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男性用トイレタリー用品の世界市場:業界動向、市場シェア・規模・成長率・機会および予測(2021年~2026年)

Male Toiletries Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026

出版日: | 発行: IMARC Services Private Limited | ページ情報: 英文 109 Pages | 納期: 2-3営業日

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本日の銀行送金レート: 1USD=110.81円
男性用トイレタリー用品の世界市場:業界動向、市場シェア・規模・成長率・機会および予測(2021年~2026年)
出版日: 2021年05月20日
発行: IMARC Services Private Limited
ページ情報: 英文 109 Pages
納期: 2-3営業日
  • 全表示
  • 概要
  • 図表
  • 目次
概要

世界の男性用トイレタリー用品の市場規模は、2020年に268億米ドルに達しました。将来的に市場は、2021年から2026年の間に3.1%のCAGRで成長すると予想されています。トイレタリーとは、主に個人の全体的な衛生状態を維持するために利用される消費者製品を指します。以前は、ほとんどの男性は最小限の身だしなみ習慣に従い、ほとんどが女性用のトイレタリーに依存していました。しかし、男性の身だしなみパターンは、男性の間で美意識が高まることにより、過去数年間で変化しました。その結果、彼らは現在、洗顔料、エクスフォリエーター、アンチエイジングクリーム、日焼け止めなどのさまざまなトイレタリー製品にお金を費やすことに前向きです。

男性用身だしなみ製品に対する有名人の支持と相まって、個人的なグルーミング、衣服、美容トリートメントにかなりの時間とお金を費やすメトロセクシャルの男性の増加が、市場成長を強化しています。さらに、Facebook、Snapchat、Instagramなどのソーシャルメディアプラットフォームの人気の高まりにより、常に手入れが行き届いているように見えることへの社会的圧力が高まっています。これに伴い、市場参入企業は、男性が消費者基盤を拡大するためのさまざまなトイレタリー用品を導入しています。さらに、メンズサロン数の増加は、世界中で男性用トイレタリー用品の需要に拍車をかけています。また、オンラインショッピングの導入に伴い、インターネット設備の普及が進んでおり、市場成長を積極的に後押ししています。オンラインショッピングは、送料無料や簡単な返品ポリシーなどのメリットにより、消費者に手間のかからない方法を提供しています。

当レポートは、世界の男性用トイレタリー用品市場について調査しており、業界動向、市場予測、製品・タイプ・流通チャネル・アプリケーション・最終用途産業・地域別の市場分析、競合情勢、主要企業のプロファイル等の情報を提供しています。

目次

第1章 序文

第2章 範囲と調査手法

第3章 エグゼクティブサマリー

第4章 イントロダクション

第5章 世界の男性用トイレタリー用品市場

  • 市場概要
  • 市場実績
  • COVID-19の影響
  • 製品別の市場セグメンテーション
  • 流通チャネル別の市場セグメンテーション
  • 地域別市場セグメンテーション
  • SWOT分析
    • 概要
    • 強み
    • 弱点
    • 市場機会
    • 脅威
  • バリューチェーン分析
    • 概要
    • 研究開発
    • 原材料調達
    • 製造業
    • マーケティング
    • 流通
    • 最終用途
  • ポーターのファイブフォース分析
  • 価格分析
    • 主要な価格指標
    • マージン分析

第6章 製品別の市場セグメンテーション

  • デオドラント用品
  • ヘアケア用品
  • スキンケア用品
  • シャワー用品

第7章 タイプ別の市場セグメンテーション

  • 大量生産品
  • プレミアム製品

第8章 流通チャネル別の市場セグメンテーション

  • スーパーマーケット/ハイパーマーケット
  • 薬局
  • 専門店
  • デパート
  • その他

第9章 地域別の市場セグメンテーション

  • 北米
  • 欧州
  • アジア太平洋地域
  • ラテンアメリカ
  • 中東・アフリカ

第10章 男性用トイレタリー用品の製造プロセス

  • 製品の概要
  • 原材料の要件
  • 製造プロセス
  • 主な成功とリスク要因

第11章 競合情勢

  • 市場構造
  • 主要企業
  • 主要企業 のプロファイル
    • Beiersdorf AG
    • L'Oreal SA
    • Procter & Gamble Company(P&G)
    • Shiseido Company
    • Unilever PLC
    • The Estee Lauder Companies Inc.
    • Coty Inc.
    • Molton Brown Limited
図表

