
  • 16.3 Profiles of Key Players
    • 16.3.1 Amber Road Inc.
      • 16.3.1.1 Company Overview
      • 16.3.1.2 Product Portfolio
    • 16.3.2 Integration Point Inc.
      • 16.3.2.1 Company Overview
      • 16.3.2.2 Product Portfolio
    • 16.3.3 Livingston International Inc.
      • 16.3.3.1 Company Overview
      • 16.3.3.2 Product Portfolio
    • 16.3.4 Oracle Corporation
      • 16.3.4.1 Company Overview
      • 16.3.4.2 Product Portfolio
      • 16.3.4.3 Financials
      • 16.3.4.4 SWOT Analysis
    • 16.3.5 QAD Inc.
      • 16.3.5.1 Company Overview
      • 16.3.5.2 Product Portfolio
      • 16.3.5.3 Financials
      • 16.3.5.4 SWOT Analysis
    • 16.3.6 QuestaWeb Inc.
      • 16.3.6.1 Company Overview
      • 16.3.6.2 Product Portfolio
    • 16.3.7 SAP SE
      • 16.3.7.1 Company Overview
      • 16.3.7.2 Product Portfolio
      • 16.3.7.3 Financials
      • 16.3.7.4 SWOT Analysis