List of Figures

  • Figure 1: Global: Male Toiletries Market: Major Drivers and Challenges
  • Figure 2: Global: Male Toiletries Market: Sales Value (in Billion US$), 2015-2020
  • Figure 3: Global: Male Toiletries Market: Breakup by Product (in %), 2020
  • Figure 4: Global: Male Toiletries Market: Breakup by Type (in %), 2020
  • Figure 5: Global: Male Toiletries Market: Breakup by Distribution Channel (in %), 2020
  • Figure 6: Global: Male Toiletries Market: Breakup by Region (in %), 2020
  • Figure 7: Global: Male Toiletries Market Forecast: Sales Value (in Billion US$), 2021-2026
  • Figure 8: Global Male Toiletries Industry: SWOT Analysis
  • Figure 9: Global Male Toiletries Industry: Value Chain Analysis
  • Figure 10: Global: Male Toiletries Industry: Porter's Five Forces Analysis
  • Figure 11: Male Toiletries: Price Structure (in %)
  • Figure 12: Male Toiletries Industry: Profit Margins at Various Levels of the Supply Chain
  • Figure 13: Global: Male Toiletries (Deodorants) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 14: Global: Male Toiletries (Deodorants) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 15: Global: Male Toiletries (Hair Care Products) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 16: Global: Male Toiletries (Hair Care Products) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 17: Global: Male Toiletries (Skin Care Products) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 18: Global: Male Toiletries (Skin Care Products) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 19: Global: Male Toiletries (Shower Products) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 20: Global: Male Toiletries (Shower Products) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 21: Global: Male Toiletries (Mass Products) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 22: Global: Male Toiletries (Mass Products) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 23: Global: Male Toiletries (Premium Products) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 24: Global: Male Toiletries (Premium Products) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 25: Global: Male Toiletries Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2015 & 2020
  • Figure 26: Global: Male Toiletries Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2021-2026
  • Figure 27: Global: Male Toiletries Market: Sales through Pharmacies (in Million US$), 2015 & 2020
  • Figure 28: Global: Male Toiletries Market Forecast: Sales through Pharmacies (in Million US$), 2021-2026
  • Figure 29: Global: Male Toiletries Market: Sales through Speciality Stores (in Million US$), 2015 & 2020
  • Figure 30: Global: Male Toiletries Market Forecast: Sales through Speciality Stores (in Million US$), 2021-2026
  • Figure 31: Global: Male Toiletries Market: Sales through Departmental Stores (in Million US$), 2015 & 2020
  • Figure 32: Global: Male Toiletries Market Forecast: Sales through Departmental Stores (in Million US$), 2021-2026
  • Figure 33: Global: Male Toiletries Market: Sales through Other Distribution Channels (in Million US$), 2015 & 2020
  • Figure 34: Global: Male Toiletries Market Forecast: Sales through Other Distribution Channels (in Million US$), 2021-2026
  • Figure 35: North America: Male Toiletries Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 36: North America: Male Toiletries Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 37: Europe: Male Toiletries Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 38: Europe: Male Toiletries Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 39: Asia Pacific: Male Toiletries Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 40: Asia Pacific: Male Toiletries Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 41: Latin America: Male Toiletries Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 42: Latin America: Male Toiletries Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 43: Middle East and Africa: Male Toiletries Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 44: Middle East and Africa: Male Toiletries Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 45: Male Toiletries Manufacturing: Detailed Process Flow

List of Tables

  • Table 1: Global: Male Toiletries Market: Key Industry Highlights, 2020 and 2026
  • Table 2: Global: Male Toiletries Market Forecast: Breakup by Product (in Million US$), 2021-2026
  • Table 3: Global: Male Toiletries Market Forecast: Breakup by Type (in Million US$), 2021-2026
  • Table 4: Global: Male Toiletries Market Forecast: Breakup by Distribution Channel (in Million US$), 2021-2026
  • Table 5: Global: Male Toiletries Market Forecast: Breakup by Region (in Million US$), 2021-2026
  • Table 6: Male Toiletries Manufacturing: Raw Material Requirements
  • Table 7: Global: Male Toiletries Market: Competitive Structure
  • Table 8: Global: Male Toiletries Market: Key Players
目次
Product Code: SR1020C155_Report

The global male toiletries market reached a value of US$ 26.8 Billion in 2020. Looking forward, IMARC Group expects the market to grow at a CAGR of 3.1% during 2021-2026. Toiletries refer to consumer products that are primarily utilized for maintaining the overall hygiene of an individual. Earlier, most men followed a minimal grooming routine and were mostly dependent on female toiletries. However, male grooming patterns have changed over the past few years on account of the increasing beauty and image consciousness among them. As a result, they are now willing to expend money on various toiletry products such as facial cleansers, exfoliators, anti-aging creams and sunscreens.

The increasing number of metrosexual men who spend a significant amount of their time and money on personal grooming, clothes and beauty treatments, in confluence with celebrity endorsement of male grooming products, is strengthening the growth of the market. Additionally, the growing popularity of social media platforms, such as Facebook, Snapchat and Instagram, has increased the societal pressure for looking well-groomed all the time. In line with this, market players are introducing a range of toiletries for men to expand their consumer-base. Moreover, a rise in the number of men's salon is spurring the demand for male toiletries across the globe. Further, the rising penetration of internet facilities, along with the introduction of online shopping, has been proactive in boosting the growth of the market. Online shopping offers a hassle-free experience to consumers due to advantages such as free shipping and easy return policies.

Breakup by Product:

  • Deodorants
  • Haircare products
  • Skincare products
  • Shower products
  • At present, deodorants represent the most widely used male grooming product around the world.

Breakup by Type:

  • Mass products
  • Premium products
  • Mass products currently exhibit a clear dominance in the market as they are relatively more cost-effective than premium products.

Breakup by Distribution Channel:

  • Supermarkets and hypermarkets
  • Pharmacies
  • Specialty stores
  • Departmental stores
  • Others
  • Supermarkets and hypermarkets are the leading distribution channels as they provide convenience to consumers by offering a wide variety of products from different brands.

Regional Insights:

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East and Africa
  • On the geographical front, North America represents the largest market for male grooming products due to the rising metrosexual trend in the region.

Competitive Landscape:

The competitive landscape of the market has been examined along with the detailed profiles of the major players operating in the industry. Some of these players include:

  • Beiersdorf AG
  • L'Oreal SA
  • Procter & Gamble Company (P&G)
  • Shiseido Company
  • Unilever PLC
  • The Estee Lauder Companies Inc.
  • Coty Inc.
  • Molton Brown Limited

Key Questions Answered in This Report:

  • How has the global male toiletries market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the global male toiletries market?
  • What are the key regions in the global male toiletries market?
  • Which are the different products in the global male toiletries market?
  • What are the popular types in the global male toiletries market?
  • What are the major distribution channels in the global male toiletries market?
  • What are the various stages in the value chain of the global male toiletries market?
  • What are the key driving factors and challenges in the global male toiletries market?
  • What is the structure of the global male toiletries market and who are the key players?
  • What is the degree of competition in the global male toiletries market?
  • How are male toiletries manufactured?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Male Toiletries Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Breakup by Product
  • 5.5 Market Breakup by Type
  • 5.6 Market Breakup by Distribution Channel
  • 5.7 Market Breakup by Region
  • 5.8 Market Forecast
  • 5.9 SWOT Analysis
    • 5.9.1 Overview
    • 5.9.2 Strengths
    • 5.9.3 Weaknesses
    • 5.9.4 Opportunities
    • 5.9.5 Threats
  • 5.10 Value Chain Analysis
    • 5.10.1 Overview
    • 5.10.2 Research and Development
    • 5.10.3 Raw Material Procurement
    • 5.10.4 Manufacturing
    • 5.10.5 Marketing
    • 5.10.6 Distribution
    • 5.10.7 End-Use
  • 5.11 Porters Five Forces Analysis
    • 5.11.1 Overview
    • 5.11.2 Bargaining Power of Buyers
    • 5.11.3 Bargaining Power of Suppliers
    • 5.11.4 Degree of Competition
    • 5.11.5 Threat of New Entrants
    • 5.11.6 Threat of Substitutes
  • 5.12 Price Analysis
    • 5.12.1 Key Price Indicators
    • 5.12.2 Margin Analysis

6 Market Breakup by Product

  • 6.1 Deodorants
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Hair Care Products
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Skin Care Products
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Shower Products
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast

7 Market Breakup by Type

  • 7.1 Mass Products
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Premium Products
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by Distribution Channel

  • 8.1 Supermarkets and Hypermarkets
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Pharmacies
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Speciality Stores
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast
  • 8.4 Departmental Stores
    • 8.4.1 Market Trends
    • 8.4.2 Market Forecast
  • 8.5 Others
    • 8.5.1 Market Trends
    • 8.5.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Europe
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Asia Pacific
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Latin America
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast
  • 9.5 Middle East and Africa
    • 9.5.1 Market Trends
    • 9.5.2 Market Forecast

10 Male Toiletries Manufacturing Process

  • 10.1 Product Overview
  • 10.2 Raw Material Requirements
  • 10.3 Manufacturing Process
  • 10.4 Key Success and Risk Factors

11 Competitive Landscape

  • 11.1 Market Structure
  • 11.2 Key Players
  • 11.3 Profiles of Key Players
    • 11.3.1 Beiersdorf AG
    • 11.3.2 L'Oreal SA
    • 11.3.3 Procter & Gamble Company (P&G)
    • 11.3.4 Shiseido Company
    • 11.3.5 Unilever PLC
    • 11.3.6 The Estee Lauder Companies Inc.
    • 11.3.7 Coty Inc.
    • 11.3.8 Molton Brown Limited